The Magic of Believing


Claudie Bristol - 2018
    For more than four decades success‐oriented readers have turned to the no‐nonsense, time‐tested motivational techniques described in 'The Magic of Believing' to achieve their long and short term goals. Millions have benefited from these visualization techniques, which show how to turn your thoughts and dreams into effective actions that can lead to enhanced income, happier relationships, increased effectiveness, heightened influence and improved peace of mind.

Rapport: The Four Ways to Read People


Emily Alison - 2020
    

The Confidence Game: Why We Fall for It . . . Every Time


Maria Konnikova - 2015
    How do they do it? Why are they successful? And what keeps us falling for it, over and over again? These are the questions that journalist and psychologist Maria Konnikova tackles in her mesmerizing new book.   From multimillion-dollar Ponzi schemes to small-time frauds, Konnikova pulls together a selection of fascinating stories to demonstrate what all cons share in common, drawing on scientific, dramatic, and psychological perspectives. Insightful and gripping, the book brings readers into the world of the con, examining the relationship between artist and victim. The Confidence Game asks not only why we believe con artists, but also examines the very act of believing and how our sense of truth can be manipulated by those around us.

The Other Kind of Smart: Simple Ways to Boost Your Emotional Intelligence for Greater Personal Effectiveness and Success


Harvey Deutschendorf - 2009
    Now, he’s combining his proven techniques with engaging principles of storytelling and fun exercises to show readers how they can apply the principles of EI on the job to achieve greater success. Filled with real-life profiles of people who faced emotional intelligence dilemmas and easy-to-implement solutions, Other Kind of Smart offers tools that will bring results in as little as five minutes a day and teaches readers how to: develop stress tolerance, cultivate empathy, increase flexibility with coworkers, boost assertiveness, and resolve problems successfully. The difference between those who become successful in life and those who struggle is their ability to exhibit and leverage strong people skills. Complete with an EI quiz that will help readers measure their level of emotional intelligence and EI growth, this invaluable guide enables all professionals to improve their relationships and increase their effectiveness at work in a practical, accessible way.

The School of Greatness: A Real-World Guide to Living Bigger, Loving Deeper, and Leaving a Legacy


Lewis Howes - 2015
    He started by reaching out to people he admired, searching for mentors, and applying his past coaches' advice from sports to life off the field. Lewis did more than bounce back: He built a multimillion-dollar online business and is now a sought-after business coach, speaker, and podcast host.In The School of Greatness, Howes shares the essential tips and habits he gathered in interviewing "the greats" on his wildly popular podcast of the same name. In discussion with people like Olympic gold medalist Shawn Johnson and Pencils of Promise CEO Adam Braun, Howes figured out that greatness is unearthed and cultivated from within. The masters of greatness are not successful because they got lucky or are innately more talented, but because they applied specific habits and tools to embrace and overcome adversity in their lives.A framework for personal development, The School of Greatness gives you the tools, knowledge, and actionable resources you need to reach your potential. Howes anchors each chapter with a specific lesson he culled from his greatness "professors" and his own experiences to teach you how to create a vision, develop hustle, and use dedication, mindfulness, joy, and love to reach goals. His lessons and practical exercises prove that anyone is capable of achieving success and that we can all strive for greatness in our everyday lives.

Ego, Authority, Failure: Using Emotional Intelligence Like a Hostage Negotiator to Succeed as a Leader


Derek Gaunt - 2019
    companies billions in lost productivity each year. Leaders in the 21st century need to understand that technical skills are not enough to be an effective manager. They need to able to demonstrate Tactical Empathy to create a more productive environment. This book introduces readers to the fundamentals of Hostage Negotiator-Leadership (HNL) which has, as its foundation, Tactical Empathy. Inside, you'll learn 12 simple-to-execute skills that, if applied immediately, will have you operating at a level higher than most. Ego, Authority, Failure was written for leaders who want actionable techniques to build trust-based influence in order to motivate and inspire. It is also shares cautionary tales for those in denial about the damage their ego and authority has on their organization.

Subliminal: How Your Unconscious Mind Rules Your Behavior


Leonard Mlodinow - 2012
    The latter has long been the subject of speculation, but over the past two decades researchers have developed remarkable new tools for probing the hidden, or subliminal, workings of the mind. The result of this explosion of research is a new science of the unconscious and a sea change in our understanding of how the subliminal mind affects the way we live.Employing his trademark wit and lucid, accessible explanations of the most obscure scientific subjects, Leonard Mlodinow takes us on a tour of this research, unraveling the complexities of the subliminal self and increasing our understanding of how the human mind works and how we interact with friends, strangers, spouses, and coworkers. In the process he changes our view of ourselves and the world around us.

13 Things Mentally Strong Women Don't Do: Own Your Power, Channel Your Confidence, and Find Your Authentic Voice for a Life of Meaning and Joy


Amy Morin - 2018
    But to do this, women must learn to improve their own mental strength. Contending with a host of difficult issues—from sexual assault on college campuses, to equal pay and pay gaps, to mastering different negotiation styles—demands psychological toughness. In this crucial book, prominent psychotherapist and licensed clinical social worker Amy Morin gives women the techniques to build mental muscle—and just as important, she teaches them what not to do.What does it mean to be a mentally strong woman? Delving into critical issues like sexism, social media, social comparison, and social pressure, Amy addresses this question and offers thoughtful, intelligent advice, practical tips, and specific strategies and combines them with personal experiences, stories from former patients, and both well-known and untold examples from women from across industries and pop culture. Throughout, she explores the areas women—and society at large—must focus on to become (and remain) mentally strong.Amy reveals that healthy, mentally tough women don’t insist on perfection; they don’t compare themselves to other people; they don’t see vulnerability as a weakness; they don’t let self-doubt stop them from reaching their goals. Wise, grounded, and essential, 13 Things Mentally Strong Women Don’t Do can help every woman flourish—and ultimately improve our society as well.

Hold Me Tight: Seven Conversations for a Lifetime of Love


Sue Johnson - 2008
    In Hold Me Tight, Dr. Sue Johnson presents Emotionally Focused Therapy to the general public for the first time. Johnson teaches that the way to save and enrich a relationship is to reestablish safe emotional connection and preserve the attachment bond. With this in mind, she focuses on key moments in a relationship-from "Recognizing the Demon Dialogue" to "Revisiting a Rocky Moment" -- and uses them as touch points for seven healing conversations.Through case studies from her practice, illuminating advice, and practical exercises, couples will learn how to nurture their relationships and ensure a lifetime of love.

Reclaiming Conversation: The Power of Talk in a Digital Age


Sherry Turkle - 2015
    And yet we have sacrificed conversation for mere connection. Preeminent author and researcher Sherry Turkle has been studying digital culture for over thirty years. Long an enthusiast for its possibilities, here she investigates a troubling consequence: at work, at home, in politics, and in love, we find ways around conversation, tempted by the possibilities of a text or an email in which we don’t have to look, listen, or reveal ourselves. We develop a taste for what mere connection offers. The dinner table falls silent as children compete with phones for their parents’ attention. Friends learn strategies to keep conversations going when only a few people are looking up from their phones. At work, we retreat to our screens although it is conversation at the water cooler that increases not only productivity but commitment to work. Online, we only want to share opinions that our followers will agree with – a politics that shies away from the real conflicts and solutions of the public square. The case for conversation begins with the necessary conversations of solitude and self-reflection. They are endangered: these days, always connected, we see loneliness as a problem that technology should solve. Afraid of being alone, we rely on other people to give us a sense of ourselves, and our capacity for empathy and relationship suffers. We see the costs of the flight from conversation everywhere: conversation is the cornerstone for democracy and in business it is good for the bottom line. In the private sphere, it builds empathy, friendship, love, learning, and productivity. But there is good news: we are resilient. Conversation cures. Based on five years of research and interviews in homes, schools, and the workplace, Turkle argues that we have come to a better understanding of where our technology can and cannot take us and that the time is right to reclaim conversation. The most human—and humanizing—thing that we do. The virtues of person-to-person conversation are timeless, and our most basic technology, talk, responds to our modern challenges. We have everything we need to start, we have each other.

The Procrastination Equation: How to Stop Putting Things Off and Start Getting Stuff Done


Piers Steel - 2010
    Writing with humour, humanity and solid scientific information reminiscent of Stumbling on Happiness and Freakonomics, Piers Steel explains why we knowingly and willingly put off a course of action despite recognizing we'll be worse off for it.For those who surf the Web instead of finishing overdue assignments, who always say diets start tomorrow, who stay up late watching TV to put off going to sleep, The Procrastination Equation explains why we do what we do — or in this case don't — and why in Western societies we're in the midst of an escalating procrastination epidemic.Dr. Piers Steel takes on the myths and misunderstandings behind procrastination and motivation — showing us how procrastination affects our lives, health, careers and happiness and what we can do about it. With accessible prose and the benefits of new scientific research, he provides insight into why we procrastinate even though the result is that we are less happy, healthy, even wealthy. Who procrastinates and why? How many ways, big and small, do we procrastinate? How can we stop doing it? The reasons are part cultural, part psychological, part biological. And, with a million new ways to distract ourselves in the digitized world — all of which feed on our built-in impulsiveness — more of us are potentially damaging ourselves by putting things off. But Steel not only analyzes the factors that weigh us down but the things that motivate us — including understanding the value of procrastination.

The Career Code: Secrets to Style and Success at Work


Hillary Kerr - 2016
      In The Career Code, the third book in the smash-hit Who What Wear series, fashion and digital entrepreneurs Katherine Power and Hillary Kerr bring you the Everygirl’s guide for creating your own professional success, on every level, flawlessly. The book is filled with insightful, pragmatic “career codes” to follow, as well as all of the practical, how-to advice they’ve learned while building their company from zero employees in 2006, to the thriving, multibrand, multiplatform, multi-million dollar company it is today.   In this approachable, authoritative, and inspirational book, you will find the most useful and accessible tips and tricks to strategically build your career into exactly what you want it to be, from negotiating your salary to avoiding the biggest mistake most people make when they quit. Chapters include advice on résumé building, dressing for the job you want, and how to effectively communicate at work—even with the most difficult colleagues—all done with the Who What Wear girls’ practical and polished signature style. It gives you total insight into how you can excel at work in every arena, whether you’re just starting your very first job, contemplating switching fields, or finally a boss who’s building her own team. The Career Code also includes over 20 of Hillary and Katherine’s best “life hacks” to ensure your out-of-office life runs just as smoothly as your career.   Take your ambition to the next level and give your career the stylish edge it deserves. This is the must-have handbook for every woman at every stage of her career, no matter where she sits in the boardroom.

Fundamentals of Marketing


William J. Stanton - 1986
    

The Miracle Equation: The Two Decisions That Move Your Biggest Goals from Possible, to Probable, to Inevitable


Hal Elrod - 2017
    Yet "possible" isn't enough to get you out of bed in the morning fueled with the internal clarity and drive to tackle your biggest dreams. After the success of his book, The Miracle Morning, Hal Elrod realized that more was needed. That there was a timeless, proven formula which the world's most successful people have used for centuries, but it has been overlooked. He used it to become one of the top salespeople in the history of his former company and thrive against seemingly insurmountable odds, from overcoming life-threatening health challenges to near financial collapse. The Miracle Equation is that formula, and it consists of only two decisions that guarantee astonishing levels of success and fulfillment: Unwavering Faith and Extraordinary Effort.By establishing and maintaining unwavering faith that you can achieve anything you desire, and then putting forth extraordinary effort until you do, your success is inevitable. Using the same strategy as the world's top achievers, you'll create results beyond what you believe to be possible. You'll learn how to replace fear with faith and let go of your negative emotions, accessing your full potential and channeling your energy into attaining positive outcomes. With the Miracle Equation 30-Day Challenge to guide your way, you'll create a step-by-step plan to actualize your miracles and become the person you need to be in order to succeed.

Get Out of Your Own Way: Overcoming Self-Defeating Behavior


Mark Goulston - 1996
    Practical, proven self help steps show how to transform 40 common self-defeating behaviors, including procrastination, envy, obsession, anger, self-pity, compulsion, neediness, guilt, rebellion, inaction, and more.