Former Pixar and The Simpsons Animator and Story Artist Matthew Luhn translates his two and half decades of storytelling techniques and concepts to the CEOs, advertisers, marketers, and creatives in the business world and beyond. A combination of Luhn’s personal stories and storytelling insights, The Best Story Wins retells the “Hero’s Journey” story building methods through the lens of the Pixar films to help business minds embrace the power of storytelling for themselves!

    Here is a brief overview of each part: Part 1, Seeing the Big Picture Connections First, defines curriculum in terms of rigor, provides the background of this model, connects curriculum design to the big picture of standards, assessments, instruction, and data practices, previews the step-by-step design sequence, and introduces end-of-chapter reader assignments. Part 2, Building the Foundation for Designing Curricular Units, explains the five steps that must first be taken to lay the foundation upon which to build the curricular units of study, and provides explicit guidelines for applying each step. Part 3, Designing the Curricular Unit of Study From Start to Finish, gives the nuts and bolts directions for designing a rigorous curricular unit of study, from beginning to end, and concludes with an overview of how to implement the unit in the classroom or instructional program. Formatively assessing students along the way, educators analyze resulting student data to diagnose student learning needs and then adjust ongoing instruction accordingly. Part 4, Organizing, Monitoring, and Sustaining Implementation Efforts, addresses the role of administrators in beginning and continuing the work of implementation. These final three chapters provide first-person narra - tives and advice to administrators from administrators who have personally led the implementation and sustainability efforts of curriculum redesign and related practices within their own school systems. I have endeavored to pull together all of the elements necessary for designing a rigorous curriculum, to position these elements in a sequential order, and to provide a step-by-step approach for constructing each one. My hope is that this road map will not only show you the way to design your own curriculum, but also allow you the flexibility of customizing it to fit your own purpose and needs. As with the realization of any lofty vision, it will take a great deal of time, thought, energy, and collaboration to create and revise a single curriculum, let alone multiple curricula. The best advice I can offer is to regard whatever you produce as a continual work in progress, to be accomplished over one, two, or three years, or even longer. As my friend and colleague Robert Kuklis points out, curriculum designers shape and modify the process as they move through it. It is important that they know this is not a rigid, prescriptive procedure, but rather an opportunity for learning, adapting, and improving. This preserves fidelity to the process, encourages flexibility, and promotes local ownership. Whenever people s spirits need lifting because the work seems so demanding, remind everyone that it is a process, not a one-time event. You are creating something truly significant a comprehensive body of work that is going to serve your educators, students, and parents for years to come!"

    She claimed the police had inserted a stick inside her… Swaranpreet realised that she had been cruelly violated; He spoke a single sentence but repeated it twice in chaste Punjabi: ‘Please give me a turban? I want nothing else…’ These are voices begging for deliverance in the aftermath of Indira Gandhi’s assassination in October-November 1984 in which 2,733 Sikhs were killed, burnt and exterminated by lumpens in the country. Nilanjan Mukhopadhyay walks us through one of the most shameful episodes of sectarian violence in post Independent India and highlights the apathy of subsequent governments towards Sikhs who paid a price for what was clearly a state-sponsored riot. Poignant, raw and most importantly, macabre, the personal histories in the book reveal how even after three decades, a community continues to battle for its identity in its own country.

    Seekers and sages travelled north and south, east and west, across mountains and along rivers, ignoring artificial boundaries, seeking and finding gods. Renowned mythologist Devdutt Pattanaik takes us on an insightful journey to thirty-two holy sites where ancient and modern deities unravel the complex and layered history, geography, and imagination of the land once known as ‘land of the Indian blackberry’ (Jambudvipa), ‘land of rivers’ (Sindhusthala in Sanskrit, or Hindustan in Persian), ‘expanse of King Bharata’ (Bharatvarsha, or Bharatkhanda), and even ‘abode of joy’ (Sukhavati to the Chinese).

     That's the power of a hook. And, it just worked on you. A book hook is a statement or question designed to generate immediate curiosity and entice readers to want more. Why is a hook important? Language is the power of the book sale. As an author, you don’t sell books to machines. You sell books to human beings. A book hook uses powerful language that naturally piques a person’s interest. Book marketing expert, Rob Eagar, has coached over 450 authors and worked with several New York Times bestsellers. In this concise guide, he skillfully explains: • How to create a book hook • The difference between fiction and non-fiction hooks • Where to use a book hook to maximize sales Mastering Book Hooks for Authors will teach you how to create attention-grabbing language for your book, regardless of the genre. Capture more reader interest for free by using the power of a hook. Also includes free access to “The Ultimate Book Marketing Plan Template for Authors” by Rob Eagar that takes the guesswork out of launching your new book.

    Now you can benefit from their hard work and publishing savvy. In this new edition, they offer guidance and advice that will inspire, educate, and, most importantly, give you the necessary edge to get your book published. They explain:* How to shape your idea and create a title* Ways to get to know the market and competition* Tips on writing an effective outline, query letter, and sample chapter* The art and science of fiction and nonfiction book proposals* How ten actual proposals (included here) were successfully sold to publishers--and why""A submission from Jeff Herman always gets moved to the top . . . his new book will show you how to move to the top.""--Frederic W. Hills Vice President, Simon & Schuster""This book will take writers to the highest level of proposal writing and success.""--Roger Cooper Quality Paperback Book Club""If you want your proposal to ignite a busy editor's interest, read this book.""--Adrienne Hickey Senior Acquisitions Editor, AMACOM Books

    And your next, and your next... The technique I share within these pages is extremely easy to learn and do. You will be able to start using it now, today, and see immediate differences in your writing.It's also a fast read. I've condensed the book down to just a handful of pages, so you can read it all in less than an hour. I know what it's like to try and improve my writing by reading books on how to write. Too much time is lost wading through pages and pages of filler. And the more of these books that we read, the thicker our brains become, with too many details and steps and opinions. This book is different. Read it over lunch, and then go try it out. You'll see for yourself that it works.Here is a bit more about why Tell, Don't Show! is truly worth your time.First of all, the words will come much easier. I promise it. I've seen it transform the writing of many students and friends over the years, and before that, my own writing. The technique is so simple that you won't have any excuse for not using it the next time you sit down to write. It's a real pleasure to write this way. Forget about being a suffering writer. With this one little technique, you'll actually learn to love the process of writing.And do you ever wonder why you aren't writing so much? Do you think that if you could write faster, much faster, you'd want to write more? We're not talking about blindly banging away at the keys, but rather, quickly penning powerful stories and novels in a fraction of the time it takes you right now. That is, if you're even writing now. The truth is that when our writing is too slow and introspective, we lose momentum, and sooner or later, we finally stop. Don't do that. Write faster. The technique I'm sharing in this book will show you how to write faster and a lot more than you are now.Finally, by using this technique, you'll find your creativity expanding by the hour, by the day! It will free up your imagination to focus on the big picture, lifting you up and away from both micromanagement and nitpickiness, such common traps during first drafts. Your stories will grow richer and deeper, and you'll find yourself seeing your characters and settings more vividly. Subtext and subplots will rise up and beg for your attention. And this is just the beginning.You'll find all of the above and much more in Tell, Don't Show!

    You need to select and create a variety of formats that will be read on a variety of e-reader devices--and market and sell your book in a variety of ways. Before you take the plunge, get this practical guide. With clear instruction and sensible advice, it will help you navigate the often confusing, time-consuming, and costly world of self-publishing an e-book. The book gives you solid marketing tips for selling your e-book, including using blogging and social media and how to build an online platform. It also discusses key technologies you'll encounter, including Smashwords, iBooks Author, Amazon, Microsoft Word, Open Office, Calibre, WordPress, E-junkie, and others.Helps readers navigate the confusing, time-consuming, and often costly world of self-publishing an e-book Provides both technical how-tos as well solid marketing advice on how to sell your e-book using Facebook, Twitter, Goodreads, and other social media sites Covers essential technologies, such as Smashwords, iBooks Author, Amazon, Microsoft Word, Open Office, Calibre, WordPress, and E-junkie Explores e-book devices, including Kindle, Kobo, Sony Reader, Nook, iPad, and other tablets Delves into the nitty-gritty of e-book formats Before you self-publish your e-book, start first with Publishing eBooks For Dummies.

    This edition includes the most current advice on:· The new genomic classification of breast cancer and its importance in treatment planning· Cancer gene testing, which determines if a woman will benefit from chemotherapy· New developments in breast cancer treatments with new targeted agents· The continued importance of getting a second opinion: why it’s important, what questions to ask, and how to decide which team of doctors is best for you.Conscious of the rapidly evolving spectrum of treatment options, Dr. John Link outlines the latest findings and professional wisdom for patients in pursuit of the most effective treatment plan for them. The Breast Cancer Survival Manual continues to be a must-have for any woman seeking accurate and accessible information about managing breast cancer today.

    He beats his chest, well ahead of his nearest rival, his face filled with the euphoria of a young man utterly in thrall to his extraordinary physical talent. It is one of the greatest moments in sports history, and it is just the beginning.Of the ten fastest 100-meter times in history, eight belong to Jamaicans. How is it that a small Caribbean island has come to almost totally dominate the men’s and women’s sprint events? The Bolt Supremacy opens the doors to a community where sprinting permeates conversations and interactions; where the high school championships are watched by 35,000 screaming fans; where identity, success and status are forged on the track, and where making it is a pass to a world of adoration and lucrative contracts. In such a society there can be the incentive for some to cheat. There are those who attribute Jamaican success to something beyond talent and hard work.Award-winning writer Richard Moore doesn’t shy away from difficult questions as he travels the length of this beguiling country speaking to anti-doping agencies, scientists and skeptics as well as to coaches, gurus, superstar athletes and the young guns desperate to become the next big thing. Peeling back the layers, Moore finally reveals the secrets of Usain Bolt and the Jamaican sprint factory.

    Acknowledged by the publishing industry, authors and would-be writers as the indispensable companion to navigating the world of publishing, it appears for the first time as an e-book and in print. The 80 articles are reviewed and updated each year to provide inspirational and how-to guidance on writing for newspapers, magazines, scripts for film, radio and TV; advice on writing and submitting plays, poetry, non-fiction and fiction of all genres - from fantasy to thrillers to romance; how to contact publishers and agents; managing finances as a writer; negotiating legal issues, such as copyright; understanding the editing process; self-publishing and conventional routes; digital and print.Every single one of over 4,500 listings of who to contact, where and for which disciplines across the whole media, are reviewed and most updated, with new listings added every year. The combination of up-to-date listings information and expert advice, make the Yearbook a topical and reliable resource; the perfect gift for every writer every year.New articles for the 2014 edition include:Foreword by Martina Cole Writing successful erotic fictionWriting as co-authors by Louise Voss and Mark Edwards authors of thrillers Catch Your Death and Killing CupidHow to be a writer by novelist (The Harbour) and screenwriter Francesca BrillWriting for newspapers by journalist Kate MeadWriting short stories by Tania Hershman Being an agent in the digital age by literary agent Gordon Wise Writng flash fiction by Peter BlairMarketing, publicising and selling self-published books by Ben Cameron, Smith PublicityWhat to look for in a self-publishing provider by Jeremy Thomspon of MatadorArticles from experts and authors, include:Bernard Cornwall on writing historical fictionWilliam Dalrymple on writing about travelDavid Eldridge on writing for the theatreKatie Fforde on writing romantic fictionNeil Gaiman on writing cross-over fictionClaire Tomalin on writing biographiesSimon Winchester on writing non-fictionBenjamin Zephaniah on writing poetry

    Suspicious of the current idea that all creative work is intellectual property, Lewis Hyde turns to America's Founding Fathers--men like Adams, Madison, and Jefferson--in search of other ways to imagine the fruits of human wit and imagination. What he discovers is a rich tradition in which knowledge was assumed to be a commonwealth, not a private preserve. For the founders, democratic self-governance itself demanded open and easy access to ideas. So did the growth of creative communities such as that of eighteenth-century science. And so did the flourishing of public persons, the very actors whose civic virtue brought the nation into being. In this lively, carefully argued, and well-documented book, Hyde brings the past to bear on present matters, shedding fresh light on everything from the Human Genome Project to Bob Dylan's musical roots. Common as Air allows us to stand on the shoulders of America's revolutionary giants and thus to see beyond today's narrow debates over cultural ownership. What it reveals is nothing less than a vision of how to reclaim the commonwealth of art and ideas that we were meant to inherit.

    It couldn’t be easier.” Connie BrentfordStart making money from home now as a paid writer.This beginner’s guide teaches you how anyone, using these resources can start the process of earning money from home as a freelance content writer this week! This book takes you through the world of online content writing, teaches you the basics of what you need to know to get paid to write and shows you the simple steps to increase your online income every month.This quick start guide has everything you need to get started making money from home as a web content writer, including a current list of online companies currently hiring writers and blogs paying contributors $50-$950 for posts. All sites are updated for 2014-2015. Thousands of freelance writers are already making money from home every day. Whether you just want a few extra dollars every month or want to make money from home full time – or from a beach in a foreign country – The Moonlighter’s Guide To: Online Writing For Immediate Income shows you how to make money online starting now!

    -- M. Carolyn Clark, Department of Educational Human Resource Development, College of Education, Texas A&M University Since Merriam's definitive Case Study Research in Education first appeared in 1988, significant advances have occurred in the field of qualitative research. To meet the demand for a book that reflects these important changes, Merriam has completely revised and updated her classic work.Timely, authoritative, and approachable, Qualitative Research and Case Study Applications in Education is a practical resource that offers the information and guidance needed to manage all phases of the qualitative and case study research process.

    Mary was found guilty of manslaughter due to diminished responsibility and was sentenced to 'detention' for life. What would induce a young child to murder two other young children? In this short book, Sylvia Perrini, looks at Mary’s tragic life, her years in prison and life since prison. This short book follows in the tradition of great true crime writers such as Ann Rule, M. William Phelps and R J Parker.