Introduction to Mass Communication: Media Literacy and Culture [With CDROM]


Stanley J. Baran - 2000
    Through this cultural perspective, students learn that audience members are as much a part of the mass communication process as are the media producers, technologies, and industries. This was the first university-level text to make media literacy central to its approach. Building on this tested emphasis, the fifth edition features a newly merged chapter on Cable and Television, a new chapter on The Evolving Mass Communication Process, updates on recent technologies and government rulings, including the Patriot Act, the Supreme Court ruling on Peer-2-Peer file-sharing on Grokster, "net neutrality," municipal WiFi, new advertising industry metrics such as ROI, BitTorrent, video news releases, and much more

ASMP Professional Business Practices in Photography


American Society of Media Photographers - 1997
    Up-to-the-minute coverage now includes digital assetmanagement; metadata standards; the role ofInternet, FTP, and e-mail technologies; the impactof media consolidation on assignment and stock photography;and much more. This indispensable guidecovers the full range of business and legal questionsthat photographers might have, with comprehensiveadvice from the ASMP, the foremost authorityin the field. In eleven in-depth chapters, morethan two dozen industry experts explore pricingand negotiating, ethics, rights in traditional andelectronic media, publishing, and much more. Businessand legal forms, checklists, and an extensivecross-media bibliography make this the one reference book that deserves a place on every successful photographer's bookshelf.• Covers all of today's most urgent issues in photography• Contributions from more than two dozenexperts, all professional photographers• 60,000 copies sold!

The Legal Environment of Business: Text and Cases


Frank B. Cross - 1991
    The cases, content, and features of the exciting new ninth edition have been thoroughly updated to represent the latest developments in the business law environment. An excellent assortment of cases ranges from precedent-setting landmarks to important recent decisions, and ethical, global, and corporate themes are integrated throughout. In addition, numerous features and exercises help you master key concepts and apply what you've learned to real-world issues, and the book offers an unmatched range of support resources, including innovative online review tools.

Mnemonics Memory Palace Book One: Memory Palaces and Mnemonics. The Forgotten Craft of Memorization and Memory Improvement With Total Recall. (How To Build a Mnemonics Memory Palace 1)


Sjur Midttun - 2016
    In it you will learn: What is a memory palace? How to build your first couple of memory palace. Learn the one secret to why some information stick to your mind, and other types don't How to easily build up to 15 memory palaces, based on the first two. Building memory palaces based on walks/journeys. How to build virtual memory palaces. How to memorize any fact or information using memory palaces. Unlike other popular books on the subject, like "Moonwalking with Einstein", the book "How to Build a Mnemonic Memory Palace" focuses on practical, hands on advice. Information that will get you started making your own memory palaces from day one.  This short, but informative book is virtually packed with information. Tips that simply work. Memory palaces are an ancient, yet somehow forgotten method of memorizing all kinds of information. Before the printing press was invented, content was passed on verbally from person to person. And using the Greek tradition of memory palaces, scholars could store vast amounts of information.  These techniques have seen an increased interest lately, and many people who have been inspired by memory palaces from TV-series like "Sherlock" or books like "Hannibal", want to find a way to easily get started making memory palaces. "How to Build a Mnemonic Memory Palace" literally takes you by the hand and walks you through the process, step by step. And thanks to the many examples, these ancient methods become very clear. In many ways, this book starts where others, like "Moonwalking With Einstein" stop.  Download a sample, or get the set of two books today. Learn how you can use the powerful techniques of memory palaces in order to memorize vitually anything.  A full, practical guide to getting started memorizing all types of information using memory palaces Equally useful for students, as adults Find out the perfect method for memorizing speeches Never forget another keyword

Negotiation: Readings, Exercises, Cases


Roy J. Lewicki - 1992
    This edition explores the major concepts and theories of the psychology of bargaining and negotiation, and the dynamics of interpersonal and intergroup conflict and its resolution.

Services Marketing: People, Technology, Strategy


Christopher Lovelock - 1991
    Organized around a strategic marketing framework"Services Marketing" guides readers into the consumer and competitive environments in services marketing. The marketing framework has been restructured for this edition to reflect what is happening in services marketing today.

Racial and Ethnic Groups


Richard T. Schaefer - 1979
    This best-selling text provides students with the most accessible, comprehensive and current introduction to the issues confronting racial and ethnic groups in both the U.S. and other countries. Organized first by issues and then by major racial and ethnic groups, the text examines each group's history, then explores its current situation and its concerns for the future. Richard Schaefer, a leading scholar in the area of racial and ethnic relations, grew up in Chicago in the 1960's, at a time when neighborhoods were going through transitions in ethnic and racial composition. He found himself increasingly intrigued by what was happening, how people were reacting, and how these changes were affecting neighborhoods and people's jobs. This life-long interest led to a career in sociology, specifically in the areas of race, gender and social class. This book grew out of his desire to help students to understand the changing dynamics of the U.S. population.

Essay and report writing skills


Open University - 2015
    Learn how to interpret questions and how to plan, structure and write your assignment or report. This free course, Essay and report writing skills, is designed to help you develop the skills you need to write effectively for academic purposes.

Nursing Diagnosis Handbook: An Evidence-Based Guide to Planning Care


Betty J. Ackley - 1993
    Its step-by-step approach guides you through the process, helping you formulate a nursing diagnosis based on known information and assessment findings; identify the appropriate nursing diagnosis; and create a care plan that includes desired outcomes, interventions, and evidence-based rationales. Nursing Diagnosis Handbook is an essential care planning resource you will turn to again and again throughout your nursing education and career.Provides care plans for every NANDA-I approved nursing diagnosis.Includes examples of and suggested NIC and NOC interventions and outcomes for each care plan.A convenient A-to-Z organization in Sections I and II helps you quickly locate key information.Evidence-based practice information is incorporated throughout.Includes complete coverage of pediatric, geriatric, and multicultural considerations, as well as home care and client/family teaching guidelines for each condition.A Care Plan Constructor on the Evolve website helps you create customized plans of care.Features the most up-to-date 2007-2008 NANDA-I approved nursing diagnoses, including approximately 15 new, 20 revised, and 5 replacement diagnoses.Provides a more detailed explanation of NIC and NOC taxonomies and their use in care planning.Explanations of assessment versus action interventions help guide you to the correct choice of intervention.Covers important information on concept mapping.Patient/Family Teaching sections offer expanded wellness and health promotion information.Clustered wellness nursing diagnoses are quick and easy to locate.Includes the latest evidence-based nursing rationales.

Concepts and Case Analysis in the Law of Contracts


Marvin A. Chirelstein - 1990
    This Contracts primer is vastly uncluttered - one that picks up the main themes in the first-year Contracts course, together with related cases.

Motorhome and RV Retirement Living: The Most Enjoyable and Least Expensive Way to Retire


Jerry Minchey - 2015
    He reveals how they make it work – from how to downsize to how to support yourself. This is not your typical RVing book that rehashes common knowledge. Jerry Minchey lives full-time in his motorhome, and he breaks the mold about RV living with this highly original book. The appeal and the dream of the RV lifestyle have not changed much since the first RVs were introduced shortly after 1900. Henry Ford and Thomas Edison used to take their motorhomes and go on trips together back in 1910. They loved the adventure. Jerry Minchey's brutally honest descriptions of the RV lifestyles described in this book will answer your most pressing questions as well as answer questions you probably never even thought to ask.You may find that retiring and living the RV lifestyle is just what you want to do. After all, the RV lifestyle is the most enjoyable and least expensive way to retire. See actual logs of what RVers are really spending. I think you'll be pleasantly surprised at the numbers. You'll find that you can live the RV lifestyle even if your only income is your Social Security check. In this book you'll also learn: What's It Like Living Full Time in an RV? Can I Afford the RV Lifestyle? What Kind of Rig Should I get? Can I Drive an RV? How Much Will an RV Cost? Pitfalls to Avoid & Buyer Checklist Planning for the Leap into Full-time RVing How to Get Rid of Your Stuff Pets Make Great Travelers – If You Know a Few Tips and Secrets What About Being Away From Family and Friends? How to Find the Best Campgrounds Boondocking – The Art of Camping for Free Towing a Car – 4 Wheels Down or a Dolly? Getting Your Mail, Voting, Where is Your Legal Residence, and Other Logistics The Internet – How to Stay Connected While on the Road Healthcare on the Road – With up-to-date 2016 Information Ways to Make Money With or Without a Computer The Emotional Aspects of the Full-time RV Lifestyle And a Whole Lot More Freedom, adventure, fun, stress-free, and relaxing are words RV owners frequently use to describe why they enjoy the RV lifestyle, and after reading this book, you'll understand why they feel that way. To say this book is rare would be a grave understatement. This book provides a unique opportunity to peer into the most intimate details of living the exciting full-time RVing lifestyle. For a real behind-the-scenes look at one of the most enjoyable and least expensive ways to retire add Motorhome and RV Retirement Living to your must-read list.

How To Crochet: A Complete Guide for Absolute Beginners


Alison McNicol - 2013
    * Easy to follow How To Crochet illustrations * Fun and simple projects to make * Learn a variety of crochet stitches and skills * Perfect for absolute beginners * Projects include hats, scarves, mittens, baby blankets, scented hearts, granny squares and more! This is the ONLY beginner's book you'll need to start to crochet today!!

Ethical Dilemmas and Decisions in Criminal Justice


Joycelyn M. Pollock - 2011
    Real-life cases and situations demonstrate the significance of ethics in the world of criminal justice today for those studying or contemplating a career in criminal justice.

The Social Movements Reader: Cases and Concepts


Jeff Goodwin - 2002
    The Social Movements Reader, Second Edition, provides the most important and readable articles and book selections on recent social movements from around the world.With selected readings and editorial material this book combines the strengths of a reader and a textbookReflects new developments in the study of social movements, both empirical and theoreticalProvides original texts, many of them classics in the field of social movements, which have been edited for the non-technical readerSidebars offer concise definitions of key terms as well as biographies of famous activists and chronologies of several key movementsRequires no prior knowledge about social movements or theories of social movements

Essentials of Understanding Psychology


Robert S. Feldman - 1988
    No matter what brings students into the introductory course and regardless of their initial motivation, Essentials of Understanding Psychology, Seventh Edition, draws students into the field and stimulates their thinking. This revision integrates a variety of elements that foster students' understanding of psychology and its impact on their everyday lives. It also provides instructors with a fully integrated supplements package to objectively gauge their students' mastery of psychology's key principles and concepts and to create dynamic lectures.