The Steve Jobs Way: iLeadership for a New Generation


Jay Elliot - 2009
    From the inception of game-changing products like the Apple II and the Macintosh, to his stunning fall from grace, and on to his rebirth at the helm of Apple, his involvement with Pixar, and the development of the iPod, iPhone, iPad, and much more, The Steve Jobs Way presents real-life examples of Jobs’s leadership challenges and triumphs, showing readers how to apply these principles to their own lives and careers.Packed with exclusive interviews from key figures in Apple Computer’s history, this revealing account provides a rarely seen, intimate glimpse into the Steve Jobs you won’t see on stage, thoroughly exploring his management and leadership principles. From product development meetings to design labs, through executive boardroom showdowns to the world outside of Silicon Valley, you will see the real Steve Jobs, the “Boy Genius” who forever transformed technology and the way we work, play, consume, and communicate — all through the eyes of someone who worked side by side with Jobs.“Fascinating work that both validates the Jobs/Apple mystique while demystifying it at the same time! Great [book] for all of us working to keep our visions married to the details.”—David Allen, author of the international bestseller Getting Things Done

Settle for More


Megyn Kelly - 2016
    She goes behind-the-scenes of her career, sharing the stories and struggles that landed her in the anchor chair and taught her to ask the tough questions. Speaking candidly about her decision to "settle for more"—a motto she credits as having dramatically transformed her life at home and at work—Megyn discusses how she abandoned a thriving legal career to follow her journalism dreams.Admired for her hard work, humor, and authenticity, Megyn sheds light on the news business, her time at Fox News, the challenges of being a professional woman and working mother, and her most talked about television moments. She also speaks openly about Donald Trump’s feud with her, revealing never-before-heard details about the first Republican debate, its difficult aftermath, and how she persevered through it all.Deeply personal and surprising, Settle for More offers unparalleled insight into this charismatic and intriguing journalist, and inspires us all to embrace the principles—determination, honesty, and fortitude in the face of fear—that have won her fans across the political divide.

Sully: My Search for What Really Matters


Chesley B. Sullenberger - 2009
    ‘Sully’ Sullenberger—the pilot who miraculously landed a crippled US Airways Flight 1549 in New York’s Hudson River, saving the lives of all 155 passengers and crew.On January 15, 2009, the world witnessed a remarkable emergency landing when Captain "Sully" Sullenberger skillfully glided US Airways Flight 1549 onto the Hudson River, saving the lives of all 155 passengers and crew. His cool actions not only averted tragedy but made him a hero and an inspiration worldwide. His story is now a major motion picture from director / producer Clint Eastwood and stars Tom Hanks, Laura Linney and Aaron Eckhart.Sully's story is one of dedication, hope, and preparedness, revealing the important lessons he learned through his life, in his military service, and in his work as an airline pilot. It reminds us all that, even in these days of conflict, tragedy and uncertainty, there are values still worth fighting for—that life's challenges can be met if we're ready for them.

My Life


Bill Clinton - 2004
    Clinton painstakingly outlines the history behind his greatest successes and failures, including his dedication to educational and economic reform, his war against a "vast right-wing operation" determined to destroy him, and the "morally indefensible" acts for which he was nearly impeached. My Life is autobiography as therapy--a personal history written by a man trying to face and banish his private demons. Clinton approaches the story of his youth with gusto, sharing tales of giant watermelons, nine-pound tumors, a charging ram, famous mobsters and jazz musicians, and a BB gun standoff. He offers an equally energetic portrait of American history, pop culture, and the evolving political landscape, covering the historical events that shaped his early years (namely the deaths of Martin Luther King Jr. and JFK) and the events that shaped his presidency (Waco, Bosnia, Somalia). What makes My Life remarkable as a political memoir is how thoroughly it is infused with Clinton's unassuming, charmingly pithy voice: I learned a lot from the stories my uncle, aunts, and grandparents told me: that no one is perfect but most people are good; that people can't be judged only by their worst or weakest moments; that harsh judgments can make hypocrites of us all; that a lot of life is just showing up and hanging on; that laughter is often the best, and sometimes the only, response to pain. However, that same voice might tire readers as Clinton applies his penchant for minute details to a distractible laundry list of events, from his youth through the years of his presidency. Not wanting to forget a single detail that might help account for his actions, Clinton overdoes it--do we really need to know the name of his childhood barber? But when Clinton sticks to the meat of his story--recollections about Mother, his abusive stepfather, Hillary, the campaign trail, and Kenneth Starr--the veracity of emotion and Kitchen Confidential-type revelations about "what it is like to be President" make My Life impossible to put down. To Clinton, "politics is a contact sport," and while he claims that My Life is not intended to make excuses or assign blame, it does portray him as a fighter whose strategy is to "take the first hit, then counterpunch as hard as I could." While My Life is primarily a stroll through Clinton's memories, it is also a scathing rebuke--a retaliation against his detractors, including Kenneth Starr, whose "mindless search for scandal" protected the guilty while "persecuting the innocent" and distracted his Administration from pressing international matters (including strikes on al Qaeda). Counterpunch indeed. At its core, My Life is a charming and intriguing if flawed book by an equally intriguing and flawed man who had his worst failures and humiliations made public. Ultimately, the man who left office in the shadow of scandal offers an honest and open account of his life, allowing readers to witness his struggle to "drain the most out of every moment" while maintaining the character with which he was raised. It is a remarkably intimate, persuasive look at the boy he was, the President he became, and man he is today. --Daphne Durham

Does the Noise in My Head Bother You?


Steven Tyler - 2011
    I'm a rhyming fool and so cool that me, Fritz the Cat, and Mohair Sam are the baddest cats that am. I have so many outrageous stories, too many, and I'm gonna tell 'em all. All the unexpurgated, brain-jangling tales of debauchery, sex & drugs, transcendence & chemical dependence you will ever want to hear." The son of a classical pianist straight out of the Bronx of old Archie comics, Steven Tyler was born to be a rock star. Weaned on Cole Porter, Nat King Cole, Mick—and his beloved Janis Joplin—Tyler began tearing up the streets and the stage as a teenager before finally meeting his "mutant twin" and legendary partner Joe Perry. In this addictively readable memoir, told in the playful, poetic voice that is uniquely his own, Tyler unabashedly recounts the meteoric rise, fall, and rise of Aerosmith over the last three decades and riffs on the music that gives it all meaning. Tyler tells what it's like to be a living legend and the frontman of one of the world's most revered and infamous bands—the debauchery, the money, the notoriety, the fights, the motels and hotels, the elevators, limos, buses and jets, the rehab. He reveals the spiritual side that "gets lost behind the stereotype of the Sex Guy, the Drug Guy, the Demon of Screamin', the Terror of the Tropicana." And he talks about his epic romantic life and his relationship with his four children. As dazzling, bold, and out-on-the-edge as the man himself, Does the Noise in My Head Bother You? is an all-access backstage pass into this extraordinary showman's life.

No Rules Rules: Netflix and the Culture of Reinvention


Reed Hastings - 2020
    It has led nothing short of a revolution in the entertainment industries, generating billions of dollars in annual revenue while capturing the imaginations of hundreds of millions of people in over 190 countries. But to reach these great heights, Netflix, which launched in 1998 as an online DVD rental service, has had to reinvent itself over and over again. This type of unprecedented flexibility would have been impossible without the counterintuitive and radical management principles that cofounder Reed Hastings established from the very beginning. Hastings rejected the conventional wisdom under which other companies operate and defied tradition to instead build a culture focused on freedom and responsibility, one that has allowed Netflix to adapt and innovate as the needs of its members and the world have simultaneously transformed.Hastings set new standards, valuing people over process, emphasizing innovation over efficiency, and giving employees context, not controls. At Netflix, there are no vacation or expense policies. At Netflix, adequate performance gets a generous severance, and hard work is irrel-evant. At Netflix, you don't try to please your boss, you give candid feedback instead. At Netflix, employees don't need approval, and the company pays top of market. When Hastings and his team first devised these unorthodox principles, the implications were unknown and untested. But in just a short period, their methods led to unparalleled speed and boldness, as Netflix quickly became one of the most loved brands in the world.Here for the first time, Hastings and Erin Meyer, bestselling author of The Culture Map and one of the world's most influential business thinkers, dive deep into the controversial ideologies at the heart of the Netflix psyche, which have generated results that are the envy of the business world. Drawing on hundreds of interviews with current and past Netflix employees from around the globe and never-before-told stories of trial and error from Hastings's own career, No Rules Rules is the fascinating and untold account of the philosophy behind one of the world's most innovative, imaginative, and successful companies.

Born to Run


Bruce Springsteen - 2016
    In these pages, I’ve tried to do this.” —Bruce Springsteen, from the pages of Born to RunIn 2009, Bruce Springsteen and the E Street Band performed at the Super Bowl’s halftime show. The experience was so exhilarating that Bruce decided to write about it. That’s how this extraordinary autobiography began. Over the past seven years, Bruce Springsteen has privately devoted himself to writing the story of his life, bringing to these pages the same honesty, humor, and originality found in his songs. He describes growing up Catholic in Freehold, New Jersey, amid the poetry, danger, and darkness that fueled his imagination, leading up to the moment he refers to as “The Big Bang”: seeing Elvis Presley’s debut on The Ed Sullivan Show. He vividly recounts his relentless drive to become a musician, his early days as a bar band king in Asbury Park, and the rise of the E Street Band. With disarming candor, he also tells for the first time the story of the personal struggles that inspired his best work, and shows us why the song “Born to Run” reveals more than we previously realized. Born to Run will be revelatory for anyone who has ever enjoyed Bruce Springsteen, but this book is much more than a legendary rock star’s memoir. This is a book for workers and dreamers, parents and children, lovers and loners, artists, freaks, or anyone who has ever wanted to be baptized in the holy river of rock and roll. Rarely has a performer told his own story with such force and sweep. Like many of his songs (“Thunder Road,” “Badlands,” “Darkness on the Edge of Town,” “The River,” “Born in the U.S.A.,” “The Rising,” and “The Ghost of Tom Joad,” to name just a few), Bruce Springsteen’s autobiography is written with the lyricism of a singular songwriter and the wisdom of a man who has thought deeply about his experiences.

The Lean Startup: How Today's Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses


Eric Ries - 2011
    But many of those failures are preventable. The Lean Startup is a new approach being adopted across the globe, changing the way companies are built and new products are launched. Eric Ries defines a startup as an organization dedicated to creating something new under conditions of extreme uncertainty. This is just as true for one person in a garage or a group of seasoned professionals in a Fortune 500 boardroom. What they have in common is a mission to penetrate that fog of uncertainty to discover a successful path to a sustainable business.The Lean Startup approach fosters companies that are both more capital efficient and that leverage human creativity more effectively. Inspired by lessons from lean manufacturing, it relies on "validated learning," rapid scientific experimentation, as well as a number of counter-intuitive practices that shorten product development cycles, measure actual progress without resorting to vanity metrics, and learn what customers really want. It enables a company to shift directions with agility, altering plans inch by inch, minute by minute.Rather than wasting time creating elaborate business plans, The Lean Startup offers entrepreneurs - in companies of all sizes - a way to test their vision continuously, to adapt and adjust before it's too late. Ries provides a scientific approach to creating and managing successful startups in a age when companies need to innovate more than ever.

Endgame: Bobby Fischer's Remarkable Rise and Fall—From America's Brightest Prodigy to the Edge of Madness


Frank Brady - 2011
    and remarkable powers of concentration, Bobby memorized hundreds of chess books in several languages, and he was only 13 when he became the youngest chess master in U.S. history.   But his strange behavior started early.  In 1972, at the historic Cold War showdown in Reykjavik, Iceland, where he faced Soviet champion Boris Spassky, Fischer made headlines with hundreds of petty demands that nearly ended the competition.  It was merely a prelude to what was to come. Arriving back in the United States to a hero’s welcome, Bobby was mobbed wherever he went—a figure as exotic and improbable as any American pop culture had yet produced.  No player of a mere “board game” had ever ascended to such heights.  Commercial sponsorship offers poured in, ultimately topping $10 million—but Bobby demurred.  Instead, he began tithing his limited money to an apocalyptic religion and devouring anti-Semitic literature.   After years of poverty and a stint living on Los Angeles’ Skid Row, Bobby remerged in 1992 to play Spassky in a multi-million dollar rematch—but the experience only deepened a paranoia that had formed years earlier when he came to believe that the Soviets wanted him dead for taking away “their” title.  When the dust settled, Bobby was a wanted man—transformed into an international fugitive because of his decision to play in Montenegro despite U.S. sanctions.  Fearing for his life, traveling with bodyguards, and wearing a long leather coat to ward off knife attacks, Bobby lived the life of a celebrity fugitive – one drawn increasingly to the bizarre.  Mafiosi, Nazis, odd attempts to breed an heir who could perpetuate his chess-genius DNA—all are woven into his late-life tapestry.  And yet, as Brady shows, the most notable irony of Bobby Fischer’s strange descent – which had reached full plummet by 2005 when he turned down yet another multi-million dollar payday—is that despite his incomprehensible behavior, there were many who remained fiercely loyal to him.  Why that was so is at least partly the subject of this book—one that at last answers the question: “Who was Bobby Fischer?”

Is Everyone Hanging Out Without Me? (And Other Concerns)


Mindy Kaling - 2011
    If so, you've come to the right book, mostly!In Is Everyone Hanging Out Without Me?, Mindy invites readers on a tour of her life and her unscientific observations on romance, friendship, and Hollywood, with several conveniently placed stopping points for you to run errands and make phone calls. Mindy Kaling really is just a Girl Next Door - not so much literally anywhere in the continental United States, but definitely if you live in India or Sri Lanka.

Love, Lucy


Lucille Ball - 1996
    The legendary star of the classic sitcom I Love Lucy was at the pinnacle of her success when she sat down to record the story of her life. No comedienne had made America laugh so hard, no television actress had made the leap from radio and B movies to become one of the world's best-loved performers. This is her story--in her own words.The story of the ingenue from Jamestown, New York, determined to go to Broadway, destined to make a big splash, bound to marry her Valentino, Desi Arnaz. In her own inimitable style, she tells of their life together--both storybook and turbulent; intimate memories of their children and friends; wonderful backstage anecdotes; the empire they founded; the dissolution of their marriage. And, with a heartfelt happy ending, her enduring marriage to Gary Morton.Here is the lost manuscript that her fans and loved ones will treasure. Here is the laughter. Here is the life. Here's Lucy...

A Curious Man: The Strange and Brilliant Life of Robert "Believe It or Not!" Ripley


Neal Thompson - 2013
    Buck-toothed and cursed by shyness, Ripley turned his sense of being an outsider into an appreciation for the strangeness of the world. After selling his first cartoon to Time magazine at age eighteen, more cartooning triumphs followed, but it was his “Believe It or Not” conceit and the wildly popular radio shows it birthed that would make him one of the most successful entertainment figures of his time and spur him to search the globe’s farthest corners for bizarre facts, exotic human curiosities, and shocking phenomena.Ripley delighted in making outrageous declarations that somehow always turned out to be true—such as that Charles Lindbergh was only the sixty-seventh man to fly across the Atlantic or that “The Star Spangled Banner” was not the national anthem. Assisted by an exotic harem of female admirers and by ex-banker Norbert Pearlroth, a devoted researcher who spoke eleven languages, Ripley simultaneously embodied the spirit of Peter Pan, the fearlessness of Marco Polo and the marketing savvy of P. T. Barnum.In a very real sense, Ripley sought to remake the world’s aesthetic. He demanded respect for those who were labeled “eccentrics” or “freaks”—whether it be E. L. Blystone, who wrote 1,615 alphabet letters on a grain of rice, or the man who could swallow his own nose.By the 1930s Ripley possessed a vast fortune, a private yacht, and a twenty-eight room mansion stocked with such “oddities” as shrunken heads and medieval torture devices, and his pioneering firsts in print, radio, and television were tapping into something deep in the American consciousness—a taste for the titillating and exotic, and a fascination with the fastest, biggest, dumbest and most weird. Today, that legacy continues and can be seen in reality TV, YouTube, America’s Funniest Home Videos, Jackass, MythBusters and a host of other pop-culture phenomena. In the end Robert L. Ripley changed everything. The supreme irony of his life, which was dedicated to exalting the strange and unusual, is that he may have been the most amazing oddity of all.

Leonardo da Vinci: Flights of the Mind


Charles Nicholl - 2004
    At times a painter, sculptor, inventor, draftsman, and anatomist, Leonardo's life cannot easily be summarized. And yet, Nicholl skillfully traces the artist's early days as an illegitimate child in Tuscany; his apprenticeship with Verrocchio in Florence; his service with some of the most powerful Renaissance families; his relationships with Michelangelo and Machiavelli; and his final days at the French royal court. In addition, Nicholl looks beyond the well-known stories of Leonardo's famous masterpieces, and gives us a glimpse into the artist's everyday life. We learn of Leonardo's penchant for jokes, his fascination with flight, his obsessive note making, and even what he ate. Nicholl weaves these details together in a fascinating portrait that goes far towards revealing the enigmatic figure who continues to fascinate present-day readers.

The Design of Everyday Things


Donald A. Norman - 1988
    It could forever change how you experience and interact with your physical surroundings, open your eyes to the perversity of bad design and the desirability of good design, and raise your expectations about how things should be designed.B & W photographs and illustrations throughout.

How Innovation Works: Serendipity, Energy and the Saving of Time


Matt Ridley - 2020
    Forget short-term symptoms like Donald Trump and Brexit, it is innovation itself that explains them and that will itself shape the 21st century for good and ill. Yet innovation remains a mysterious process, poorly understood by policy makers and businessmen, hard to summon into existence to order, yet inevitable and inexorable when it does happen.Matt Ridley argues in this book that we need to change the way we think about innovation, to see it as an incremental, bottom-up, fortuitous process that happens to society as a direct result of the human habit of exchange, rather than an orderly, top-down process developing according to a plan. Innovation is crucially different from invention, because it is the turning of inventions into things of practical and affordable use to people. It speeds up in some sectors and slows down in others. It is always a collective, collaborative phenomenon, not a matter of lonely genius. It is gradual, serendipitous, recombinant, inexorable, contagious, experimental and unpredictable. It happens mainly in just a few parts of the world at any one time. It still cannot be modelled properly by economists, but it can easily be discouraged by politicians. Far from there being too much innovation, we may be on the brink of an innovation famine.Ridley derives these and other lessons, not with abstract argument, but from telling the lively stories of scores of innovations, how they started and why they succeeded or in some cases failed. He goes back millions of years and leaps forward into the near future. Some of the innovation stories he tells are about steam engines, jet engines, search engines, airships, coffee, potatoes, vaping, vaccines, cuisine, antibiotics, mosquito nets, turbines, propellers, fertiliser, zero, computers, dogs, farming, fire, genetic engineering, gene editing, container shipping, railways, cars, safety rules, wheeled suitcases, mobile phones, corrugated iron, powered flight, chlorinated water, toilets, vacuum cleaners, shale gas, the telegraph, radio, social media, block chain, the sharing economy, artificial intelligence, fake bomb detectors, phantom games consoles, fraudulent blood tests, faddish diets, hyperloop tubes, herbicides, copyright and even – a biological innovation -- life itself.