A good idea can inspire one commercial. But a good insight can fuel a thousand ideas, a thousand commercials. An insight gives you an entirely new way of thinking about your business. Consider just a few of the breakthrough insights that Dusenberry's agency, BBDO, has offered their clients over the years: That General Electric's unifying tagline should be ?We bring good things to life.? That Pepsi should be targeting the ?Pepsi Generation.? That Ronald Reagan's 1984 reelection theme should be ?Morning in America.? That Visa should compare itself with American Express, not MasterCard. Talk about moving the needle!Dusenberry argues that these brainstorms don?t come out of thin air, even at a world class organization like BBDO. They are actually the result of a rigorous and disciplined process of insight generation, one that any manager in any type of business can adopt. Dusenberry explains this process?Research, Analysis, Insight, Strategy, and Execution (RAISE)?in plain English. And he offers examples of some of the greatest business insights of our time, from the birth of Federal Express to the positioning of HBO."Moving the Needle" will help businesspeople get to the heart of their toughest problems.

    These concise guides tell you what to expect, how to behave, and how to establish a rapport with your hosts. This inside knowledge will enable you to steer clear of embarrassing gaffes and mistakes, feel confident in unfamiliar situations, and develop trust, friendships, and successful business relationships. Culture Smart! offers illuminating insights into the culture and society of a particular country. It will help you to turn your visit-whether on business or for pleasure-into a memorable and enriching experience. Contents include * customs, values, and traditions * historical, religious, and political background * life at home * leisure, social, and cultural life * eating and drinking * do's, don'ts, and taboos * business practices * communication, spoken and unspoken "Culture Smart has come to the rescue of hapless travellers." Sunday Times Travel "... the perfect introduction to the weird, wonderful and downright odd quirks and customs of various countries." Global Travel "...full of fascinating-as well as common-sense-tips to help you avoid embarrassing faux pas." Observer "...as useful as they are entertaining." Easyjet Magazine "...offer glimpses into the psyche of a faraway world." New York Times

    In the bustling, cluttered arcades, street and interior merge and historical time is broken up into kaleidoscopic distractions and displays of ephemera. Here, at a distance from what is normally meant by "progress," Benjamin finds the lost time(s) embedded in the spaces of things.

    In The Essence of Karate, Funakoshi creates, in his own words, a narrative of modern karate. He explains the philosophical and spiritual underpinnings and includes memories of his own training, as well as recollections of other karate masters and the history of the martial art. He also discusses the importance of winning without fighting, and the reason why many great martial artists improve with age.The preface has been contributed by Hirokazu Kanazawa, President of the Shotokan Karate-do International Federation (and Funakoshi's disciple). He fondly writes of his memories of Gichin Funakoshi during his youth and what he learned from the master. In the afterword, the founder's great-nephew, Gisho Funakoshi, shares previously unknown personal anecdotes about his "Uncle Funakoshi."

    The quick brushstrokes of the Impressionists suited his temperament, as did his heavy use of impasto. This helpful volume shows many of van Gogh's best loved works, including the famous self-portrait with a Bandaged Ear, painted after he had cut off part of his ear in a fit of madness, Sunflowers, which were to him a symbol of power and beneficence, and The Starry Night, a painting which clearly expresses intensity and mental turbulence.

    Better to have hostile identities framed by democracy than democrats indifferent to identity.In a vigorous, insightful challenge to the left and right alike, Natan Sharansky, as he has proved repeatedly, is at the leading edge of the issues that frame our times.

    Pastor Hagee reveals who they are, where they come from, and what they signify. Learn why Hagee believes that we are in the beginning stages of World War III, and how this will eventually take us to the Battle of Armageddon. Pastor Hagee vividly describes the key players that signify the King is coming!

    Students will receive a grounding in areas that vary from treatment to organizational and community settings. This edition also includes of new case studies, practice examples and guiding principles.

    This is what mother decided would be our best chance at survival. This was not an easy undertaking. To blend into the Polish community it was essential not to look Jewish; not to sound Jewish; to know a fair amount about Catholicism; and be able to think on your feet when unexpected events occurred. Above all one needed to be lucky. With counterfeit documents we changed our name and moved to Lublin, the site of Majdanek, the second largest concentration camp in Poland. At that time I was five years old and my brother was seven. We had to learn new names and to never reveal our past. No sooner we got settled that members of my father’s family descended on us seeking shelter. In a small, primitive house we hid up to eight members of my father’s family.

    Parlour games. Cocktails. Welcome to a glorious journey through the golden age of the country house party - and you are invited. Our host, celebrated historian Adrian Tinniswood, traces the evolution of this quintessentially British pastime from debauched royal tours to the flamboyant excess of the Bright Young Things. With cameos by the Jazz Age industrialist, the bibulous earl and the off-duty politician - whether in moated manor houses or ornate Palladian villas - Tinniswood gives a vivid insight into weekending etiquette and reveals the hidden lives of celebrity guests, from Nancy Astor to Winston Churchill, in all their drinking, feasting, gambling and fornicating. The result is a deliciously entertaining, star-studded, yet surprisingly moving portrait of a time when social conventions were being radically overhauled through the escapism of a generation haunted by war - and a uniquely fast-living period of English history. Praise for The Long Weekend:'Delicious, occasionally fantastical, revealing in ways that Downton Abbey never was. It is as if Tinniswood is at the biggest, wildest, most luxuriantly decadent party ever thrown, and he knows everyone.' Observer 'A deliciously jaunty and wonderfully knowledgeable book. Tinniswood displays a terrific insider's grasp of gossip . A meticulous, irresistible story.' Spectator 'Elegant, encyclopedic and entertaining . A confident and skilled historian who understands the mores of his era and wears his learning lightly . Deserves to be on every costume drama producer's bookshelf.' Times

    Author Marvin Perry's accessible writing style and flexible approach make this abridged version of WESTERN CIVILIZATION: IDEAS, POLITICS AND SOCIETY an engaging text for instructors and students of the Western Civilization survey course. The most significant addition for the Seventh Edition is the insertion in every chapter of a primary source that illuminates the narrative.

    The killer went to great lengths to cover up her crime including sending his grandmother flowers, going to the memorial service, driving by the victim’s house and calling the lead investigator, Detective Esteban Flores. This incident took place in a suburb of Phoenix, Arizona. It would be five years before this case of capital murder would be put in front of a jury to decide the fate of Jodi Arias although the fate of Travis Alexander had been set in stone. Was she a cold, calculating murderess or was she a victim of extreme domestic violence at the hands of an abusive boyfriend? The first jury was left to decide in 2013. It was the most watched trial of the century. The jury decided that Jodi Arias was guilty of first-degree murder with cruel and heinous circumstances which qualified her for the death penalty. The jury could not reach a decision in the penalty phase and justice was delayed. A new jury, drawn from a pool of four hundred people, was drawn for the highly anticipated retrial of Jodi Arias. On October 21, 2014, a jury of nineteen was given the responsibility of deciding whether Jodi Arias should live or die for her crime. So began a retrial that would last almost five months with Juan Martinez and Detective Flores representing the State of Arizona and the return of Kirk Nurmi and Jennifer Willmott speaking to the defense of the convicted killer. The journey will walk the reader through the meticulous actions of the courtroom and extend to an appellate court, a municipal court and a day in the in the original courthouse in phoenix, Arizona. The trial speaks toward the long arm of the law and the implications of decisions made daily. With the help of former jurors of the Jodi Arias death penalty retrial, the reader will step into the jury box when Jodi Arias was on the witness stand and reach a climax when the reader accompanies the jury foreman into the deliberation room as the jury decides the fate of the defendant. “The lambs to the law were now executors of the law. It was humbling, intimidating and powerful at the same time. It was also the time that the jurors’ souls would be tested for truths and experiences that would mark many discussions in the deliberation room. The jury would remember Travis Alexander and what was done to him.” Why Not Kill her is the suspenseful follow-up to the authors first book, Brain Damage: A Juror’s Tale, the true story of being a death penalty juror on the case of Marissa DeVault and the brutal killing of Dale Harrell. The third revised edition is now available in honor of Dale Harrell. Take a journey into the life of Travis Alexander and a search for truth and justice. Somehow, Lady Justice will wield her sword and the end of a seven year saga would be realized but in no way that anyone could have anticipated. Special thanks to True Crime Radio, Trial Talk Live, the Trial Diaries, FOX 10, ABC, NBC and CBS. The author would also like to thank those who supported this work on Go Fund Me with extra recognition to the administrators and fans of Juan Martinez Prosecutor Support Page, The State vs. Jodi Arias, Joey Jackson Fan Page, Justice For Travis, Justice 4 Dale, Justice For Travis Alexander and His Family, Court Chatter, Beth Karas on Crime, Gavel geeks, Trial Watchers, The House That Travis Built, Understanding The Travesties of Unexpected Murder Trials and For The Love of Travis. This work could not have happened without your support! Why Not Kill Her is dedicated to Travis Alexander, his family and all those whom he touched in his short life.

    Crushed and left with broken ribs, a punctured lung, and compression fractures in his chest, spine, and pelvis, Bob pushed his arms forward, dug his fingers into the freezing mud and dragged his mostly paralyzed body forward. Saturated to the skin in freezing rain, far from help, and with the night fast approaching, Bob refused to give up.This includes photographs, documentation, and inspirational verses.This amazing true story was featured on the It's a Miracle series hosted by Richard Thomas. It aired on PAX Television as Chain Reaction in 1999.

    During our journey we will explore stories from Babylon, Greece, Ireland, Ethiopia, and various other cultures to fill in the missing pieces to one of the biggest mysteries on our planet. This 2nd Edition includes 40+ hours of additional audio and video content for your enjoyment. Make sure you download a free QR code scanner for your smart phone or tablet so you can take full advantage of the features in this book.

    Touch it and you die. Every politician knows this truism, which is why no one wants to debate it. Privately, many of them understand that the health care system, which costs about $200 billion a year in public and private money, cannot continue as it is—increasingly ill-adapted to an aging population with public costs growing faster than government revenues. In Chronic Condition, Jeffrey Simpson meets health care head on and explores the only four options we have to end this growing crisis: cuts in spending, tax increases, privatization, and reaping savings through increased efficiency. He examines the tenets of the Medicare system that Canadians cling to so passionately. Here, he finds that many other countries have more extensive public health systems, and Canadian health care produces only average value for money. In fact, our rigid system for some health care needs and a costly system for other needs—drugs, dentistry, and home care—is really the worst of both worlds. Chronic Condition breaks the silence about the huge changes and real choices that Canadians face.