Guitar Lessons: A Life's Journey Turning Passion Into Business


Bob Taylor - 2011
    From the "a-ha" moment in junior high school that inspired his very first guitar, Taylor has been living the American dream, crafting quality products with his own hands and building a successful, sustainable business. In Guitar Lessons, he shares the values that he lives by and that have provided the foundation for the company's success. Be inspired by a story of guts and gumption, an unwavering commitment to quality, and the hard lessons that made Taylor Guitars the company it is today.

Radio Silence: A Selected Visual History of American Hardcore Music


Nathan Nedorostek - 2008
     Hardcore music emerged just after the first wave of punk rock in the late 1970s. American punk kids who loved the speed and attitude of punk took hold of its spirit, got rid of the “live fast, die young” mind-set and made a brilliant revision: hardcore. The dividing line between punk and hardcore music was in the delivery: less pretense, less melody, and more aggression. This urgency seeped its way from the music into the look of hardcore. There wasn’t time to mold your liberty spikes or shine your Docs, it was jeans and T-shirts, Chuck Taylors and Vans. The skull and safety-pin punk costume was replaced by hi-tops and hooded sweatshirts. Jamie Reid’s ransom note record cover aesthetic gave way to black-and-white photographs of packed shows accompanied by bold and simple typography declaring things like: "The Kids Will Have Their Say", and "You’re Only Young Once." Radio Silence documents the ignored space between the Ramones and Nirvana through the words and images of the pre-Internet era where this community built on do-it-yourself ethics thrived. Authors Nathan Nedorostek and Anthony Pappalardo have cataloged private collections of unseen images, personal letters, original artwork, and various ephemera from the hardcore scene circa 1978-1993. Unseen photos lay next to hand-made t-shirts and original artwork brought to life by the words of their creators and fans. Radio Silence includes over 500 images of unseen photographs, illustrations, rare records, t-shirts, and fanzines presented in a manner that abandons the aesthetic clichés normally employed to depict the genre and lets the subject matter speak for itself. Contributions by Jeff Nelson, Dave Smalley, Walter Schreifels, Cynthia Connolly, Pat Dubar, Gus Peña, Rusty Moore, and Gavin Ogelsby with an essay by Mark Owens.

Leadership Is an Art


Max DePree - 1987
    First published in 1989, the book has sold more than 800,000 copies in hardcover and paperback. This revised edition brings Max De Pree’s timeless words and practical philosophy to a new generation of readers.De Pree looks at leadership as a kind of stewardship, stressing the importance of building relationships, initiating ideas, and creating a lasting value system within an organization. Rather than focusing on the “hows” of corporate life, he explains the “whys.” He shows that the first responsibility of a leader is to define reality and the last is to say thank you. Along the way, the artful leader must: • Stimulate effectiveness by enabling others to reach both their personal potential and their institutional potential • Take a role in developing, expressing, and defending civility and values• Nurture new leaders and ensure the continuation of the corporate cultureLEADERSHIP IS AN ART offers a proven design for achieving success by developing the generous spirit within all of us. Now more than ever, it provides the insights and guidelines leaders in every field need.

Business Legends


Gita Piramal - 1998
    and industrialists of the lime were not afraid to think ahead and plan big. Among the entrepreneurs who led this Industrial resurgence, four were particularly outstanding, G.D. Birla, Walchand Hirachand, Kasturbhai Lalbhai and, J.R.D. Tata. Gita Piramal, author of the acclaimed Business Maharajas, sensitively recreates the Lives and Times of these four titans of industry. She draws upon hitherto untapped sources of information to Sketch her profiles, making htis perhaps the closest Look at these legends this fair. Thought provoking and incisive. Business Legends is a compelling Account of ambition and achievement.

Everything Is Marketing: The Ultimate Strategy For Dental Practice Growth


Fred Joyal - 2009
    It’s also one of the most misunderstood. Fred Joyal, the expert in dental consumer marketing, reveals how every single thing you say and do in your practice communicates a message to your patients. Everything is Marketing takes you step by step through your business, showing how little changes can have a big impact. Want to attract new patients? Convert more calls into appointments? Increase your case acceptance? Marketing can make it happen. The first step is learning to recognize that you have the power to transform your patients’ health, happiness and quality of life, then infusing that belief into everything—including your office, your team, your advertising and your chairside conversations. Drawing from over two decades of industry experience, Fred shares insight on topics like: • Why dentistry’s unique business model is such a huge advantage • How to create an unexpected and unforgettable patient experience • Why patients leave your practice—and how you can keep them for life • Proven ways to boost patient loyalty and word of mouth • Secrets to building a strong (and happy) team that your patients will fall in love with Fred’s approach to marketing is practical, straightforward and easy to put into action today. It’s an unbeatable strategy for capturing the hearts and minds of patients and experiencing explosive practice growth.

India's Greatest Speeches


Nitin Agarwal - 2014
    Set to inspire, this book includes some of the most stirring and eloquent addresses by Rabindranath Tagore, Swami Vivekananda, Sardar Vallabhbhai Patel, Mother Teresa, JRD Tata, Abdul Kalam, Nardendra Modi and other influential Indian leaders.This impelling selection of expressive moments of oratory would provide the reader a fresh perspective; evoke feelings of patriotism, inspiration and unbounded motivation. Nitin Aggarwal introduces each speech with relevant information, providing valuable insight.

Do Angels Need Haircuts?


Lou Reed - 2018
    Do Angels Need Haircuts? is an extraordinary snapshot of this turning point in Reed’s career. Gathering poems, photographs and ephemera from this era (including previously unreleased audio of the 1971 St. Mark’s Church reading), and featuring a new foreword by Anne Waldman and an afterword by Laurie Anderson, this book provides a window to a little-known chapter in the life of one of the most singular and uncompromising voices in American popular culture.

Intercom On Starting Up


Des TraynorMaggie Cohen - 2017
    No one wants to add to the scrap heap. But if you restrict yourself to only reading articles from people who have actually created a business, hit some revenue target, or broken out of the MVP-in-an-incubator stage, there’s very few books and blogs left. This is why we hope this book is relevant to you.It’s not packed with startup clichés, nor is it steeped in myths about how huge companies got their break. Yes, Airbnb sold cereal before they were a 31 billion dollar company, and Slack was one hell of a pivot, but those wells have been over-drilled for their useful lessons at this point. This book is our honest, opinionated take on what we’ve learned building Intercom over the past 6 years. You won’t like it all, you won’t agree with it all, but you’re not supposed to. Your mileage will vary.

Marketing to Millennials: Reach the Largest and Most Influential Generation of Consumers Ever


Jeff Fromm - 2013
    Companies that think winning their business is a simple matter of creating a Twitter account and applying outdated notions of "cool" to their advertising are due for a rude awakening. "Marketing to Millennials "is both an enlightening look at this generation of consumers and a practical plan for earning their trust and loyalty. Based on original market research, the book reveals the eight attitudes shared by most Millennials, as well as the new rules for engaging them successfully. Millennials: - Value social networking and aren't shy about sharing opinions - Refuse to remain passive consumers--they expect to participate in product development and marketing - Demand authenticity and transparency - Are highly influential--swaying parents "and" peers - Are not all alike--understanding key segments is invaluable Featuring expert interviews and profiles of brands doing Millennial marketing right, this eye-opening book is the key to persuading the customers who will determine the bottom line for decades to come.

Imagine: How Creativity Works


Jonah Lehrer - 2012
    Shattering the myth of muses, higher powers, even creative “types,” Jonah Lehrer demonstrates that creativity is not a single gift possessed by the lucky few. It’s a variety of distinct thought processes that we can all learn to use more effectively.Lehrer reveals the importance of embracing the rut, thinking like a child, daydreaming productively, and adopting an outsider’s perspective (travel helps). He unveils the optimal mix of old and new partners in any creative collaboration, and explains why criticism is essential to the process. Then he zooms out to show how we can make our neighborhoods more vibrant, our companies more productive, and our schools more effective.You’ll learn about Bob Dylan’s writing habits and the drug addictions of poets. You’ll meet a Manhattan bartender who thinks like a chemist, and an autistic surfer who invented an entirely new surfing move. You’ll see why Elizabethan England experienced a creative explosion, and how Pixar’s office space is designed to spark the next big leap in animation.Collapsing the layers separating the neuron from the finished symphony, Imagine reveals the deep inventiveness of the human mind, and its essential role in our increasingly complex world. http://www.jonahlehrer.com/

The Story of Facebook


Sara Gilbert - 2012
    He left Harvard after his sophomore year to focus on the website, whose user base steadily grew to more than 250 million people, making Zuckerberg a billionaire. He was also named “Man of the Year” by Time magazine in 2010.We bring you the story about the origins and leaders of Facebook, who gave communication and social networking a whole new meaning.JAICO’S CREATIVE COMPANIES SERIES explores how today’s great companies operate and inspires young readers to become the entrepreneurs and businessmen of tomorrow.

The Adobe Photoshop CS Book for Digital Photographers


Scott Kelby - 2003
    This book covers topics which include the secrets of how the pros retouch portraits; how to color correct any photo without breaking a sweat (you'll be amazed at how they do it!); how to unlock the power of Photoshop CS' new features for digital photo pros; and others.

Undaunted: Five True Stories from World War II


J. Pepper Bryars - 2013
    Army, the U.S. Army Air Corps, the U.S. Marines, and the U.S. Merchant Marines.These stories are from both theaters – European and Pacific – and they span the length of the war. First we meet a young artillery officer who devises a plan to keep the Japanese at bay while besieged in the Philippines. Then we walk beside a soldier who loses his leg after the infamous Bataan Death March. Next we leap from a crippled plane with a bombardier in the skies over Nazi-occupied France, then sail with a Merchant Seaman through the U-boat infested waters of the Mediterranean, and finally stand with an awestruck Marine in the middle of downtown Nagasaki.Undaunted adds the tales of these courageous men to the historic record of American bravery and sacrifice during World War II.

Doodle Revolution


Sunni Brown - 2013
    They actively applied a deceptively simple tool to think both smarter and faster: the doodle. And so can the rest of us-zero artistic talent required.Visual thinking expert Sunni Brown has created The Doodle Revolution as a kick-starter guide for igniting and applying simple visual language to any challenge. The instinctive and universal act of doodling need only be unleashed in order to innovate, solve problems, and elevate cognitive performance instantly.

Every Landlord's Tax Deduction Guide


Stephen Fishman - 2005
    This edition covers updates on the laws, numbers, and planning strategies. Illustrations.