In this style bible Gok breathes new life into your existing wardrobe, showing you how to transform the basics we all have into a fabulous new look.

     What if you could start your day out with an excited shout instead of a frustrated sigh? Unfortunately, selling handmade goods online is no longer as simple as throwing together a product listing and waiting for sales to roll in. There are now millions of people with handmade products and they are all eager to build a sustainable income. The Handmade Entrepreneur uses precise methods based on proven marketing techniques to set you above the competition. It teaches you how to create a genuine business you can count on rather than a bundle of shop pages and social media accounts built on a foundation of guesswork. What You Can Expect to Learn from This Book: • How to take DIY pictures that get clicks and sales • How to set up a shop that turns visitors into buyers in under two seconds • How to price your items • How to write titles and descriptions • How to brand your business with DIY techniques • How to rank your pages • How to find targeted audiences • How to build up your list of followers • Where to promote your listings • How to sell without selling • How to form relationships with people who can send you extra sales • How to start a "buzz" about your products • Which tools to incorporate into your business The goal of this book is to free you from having to rely on any third-party website for your sales. Yes, you can take advantage of platforms like Etsy, and you should, but websites come and go, and if all your sales come only from that website, you run into trouble every time there are algorithm changes, a saturation of sellers, or cheaper products to compete with. You are trying to generate sales, which means that you are trying to run a business, which in-turn means that you need a real business plan. Brick and motor stores don't just buy a bunch of goods, throw them in a building, and hope people will come. They plan, study their target market, pick a perfect store location, and prepare to market themselves. Just because you sell online does not mean that you can skip all of these steps. You have billions of products to compete with online and a crowd of shoppers who have an overwhelming number of options before them. You must prepare your storefront, get your products ready, know your audience, and then know how to market to them. Optimizing Your Shop for Sales Dani starts out showing you how to prepare your products with photos that attract clicks and sales. It doesn't just tell you how to do it, though. It SHOWS you. Thanks to the help of many carefully selected Etsy sellers, there are many example photos for each point. In addition to this, the author only shows you DIY photos to prove that you can do it all on your own. Next, Dani discusses how to optimize your shop. She goes through every aspect such as banners, profiles, descriptions, tags, and titles. You will learn how to optimize your pages so that people stay there instead of leaving instantly. This can be done by creating an inviting environment with images and content that buyers can skim through in under two seconds. If buyers can determine that your page is worth staying on in less than two seconds, you have won the battle. Finding Targeted Audiences and Marketing The issue with selling online is finding people who would be interested in your products.

    This is Wolfe’s ultimate master class, in which he shares the most important insights and techniques learned in four decades of award-winning photography. Along with co-author Rob Sheppard, Wolfe challenges us to stop focusing on subjects we feel we should photograph and instead, to “see like a camera sees,” seek out a personal point of view, and construct stunning, meaningful images. You’ll also learn how to:·      Reexamine prejudices that define (and limit) what you photograph·      See beyond the subject to let light and shadow lead you to the right image·      Find inspiration, including the story behind Wolfe's own photographic journey.·      Use formal art principles to build more compelling images.·      Choose the right camera and lens for the image you see in your mind's eye.·      Recognize the 10 deadly sins of composition—and how to avoid them.·      …and even get a behind-the-lens look at Wolfe’s equipment and workflow.From the Trade Paperback edition.

    The "Getting Started" section will give you a great overview and help explain some things for the very beginner. Next, learn some easy stitch patterns in the section "Basic Stitches." When you're ready to try your first project, take a look at the "Potholder Patterns" section, but make sure to read the "Pattern Information & Notes" first for some important stuff that pertains to all the patterns. The ebook is also filled with photos to help you along your way.Why Potholders?Potholders are a great project to work with Tunisian crochet because:• The back/wrong side is hidden between the two layers• Tunisian crochet makes a very thick final product• Working square shapes is easy for the beginnerHave fun, and happy hooking to you!

    It is packed with stories and anecdotes from behind the image. There are tips on using social media to get your images seen by millions. The book offers advice on hiking, travel and the great outdoors as well as useful information on technical subjects such as where to focus and shooting RAW. After reading this book, not only will your photography start to improve, but you will be inspired to get up and out at dawn and stay out until dark. This book is for the beginner as well as the seasoned professional. Travel, Learn, Explore, Shoot.

    A guide to the Nikon D3100 camera provides information on the camera's scene modes, composition, focus, lighting, and composition to take successful portraits and sports and landscape photographs.

    From enthusiasts to those who have just been introduced to the beautiful world of photography, knowing the craft and equipment is essential. This little comprehensive guide for beginners will take you on an amazing journey of discovering how wonderful Digital Photography is and how mesmerizing the art can be. From the advantages of SLR and the importance of shutter speed, to the types of lenses and the significance of good lighting, you will soon be on your journey to capturing the most stunning pictures and a kaleidoscope of dazzling sights to be eternalized. Technology is ever changing and now with Digital Photography, the world can be seen in vivid colors through your art. Begin your journey right here, right now.

    Made for the iPad and iPhone, this how-to book features photojournalist and Pulitzer finalist Mary F. Calvert in HD video tutorials and also includes 30 interactive slideshows and guided tours that let you tap, swipe, and slide your way through photography jargon, camera settings, and dozens of common shooting scenarios. "Master Your DSLR Camera" is available only in the Apple App Store.http://betterbook.com/dslr★ Cut Through the Jargon Take advantage of the iPad’s best features by tapping, swiping, and sliding your way through seemingly inaccessible concepts like aperture, shutter speed, focal length and ISO. Explore interactive guided tours of the camera, inside and out, and manipulate camera settings in the book to see the image transform right before your eyes. ★ Conquer Any Scenario Learn professional tricks like how to freeze droplets of water in midair and perfectly blur the background of a bridal photo. Manage movement and light, properly set up your shots, and use our quick-reference cheat sheets to master 25 common shooting scenarios, including: • Children • Pets • Travel & Architecture • Nighttime, Sunsets & Fireworks • Parties & Weddings • Nature & Wildlife • Sports ★ Troubleshooting Learn how to fix common digital photography problems like blurry images, uneven lighting, distortion, and discoloration. THE EXPERTS————————————————————★ Author: DAVID BECKER David is a veteran technology journalist who has covered photography and digital imaging for publications including Wired, CNET, Men’s Journal, and Macworld. ★ Video tutorials by: MARY F. CALVERT Mary who worked eleven years as a staff photographer for The Washington Times, covering Congress, political campaigns, and the White House. Mary was a finalist in 2007 for the Pulitzer Prize in Feature Photography for her work in sub-Saharan Africa, and in 2008 was honored with the Robert F. Kennedy Journalism Award in International Photography for reporting in India. Through in-depth HD video tutorials, Mary helps you take control of your powerful DSLR camera and walks you through how to see the beautiful photos hidden from the untrained eye, while also capturing the moments that could have easily passed you by.

    All concepts are fully illustrated with sample work by internationally renowned professionals, representing editorial work, photojournalism, and everything in between. Topics covered include essential information for both film and digital photography, such as exposure controls and shutter speed, as well as digital-specific information on image editing, printing methods, and even file storage. The first digital textbook by legendary photography teacher Henry Horenstein, Digital Photography is the best guide yet for aspiring digital photographers, essential both for photographers transitioning from film to digital and those learning the art of photography for the first time.

    This beautifully illustrated guide will not only enhance your understanding of how to bring out the best in every woman, but also sharpen your photography skills in order to capture her successfully. Whether shooting with a pro model, plain-Jane, curvy gal, or soccer mom, Christa gets to know her subject intimately in order to help her look and feel beautiful, sexy, and confident. Christa shares her personal tips and techniques throughout the entire process, creating an amazing experience that produces photographs packed with emotion. She covers every step in creating a successful boudoir shoot, including how to prepare a subject who has never posed before, coaching sensual movement, beautiful lighting setups with minimal equipment, how to flatter every figure, and more. With "Before and After" profiles and "Do and Don't" scenarios throughout, essential lists, practical tips for male photographers, metadata for every shot, as well as post-processing techniques in Adobe Lightroom and Photoshop, this book offers clear and inspiring instruction. The Art of Boudoir Photography is about transformation. It's about cultivating sex appeal and enthusiastic positivity. It's that jolt of confidence and bolt of sexual prowess to tease out of your subject. It's for each woman to recognize her individual beauty, provide an opportunity for her to break through her comfort zone, honor her body, and celebrate femininity. For photographers with varying levels of experience, this book is for you-to appreciate and embrace boudoir photography, enhance your understanding of what it is, what it can do for women, and most importantly, how to have fun with it!

    In less than one year, she transformed herself from pop singer to pop icon, thanks to her talent, drive, and oh yes--her fashion. She's reached a new level of "living the fame" with her collection of extreme, often controversial couture. Lady Gaga: Critical Mass Fashion takes an in-depth look at Gaga's litany of eye-popping leotard, asymmetrical dresses, and fashionably impractical heels.Top designers love the Lady--everyone from Armani to Hussein Chalayan to the late lamented Alexander McQueen has taken her under their wings. On message twenty-four hours a day, Lady Gaga never stops. From the fake eyelashes to the faux nails down to her toes, she's living out her ideas of celebrity to the last detail.Visual explosion on screen, on stage, and on the page: that's Gaga's goal. All the of the 120+ images in this book showcase the gorgeous insanity of her vision.

    But photography has surely changed during these many decades. The rigs and gear of old have given way-first slowly, then all at once-to sleek miracle machines that process pixels and have made the darkroom obsolete. The casual photog puts eye to lens, sets everything on auto and captures a photograph that is . . . perfectly fine. One of LIFE's master shooters-in fact, the final in the long line of distinguished LIFE staff photographers-was Joe McNally, and he has always believed that with a little preparation and care, with a dash of enthusiasm and daring added to the equation, anyone can make a better photo-anyone can turn a "keeper" into a treasure. This was true in days of yore, and it's true in the digital age. Your marvelous new camera, fresh from its box, can indeed perform splendid feats. Joe explains in this book how to take best advantage of what it was designed to do, and also when it is wise to outthink your camera or push your camera-to go for the gold, to create that indelible family memory that you will have blown up as large as the technology will allow, and that will hang on the wall forevermore. As the storied LIFE photographer and photo editor John Loengard points out in his eloquent foreword to this volume, there are cameras and there are cameras, and they've always been able to do tricks. And then there is photography. Other guides may give you the one, two, three of producing a reasonably well exposed shot, but Joe McNally and the editors of LIFE can give you that, and then can show you how to make a picture. In a detailed, friendly, conversational, anecdotal, sometimes rollicking way, that's what they do in these pages. Prepare to click.

    

    Lara shares her experience of fashion photography in the digital age, including dedicated sections on retouching, genres of fashion photography, and making the best use of social media. Whether you're taking your first-ever shot, working with a professional model for the first time, or pitching to new clients, here is everything you need to produce moody, magical images that leap from the page straight into the viewer's imagination.

    Considered shocking and provocative back in the 60s, by the climax of his career he enjoyed the reputation of a photographer who was able to imagine and visualize his subjects as women who take the lead rather than follow it; women who enjoy the resplendence and vitality of their bodies; women who are both responsible and willing. This book presents a whole spectrum of Newton's work and celebrates the long career of this outstanding and prolific photographer.