We obsess over our emails, Instagram likes, and Facebook feeds; we binge on TV episodes and YouTube videos; we work longer hours each year; and we spend an average of three hours each day using our smartphones. Half of us would rather suffer a broken bone than a broken phone, and Millennial kids spend so much time in front of screens that they struggle to interact with real, live humans. In this revolutionary book, Adam Alter, a professor of psychology and marketing at NYU, tracks the rise of behavioral addiction, and explains why so many of today's products are irresistible. Though these miraculous products melt the miles that separate people across the globe, their extraordinary and sometimes damaging magnetism is no accident. The companies that design these products tweak them over time until they become almost impossible to resist. By reverse engineering behavioral addiction, Alter explains how we can harness addictive products for the good—to improve how we communicate with each other, spend and save our money, and set boundaries between work and play—and how we can mitigate their most damaging effects on our well-being, and the health and happiness of our children.

    The real lives of this motley crew-which included cross-dressing women, people of color, and the'outcasts of all nations'-are far more compelling than contemporary myth.

    From economic development, to healthcare, to education and public policy, we rely on numbers to allocate resources and make crucial decisions. But because so much data fails to take into account gender, because it treats men as the default and women as atypical, bias and discrimination are baked into our systems. And women pay tremendous costs for this bias, in time, money, and often with their lives.Celebrated feminist advocate Caroline Criado Perez investigates the shocking root cause of gender inequality and research in Invisible Women​, diving into women’s lives at home, the workplace, the public square, the doctor’s office, and more. Built on hundreds of studies in the US, the UK, and around the world, and written with energy, wit, and sparkling intelligence, this is a groundbreaking, unforgettable exposé that will change the way you look at the world.

    In June 1816, the flagship of a French expedition to repossess a colony in Senegal from the British set sail. She never arrived at her destination; her incompetent captain Hugo de Chaumareys, ignoring telltale signs of shallow waters, plowed the ship into a famously treacherous sandbar. A privileged few claimed the lifeboats while 146 men and one woman were herded aboard a makeshift raft and set adrift. Without a compass or many provisions, hit by a vicious storm the first night, and exposed to sweltering heat during the following days, the group set upon each other: mayhem, mutiny, and murder ensued. When rescue arrived thirteen days later only fifteen were alive. Meanwhile, those in the boats who made it to shore undertook a dangerous two-hundred-mile slog through the desert. Among the handful of survivors from the raft were two men whose written account of the fiasco became a bestseller that rocked France’s political foundations and provided graphic fodder for Géricault’s world-famous painting.

    Why is glass see-through? What makes elastic stretchy? Why does a paper clip bend? Why does any material look and behave the way it does? These are the sorts of questions that Mark Miodownik a globally-renowned materials scientist has spent his life exploring In this book he examines the materials he encounters in a typical morning, from the steel in his razor and the graphite in his pencil to the foam in his sneakers and the concrete in a nearby skyscraper.

    Includes essays and excerpts from the works of prominent modern thinkers such as Umberto Eco, Jacques Derrida, and Isaiah Berlin among others.

    John Seely Brown and Paul Duguid argue that the gap between digerati hype and end-user gloom is largely due to the "tunnel vision" that information-driven technologies breed. We've become so focused on where we think we ought to be--a place where technology empowers individuals and obliterates social organizations--that we often fail to see where we're really going.The Social Life of Information shows us how to look beyond our obsession with information and individuals to include the critical social networks of which these are always a part.

    Presenting the concept of the "New Jim Code," she shows how a range of discriminatory designs encode inequity by explicitly amplifying racial hierarchies; by ignoring but thereby replicating social divisions; or by aiming to fix racial bias but ultimately doing quite the opposite. Moreover, she makes a compelling case for race itself as a kind of technology, designed to stratify and sanctify social injustice in the architecture of everyday life.This illuminating guide provides conceptual tools for decoding tech promises with sociologically informed skepticism. In doing so, it challenges us to question not only the technologies we are sold but also the ones we ourselves manufacture.If you adopt this book for classroom use in the 2019-2020 academic year, the author would be pleased to arrange to Skype to a session of your class. If interested, enter your details in this sign-up sheet https: //buff.ly/2wJsvZr

    At the dawn of the Industrial Revolution in eighteenth-century England, standards of measurement were established, giving way to the development of machine tools—machines that make machines. Eventually, the application of precision tools and methods resulted in the creation and mass production of items from guns and glass to mirrors, lenses, and cameras—and eventually gave way to further breakthroughs, including gene splicing, microchips, and the Hadron Collider.Simon Winchester takes us back to origins of the Industrial Age, to England where he introduces the scientific minds that helped usher in modern production: John Wilkinson, Henry Maudslay, Joseph Bramah, Jesse Ramsden, and Joseph Whitworth. It was Thomas Jefferson who later exported their discoveries to the fledgling United States, setting the nation on its course to become a manufacturing titan. Winchester moves forward through time, to today’s cutting-edge developments occurring around the world, from America to Western Europe to Asia.As he introduces the minds and methods that have changed the modern world, Winchester explores fundamental questions. Why is precision important? What are the different tools we use to measure it? Who has invented and perfected it? Has the pursuit of the ultra-precise in so many facets of human life blinded us to other things of equal value, such as an appreciation for the age-old traditions of craftsmanship, art, and high culture? Are we missing something that reflects the world as it is, rather than the world as we think we would wish it to be? And can the precise and the natural co-exist in society?

    Norbert Wiener's classic is one in that small company. Founder of the science of cybernetics—the study of the relationship between computers and the human nervous system—Wiener was widely misunderstood as one who advocated the automation of human life. As this book reveals, his vision was much more complex and interesting. He hoped that machines would release people from relentless and repetitive drudgery in order to achieve more creative pursuits. At the same time he realized the danger of dehumanizing and displacement. His book examines the implications of cybernetics for education, law, language, science, technology, as he anticipates the enormous impact—in effect, a third industrial revolution—that the computer has had on our lives.

    . . October Fury contains startling revelations.-- TOM CLANCYDrama on the high seas as the world holds its breathIt was the most spectacular display of brinkmanship in the Cold War era. In October 1962, President Kennedy risked inciting a nuclear war to prevent the Soviet Union from establishing missile bases in Cuba. The risk, however, was far greater than Kennedy realized.October Fury uncovers startling new information about the Cuban missile crisis and the potentially calamitous confrontation between U.S. Navy destroyers and Soviet submarines in the Atlantic. Peter Huchthausen, who served as a junior ensign aboard one of the destroyers, reveals that a single shot fired by any U.S. warship could have led to an immediate nuclear response from the Soviet submarines.This riveting account re-creates those desperate days of confrontation from both the American and Russian points of view and discloses detailed information about Soviet operational plans and the secret orders given to submarine commanders. It provides an engrossing, behind-the-scenes look at the technical and tactical functions of two great navies along with stunning portraits of the officers and sailors on both sides who were determined to do their duty even in the most extreme circumstances.As absorbing and detailed as a Tom Clancy novel, this real-life suspense thriller is destined to become a classic of naval literature.

    As the weather wreaked havoc on land, the freezing Atlantic became a wind-whipped zone of peril.In the early hours of Monday, February 18, while the storm raged, two oil tankers, the Pendleton and the Fort Mercer, found themselves in the same horrifying predicament. Built with "dirty steel," and not prepared to withstand such ferocious seas, both tankers split in two, leaving the dozens of men on board utterly at the Atlantic's mercy.The Finest Hours is the gripping, true story of the valiant attempt to rescue the souls huddling inside the broken halves of the two ships. Coast Guard cutters raced to the aid of those on the Fort Mercer, and when it became apparent that the halves of the Pendleton were in danger of capsizing, the Guard sent out two thirty-six-foot lifeboats as well. These wooden boats, manned by only four seamen, were dwarfed by the enormous seventy-foot seas. As the tiny rescue vessels set out from the coast of Cape Cod, the men aboard were all fully aware that they were embarking on what could easily become a suicide mission.The spellbinding tale is overflowing with breathtaking scenes that sear themselves into the mind's eye, as boats capsize, bows and sterns crash into one another, and men hurl themselves into the raging sea in their terrifying battle for survival.Not all of the eighty-four men caught at sea in the midst of that brutal storm survived, but considering the odds, it's a miracle--and a testament to their bravery--that any came home to tell their tales at all.

    

    For the next generation of players and downloaders, a provocative scenario from a music industry think tank. From the Music Research Institute at Berklee College of Music comes a manifesto for the ongoing music revolution. Today, the record companies may be hurting but the music-making business is booming, using non-traditional digital methods and distribution models. This book explains why we got where we are and where we are heading. For the iPod, downloading market, this book will explain new ways of discovering music, new ways of acquiring it and how technology trends will make music "flow like water," benefiting the people who love music and make music.

    As the size and complexity of commercial software have grown, the gap between academic computer science and industry has widened. It's an open secret that there is little engineering in software engineering, which continues to rely not on codified scientific knowledge but on intuition and experience.Barr, who worked as a programmer for more than twenty years, describes how the industry has evolved, from the era of mainframes and Fortran to today's embrace of the cloud. He explains bugs and why software has so many of them, and why today's interconnected computers offer fertile ground for viruses and worms. The difference between good and bad software can be a single line of code, and Barr includes code to illustrate the consequences of seemingly inconsequential choices by programmers. Looking to the future, Barr writes that the best prospect for improving software engineering is the move to the cloud. When software is a service and not a product, companies will have more incentive to make it good rather than "good enough to ship."