Written by J. Jason Horejs, owner of Xanadu Gallery in Scottsdale, AZ, Starving to Successful will give you pragmatic advice and concrete, actionable steps you can begin implementing immediately to become more successful in marketing your work to galleries.Gain insight into what a gallery owner is thinking as he or she reviews your portfolio. Understand why the most common approaches artists make to galleries are largely ineffective. Learn what most artists fail to do in preparing their work for sale.Starving to Successful will change the way you look at the artist/gallery relationship, and will set your art career on a new path.About the AuthorArt flows through Xanadu Gallery owner J. Jason Horejs veins. Second generation in the art business, (Horejs father is a nationally recognized oil painter John Horejs) Horejs life has always been filled with art. Though not interested in pursuing a life as an artist, Horejs fell in love with the business side of art at an early age. At age 12, the future gallery owner was employed by his father building custom canvas stretchers.In 1991, at the age of 17, Horejs began working for Legacy Gallery in Scottsdale, AZ, where he learned the gallery business from the ground up. Horejs handled logistics, shipping and installation, eventually working into a sales position at the western art gallery. Horejs worked in the gallery s Scottsdale and Jackson Hole, WY, locations.In 2001, Jason and his wife, Carrie, opened Xanadu Gallery in Scottsdale. In spite of opening on September 11th into a completely changed art world, Horejs built the gallery into a successful venture, showing dozens of artists and selling to collectors from around the world, including major municipal and private collections.In 2008, Horejs developed a series of art marketing workshops designed to help artists better understand the gallery business and better prepare themselves to approach galleries. This series of workshops has helped hundreds of artists get organized to show and sell their work through galleries."I discovered," says Horejs, "there was very little information out there for the aspiring professional artist regarding the business side of art, especially in terms of the crucial relationship between the artists and the fine art gallery. Even artists who have graduated with master s degrees leave school having never heard a word about how to approach galleries."Horejs observes that artists approaching his gallery are making many of the same mistakes, not because their work isn t gallery-ready, but simply because they don t have a clear idea of how to proceed. Horejs designed his workshops working closely with his parents and other artists who have learned the ropes of working with galleries by trial and error. The clear-headed advice the gallery owner gives is designed to give the artists concrete steps they can take to prepare their work, research galleries and approach galleries for representation.

    Helmut Newton (1920–2004) always demonstrated a healthy disdain for easy or predictable solutions. SUMO—a bold and unprecedented publishing venture—was an irresistible project. The idea of a spectacular compendium of images, a book with the dimensions of a private exhibition, reproduced to exceptional page size and to state-of-the-art origination and printing standards, emerged from an open, exploratory dialogue between photographer and publisher.With the physically commanding SUMO weighing in—boxed and shrink-wrapped—at 35.4 kilos, Newton created a landmark book that stood head and shoulders above anything previously attempted, either in terms of conceptual extravagance or technical specifications. Published in an edition of 10,000 signed and numbered copies, SUMO sold out soon after publication and quickly multiplied its value. This worldwide publishing sensation now features in numerous important collections around the world, including New York's Museum of Modern Art. Legendary SUMO copy number one, autographed by over 100 of the book's featured celebrities, also broke the record for the most expensive book published in the 20th century, selling at auction in Berlin on April 6, 2000 for 620,000 German Marks – approximately $430,000.Now, 10 years after the original publication, SUMO is back in a more economical edition, but one with the same DNA as its unique progenitor.SUMO established new standards for the art monograph genre, and secured a prominent place in photo-book history. This new edition is the fulfillment of an ambition conceived some years ago by Helmut Newton. He would surely be pleased that, a decade on from its first publication, SUMO—now in a format that allows for a more democratic distribution—will reach the widest possible audience. However, proud owners of the new edition won't wrestle with their copy of SUMO. It comes with a unique stand for displaying the book at home:

    For serious amateur photographers who alraedy shoot perfectly focused, accurately exposed images but want to be more creative with a camera, here's the book to consult.

    Purity, elegance, and passion are the hallmarks of Strand's imagery. This inaugural volume of Aperture's "Masters of Photography" series presents 41 of Strand's greatest photographs, drawn from a career that spanned six decades. Included are his earliest experimental efforts, created from 1915 to 1917, which Alfred Stieglitz declared had begun to redefine the medium. Subsequent photographs reveal the artist's impeccable vision in locales as diverse as New England and the Outer Hebrides, France and Ghana. During Strand's last years, he concentrated on still lifes and the poignant beauty of his own garden at Orgeval, France.In an introductory essay, Mark Haworth-Booth, Curator of Photography at the Victoria and Albert Museum, London, provides an overview of the artist's life and his enduring contribution to photography.

    Filled with details on techniques to improve perspective, composition, and exposure, and illustrated with the author's lively and evocative images, as well as advice and photos from 11 contemporary masters of street-shooting style, New Street Photographer's Manifesto has its lens pointed squarely toward the future.

    It was an invitation the budding artist couldn't resist, especially since he had been fascinated with record covers-particularly for the legendary jazz, country, and old-time blues music of the 1920s and 1930s-since he was a teen. This early collaboration proved so successful that Crumb went on to draw hundreds of record covers for both new artists and largely forgotten masters. So remarkable were Crumb's artistic interpretations of these old 78 rpm singles that the art itself proved influential in their rediscovery in the 1960s and 1970s. Including such classics as Truckin' My Blues Away, Harmonica Blues, and Please Warm My Weiner, Crumb's opus also features more recent covers done for CDs. R. Crumb: The Complete Record Cover Collection is a must-have for any lover of graphics and old-time music.

    Page after page of inside photos from the legendary National Geographic archives document the royal's most memorable moments in the spotlight; a luminous, personal remembrance by Diana friend and biographer Tina Brown adds context and nuance to a poignant life twenty years after her tragic death. Float down memory lane through more than 100 remarkable images of Diana, from her days as a schoolgirl to her engagement to Prince Charles, the birth of Princes William and Harry, and her life in the media as an outspoken advocate for the poor, the sick, and the downtrodden. This elegant book features reflections from those who knew her best, recollections from dignitaries and celebrities like Nelson Mandela and Elton John, and personal insight through the princess's own words. This richly illustrated book is a beautiful ode to one of the world's most beloved women.

    The Photography Book brings together 500 inspiring, moving and beautiful images of famous events and people, sensational landscapes, historic moments, ground-breaking photojournalism, insightful portraits, sport, wildlife, fashion and the everyday.Following the winning formula of The Art Book and The 20th Century Art Book, The Photography Book is arranged in alphabetical order by photographer offering us a window on the last 150 years as it takes us on a journey through familiar and strange images by great, unknown and innovative photographers from around the world. Each image is discussed in detail, bringing it to life and offering us an understanding of this art form which plays such a large role in our everyday lives.An accessible, informative and easy-to-use guide, The Photography Book brings together an overview of this incredibly rich and diverse medium. A simple system of cross-referencing offers easy access to photographers working with a similar approach or using different means to capture the same subject. Glossaries of technical terms and movements and a directory of museums and galleries where photography is permanently exhibited are also included to provide a fully comprehensive volume.

    This series of photography books by designer Oldham highlights remarkable people, places, and spaces and feature essays by noted critics and cultural figures.

    Based on real world experiences as a photographer as well as an instructor, speaker, and blogger, Robert distills his approach to capturing evocative images in a series of essays based on his popular Beyond the Lens blog.Beautifully illustrated with Robert's original photographs, you'll get an inside look at the mental process Robert uses when he's in the field scouting and making his images. While many books focus on the gear and technology, the aim here is to look inside the motivation, passion, and vision involved in successful landscape photography. Go behind the scenes as Robert explains how several images were made, how he draws inspiration from the Hudson River School of painters, and what resources he recommends for further exploration.

    From his famously controversial portrait of President George H.W. Bush (which led to the revocation of Heisler’s White House clearance) to his evocative post-9/11 Time magazine cover of Rudolph Giuliani, to stunning portraits of Julia Roberts, Denzel Washington, Hillary Clinton, Michael Phelps, Muhammad Ali, and many more, Heisler reveals the creative and technical processes that led to each frame. For Heisler’s fans and all lovers of photography, Gregory Heisler: 50 Portraits offers not only a gorgeous collection of both black-and-white and color portraits, but an engrossing look at the rarely seen art of a master photographer at work. With a foreword by New York City mayor Michael R. Bloomberg.

    From Félix Nadar to Nan Goldin, each of the photographers featured here represents an important aspect of photography's evolution. The artists are presented in double-page spreads that include reproductions of their most important works, concise biographies, informative sidebars, and a timeline that extends throughout the volume. The result is a fascinating overview of the way photographers continue to push the limits of their genre, offering their audiences new ways of seeing and understanding our world.

    Walker is one of the most exciting photographers of our time, and his flamboyant style—often tongue-in-cheek but always exquisitely executed—places him in the line of brilliant eccentrics from Cecil Beaton to David LaChapelle. Showcasing 170 photographs through Walker’s most recent work, the book features many A-listers in fashion and Hollywood, including Tilda Swinton, Helena Bonham Carter, and Alber Elbaz. The book includes a foreword by Kate Bush, an introduction by writer Robin Muir, and an afterword by Tim Walker.Praise for Tim Walker: Story Teller:“You’ll delight in the fashion photographer’s visual daydreams.” —DuJour magazine

    Considered shocking and provocative back in the 60s, by the climax of his career he enjoyed the reputation of a photographer who was able to imagine and visualize his subjects as women who take the lead rather than follow it; women who enjoy the resplendence and vitality of their bodies; women who are both responsible and willing. This book presents a whole spectrum of Newton's work and celebrates the long career of this outstanding and prolific photographer.

    Photographer Joey L. found his vision early, drawing critical acclaim as a brilliant commercial photographer with a distinctive technical expertise for lighting.             In Photographing Shadow and Light, Joey lifts the curtain on his dramatic, creatively fearless approach to portraiture, sharing his personal philosophy and a behind-the-scenes look at 15 striking photo sessions—from personal projects shot in Africa, India, and Brooklyn to commercial shoots for 50 Cent, the Jonas Brothers, and Project Runway All Stars. Joey provides readers with a step-by-step description of how he visualized each shoot, formed meaningful connections with his subjects, and “built” his signature dramatic lighting effects—one light at a time.            Featuring more than 85 stunning portraits, detailed lighting diagrams, and a foreword from industry icon David Hobby (aka Strobist), Photographing Shadow and Light shares the creative process behind one of today’s most exciting photography talents, providing serious amateurs and professionals a fresh perspective on creating compelling, professional quality portraits. “Joey Lawrence is . . . the future of photography. Get used to it.” —David Hobby (Strobist) Get inside the images of commercial and fine art portrait photographer Joey L. with this behind-the-lens guide to his fearless approach, creative vision, and signature lighting techniques.Also available as an ebook