The Power of Many: Values for Success in Business and in Life


Meg Whitman - 2010
    During her decade at the helm of eBay, Meg Whitman transformed it from a tiny start-up into a nearly $8 billion global powerhouse, revolutionizing the way goods are bought and sold online. Fortune magazine twice named her the Most Powerful Woman in Business. Now, with the vitality, candor, and often self-effacing humor that is her trademark, Meg lays out the ten core values that she credits not only with her strategic success but with many of the joys and satisfactions of her private life. Values such as trust, authenticity, courage, and validation are not naive, Meg shows us, and they are definitely not a luxury. Rather, they are essential tools for success that go hand in hand with traditional business practices—like holding oneself accountable or growing a company efficiently. She believes they are the foundation of strong management in the twenty-first century. Today, technology and the transparency it brings demand that organizations demonstrate a character that aligns with the values of their communities.Meg illustrates the origins of her values and the underpinnings of her approach with compelling stories from her extraordinary career and her down-to-earth upbringing—from the harrowing twenty-two-hour system outage that nearly sunk eBay to the indomitable spirit of her eighty-nine-year-old mother, who grew up in Boston society but worked as an airplane mechanic during World War II. It was her mother, Meg says, who gave her “a bias toward action.” Here, too, are stories of finding her equilibrium during the time when she had young children, and in her marriage to a neurosurgeon with his own highly demanding career. Meanwhile, her experiences at some of America’s best-known companies, including Disney, FTD, and Procter & Gamble, offer valuable case studies of what can go wrong and right, and how even mistakes can be transformed into opportunities.Meg Whitman shows us that achievement can and should be teamed with optimism, trust, and honesty. The Power of Many offers the insights and motivation we need to propel ourselves to the next level—to scale, as Meg would say—in business and in life.

Selling the Invisible: A Field Guide to Modern Marketing


Harry Beckwith - 1997
    A comprehensive guide to service marketing furnishes tips and advice on how one can apply one's business knowledge to any area of sales and marketing, from a home-based consultancy to a multinational brokerage firm.

The Autobiography of Benjamin Franklin


Benjamin Franklin - 1791
    

How to Lead: Wisdom from the World's Greatest CEOs, Founders, and Game Changers


David M. Rubenstein - 2020
    Learn the principles and guiding philosophies of Bill Gates, Jeff Bezos, Ruth Bader Ginsburg, Warren Buffett, Oprah Winfrey, and many others through illuminating conversations about their remarkable lives and careers. For the past five years, David M. Rubenstein—author of The American Story, visionary cofounder of The Carlyle Group, and host of The David Rubenstein Show—has spoken with the world’s highest performing leaders about who they are and how they became successful. How to Lead distills these revealing conversations into an indispensable leadership guidebook. Gain advice and wisdom from CEOs, presidents, founders, and master performers from the worlds of finance (Warren Buffett, Jamie Dimon, Christine Lagarde, Ken Griffin), tech (Jeff Bezos, Bill Gates, Eric Schmidt, Tim Cook), entertainment (Oprah Winfrey, Lorne Michaels, Renee Fleming, Yo-Yo Ma), sports (Jack Nicklaus, Adam Silver, Coach K, Phil Knight), government (President Bill Clinton, President George W. Bush, Ruth Bader Ginsburg, Nancy Pelosi), and many others. -Jeff Bezos harnesses the power of wandering, discovering that his best decisions have been made with heart and intuition, rather than analysis. -Richard Branson never goes into a venture looking to make a profit. He aims to make the best in field. -Phil Knight views Nike as a marketing company whose product is its most important marketing tool. -Marillyn Hewson, who grew up in a fatherless home with four siblings in Kansas, quickly learned the importance of self-reliance and the value of a dollar. How to Lead shares the extraordinary stories of these pioneering agents of change. Discover how each luminary got started and how they handle decision making, failure, innovation, change, and crisis. Learn from their decades of experience as pioneers in their field. No two leaders are the same.

Unmeasured Strength


Lauren Manning - 2011
    But on 9/11, good fortune was no match for catastrophe. When a wall of flame at the World Trade Center burned more than 80 percent of her body, Lauren Manning began a ten-year journey of survival and rebirth that tested her almost beyond human endurance.Long before that infamous September day, Manning learned the importance of perseverance, relentless hard work, and a deep faith in oneself. So when the horrific moment of her near-death arrived, she possessed the strength and resilience to insist that she would not yield—not to the terrorists, not to the long odds, not to the bottomless pain and exhaustion. But as the difficult months and years went by, she came to understand that she had to do more than survive. She needed to undergo a complete transformation, one that would allow her to embrace her life and her loved ones in an entirely new way.Fleeing the burning tower, Manning promised herself that she would see her son's face again. Courageous and inspiring, Unmeasured Strength tells the riveting story of her heroic effort to make that miracle—and so many others—possible.

Transforming NOKIA: The Power of Paranoid Optimism to Lead Through Colossal Change


Risto Siilasmaa - 2018
    It was to mobile phones was Kleenex is to facial tissues. Then iPhones and Androids appeared out of nowhere and pushed Nokia off the cliff. In just four years, the company lost over 90 percent of its value. Revenues were in freefall; massive layoffs became common. Pundits predicted that bankruptcy wasn’t a matter of if, it was a matter of when. Then something equally shocking occurred. In record time, Nokia bounced back. With a vengeance. Nokia reinvented itself and is now the second-biggest player in the $100 billion-dollar global wireless market. In Transforming Nokia, the man who orchestrated and led Nokia’s comeback—Chairman of the Board Risto Siilasmaa—reveals the story of Nokia’s fall and resurrection. He reveals the inside story of the collapse and provides survival strategies and change-management methods any business leader can take to the bank. You’ll learn how to harness the power of what Siilasmaa calls “paranoid optimism” and apply his winning entrepreneurial leadership model to rise above any challenge and drive sustainable success. Whether you lead a team or a corporate division, head a start-up or a massive organization, and whether your business is on the rocks or running smoothly, Transforming Nokia provides everything you need to sharpen your foresight, expand your options, seize opportunities, and thrive, no matter what changes tomorrow brings.

The Sound of Gravel


Ruth Wariner - 2016
    Growing up on a farm in rural Mexico, where authorities turned a blind eye to the practices of her community, Ruth lives in a ramshackle house without indoor plumbing or electricity. At church, preachers teach that God will punish the wicked by destroying the world and that women can only ascend to Heaven by entering into polygamous marriages and giving birth to as many children as possible. After Ruth's father—the man who had been the founding prophet of the colony—is brutally murdered by his brother in a bid for church power, her mother remarries, becoming the second wife of another faithful congregant.In need of government assistance and supplemental income, Ruth and her siblings are carted back and forth between Mexico and the United States, where her mother collects welfare and her stepfather works a variety of odd jobs. Ruth comes to love the time she spends in the States, realizing that perhaps the community into which she was born is not the right one for her. As Ruth begins to doubt her family’s beliefs and question her mother’s choices, she struggles to balance her fierce love for her siblings with her determination to forge a better life for herself.Recounted from the innocent and hopeful perspective of a child, The Sound of Gravel is the remarkable true story of a girl fighting for peace and love. This is an intimate, gripping tale of triumph, courage, and resilience.

Billion Dollar Whale: The Man Who Fooled Wall Street, Hollywood, and the World


Tom Wright - 2018
    The dust had yet to settle on the global financial crisis in 2009 when an unlikely Wharton grad was setting in motion a fraud of unprecedented gall and magnitude--one that would come to symbolize the next great threat to the global financial system. Billion Dollar Whale will become a classic, harrowing parable about the financial world in the twenty-first century.

Through My Eyes


Tim Tebow - 2011
    Written with Nathan Whitaker, the New York Times bestselling coauthor of Quiet Strength, with Tony Dungy, Through My Eyes gives fans a first look into the heart of an athlete whose talent and devotion have made him one of the most provocative figures in football.

A Journey: My Political Life


Tony Blair - 2010
    Prime Minister Tony Blair — young, charismatic and complex — shaped the nation profoundly in the ten years that followed. From his work in Northern Ireland to the wars in Iraq and Afghanistan, few of his decisions were free from scrutiny and debate. Alternately beloved and reviled, he was an international figure to a degree matched by few British leaders — a role he continues in to this day through the Tony Blair Faith Foundation and his work in the Middle East. Now, for the first time, we see the fascinating journey and difficult choices of the prime minister through his own eyes. Grippingly candid and deeply intimate, A Journey is a must-read political memoir, full of startling insights into a host of world leaders, including George W. Bush and Bill Clinton. It is also a book that delves deeply and profoundly into what it means to be in a position of great power today, and its emotional and personal toll.

The Widow Clicquot: The Story of a Champagne Empire and the Woman Who Ruled It


Tilar J. Mazzeo - 2008
    Tilar J. Mazzeo brings to life the woman behind the label, Barbe-Nicole Clicquot Ponsardin, in this utterly intoxicating book that is as much a fascinating journey through the process of making this temperamental wine as a biography of a uniquely tempered and fascinating woman.

Never Look at the Empty Seats: A Memoir


Charlie Daniels - 2017
    In his own words, he presents the path from his post-depression childhood to performing for millions as one of the most successful country acts of all time and what he has learned along the way. The book also includes insights into the many musicians that orbited Charlie’s world, including Elvis Presley, Bob Dylan, Willie Nelson, Tammy Wynette and many more.Charlie was officially inducted into The Country Music Hall of Fame in 2016, shortly before his 80th birthday. He now shares the inside stories, reflections, and rare personal photographs from his earliest days in the 1940s to his self-taught guitar and fiddle playing high school days of the fifties through his rise to music stardom in the seventies, eighties and beyond. Charlie Daniels presents a life lesson for all of us regardless of profession:“Walk on stage with a positive attitude. Your troubles are your own and are not included in the ticket price. Some nights you have more to give than others, but put it all out there every show. You're concerned with the people who showed up, not the ones who didn't. So give them a show and…Never look at the empty seats!”

The Girl with Seven Names: A North Korean Defector’s Story


Hyeonseo Lee - 2014
    Her home on the border with China gave her some exposure to the world beyond the confines of the Hermit Kingdom and, as the famine of the 1990s struck, she began to wonder, question and to realise that she had been brainwashed her entire life. Given the repression, poverty and starvation she witnessed surely her country could not be, as she had been told “the best on the planet”?Aged seventeen, she decided to escape North Korea. She could not have imagined that it would be twelve years before she was reunited with her family.She could not return, since rumours of her escape were spreading, and she and her family could incur the punishments of the government authorities – involving imprisonment, torture, and possible public execution. Hyeonseo instead remained in China and rapidly learned Chinese in an effort to adapt and survive. Twelve years and two lifetimes later, she would return to the North Korean border in a daring mission to spirit her mother and brother to South Korea, on one of the most arduous, costly and dangerous journeys imaginable.This is the unique story not only of Hyeonseo’s escape from the darkness into the light, but also of her coming of age, education and the resolve she found to rebuild her life – not once, but twice – first in China, then in South Korea. Strong, brave and eloquent, this memoir is a triumph of her remarkable spirit.

Beyond Belief: My Secret Life Inside Scientology and My Harrowing Escape


Jenna Miscavige Hill - 2013
    As niece of the Church of Scientology's leader David Miscavige, she grew up at the center of this controversial organization. At 21, she made a break, risking everything she'd ever known and loved to leave Scientology once and for all. Now she speaks out about her life, the Church, her escape, going deep inside a religion that, for decades, has been the subject of fierce debate and speculation worldwide.Piercing the veil of secrecy that has shrouded the world of Scientology, this insider reveals unprecedented firsthand knowledge of the religion, its rituals and its mysterious leader—David Miscavige. From her prolonged separation from her parents as a small child to being indoctrinated to serve the Church, from her lack of personal freedoms to the organization's emphasis on celebrity recruitment, Jenna goes behind the scenes of Scientology's oppressive and alienating culture, detailing an environment rooted in control in which the most devoted followers often face the harshest punishments when out of line. Detailing some of the Church's notorious practices, she also describes a childhood of isolation and neglect—a childhood that, painful as it was, prepared her for a tough life in the Church's most devoted order, the Sea Org. Despite this hardship, it's only when her family approaches dissolution and her world begins to unravel that she's finally able to see the patterns of stifling conformity and psychological control that have ruled her life. Faced with a heartbreaking choice, she mounts a courageous escape, but not before being put thru the ultimate test of family, faith and love. Captivating and disturbing, Beyond Belief is an exploration of the limits of religion and the lengths to which some went to break free.

Forged in Crisis: The Power of Courageous Leadership in Turbulent Times


Nancy F. Koehn - 2013
     Featuring “five stand-alone case studies that are well-written and interesting” (The New York Times), Koehn begins each section by showing her protagonist on the precipice of a great crisis: Shackleton marooned on an Antarctic ice floe; Lincoln on the verge of seeing the Union collapse; escaped slave Douglass facing possible capture; Bonhoeffer agonizing over how to counter absolute evil with faith; Carson racing against the cancer ravaging her in a bid to save the planet. Readers then learn about each person’s childhood and see the individual growing—step by step—into the person he or she will ultimately become. Significantly, as we follow each leader’s against-all-odds journey, we begin to glean an essential truth: leaders are not born but made. In a book dense with epiphanies, the most galvanizing one may be that the power and courage to lead resides in each of us. Providing both great insight and exceptionally rendered human drama, Forged in Crisis is “a highly engaging (and well documented)…book that quietly surpasses many so-called leadership tomes” (Booklist, starred review).