Book picks similar to
Secret Formula: The Inside Story of How Coca-Cola Became the Best-Known Brand in the World by Frederick Allen
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non-fiction
nonfiction
history
Pappyland: A Story of Family, Fine Bourbon, and the Things That Last
Wright Thompson - 2020
Julian Van Winkle, the third-generation head of his family's business, is now thought of as something like the Buddha of Bourbon - Booze Yoda, as Wright Thompson calls him. He is swarmed wherever he goes, and people stand in long lines to get him to sign their bottles of Pappy Van Winkle Family Reserve, the whiskey he created to honor his grandfather, the founder of the family concern. A bottle of the 23-year-old Pappy starts at $3000 on the internet. As Julian is the first to say, things have gone completely nuts.Forty years ago, Julian would have laughed in astonishment if you'd told him what lay ahead. He'd just stepped in to try to save the business after his father had died, partly of heartbreak, having been forced to sell the old distillery in a brutal downturn in the market for whiskey. Julian's grandfather had presided over a magical kingdom of craft and connoisseurship, a genteel outfit whose family ethos generated good will throughout Kentucky and far beyond. There's always a certain amount of romance to the marketing of spirits, but Pappy's mission statement captured something real: We make fine bourbon - at a profit if we can, at a loss if we must, but always fine bourbon. But now the business had hit the wilderness years, and Julian could only hang on for dear life, stubbornly committed to preserving his namesake's legacy or going down with the ship.Then something like a miracle happened: it turned out that hundreds of very special barrels of whiskey from the Van Winkle family distillery had been saved by the multinational conglomerate that bought it. With no idea what they had, they offered to sell it to Julian, who scrambled to beg and borrow the funds. Now he could bottle a whiskey whose taste captured his family's legacy. The result would immediately be hailed as the greatest whiskey in the world - and would soon be the hardest to find.But now, those old barrels were used up, and Julian Van Winkle faced the challenge of his lifetime: how to preserve the taste of Pappy, the taste of his family's heritage, in a new age? The amazing Wright Thompson was invited to be his wingman as he set about to try. The result is an extraordinary testimony to the challenge of living up to your legacy and the rewards that come from knowing and honoring your people and your craft. Wright learned those lessons from Julian as they applied to the honest work of making a great bourbon whiskey in Kentucky, but he couldn't help applying them to his own craft, writing, and his upbringing in Mississippi, as he and his wife contemplated the birth of their first child. May we all be lucky enough to find some of ourselves, as Wright Thompson did, in Julian Van Winkle, and in Pappyland.
Beyond the Pale: The Story of Sierra Nevada Brewing Co.
Ken Grossman - 2012
Beyond the Pale chronicles Ken Grossman's journey from hobbyist homebrewer to owner of Sierra Nevada Brewing Co., one of the most successful craft breweries in the United States. From youthful adventures to pioneering craft brewer, Ken Grossman shares the trials and tribulations of building a brewery that produces more than 800,000 barrels of beer a year while maintaining its commitment to using the finest ingredients available. Since Grossman founded Sierra Nevada in 1980, part of a growing beer revolution in America, critics have proclaimed his beer to be among the best brewed anywhere in the world.Beyond the Pale describes Grossman's unique approach to making and distributing one of America's best-loved brands of beer, while focusing on people, the planet and the product Explores the Sierra Nevada way, as exemplified by founder Ken Grossman, which includes an emphasis on sustainability, nonconformity, following one's passion, and doing things the right way Details Grossman's start, home-brewing five-gallon batches of beer on his own, becoming a proficient home brewer, and later, building a small brewery in the town of Chico, California Beyond the Pale shows how with hard work, dedication, and focus, you can be successful following your dream.
Behind the Cloud: The Untold Story of How Salesforce.com Went from Idea to Billion-Dollar Company-And Revolutionized an Industry
Marc Benioff - 2009
Showing how salesforce.com not only survived the dotcom implosion of 2001, but went on to define itself as the leader of the cloud computing revolution and spark a $46-billion dollar industry, Benioff's story will help business leaders and entrepreneurs stand out, innovate better, and grow faster in any economic climate. In Behind the Cloud, Benioff shares the strategies that have inspired employees, turned customers into evangelists, leveraged an ecosystem of partners, and allowed innovation to flourish.
Creative Capital: Georges Doriot and the Birth of Venture Capital
Spencer E. Ante - 2008
Operating in the background, they provide the fuel needed to get fledgling companies off the ground--and the advice and guidance that helps growing companies survive their adolescence.In Creative Capital, Spencer Ante tells the compelling story of the enigmatic and quirky man--Georges Doriot--who created the venture capital industry. The author traces the pivotal events in Doriot's life, including his experience as a decorated brigadier general during World War II; as a maverick professor at Harvard Business School; and as the architect and founder of the first venture capital firm, American Research and Development. It artfully chronicles Doriot's business philosophy and his stewardship in startups, such as the important role he played in the formation of Digital Equipment Corporation and many other new companies that later grew to be influential and successful.An award-winning Business Week journalist, Ante gives us a rare look at a man who overturned conventional wisdom by proving that there is big money to be made by investing in small and risky businesses. This vivid portrait of Georges Doriot reveals the rewards that come from relentlessly pursuing what-if possibilities--and offers valuable lessons for business managers and investors alike.
What Happened to Goldman Sachs: An Insider's Story of Organizational Drift and Its Unintended Consequences
Steven G. Mandis - 2013
Mandis uncovers the forces behind what he calls Goldman’s “organizational drift.” Drawing from his firsthand experience; sociological research; analysis of SEC, congressional, and other filings; and a wide array of interviews with former clients, detractors, and current and former partners, Mandis uncovers the pressures that forced Goldman to slowly drift away from the very principles on which its reputation was built.Mandis evaluates what made Goldman Sachs so successful in the first place, how it responded to pressures to grow, why it moved away from the values and partnership culture that sustained it for so many years, what forces accelerated this drift, and why insiders can’t—or won’t—recognize this crucial change.Combining insightful analysis with engaging storytelling, Mandis has written an insider’s history that offers invaluable perspectives to business leaders interested in understanding and managing organizational drift in their own firms.
Billion Dollar Loser: The Epic Rise and Spectacular Fall of Adam Neumann and WeWork
Reeves Wiedeman - 2020
Adam Neumann, an immigrant determined to make his fortune in the United States, landed on the idea of repurposing surplus New York office space for the burgeoning freelance class. Over the course of ten years, WeWork attracted billions of dollars from some of the most sought-after investors in the world, while spending it to build a global real estate empire that he insisted was much more than that: an organization that aspired to nothing less than "elevating the world's consciousness."Moving between New York real estate, Silicon Valley venture capital, and the very specific force field of spirituality and ambition erected by Adam Neumann himself, Billion Dollar Loser lays bare the internal drama inside WeWork. Based on more than two hundred interviews, this book chronicles the breakneck speed at which WeWork’s CEO built and grew his company along with Neumann’s relationship to a world of investors, including Masayoshi Son of Softbank, who fueled its chaotic expansion into everything from apartment buildings to elementary schools.Culminating in a day-by-day account of the five weeks leading up to WeWork’s botched IPO and Neumann’s dramatic ouster, Wiedeman exposes the story of the company’s desperate attempt to secure the funding it needed in the final moments of a decade defined by excess. Billion Dollar Loser is the first book to indelibly capture the highly leveraged, all-blue-sky world of American business in President Trump’s first term, and also offers a sober reckoning with its fallout as a new era begins.
A World Without Work: Technology, Automation, and How We Should Respond
Daniel Susskind - 2020
For centuries, such fears have been misplaced, and many economists maintain that they remain so today. But as Daniel Susskind demonstrates, this time really is different. Breakthroughs in artificial intelligence mean that all kinds of jobs are increasingly at risk.Drawing on almost a decade of research in the field, Susskind argues that machines no longer need to think like us in order to outperform us, as was once widely believed. As a result, more and more tasks that used to be far beyond the capability of computers – from diagnosing illnesses to drafting legal contracts, from writing news reports to composing music – are coming within their reach. The threat of technological unemployment is now real.This is not necessarily a bad thing, Susskind emphasizes. Technological progress could bring about unprecedented prosperity, solving one of humanity’s oldest problems: how to make sure that everyone has enough to live on. The challenges will be to distribute this prosperity fairly, to constrain the burgeoning power of Big Tech, and to provide meaning in a world where work is no longer the center of our lives. Perceptive, pragmatic, and ultimately hopeful, A World Without Work shows the way.
Design to Grow: How Coca-Cola Learned to Combine Scale and Agility (and How You Can Too)
David Butler - 2015
The reason? An inability to adapt quickly to new business realities. Established companies are at risk, but it’s no easier being an agile startup, because most of those fail due to their inability to scale. Tomorrow’s business winners—regardless of size or industry—will be the ones that know how to combine scale with agility. In Design to Grow, a Coca-Cola senior executive shares both the successes and failures of one of the world’s largest companies as it learns to use design to be both agile and big. In this rare and unprecedented behind-the-scenes look, David Butler and senior Fast Company editor, Linda Tischler, use plain language and easy-to-understand case studies to show how this works at Coca-Cola—and how other companies can use the same approach to grow their business. This book is a must-read for managers inside large corporations as well as entrepreneurs just getting started.
Supercapitalism: The Transformation of Business, Democracy, and Everyday Life
Robert B. Reich - 2007
With his customary wit and insight, Reich shows how widening inequality of income and wealth, heightened job insecurity, and corporate corruption are merely the logical results of a system in which politicians are more beholden to the influence of business lobbyists than to the voters who elected them. Powerful and thought-provoking, Supercapitalism argues that a clear separation of politics and capitalism will foster an enviroment in which both business and government thrive, by putting capitalism in the service of democracy, and not the other way around.From the Trade Paperback edition.
Presidents in Crisis: Tough Decisions inside the White House from Truman to Obama
Michael K. Bohn - 2015
When American lives or vital interests are at stake, the public—and especially the news media and political opponents—expect aggressive leadership. But, contrary to the dramatizations of Hollywood, rarely does a president have that option.In Presidents in Crisis, a former director of the Situation Room takes the reader inside the White House during seventeen grave international emergencies handled by the presidents from Truman to Obama: from North Korea’s invasion of South Korea to the revolutions of the Arab Spring, and from the thirteen days of the Cuban Missile Crisis to the taking of American diplomats hostage in Iran and George W. Bush’s response to the attacks of September 11, 2001. In narratives that convey the drama of unfolding events and the stakes of confrontation when a misstep can mean catastrophe, he walks us step by step through each crisis. Laying out the key players and personalities and the moral and political calculations that the leaders have had to make, he provides a fascinating insider’s look at modern presidential decision making and the fundamental role in it of human frailty.Skyhorse Publishing, as well as our Arcade imprint, are proud to publish a broad range of books for readers interested in history--books about World War II, the Third Reich, Hitler and his henchmen, the JFK assassination, conspiracies, the American Civil War, the American Revolution, gladiators, Vikings, ancient Rome, medieval times, the old West, and much more. While not every title we publish becomes a New York Times bestseller or a national bestseller, we are committed to books on subjects that are sometimes overlooked and to authors whose work might not otherwise find a home.
University of Berkshire Hathaway: 30 Years of Lessons Learned from Warren Buffett & Charlie Munger at the Annual Shareholders Meeting
Daniel Pecaut - 2017
From this front row seat, you'll see one of the greatest wealth-building records in history unfold, year by year.If you're looking for dusty old investment theory, there are hundreds of other books waiting to cure you of insomnia. However, if you're looking for an investing book that's as personal as it is revelatory, look no further.Packed with Buffett and Munger's timeless, generous, and often hilarious wisdom, University of Berkshire Hathaway will keep serious investors turning pages late into the night:• Get unique insight into the thinking, strategies, and decisions--both good and bad--that made Buffett and Munger two of the world's greatest investors. • Understand the critical reasoning that leads Buffett and Munger to purchase a particular company, including their methods for assigning value.• Learn the central tenets of Buffett's value-investing philosophy "straight from the horse's mouth."• Enjoy Munger's biting wit as he goes after any topic that offends him.• Discover Buffett's distaste for "commonly accepted strategies" like modern portfolio theory.• See why these annual meetings are often called "an MBA in a weekend."
I Love Capitalism!: An American Story
Ken Langone - 2018
A pillar of corporate America for decades, he's a co-founder of Home Depot, a former director of the New York Stock Exchange, and a world-class philanthropist (including $200 million for NYU's Langone Health). In this memoir he finally tells the story of his unlikely rise and controversial career. It's also a passionate defense of the American Dream -- of preserving a country in which any hungry kid can reach the maximum potential of his or her talents and work ethic.In a series of fascinating stories, Langone shows how he struggled to get an education, break into Wall Street, and scramble for an MBA at night while competing with privileged competitors by day. He shares how he learned how to evaluate what a business is worth and apply his street smarts to 8-figure and 9-figure deals . And he's not shy about discussing, for the first time, his epic legal and PR battle with former NY Governor Eliot Spitzer.His ultimate theme is that free enterprise is the key to giving everyone a leg up. As he writes:This book is my love song to capitalism. Capitalism works! And I'm living proof -- it works for everybody. Absolutely anybody is entitled to dream big, and absolutely everybody should dream big. I did. Show me where the silver spoon was in my mouth. I've got to argue profoundly and passionately: I'm the American Dream.
Bull by the Horns: Fighting to Save Main Street from Wall Street and Wall Street from Itself
Sheila Bair - 2012
Bull By The Horns: Fighting To Save Main Street From Wall Street, by Bair, Sheila
Made in Japan: Akio Morita and Sony
Akio Morita - 1986
The outspoken Chariman of the Sony Corporation candidly discusses the rise of Sony, his own extraordinary career as one of the most successful businessmen of our time, and his views on the U.S., Japan, and the world economy.
A Thousand Lives: The Untold Story of Hope, Deception, and Survival at Jonestown
Julia Scheeres - 2011
He was a charismatic preacher with idealistic beliefs, and he quickly filled his pews with an audience eager to hear his sermons on social justice. After Jones moved his church to Northern California in 1965, he became a major player in Northern California politics; he provided vital support in electing friendly political candidates to office, and they in turn offered him a protective shield that kept stories of abuse and fraud out of the papers. Even as Jones’s behavior became erratic and his message more ominous, his followers found it increasingly difficult to pull away from the church. By the time Jones relocated the Peoples Temple a final time to a remote jungle in Guyana and the U.S. Government decided to investigate allegations of abuse and false imprisonment in Jonestown, it was too late. A Thousand Lives follows the experiences of five People's Temple members who went to Jonestown: a middle-class English teacher from Colorado, an elderly African American woman raised in Jim Crow Alabama, a troubled young black man from Oakland, and a working-class father and his teenage son. These people joined the church for vastly different reasons. Some, such as eighteen-year-old Stanley Clayton, appreciated Jones’s message of racial equality and empowering the dispossessed. Others, like Hyacinth Thrash and her sister Zipporah, were dazzled by his claims of being a faith healer — Hyacinth believed Jones had healed a cancerous tumor in her breast. Edith Roller, a well-educated white progressive, joined Peoples Temple because she wanted to help the less fortunate. Tommy Bogue, a teen, hated Jones’s church, but was forced to attend services—and move to Jonestown — because his parents were members. A Thousand Lives is the story of Jonestown as it has never been told before. New York Times bestselling author Julia Scheeres drew from thousands of recently declassified FBI documents and audiotapes, as well as rare videos and interviews, to piece together an unprecedented and compelling history of the doomed camp, focusing on the people who lived there. Her own experiences at an oppressive reform school in the Dominican Republic, detailed in her unforgettable debut memoir Jesus Land, gave her unusual insight into this story. The people who built Jonestown wanted to forge a better life for themselves and their children. They sought to create a truly egalitarian society. In South America, however, they found themselves trapped in Jonestown and cut off from the outside world as their leader goaded them toward committing “revolutionary suicide” and deprived them of food, sleep, and hope. Yet even as Jones resorted to lies and psychological warfare, Jonestown residents fought for their community, struggling to maintain their gardens, their school, their families, and their grip on reality. Vividly written and impossible to forget, A Thousand Lives is a story of blind loyalty and daring escapes, of corrupted ideals and senseless, haunting loss.