Book picks similar to
UnSelling: Sell Less ... To Win More by Peter Bourke
business
non-fiction
marketing
nonfiction
Greatest Clicks: A Dog Photographer's Best Shots
Mark J. Asher - 2011
Asher is a master portraitist." — AKC Gazette From a Golden Retriever on a swing to a Standard Poodle tending bar, Greatest Clicks is a captivating collection of dog photographs that tickles the funny bone and touches the heart. The images—sweet, silly, and emotive—reveal the innocence and beauty of dogs and why we love them. Snapped by pet photographer and author Mark J. Asher (Old Friends), Greatest Clicks spans a ten year career, and includes a brief behind-the-lens story for each dog captured in the book.
So You Think You Can Write? The Definitive Guide to Successful Online Writing
Julia McCoy - 2016
Written by Julia McCoy, who spent years of her life teaching herself the elements of successful online writing and launched a writing business that hit seven figures within five years, this book is your essential blueprint to learning what it takes to write great online copy, both as a freelancer and brand/business owner.In this book, Julia walks you step-by-step through the process of how to craft the seven forms of online content:1. Web Content2. Blogging3. Social Media4. Advertising/Sales Copy5. Industry Writing6. Journalism 7. Creative WritingJulia also takes you through the basics of SEO (search engine optimization) for the online writer and creator, without overloading you: you'll get a key list of the top tools on the web to research keywords, learn how to hone your best key phrases, and the tactics of how and where to place them in your content. Illustrated, easy-to-understand, and fun to read, this is a comprehensive yet digestible resource for writers and businesses alike on how to create successful online content.After you read this book, you'll be able to:
Define your audience and the terms they use to search in Google
Write great content that will get picked up by Google
Know the basics of what it takes to write all seven forms of online copy
Create blogs that are evergreen and engaging
Know how to write the "secret" bits of copy that search engines love: meta descriptions, tags and more
Know how to use Twitter chats, live streaming, and Facebook groups, and other platforms to find your people and confidently market yourself as a writer
Access a comprehensive list of online writing tools and resources in the final Appendix
Julia McCoy has built a successful freelance writing career and a multi-million dollar copywriting agency out of nothing but the amount of hard work, time, and self-teaching she put into it: and she believes any writer has what it takes to create great online content, provided they learn the essential tactics of adapting to all online copy forms. But she knows it's hard to find these fundamentals in one place: which is why she decided to write a book to offer everyone just that opportunity. A writer and internet marketer from an early age, Julia started three companies, enrolled in college, and wrote a book by 16.
Law of Attraction Habits: 5 Habits That Super Charge Your Manifesting Skills
Chris Tomasso - 2015
Of course, there are huge things you want in your life and they seem incredibly daunting. In response to this, maybe you checked out books on the law of attraction or "The Secret," but you've had some trouble understanding it and applying it. These habits will show you how to work with it simply and easily in just 10 minutes a day. When you learn to work with the law of attraction, your manifesting skills skyrocket. Most books tell you things like, “Just think positive!” Yeah, try doing that on a day when you’re late for work, trying to get a project finished, or decided you really want something but you have no idea where to even start. Don't listen to that B.S. This book doesn’t just give you theory. It doesn’t give you weird processes. It gives you 5 foundational habits to make getting everything you want via the law of attraction, much much easier. Using this book you’ll be able to: Create more ease in your life while still getting just as much done. Learn how to clear your mind in just 10, 5, or even 2 minutes. Become more emotionally healthy, if that's your thing. Discover why appreciating has been working against you, and how to work with it instead. Understand and identify the best time to really amp up your manifesting. Act from inspiration so that the work you do is 10x more effective. Let go of thoughts that aren’t serving you. And more! Click to get your free copy today.
Incredibly Delicious Soup Recipes from the Mediterranean Region
Vesela Tabakova - 2013
Youcan always improvise, invent, vary recipes, and substitute oneingredient for another. Eating a tasty Mediterranean soup every day willpay off with plenty of health benefits and will almost certainlyprevent you from overeating. It will also prevent diet boredom and atthe same time will help you slim down.
Marketing In Less Than 1000 Words (Reactor15 Briefings)
Rob Burns - 2012
In under 1000 words we explain the major principles of successful marketing - the absolute most important things you must understand to market your business successfully and find more customers. Each chapter is less than 70 words long. This is a book so short that everybody can make the time to read it.
The Heart of Abundance: A Simple Guide to Appreciating and Enjoying Life
Candy Paull - 2010
Discover more abundance, encouragement, and simplicity in your life. Be present, see the divine at work in all circumstances, and experience ordinary life as sacred. Learn to practice the art of abundance as a form of spiritual awareness based in gratitude. Quotes, meditations, prayers, and instant inspiration.
Get a Freelance Life: mediabistro.com's Insider Guide to Freelance Writing
Margit Feury Ragland - 2006
Learn how to:• Write compelling pitch letters • Network with the best in the magazine and newspaper industry• Understand the freelance market and detect its changes• Self-edit and rewrite your work• Manage tight deadlines• Negotiate contracts• Survive the financial ups and downs of the freelance lifeWith plenty of insider advice and tips from the most successful freelance writers and editors in the country, Get a Freelance Life is a must-have resource for turning your freelance gigs into a full-fledged writing career.
Kindle Publishing Revolution - Amazon Kindle Publishing Guide
Ryan Deiss - 2012
Amazon has created and entire new industry, a revolution in fact with Kindle.In this book publisher Ryan Deiss will show you the ropes and help you to get published or even start your own publishing company leveraging the Amazon Kindle.Ryan is a master marketer and his promotional strategies will defiantly give you an edge while operating inside Amazon Kindle TOS.Grab this book today and you could be on your way to Author fame with Amazon Kindle publishing.
MAKE MONEY WRITING: 5-Minute Marketing for Authors: Get More Sales for Your Books in Just 5 Minutes a Day
Barb Asselin - 2015
Inside you will find: - an explanation of book promotion strategies that can take only 5 minutes a day to perform - a list of "to do" items that are recommended to be completed before you start the 5-minute marketing plan - a 90-day marketing plan for your book that only takes 5 minutes a day to complete, and - a customizable Word template so that you can create your own 90-day, 5-minute marketing plan! Scroll up to download your copy today and sell more books in just 5 minutes a day!
The Memory of a Salt Shaker
Bernard M. Cox - 2012
“The Memory of a Salt Shaker” first appeared November 2011 in issue 15 of Up the Staircase Quarterly and was nominated by the editorial staff for the 2012 Million Writers Award.Cover designed by Sabine KraussPhoto by Robyn Oliver
The Truth About Negotiations
Leigh L. Thompson - 2007
With an 'aha' on every page, information is presented in a clear and accessible style that the reader can easily reference. Written in short chapters, each book aims to cover an entire field of knowledge, cut to the gist of each subject in an entertaining way, and when necessary, pull the curtain back and pop the bubble of commonly held assumptions. Each Truth is a tool to make you more successful. Life is a negotiation. Negotiation, whether it's a job offer, contract discussion, decisions between colleagues or customers, is an elemental part of one's professional life. At home, we need to resolve differences with spouses and convince kids to do their homework. The Truth About Negotiations explains why great negotiators are taught (not born) and why your BATNA is key...
The Sketchnote Handbook: The Illustrated Guide to Visual Note Taking
Mike Rohde - 2012
Author Mike Rohde shows you how to incorporate sketchnoting techniques into your note-taking process--regardless of your artistic abilities--to help you better process the information that you are hearing and seeing through drawing, and to actually have fun taking notes. The Sketchnote Handbook explains and illustrates practical sketchnote techniques for taking visual notes at your own pace as well as in real time during meetings and events. Rhode also addresses most people's fear of drawing by showing, step-by-step, how to quickly draw people, faces, type, and simple objects for effective and fast sketchnoting. The book looks like a peek into the author's private sketchnote journal, but it functions like a beginner's guide to sketchnoting with easy-to-follow instructions for drawing out your notes that will leave you itching to attend a meeting just so you can draw about it.
Yes!: 50 Scientifically Proven Ways to Be Persuasive
Noah J. Goldstein - 2008
But what makes people say yes to our requests? Persuasion is not only an art, it is also a science, and researchers who study it have uncovered a series of hidden rules for moving people in your direction. Based on more than sixty years of research into the psychology of persuasion, Yes! reveals fifty simple but remarkably effective strategies that will make you much more persuasive at work and in your personal life, too.Cowritten by the world's most quoted expert on influence, Professor Robert Cialdini, Yes! presents dozens of surprising discoveries from the science of persuasion in short, enjoyable, and insightful chapters that you can apply immediately to become a more effective persuader. Why did a sign pointing out the problem of vandalism in the Petrified Forest National Park actually increase the theft of pieces of petrified wood? Why did sales of jam multiply tenfold when consumers were offered many fewer flavors? Why did people prefer a Mercedes immediately after giving reasons why they prefer a BMW? What simple message on cards left in hotel rooms greatly increased the number of people who behaved in environmentally friendly ways?Often counterintuitive, the findings presented in Yes! will steer you away from common pitfalls while empowering you with little-known but proven wisdom.Whether you are in advertising, marketing, management, or sales, or just curious about how to be more influential in everyday life, Yes! shows how making small, scientifically proven changes to your approach can have a dramatic effect on your persuasive powers.
Negotiation Genius: How to Overcome Obstacles and Achieve Brilliant Results at the Bargaining Table and Beyond
Deepak Malhotra - 2007
Drawing on decades of behavioral research plus the experience of thousands of business clients, the authors take the mystery out of preparing for and executing negotiations—whether they involve multimillion-dollar deals or improving your next salary offer.What sets negotiation geniuses apart? They are the men and women who know how to:•Identify negotiation opportunities where others see no room for discussion•Discover the truth even when the other side wants to conceal it•Negotiate successfully from a position of weakness•Defuse threats, ultimatums, lies, and other hardball tactics•Overcome resistance and “sell” proposals using proven influence tactics•Negotiate ethically and create trusting relationships—along with great deals•Recognize when the best move is to walk away•And much, much moreThis book gets “down and dirty.” It gives you detailed strategies—including talking points—that work in the real world even when the other side is hostile, unethical, or more powerful. When you finish it, you will already have an action plan for your next negotiation. You will know what to do and why. You will also begin building your own reputation as a negotiation genius.
Beginnings
A.M. Hargrove - 2012
Now read about how their parents, Rowan and Annalise met in Beginnings, the novella prequel to The Guardians of Vesturon. Learn more about Rowan and how Annalise unwittingly captured his heart and how his chance meeting of her took him on a journey of forbidden love.