Created through a "student-tested, faculty-approved" review process with students and faculty, MKTG5 is an engaging and accessible solution to accommodate the diverse lifestyles of today's learners.

    Rich illustrations, systematic resumes, and extensive citations make it a valuable references source.

    It also includes information on feature writing, from stories and reviews to column-writing.

    In Language Shock, Agar reveals how deeply our language and cultural values intertwine to define who we are and how we relate to one another. From paying an electric bill in Austria to opening a bank account in Mexico to handling a parking ticket in the United States, he shows how routine tasks become lessons in the subtleties of conversation when we venture outside our cultural sphere. With humorous, insightful stories from his extensive travels, Agar engages us in a lively study of "languaculture" and enriches our view of the world.

    In this elegant, witty, and ultimately profound meditation on what is beautiful, Crispin Sartwell begins with six words from six different cultures - ancient Greek's "to kalon," the Japanese idea of "wabi-sabi," Hebrew's "yapha," the Navajo concept "hozho," Sanskrit "sundara," and our own English-language "beauty." Each word becomes a door onto another way of thinking about, and looking at, what is beautiful in the world, and in our lives. The earthy and the exalted, the imperfect and the ideal: things, spaces, high art, sounds, aromas, nothingness. Sartwell writes about handfuls of beautiful things - among them, a Japanese teapot and Diana Rigg as Mrs. Emma Peel, the pleasure in a well-used hammer and in pop music and in Vermeer's "Girl in a Red Hat."In Sartwell's hands these six names of beauty -and there could be thousands more-are revealed as simple and profound ideas about our world and our selves.

    The principles of individual liberty, the rule of law, government by consent of the people, and the right to private property are taken for granted as fundamental to the human condition now. Most liberal theorists writing today look back to Locke as the source of their ideas. Some maintain that religious fundamentalism, "post-modernism," and socialism are today the only remaining ideological threats to liberalism. To the extent that this is true, these ideologies are ultimately attacks on the ideas that Locke, arguably more than any other, helped to make the universal vocabulary of political discourse.

    The author team features a unique combination of a psychologist and a sociologist, which gives this text a distinct interdisciplinary perspective. The thoroughly revised eleventh edition of Hyde, Understanding Human Sexuality, has updated coverage on modern topics such as ethnic groups and sexuality, media influences, new contraceptives, sexual orientation, and gay marriage and civil unions. Hyde comes with access to SexSource Online, an online resource of quality video clips to accompany course material.

    

    F. Skinner and the legend of a child raised in a box, Slater takes us from a deep empathy with Stanley Milgram's obedience subjects to a funny and disturbing re-creation of an experiment questioning the validity of psychiatric diagnosis. Previously described only in academic journals and textbooks, these often daring experiments have never before been narrated as stories, chock-full of plot, wit, personality, and theme.

    Effectively combining their knowledge as practicing journalists and experienced instructors, The Missouri Group teaches students the reporting and writing skills they need to become effective journalists. This edition includes new coverage of online journalism, public relations writing, and the many uses of new technology in the classroom and at work.

    "Living Religions" delves the traditional as well as the new religious movements. Looks at historical and contemporary beliefs, allowing the reader to see how different religions have unfolded throughout time. Contains expanded coverage of women in addition to religious background boxes on such people as Winona LaDuke, Dr. Karan Singh, Dalai Lama, Janice Perlman, Desmond Tutu, Farid Esack, and Baba Virsa Singh. For those with an interest in World Religions, or Comparative Religions, or for those seeking an introduction to religion.

    Beginning with Ida B. Wells and the campaign against lynching in the 1890s, Fairclough chronicles the tradition of protest that led to the formation of the NAACP, Booker T. Washington and the strategy of accommodation, Marcus Garvey and the push for black nationalism, through to Martin Luther King, Jr., and the Civil Rights Movement of the 1960s and beyond. Throughout, Fairclough presents a judicious interpretation of historical events that balances the achievements of the Civil Rights Movement against the persistence of racial and economic inequalities.

    Young women live by feminism's goals, yet feminism itself is undeniably at a crossroads; "girl power" feminists appear to be obsessed with personal empowerment at the expense of politics while political institutions such as Ms. and NOW are so battle weary they've lost their ability to speak to a new generation. In Manifesta, Jennifer Baumgardner and Amy Richards show the snags in each feminist hub--from the dissolution of riot grrrls into the likes of the Spice Girls, to older women's hawking of young girls' imperiled self-esteem, to the hyped hatred of feminist thorns like Katie Roiphe and Naomi Wolf--and prove that these snags have not, in fact, torn feminism asunder. In an intelligent and incendiary argument, Baumgardner and Richards address issues instead of feelings and the political as well as the personal. They describe the seven deadly sins the media commits against feminism, provide keys to accessible and urgent activism, discuss why the ERA is still a relevant and crucial political goal, and spell out what a world with equality would look like. They apply Third Wave confidence to Second Wave consciousness, all the while maintaining that the answer to feminism's problems is still feminism.

    At less than half the price of a standard textbook, it offers an affordable alternative.  A built-in Study Guide, written by the author, offers a practical suite of learning aids that foster review and self-assessment without the expense of a separate guide.

    Book annotation not available for this title.Title: Traditions & EncountersAuthor: Bentley, Jerry H./ Ziegler, Herbert F.Publisher: McGraw-Hill CollegePublication Date: 2010/10/08Number of Pages: 460Binding Type: PAPERBACKLibrary of Congress: 2010036144