The Mousedriver Chronicles: The True- Life Adventures Of Two First-time Entrepreneurs


John Lusk - 2002
    To the almost universal disdain of their friends and professors, these two turned down tempting job offers, borrowed money from friends and family, loaded up on credit card debt, and decided to start a single-product company to manufacture and market a computer mouse shaped like the head of a golf club. They watched enviously as nearly all of their friends became millionaires in the dot-com boom, but they persevered and forged their own path. To chart their progress and to keep themselves motivated against the odds, they kept a diary that recorded the realities of their everyday life as entrepreneurs. Out of their diary entries grew The MouseDriver Chronicles, an intimate, insightful, and often funny look into the minds of two entrepreneurs and how they brought a simple idea to market. From The MouseDriver Chronicles: "School was just about over, and the wondrous combination of brick-baking heat and relentless high humidity that defines summer in south Philadelphia wasn't too far off. We couldn't afford to wait around for it. We needed to blaze to San Francisco and get rolling. Fine. No problem. Except we didn't yet have an office in San Francisco. Or a place to live. Or MouseDrivers in stock. We had all our plans and ambition, but everything real about running a business was ahead of us. Immediately ahead."

Evil Minds


Tim Kizer - 2017
    The battle of wits begins and only the most devious mind will survive.  HITCHHIKER, a suspense novelette  ------------------AN EVIL MIND, a suspense novel  How do you stop a serial killer who can escape from any prison?On December 11, fifteen-year-old Helen Hinton is brutally murdered in an abandoned house.Her killer, Edward Phillips, is caught and sentenced to death. Helen's blood was on Edward's clothes and shoes, the murder weapon has his fingerprints on it.Edward claims he's innocent. He's telling the truth.Two months after Edward Phillips is transferred to death row, a murder similar to Helen's occurs in another city. The victim is eighteen-year-old Laura Sumner.On an October morning, Mark Hinton, Helen's father, visits Edward in prison to talk about Laura Sumner's case. Edward tells him that he knows who really killed Helen.What he doesn't tell Mark is that the real killer is the most dangerous criminal on the planet.------------------MANIA, a suspense novelRichard Brower has killed a dozen people. Now someone is trying to frame him for the murders committed by another serial killer.Serial killer Richard Brower buried his cheating wife, Mary, in the woods on Saturday.On Monday, Mary calls her brother's girlfriend.A few days later, she calls her mom.Then Mary bumps into her friend at a mall.Are all these people lying or has Mary actually come back from the dead?Richard has no idea, but he will get to the bottom of this. Or at least he'll try.

The Diary of Henry Chimpman: Volume 1: From the Forest to the Zoo (a fiction book for kids 8-10 and 9-12)


Nathaniel Gold - 2016
     Before the world knew his name, Henry and his family were immigrants to America. Growing up was not easy for this young chimp but he learned to adapt. Between his love of baseball, music and his family, he learns what it takes to be the best he can be. Unfortunately life is not always kind to Henry and he soon discovers that growing up can mean learning the truth and that the truth is not always friendly. Now Henry is on a mission to expose his experience in the space program. Will running for Mayor in the APE Party help his cause, or will it simply turn him into a fugitive? A cross between Forrest Gump and Planet of the Apes, the first book in the Chimpman series is a completely unique story of the triumph and fall of an immigrant chimpanzee family. If you like The One and Only Ivan, you will love Henry Chimpman.

Kidnapping The Devil


Donald Wells - 2013
    When a kidnapper calling himself "Jack" kidnaps seven-year-old Samantha Ryan, Jessica and her husband join forces with the FBI to get her back safely.While Jack is a ruthless killer who has successfully kidnapped children before, he has never abducted anyone like Samantha, who herself is responsible for several murders.Complications arise from the start, and when an overzealous FBI agent forces Jack's hand, the cold-hearted criminal commits a horrific act that enrages Jessica's husband and sends him on a quest to exact a unique style of vengeance.

Content That Converts: How to Build a Profitable and Predictable B2B Content Marketing Strategy


Laura Hanly - 2016
     This book provides that system — a step-by-step process that can be executed in any business to generate qualified leads and more conversions with content marketing. In Content That Converts, you'll learn: - How to get clear on your audience, offers and messaging (and why those three elements are so important) - How to develop a recurring content system, and how to create long-form content assets (such as books and courses) that establish you as an industry leader - How to distribute your content effectively with email and SEO, to expand your reach and create conversion opportunities that translate to sales - How to hone your conversion potential over time with the principles of influence and market sophistication, and how to write powerful sales copy as a result “Laura is a content machine that pumps out excellence onto paper.” Jeff Root, SellTermLife and #1 Amazon Bestseller “Using your strategies, we’re getting more sales and people are much more engaged. Good work!” Scott Desgrosseilliers, Wicked Reports "Laura has a great ability to draw out the nuances of how things are done in any business. Her writing is fantastic and the delivery is spot on." Tristan King, owner of Blackbelt Commerce, top-rated Shopify agency in the world

Marketing in the Groundswell


Charlene Li - 2009
    The book includes three core chapters from the original bestseller that focus on market research, marketing, and spreading word-of-mouth among your best customers. Sure, you already know that customers are writing about your products on blogs or talking about your brand on Twitter and Facebook. Now, turn that interest into opportunity and profit. In these economic times, marketers like you are increasing their investment in social technologies, while cutting back on more traditional expenses. Why? Because they work—no matter the economic climate. Marketing in the Groundswell shows you how you can build social applications, measure their results, and use the social technology movement to your company's advantage.

For the Record: 28:50 - A journey toward self-discovery and the Cannonball Run Record


Ed Bolian - 2017
    Ed Bolian’s memoir recounts his path from a conversation in high school with Cannonball Run founder, Brock Yates to setting the fastest time ever for driving from New York to Los Angeles. The journey explores goal setting, criminal psychology, and spirituality in the pursuit of finding your true purpose and using what makes you unique to achieve something extraordinary.

Brand Like a Rock Star: Lessons from Rock 'n' Roll to Make Your Business Rich and Famous


Steve Jones - 2011
    This book helps readers learn inside information about the world's most popular bands that translates directly and memorably into actionable business practices.

Tread


Clayton Lindemuth - 2014
    Soon he stumbles onto a packet of photos showing Governor Virginia Rentier lustily paired with three high-ranking women in state government. Though Cinder and the Governor clashed sixteen years before when his wife died in a car accident, Cinder prefers to keep his dislike of Rentier focused on her politics. He's too busy blaming himself for his wife's death, fighting his way back into his son's life, and leading a crew of lazy secessionist misfits to become involved in an intrigue about the Governor's sex partners. But when the bullets fly, Nat asks questions, and learns that his sudden war with the Governor traces back sixteen years. And that the photos were put in his path by a provocateur who knows Nat Cinder's a rough-hewn rebel with enough weaponry cached across Arizona to start a revolution, and that the secret at the bottom of his wife's death will turn him into a powder keg. TREAD is what fans of Clayton Lindemuth's "thrilling, visceral, and unsparing" prose (Publishers Weekly) have been waiting for: a novel that pairs his lean noir voice with the explosive tempo of the modern political thriller.

This Lonely Town


Josh Griffith - 2014
    Nora Lord, a rock superstar whose reckless, self-destructive actions were as famous as her music, is found dead in the bathtub of her suite at the hipster boutique hotel, The Sunset Club, from an overdose of Xanax and red wine. Jason Chance, a lonely, haunted LA Sheriff's homicide detective, as passionate about rock and roll as he is dedicated to his job, grabs up the case. On the surface, her death looks like an accident or possible suicide. But Jason isn't buying it. As he digs deeper into the last tragic days of Nora's life, he follows a bloody trail that takes him from the raucous Sunset Strip to dark East Hollywood alleys, and on to the protected enclaves of Newport Beach and Pasadena, clashing with his partner and his bosses, and uncovering a web of obsession, corruption, blackmail, and murder.

The Burned-Out Blogger's Guide to PR


Jason Kincaid - 2014
    Meanwhile, countless entrepreneurs shot themselves in the foot with basic PR mistakes — spending far too much money hiring the wrong sort of PR people. The goal of this book is simple: to save entrepreneurs from the overpriced and ineffective PR gurus of the world — and to give them the tools they need to take on the media themselves (or at least, to hire someone who doesn't stink).

I DARE YOU


Frazer Brookes - 2019
    Some like to call them action steps, I like to call them “dares”. I Dare You was written to give people in the Network Marketing industry a simple, and easy to follow step by step system to grow their followings, increase sales, and build a thriving organisation. If you are wanting to grow your business using social media then you are in the right place at the right time. HOW WILL I DARE YOU HELP YOU? You will learn many things from reading I Dare You, but the key areas are: Discover The Most Effective Posts To Make: highly engaging posts that will get you the attention you need. Learn The Number One Activity To Grow Your Following: using this simple technique you will be inundated with friend requests. Master The Art Of Connecting With Strangers: following this process you will never run out of hot prospects to introduce your product, service or opportunity to. The Blueprint To Turning Strangers Into Friends: this will grow your likeability, credibility, and eventually profitability. Perfect The Closing Process: you will never have to worry about asking the all important question again, once you know this tactic.

Hot Topics Flashcards for Passing the PMP and CAPM Exam


Rita Mulcahy - 2003
    Now you can study at the office, on a plane or even in your car with RMC’s portable and extremely valuable Hot Topics PMP® Exam Flashcards—in hard copy or audio CD format. Over 300 of the most important and difficult to recall PMP® exam-related terms and concepts are now available for study as you drive, fly or take your lunch break. Order them both! This product is aligned with the PMBOK® Guide Third Edition (2005).

The Halbert Copywriting Method Part III: The Simple, Fast, & Easy Editing Formula That Forces Buyers To Read Every Word Of Your Ads


Bond Halbert - 2016
    this short book is the best source on editing sales copy ever created and critical to making more money in direct marketing. All the top copywriting courses say it over and over. The power in your marketing comes from understanding your buyers but... All the professionalism comes from polishing your copy to the point buyers can’t stop reading/listening to your sales message until they have an uncontrollable urge to buy. Nobody has ever covered the subject of editing copy to the degree outlined in this book and even the most seasoned ad writers have been learning a lot from the secrets shared inside this instant classic. The Halbert Copywriting Method Part III reveals the editing formulas and patterns found in the works of history’s best copywriters and shows you how to inject hidden psychology into your promotions few people have ever heard of but make no mistake. Even when it comes to the classic techniques explained in this book, you will want to read every line because Bond puts a powerful new twist on even the most well-known editing strategies. If The Halbert Copywriting Method Part III doesn’t make you a better copywriter, nothing will. This simple to use formula is great for... • Punching up your own copy • Smoothing out copy created using templates • Cleaning up ads generated by copywriting software Once you have devoured this quick read, you can then start using the simple checklist at the back with a complete understanding of how to create the famous “greased slide” effect which will add sales to all your promotions.

Hitting the Sweet Spot: How Consumer Insights Can Inspire Better Marketing and Advertising


Lisa Fortini-Campbell - 2001
    Clear and engaging - written by one of the top professionals in consumer insight. The book takes you through the process step by step - from Data to Information to Insight to Inspiration. This book is used worldwide by both students and professionals.