We are in an era where entire businesses are built on Instagram; kids in their bedrooms are racking up tens of millions of YouTube views; bloggers are becoming millionaires from their kitchen tables, and businesses are getting more attention from a viral video than a Super Bowl ad. But in a space that moves so fast, how can businesses keep up - let alone compete? And how do you make sure that your activity is profitable? Whether it’s building a targeted fanbase, selling more of your products & services or serving customers, every piece of your social media marketing campaign should be making you money. Combining the ‘holy grail’ marketing principles from some of history’s most successful marketers with the very latest social media strategies gives savvy businesses of all size a chance to ‘do’ social media in an entirely new way. Gone are the days of fumbling around in the dark. The new era is about testing, measuring and profit. From the psychological triggers that make us buy; employing social proof to stand out; using (and faking) controversy to sell more or just simply demonstrating your true competitive advantage, profitable social media marketing is here. As Head Ninja at Exposure Ninja, Tim Cameron-Kitchen has personally worked with hundreds of businesses of all shapes and sizes, and seen first hand how doing the right things on social media can transform a business. Yvonne Ivanescu came to Exposure Ninja from one of the world’s highest profile marketing agencies, and brought her brand experience to help business on the front line. This book is the distillation of everything that makes a profitable campaign, laid out in step-by-step instructions for you to follow and apply to your own business - whatever your size or market. So whether you’re a local plumber looking to pick up leads from Twitter, or an independent e-commerce site wanting the attention of influential bloggers, the strategies and profitable shortcuts for entrepreneur-run businesses in this book will give you a chance to compete in competitive markets where time and budget is of the essence.

    You may find it for free on the web. Purchase of the Kindle edition includes wireless delivery.

    of the APA manual (2nd printing) < < < This handbook is ideal for preparing undergraduate essays. It was specifically designed with the average student's needs in mind. The book is intended to cover the vast majority of situations that the normal student will encounter while writing a college essay. Organized for speed and brevity, the book is primarily a concentrated, up-to-date guide on APA format (11 pages) and documentation requirements (12 pages In-Text, 19 pages References) with a heavy emphasis on examples and visual aids (90 to be exact). Additionally the book contains pointers on how to get started, what to document, what notes to take (by source type), and how to handle quotes of varying length. All of this in a book designed to fit in a shirt pocket. Product Dimensions: 60 Pages - 5 5/16" x 3 3/4" x .166 " Continuously Updated - Coincides with most recent APA standards (APA Manual 6th Edition) Last Update 6/2/10

    With Healthy Shoulder Handbook, you can take yourself off that list. This friendly manual outlines the causes for common shoulder conditions, including shoulder impingement, rotator cuff, tendinitis, dislocation and repetitive motion injuries.Illustrated with over 300 step-by-step photographs, Healthy Shoulder Handbook offers easy-to-follow exercises to: • Build strength • Improve flexibility • Speed up recovery • Prevent injuryHealthy Shoulder Handbook also features specially designed programs to reverse or alleviate the strain from high-risk sports and occupations, including construction work, desk jobs, tennis, golf and more. Follow the approach in this book and you'll be able to quickly get back to the job (or back on the court!) and stay there--pain free!

    The approach of each title is an appeal to students who think that the subject is boring, or too difficult, or both. The authors, all experienced educators, take a light approach, showing kids what is most interesting about each subject, and how seemingly difficult problems can be transformed into fun quizzes, brain-ticklers, and challenging puzzles with rational solutions. Here is practical advice that transforms essay writing into a satisfying experience for middle school and senior high school students. The author offers tips on enlivening writing with vivid images, smoothing out sentences, silencing the dull passive voice, and adding rhythm to writing. He also shows how to create a template that students can use when writing research papers for all subjects. In addition, students will find web site reference s cited throughout the text, which they can access. Brain ticklers (short quizzes) appear throughout the book with an answer key at the back.

    Dinosaurs had feathers.The appendix isn’t useless but there are nine body-parts that are.Coliseum gladiators were obese and staged their fights.The first robot was built 2,400 years ago.The Bible never says what The Devil looks like.Leprosy doesn’t exist.This book corrects many misconceptions people have about the human body, books, dinosaurs, words, disorders, quotes, religion, and unsolved mysteries (that have actually been solved.)Read on to find out the real reason why movies were made, how angels are actually described in the Bible, discover what happened to the ancient Mayans, and the answer to the ultimate question: which came first - The chicken or the egg?

    Unlike his scripts, poetry, fiction or even his unique war memoirs, these letters show Milligan's talent raw and unvarnished - irreverent, often brazen, sometimes cutting, frequently outrageous - a reflection of his complex personality. Spike Milligan: Man of Letters presents a rich selection of the funniest and most revealing of his missives - most of which have never been seen before. It includes correspondence with the most famous politicians, actors, celebrities and rock stars of his day, and takes the reader behind the scenes in his wrangles with producers, publishers, editors and his impervious manager-agent. It also includes letters to a host of unlikely individuals on some surprising subjects: rounded teabags ('what did you do with the corners?'), backless hospital gowns ('beyond my comprehension'), heartfelt apologies ('pardon me for being alive') and the pressing issue of the imbalance of male and female ducks in London's parks. Here, then, is the real Spike: obsessive, rude, generous and relentlessly witty. Spike Milligan (1918-2002) was one of the greatest and most influential comedians of the twentieth century. Over the course of his astonishing career, he wrote over eighty books of fiction, poetry, plays, cartoons, children's stories and his unique war memoirs. Norma Farnes was Spike Milligan's agent, manager, mother confessor and friend for thirty-six years. Her books include Spike: An Intimate Memoir, Memories of Milligan and Milligan's Meaning of Life. She lives with her partner in London and Yorkshire.

    When author Nancy Lande started homeschooling more than 10 years ago, this is the book she wanted that didn't exist. What better way to create your homeschool than reading about others and picking and choosing the styles that appeal to you? Lande has corralled a variety of homeschoolers and, with some deft editing, allowed them to speak for themselves. Every chapter features a different household on any given day. Many of the writers are mothers, but a stay-at-home dad and several children tell their tales as well. Their detailed descriptions start in the waking hours of morning and get down to the nitty-gritty information of everyday life in a homeschool: how moms fit in showers, how chores are divvied up, how reading and research are gently initiated, how parents set aside time for themselves. These writers invite the reader into their homes and advise, "Don't mind the mess." Their passages are often funny and unflinchingly honest. They aren't embarrassed to tell you they whipped out SpaghettiOs for a hurried lunch or stole a peek at CNN while ignoring the chaos in the playroom. Some of the families have created highly structured school environments within their homes, with desks and sharpened pencils. Others promote freestyle learning, with their children sprawled across the house working on projects or reading in between walking the dog, playing games, and riding bikes. The majority of families here live in Pennsylvania, the author's home state, but one writes from as far away as Scotland, another lives on a mountain in Alaska, and yet another checks in from a college town in Texas. Their learning logs, reading lists, and journal entries, along with family photos, help illustrate the book. The quilt they piece together is a great service to those wondering how to approach homeschooling. --Jodi Mailander Farrell

    How to plan, create and edit work that will sell. How to write a book that you'll be proud of- and which might yet launch you on a new career.Crammed with examples (positive and negative) from successful authors, this essential guide is for writers of every genre: fiction and narrative non-fiction, literary and commercial, adults and children. This guide tells you how to: - Understand your market - Plan your novel or memoir - Develop strong, empathetic characters - Structure and maintain a compelling plot - Ensure that your prose style is strong enough to carry your story - Polish your work until it shines

    In this book, you'll learn just about everything you need to know to find the right motorhome at the right price and not get burned in the process.You'll learn about the kinds of motorhomes to look for, where to find the best deals and how to get the best prices, and how to avoid 'deal killers'.You'll find checklists to use when inspecting a motorhome, scripts to use when calling a seller, and tips on how to negotiate with sellers to get the price you want, and how to know when it's best to walk away from a deal.You'll also find recommended best buys in used motorhomes, photos of different motorhome types, and tips that can guide you through a fun and money saving motorhome buying experience.Some of things covered in this informative book include:* Understanding the different motorhome classes* Should you buy new or used?* The importance of getting seat time before you buy* Why finding the perfect seller can save you a lot of money* How to know when you're paying too much* How to effectively search for motorhomes online* How to respond to online motorhome ads* Pre purchase checklists* How to properly road test a motorhome* Friendly negotiating techniques that'll get you the best price* Deal Killers you'll want to avoid* Best Buy in Used Motorhomes* Motorhome fuel mileage – why it matters and how to maximize mpg* After the sale – what to do nextYou'll find all this plus a lot more in 'Buying a Used Motorhome - How to get the most for your money and not get burned'.It's a fun and fast paced read that can save you several thousand dollars on your next motorhome purchase!

    Plus, it helps you identify areas of weakness so you can focus your study time. Sample problems and step-by-step examples with explanations in the math and physics sections show you how to work through each problem so you understand the steps it takes to complete the equation. Practice tests with answer keys for each topic - located in the appendices for quick access - help you assess your understanding of each topic and familiarize you with the types of questions you're likely to encounter on the actual exam. HESI Hints boxes offer valuable test-taking tips, as well as rationales, suggestions, examples, and reminders for specific topics.End-of-chapter review questions help you gauge your understanding of chapter content.A full-color layout and more illustrations in the life science chapters visually reinforce key concepts for better understanding.Expanded and updated content in each chapter ensures you're studying the most current content.Basic algebra review in the math section offers additional review and practice.Color-coded chapters help you quickly find specific topic sections.Helpful organizational features in each chapter include an introduction, key terms, chapter outline, and a bulleted chapter summary to help you focus your study.A glossary at the end of the text offers quick access to key terms and their definitions.

    Suggests ways to overcome the problems teachers face when teaching the classics--length, challenging vocabulary, complex syntax, and alien times and settings--and lists suggested titles.

    White.First published in 1975, The First Three Years of Life became an instant classic. Based on Burton White's thirty-seven years of observation and research, this detailed guide to the month-by-month mental, physical, social, and emotional development of infants and toddlers has supported and guided hundreds of thousands of parents. Now completely revised and updated, it contains the most accurate information and advice available on raising and nurturing the very young child. White gives parents real-world-tested advice on: * Creating a stimulating environment for your infant and toddler * Using effective, age-appropriate discipline techniques * How to handle sleep problems * What toys you should (and should not) buy * How to encourage healthy social development * How and when to toilet-train No parent who cares about a child's well-being can afford to be without this book.

     CollegeHumor.com is the National Lampoon of its generation. Since its creation in early 2000, the Web site has grown to become the nation’s most recognized comedy brand for young people. With eight million unique visitors a month, quarterly revenues surpassing $1.2 million, and a successful line of merchandise (from T-shirts to novelties)—not to mention a deal with Paramount to create and brand movies with CollegeHumor’s imprimatur—CollegeHumor is truly a franchise in the making. The CollegeHumor Guide to College is a laugh-out-loud depiction of the college experience. Written primarily by two of CollegeHumor’s most popular columnists, Ethan Trex and Streeter Seidell, this guide features all-new material not found on the Web site. It also includes helpful advice—the kind you probably won’t hear from a college counselor—on an array of subjects, such as food, clothing, parents, dating, sex, drinking, and roommates. Filled with outrageous illustrations, this edgy and irreverent book will be indispensable to all present and future undergraduates.

    Grounded in the latest neuroscience and behavioral research, and drawing widely from literature, The Enchanted Hour explains the dazzling cognitive and social-emotional benefits that await children, whatever their class, nationality or family background. But it’s not just about bedtime stories for little kids: Reading aloud consoles, uplifts and invigorates at every age, deepening the intellectual lives and emotional well-being of teenagers and adults, too.Meghan Cox Gurdon argues that this ancient practice is a fast-working antidote to the fractured attention spans, atomized families and unfulfilling ephemera of the tech era, helping to replenish what our devices are leaching away. For everyone, reading aloud engages the mind in complex narratives; for children, it’s an irreplaceable gift that builds vocabulary, fosters imagination, and kindles a lifelong appreciation of language, stories and pictures.Bringing together the latest scientific research, practical tips, and reading recommendations, The Enchanted Hour will both charm and galvanize, inspiring readers to share this invaluable, life-altering tradition with the people they love most.