Inside Apple


Adam Lashinsky - 2011
    Based on numerous interviews, this book reveals exclusive new information about how Apple innovates, deals with its suppliers, and is handling the transition into the post Jobs era.

Hipster Business Models: How to make a living in the modern world


Priceonomics - 2014
    Yet, today’s young people have much more to offer. If half of the hipster stereotype is a consumer who tries to show off how cool he is based on his tastes, the other half of the stereotype is ‘The Maker’ -- the person out hawking homemade cheese, knitting sweaters for your beard, or repurposing steel-framed bicycles. The hipster business model is distinctive: Make a product you love so much that you’ll make it yourself. See if anyone wants it. Try again. When they want to build apparel companies, they teach themselves how to sew. When they dream of producing toys, they learn how to use 3D printing software. When they don’t know investors who will back their restaurant concepts, they open food trucks. All the while, they are guided by books, instructional videos, and intuition; only later do they move production to real factories, or hire lawyers. They frequent public parks to see if anyone will buy their custom, typewritten stories. They use crowdfunding websites to raise money from customers before their products even exist. They post their ideas to massive web forums to gauge interest, or set up online shops the second they have a product to sell. In their world, sales come first, not last. While each entrepreneur featured in this book embarked on his or her own unique quest, their stories share a common thread: like true hipsters, they were not afraid to try new things.

One Click: Jeff Bezos and the Rise of Amazon.com


Richard L. Brandt - 2011
    It can almost be summed up by the button on every page: "Buy now with one click."Why has Amazon been so successful? Much of it has to do with Jeff Bezos, the CEO and founder, whose unique combination of character traits and business strategy have driven Amazon to the top of the online retail world.Richard Brandt charts Bezos's rise from computer nerd to world- changing entrepreneur. His success can be credited to his forward-looking insights and ruthless business sense. Brandt explains: Why Bezos decided to allow negative product reviews, correctly guessing that the earned trust would outweigh possible lost sales. Why Amazon zealously guards some patents yet freely shares others. Why Bezos called becoming profitable the "dumbest" thing they could do in 1997. How Amazon.com became one of the only dotcoms to survive the bust of the early 2000s. Where the company is headed next.Through interviews with Amazon employees, competitors, and observers, Brandt has deciphered how Bezos makes decisions. The story of Amazon's ongoing evolution is a case study in how to reinvent an entire industry, and one that anyone in business today ignores at their peril.

Trailblazer: The Power of Business as the Greatest Platform for Change


Marc Benioff - 2019
    He reveals how Salesforce’s core values—trust, customer success, innovation, and equality—and commitment to giving back have become the company’s greatest competitive advantage and the most powerful engine of its success. Because no matter what business you’re in, Benioff says, values are the bedrock of a resilient company culture that inspires all employees, at every level, to do the best work of their lives. Along the way, he shares insights and best practices for anyone who wants to adapt the company culture to thrive in the face of the inevitable disruption ahead.None of us in the business world can afford to sit on the sidelines and ignore what’s going on outside the walls of our workplaces. In the future, profits and progress will no longer be sustainable unless they serve the greater good. Whether you run a company, lead a small team, or have just draped an ID badge around your neck for the first time, Trailblazer reveals how anyone can become an agent of change.Advance praise for Trailblazer“In Trailblazer , Benioff shares how his business  became hugely successful not in spite of his determination to do what he believed was the right thing,  but because of it. He provides a role model for talented young people in the business world, and for everyone who wants to make a positive impact during their lives.”—Jane Goodall, Primatologist and world-renowned conservationist

Property Magic: How to Buy Property Using Other People's Time, Money and Experience


Simon Zutshi - 2008
    This revised edition includes a brand new chapter on Property Options, New case studies and extra content such as: The 5 questions to ask Estate Agents to get them to find the best properties for you; How to pay off your mortgage in 8 to 10 years and build a property portfolio at the same time: How to quickly and easily asses if a property will make positive cash flow for you; and How to recycle your deposit every 6 months using “Momentum Investing”. The essence of the book is that no matter where you live, there are motivated sellers in your area who will sell their property to you for well below the true market value. This means that you can build a substantial property portfolio using very little of your own money. Simon will show you how to find these motivated sellers, how to deal with them and structure an ethical win/win deal. The book is designed to open your mind, stimulate your thinking and make you aware of some of the current possibilities available in property investing.

Super Pumped: The Battle for Uber


Mike Isaac - 2019
    Uber had catapulted to the top of the tech world, yet for many came to symbolize everything wrong with Silicon Valley.Award-winning New York Times technology correspondent Mike Isaac’s Super Pumped presents the dramatic rise and fall of Uber, set against an era of rapid upheaval in Silicon Valley. Backed by billions in venture capital dollars and led by a brash and ambitious founder, Uber promised to revolutionize the way we move people and goods through the world. A near instant “unicorn,” Uber seemed poised to take its place next to Amazon, Apple, and Google as a technology giant.What followed would become a corporate cautionary tale about the perils of startup culture and a vivid example of how blind worship of startup founders can go wildly wrong. Isaac recounts Uber’s pitched battles with taxi unions and drivers, the company’s toxic internal culture, and the bare-knuckle tactics it devised to overcome obstacles in its quest for dominance. With billions of dollars at stake, Isaac shows how venture capitalists asserted their power and seized control of the startup as it fought its way toward its fateful IPO.Based on hundreds of interviews with current and former Uber employees, along with previously unpublished documents, Super Pumped is a page-turning story of ambition and deception, obscene wealth, and bad behavior that explores how blistering technological and financial innovation culminated in one of the most catastrophic twelve-month periods in American corporate history.

A Hedge Fund Tale of Reach and Grasp: Or What's a Heaven for


Barton Biggs - 2010
    Told through the eyes of a fictional insider, this engaging story provides a detailed look at the hedge fund business in the late 1990s and through the first decade of the twenty-first century.A Tale From the Hedge Fund World chronicles the life of a poor boy who ends up amassing more wealth than he ever thought possible. From studying Wall Street charts while sitting on the sidelines of football practice to realizing how so much money can be made in a short period of time, this book provides a bird's eye view of the inner workings of Wall Street and what it takes to make it there.Puts the word of hedge funds in perspective and reveals the competitive and lucrative nature of this field Other titles by Biggs: Hedgehogging and Wealth, War & WisdomAlso describes the bursting of the mortgage bubble and the great financial crisis that followed No one knows more about the hedge fund world of the past twenty years than Barton Biggs. His new fable offers an entertaining look at this field and those who aspire to excel within it.

Titan: The Life of John D. Rockefeller, Sr.


Ron Chernow - 1998
    Rockefeller, Sr.--history's first billionaire and the patriarch of America's most famous dynasty--is an icon whose true nature has eluded three generations of historians. Now Ron Chernow, the National Book Award-winning biographer of the Morgan and Warburg banking families, gives us a history of the mogul "etched with uncommon objectivity and literary grace . . . as detailed, balanced, and psychologically insightful a portrait of the tycoon as we may ever have" (Kirkus Reviews). Titan is the first full-length biography based on unrestricted access to Rockefeller's exceptionally rich trove of papers. A landmark publication full of startling revelations, the book will indelibly alter our image of this most enigmatic capitalist.        Born the son of a flamboyant, bigamous snake-oil salesman and a pious, straitlaced mother, Rockefeller rose from rustic origins to become the world's richest man by creating America's most powerful and feared monopoly, Standard Oil. Branded "the Octopus" by legions of muckrakers, the trust refined and marketed nearly 90 percent of the oil produced in America.        Rockefeller was likely the most controversial businessman in our nation's history. Critics charged that his empire was built on unscrupulous tactics: grand-scale collusion with the railroads, predatory pricing, industrial espionage, and wholesale bribery of political officials. The titan spent more than thirty years dodging investigations until Teddy Roosevelt and his trustbusters embarked on a marathon crusade to bring Standard Oil to bay.        While providing abundant new evidence of Rockefeller's misdeeds, Chernow discards the stereotype of the cold-blooded monster to sketch an unforgettably human portrait of a quirky, eccentric original. A devout Baptist and temperance advocate, Rockefeller gave money more generously--his chosen philanthropies included the Rockefeller Foundation, the University of Chicago, and what is today Rockefeller University--than anyone before him. Titan presents a finely nuanced portrait of a fascinating, complex man, synthesizing his public and private lives and disclosing numerous family scandals, tragedies, and misfortunes that have never before come to light.        John D. Rockefeller's story captures a pivotal moment in American history, documenting the dramatic post-Civil War shift from small business to the rise of giant corporations that irrevocably transformed the nation. With cameos by Joseph Pulitzer, William Randolph Hearst, Jay Gould, William Vanderbilt, Ida Tarbell, Andrew Carnegie, Carl Jung, J. Pierpont Morgan, William James, Henry Clay Frick, Mark Twain, and Will Rogers, Titan turns Rockefeller's life into a vivid tapestry of American society in the late nineteenth and early twentieth centuries. It is Ron Chernow's signal triumph that he narrates this monumental saga with all the sweep, drama, and insight that this giant subject deserves.From the Hardcover edition.

I Killed Pink Floyd's Pig: Inside Stories of Sex, Drugs and Rock & Roll


Beau Phillips - 2014
    Never-been-told stories of sex, drugs and rock & roll. Plus exclusive photos! It's your all-access pass...a behind-the-scenes VIP tour of when rock was great. The author takes you backstage and inside bands' dressing rooms, hotel suites and private planes of Led Zeppelin, Rolling Stones, AC/DC, Eric Clapton, Paul McCartney and dozens more.

A Year Up: Rediscovering America and the Talent Within


Gerald Chertavian - 2012
    In 2000, Chertavian dedicated his life to closing that divide and Year Up was born.Year Up is an intensive program that offers low income young adults training, mentorship, internships, and ultimately real jobs—often with Fortune 500 companies. 85 percent of program graduates are employed or in full-time college within four months of graduation. Today, Year Up serves more than 1,300 students in nine cities across the nation.Following a Year Up class from admissions through graduation, A Year Up lets students share—in their own words—the challenges, failures, and personal successes they’ve experienced during their program year. This deeply moving and inspirational story also explains Chertavian’s philosophy and the program’s genesis, offering a road map for real change in our country and a beacon for young adults who want the opportunity to enter the economic mainstream.

Economics of Small Things


Sudipta Sarangi - 2020
    The book studies the development of familiar cultural practices from India and around the world and links the regular to the esoteric and explains everything from Game Theory to the Cobra Effect without depending on graphs or equations-a modern-day miracle!Through disarmingly simple prose, the book demystifies economic theories, offers delightful insights, and provides nuance without jargon. Each chapter of this book will give you the tools to meaningfully engage with a subject that has long been considered alienating but is unavoidable in its relevance.

Rebound Rules: The Art of Success 2.0


Rick Pitino - 2008
    Recalling the tragedies that shaped his life and career—his unsuccessful tenure as Celtics coach,  the devastating loss on 9/11 of his best friend and his brother-in-law and the deep depression that followed—Coach Pitino shares his Rebound Rules, demonstrating how he emerged wiser and rose to new heights with a richer perspective on life and work…and how you can, too.

Financial Freedom with Real Estate Investing: The Blueprint To Quitting Your Job With Real Estate - Even Without Experience Or Cash


Michael Blank - 2018
    Read this book, and learn from one of the best…” -Ken McElroy, Principal of the MC Companies, Best-Selling Author of “The ABCs of Real Estate Investing”, International Speaker and Real Estate Advisor to Robert Kiyosaki. Discover the (surprising) secret to lifelong financial freedom with real estate investing Real estate has always been a powerful tool for investing, and many people believe that a single-family home investment strategy will help them achieve their goals. However, the true path to financial freedom using real estate is found in apartment buildings.Real estate investing expert and author Michael Blank learned that once investors did their first deal, the curious “Law of the First Deal” led to the second and third deals in rapid succession. Most were able to quit their jobs within 3-5 years of getting started.Of course, when most people hear "apartment buildings" they immediately assume they need years of investing experience and money saved up to be able get into the game. This simply isn't true. Michael has compiled the results of his research into his new book, Financial Freedom with Real Estate Investing: The Blueprint to Quitting Your Job with Real Estate – Even without Experience or Cash. He's outlined the “Financial Freedom Blueprint” that guides you through your first multifamily deal, even if you have no prior experience or your own cash.In this book, you'll learn the secrets of being a successful apartment building investor, including: How to raise all the money you need to do your first deal. How to get your offers accepted even if you’re new to the game and don’t have proof of funds. How to analyze deals and make offers in as little as ten minutes. The #1 way to find the best deals. Apartment building investing is the only true way to achieve financial freedom with real estate. And the best part? You can get started today, even if you don’t have prior experience or your own cash. You just need to follow the Financial Freedom Blueprint.Financial Freedom with Real Estate Investing is your guide to the world of apartment building investing. By the end, you’ll have all the information you need to do your first apartment building investment within the next 3-12 months – placing you just a few deals away from permanent financial freedom. Take that first step today! Scroll up and click the “Buy Now” button.

The Everything Store: Jeff Bezos and the Age of Amazon


Brad Stone - 2013
    But its visionary founder, Jeff Bezos, wasn't content with being a bookseller. He wanted Amazon to become the everything store, offering limitless selection and seductive convenience at disruptively low prices. To do so, he developed a corporate culture of relentless ambition and secrecy that's never been cracked. Until now. Brad Stone enjoyed unprecedented access to current and former Amazon employees and Bezos family members, giving readers the first in-depth, fly-on-the-wall account of life at Amazon. Compared to tech's other elite innovators--Jobs, Gates, Zuckerberg--Bezos is a private man. But he stands out for his restless pursuit of new markets, leading Amazon into risky new ventures like the Kindle and cloud computing, and transforming retail in the same way Henry Ford revolutionized manufacturing.The Everything Store will be the revealing, definitive biography of the company that placed one of the first and largest bets on the Internet and forever changed the way we shop and read.

Investment Banking for Dummies


Matthew Krantz - 2014
    Topics include: Strategies for risk management, such as market, credit, operating, reputation, legal, and funding riskKey investment banking operations including: venture capital and buyouts, Merger & Acquisitions services, equity underwriting, debt, underwriting securitization, financial engineering, investment management, and securities servicesThe latest information on competition and government regulationsRelationships between leveraged buyout (LBO) funds, hedge funds, and corporate and institutional clients