'Yes' connects us to the world, and carries us into the future. So why do we find it so hard to get others to agree? And how can we improve our chances?The Little Book of Yes contains 21 short essays that outline a range of effective persuasion strategies, each proven to increase the chances that someone will agree to your request. That someone could be a friend, a colleague, a partner, a lover, a manager, a sibling, a parent, even a stranger. The timeless principles and practical lessons in this collection can be used to tackle a variety of everyday challenges, from repairing a soured relationship to negotiating a higher fee for your work, from convincing a dithering friend to take action, to building your social network and personal brand.Full of wisdom from the leaders in influence, with carefully curated advice, this little book is essential reading for any freelancer, manager, entrepreneur, parent or person who wants more from their world.

    Astral projection, lucid dreaming, out-of-body experiences and vision quests are all part of the extensive practical science of Dream Yoga, the sacred knowledge of consciously harnessing the power of the dream state. Any sincere practitioner who actively utilizes the clues in this book can open the doors to the inner dimensions of nature and the soul, and thereby come to know the truth of the mysteries that exist beyond the reach of our physical senses."Whosoever awakens the consciousness can no longer dream here in this physical plane or in the internal worlds. Whosoever awakens the consciousness stops dreaming. Whosoever awakens the consciousness becomes a competent investigator of the superior worlds. Whosoever awakens consciousness is an illuminated one. Whosoever awakens the consciousness can study at the feet of the master. Whosoever awakens the consciousness can talk familiarly with the Gods who initiated the dawn of creation. Whosoever awakens the consciousness can remember his innumerable reincarnations." - Samael Aun Weor• Provides step-by-step guidance leading to personal experience in the internal worlds• Explains how to remember dreams and how to understand them• Filled with examples from all the world’s religions

    Explaining, and moving beyond, the five phase (element) system, he shows that this Eastern practice is as much a spiritual science as a physical one. Accessible to the layman, yet a resource for the professional in any healing art, this book examines the natural energy functions of the human organism as a key to mental, emotional and spiritual health. It offers new insight into disease, showing how it is not merely an invasion from the outside, but rather a byproduct of a person's unsuccessful attempt to restore one's own balance.

    Pinker is the high priest of rationalism' Sunday Times'If you've ever considered taking drugs to make yourself smarter, read Rationality instead. It's cheaper, more entertaining, and more effective' Jonathan Haidt, author of The Righteous MindIn the twenty-first century, humanity is reaching new heights of scientific understanding - and at the same time appears to be losing its mind. How can a species that discovered vaccines for Covid-19 in less than a year produce so much fake news, quack cures and conspiracy theorizing?In Rationality, Pinker rejects the cynical cliché that humans are simply an irrational species - cavemen out of time fatally cursed with biases, fallacies and illusions. After all, we discovered the laws of nature, lengthened and enriched our lives and set the benchmarks for rationality itself. Instead, he explains, we think in ways that suit the low-tech contexts in which we spend most of our lives, but fail to take advantage of the powerful tools of reasoning we have built up over millennia: logic, critical thinking, probability, causal inference, and decision-making under uncertainty. These tools are not a standard part of our educational curricula, and have never been presented clearly and entertainingly in a single book - until now.Rationality matters. It leads to better choices in our lives and in the public sphere, and is the ultimate driver of social justice and moral progress. Brimming with insight and humour, Rationality will enlighten, inspire and empower.'A terrific book, much-needed for our time' Peter Singer

    First published in 1937.

    It features comprehensive coverage of such key areas as cognition, sensation and perception, emotion and motivation, learning and skills, language, mental disorder, and research methods. Entries provide clear and concise definitions, word origins and derivations, and they are extensively cross-referenced for ease of use. In addition, over 80 illustrations complement the text. Detailed appendices follow the AZ dictionary and include a list of 800 commonly used abbreviations and symbols, and a list of phobias and phobic stimuli with full definitions. Now containing an appendix of recommended web links, which are accessed and kept current via the Dictionary of Psychology website, this edition offers more information than any other dictionary of its kind, making it an ideal reference for students, teachers, and professionals, and for anyone with an interest in the workings of the mind.

    As this is accomplished, the necessary resources and supportive events, circumstances, and relationships for your highest good will be spontaneously provided and your spiritual growth will be rapid and satisfying. Creative imagination and skillful living will enable you to live as you deserve to live.

    Accessible for undergraduates yet thorough enough for graduate students, this comprehensive text defines learning and shows how the learning process is studied. The text places learning in its historical perspective, giving students an appreciation for the figures and theories that have shaped 100 years of learning theory research.

    You will learn: Trading strategies that work in bull and bear markets Insider tricks used by professional traders Why option sellers have a huge advantage over option buyers High probability winning trading strategies How to make money using iron condors, spreads, and other strategies Join the thousands of smart traders who have come over to the "selling side."Now is the time to get started making money the easy way.And if you ever get stuck, you can always reach out to me by email (provided inside of the book), and I will help you. Get started today: Scroll back up to the top of this page and select the "Buy Now" button.

     These situations can be terrible if you don’t have the genuine social habits to deal with them optimally time after time… What are genuine social habits? How about: the power to turn on your best moods on in a snap, overcome your social excuses, condition people to be attracted to you, and master the best mindsets to connect with people? In this book you’ll find the secrets to be ready for any social situations… and expertly navigating social situations is the key to unlocking everything that you want in life – friends, love, and career. When you cultivate genuine social habits, you won't have to say a word for people to be drawn to you! Learn the genuine social habits that will let you be socially fluent on command, while taking your social and interpersonal skills to the next level. Social Fluency draws upon my years of date and social skill coaching, as well as study of human nature and psychology, to teach you exactly the ways you can develop your social self… to the point that working a room, owning a conversation, being instantly likeable – just inevitable side effects that you’ll embody! These are highly nuanced and insightful techniques into what makes people tick and act the way they do. What’s inside? How about the following ways to change your life: • How an accountability buddy for social skills can push you to the next level. • Breaking down the components of your best and most social moods so you can call them up – anytime. • The two best approaches to talking with big groups. • The surprising way your barista or cashier can help you build your social habits. What, theres more? • The best mindset about conversations and how it will result in you never being boring again. • Exactly how social skills and social fluency are learned by modeling and observation. • Why being completely yourself allows you to find your tribe instantly. • BONUS - the ONE exercise you can do today to increase your social confidence. Learn to master genuine social habits and you will simply be the person in the room that everyone is drawn to – without having to say a word! You’ll never depend on the right witty phrase at just the right time if your social habits are on point. You will appear exactly how you envision you appear, and projecting the best version of yourself will pay dividends in all aspects of life. You’ll break out of your introverted shell. You will be able to approach any social situation with excitement instead of anxiety, boredom and dread. Don’t hesitate to pick up your copy today by clicking the BUY NOW button at the top of this page! P.S. GREAT mindsets for introverts and shy people within!

    Kennedy, Jr.’s gang. He had his own famed “Rat Pack,” made up of hard drinking, womanizing individuals like himself—guys like Dean Martin, Sammy Davis, Jr., and Peter Lawford—but the guy “Ol’ Blue Eyes” really wanted to hang with was Lawford’s brother-in-law, the real chairman of the board, John F. Kennedy.In Sinatra and the Jack Pack, Michael Sheridan delves deep into the acclaimed singer’s relationship with the former president. He shares how Sinatra emerged from a working class Italian family and carved out a unique place for himself in American culture, and how Kennedy, also of immigrant stock, came from a privileged background of which the young Frank could only have dreamed.By the time the men met in the 1950s, both were thriving—and both liked the good life. They bonded over their mutual ability to attract beautiful women, male admirers, and adoring acolytes. They also shared a scandalous secret: each had dubious relationships with the mafia. It had promoted Frank’s career and helped Kennedy buy votes. FBI Director J. Edgar Hoover had, over two decades, compiled detailed and damning dossiers on their activities.From all accounts the friendship thrived. Then, suddenly, in March 1962, Frank was abruptly ejected from JFK’s gang. This unique volume tells why. It will release shortly after a television documentary inspired by the book airs, is filled with a beloved cast of characters, and is the compelling, untold story of a tumultuous relationship between two American icons.Skyhorse Publishing, as well as our Arcade imprint, are proud to publish a broad range of books for readers interested in history--books about World War II, the Third Reich, Hitler and his henchmen, the JFK assassination, conspiracies, the American Civil War, the American Revolution, gladiators, Vikings, ancient Rome, medieval times, the old West, and much more. While not every title we publish becomes a New York Times bestseller or a national bestseller, we are committed to books on subjects that are sometimes overlooked and to authors whose work might not otherwise find a home.

    Converging findings from a variety of disciplines are leading to the emergence of a fundamentally new view of the human mind, and with it a new framework for the behavioral and social sciences. First, with the advent of the cognitive revolution, human nature can finally be defined precisely as the set of universal, species-typical information-processing programs that operate beneath the surface of expressed cultural variability. Second, this collection of cognitive programs evolved in the Pleistocene to solve the adaptive problems regularly faced by our hunter-gatherer ancestors--problems such as mate selection, language acquisition, cooperation, and sexual infidelity. Consequently, the traditional view of the mind as a general-purpose computer, tabula rasa, or passive recipient of culture is being replaced by the view that the mind resembles an intricate network of functionally specialized computers, each of which imposes contentful structure on human mental organization and culture. The Adapted Mind explores this new approach--evolutionary psychology--and its implications for a new view of culture.

    You may have tried and failed in the past to make running stick, but never the less you are determined to master it. You may tell yourself that “running is hard”, or “I’m just not a runner”, but the truth is that anybody can learn to run if they have the right approach. You will likely have many questions; “how do I build up my running distance?”, “how do I stay motivated to run?”, “how do I warm up and cool down?”. All of these and more are covered off within the pages of this book along with a step by step guide to building up your running to 60 minutes. There is more to learning how to run than just going out and seeing how far you can go three days a week. Some people will undoubtedly have success with this method, but for most beginner runners it takes a little more guidance and support to truly master the art of running. More and more beginners are deciding to take their first steps and learn how to run. Races are popping up all over the place geared towards beginner runners and it remains one of the most accessible sports around. Learning how to run should be a fun and rewarding experience in itself, not just a means to achieve a goal. Beginner’s Luck is a complete program that teaches you everything you need to build your confidence as a runner. The program itself removes the pressure of having to stick rigidly to a set rate of progress, and instead allows you to progress at your own pace. If you are a beginner runner who would like to learn how to run for up to an hour AND surprise yourself as to how easy it really is, get Beginner’s Luck and start out on your journey today.

    . .Thirty years ago, Jack Trout and Al Ries published their classic bestseller, Positioning: The Battle for Your Mind--a book that revolutionized the world of marketing. But times have changed. Competition is fiercer. Consumers are savvier. Communications are faster. And once-successful companies are in crisis mode.Repositioning shows you how to adapt, compete--and succeed--in today's overcrowded marketplace. Global marketing expert Jack Trout has retooled his most effective positioning strategies--providing a must-have arsenal of proven marketing techniques specifically redesigned for our current climate. With Repositioning, you can conquer the "3 Cs" of business: Competition, Change, and Crisis . . .BEAT THE COMPETITION: Challenge your rivals, differentiate your product, increase your value, and stand out in the crowd.CHANGE WITH THE TIMES: Use the latest technologies, communications, and multimedia resources to connect with your consumers.MANAGE A CRISIS: Cope with everything from profi t losses and rising costs to bad press and PR nightmares.Even if your company is doing well, these cutting-edge marketing observations can keep you on top of your game and ahead of the pack. You'll discover how expanding product lines may decrease your overall sales, why new brand names often outsell established brands, and why slashing prices is usually a bad idea. You'll learn the dangers of attacking your competitors head-on--and the value of emphasizing value. You'll see how consumers can have too many choices to pick from--and what you can do to make them pick your brand.Drawing from the latest research studies, consumer statistics, and business-news headlines, Trout reveals the hidden psychological motives that drive today's market. Understanding the mindset of your consumers is half the battle. Winning in today's world is often a matter of repositioning. It's how you rethink the strategies you've always relied on. It's how you regain the success you've worked so hard for. It's how you win the new battle of the mind.

    It can turn professionals into jelly and dominate the games of most amateurs. It alters swing paths, causes “tap-in” putts to go awry, and transforms a golfer from a brilliant shot-maker on the practice range into an incompetent hack on the course.Most golfers understand this, but do not have the tools to overcome it. That’s where Dr. Gio Valiante comes in. A pioneering sports psychologist, Valiante has studied the sources of an athlete’s fear, investigated the physiological and neurological impact of fear on performance, and, most important of all, developed a groundbreaking program for conquering it. With Valiante's help and by applying Fearless Golf, Justin Leonard went from three consecutive missed cuts to three consecutive top tens, and Chad Campbell recently moved from 98th in the world to 7th. Davis Love III went from zero wins in 2002 to four wins in 2003, and Chris DiMarco made the 2004 Ryder Cup Team.Emphasizing the need to replace a fixation-on-results with a commitment to mastery of one’s body and one's mind, Valiante’s approach will not only help golfers reach their true potential, it will make playing every round fun again. Through concrete confidence and mastery drills, he presents specific ways readers can break free of fear’s grasp and perform at their best—even under the most extreme pressure. With detailed quotes and anecdotes given exclusively to Dr. Valiante from the best players in the game—including Jack Nicklaus, Ernie Els, and other tour professionals, Fearless Golf is the ultimate guide to the mental game, the hottest topic in golf today.