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Management
John R. Schermerhorn Jr. - 1995
In this new edition, Management, 9e has been extensively revised with a sincere commitment to help instructors teach and students learn in today's complex and globally competitive environment. The subject matter has been carefully chosen to meet AACSB accreditation guidelines while allowing extensive flexibility to fit various course designs and sizes. Along with updates of core material, Management, 9e offers a number of changes in the organization, content, and design that respond to current themes and developments in the theory and practice of management.
Strategic Marketing
David W. Cravens - 1982
The new edition of "Strategic Marketing" uses a decision-making process to examine the key concepts and issues involved in analyzing and selecting strategies. Marketing strategy is considered from a total business perspective, examining marketing strategy beyond the traditional emphasis on marketing functions. The length and design of the book offer flexibility in the use of the text material and cases. New features and updated cases have made this text the most relevant text in the market today.
Tourism: Principles, Practices, Philosophies
Charles R. Goeldner - 1984
Anyone involved in the work or study of today's tourism industry must consider all these factors together and their effect on it.This updated and revised Eleventh Edition of Tourism presents a comprehensive introduction to travel and tourism, while continuing the tested approach of successful previous editions. New and revised coverage, integrating the latest developments in the tourism industry, includes:Profiles of such industry leaders as J. W. Marriott, Jr, of Marriott International, Inc., James Rasulo of Walt Disney Parks and Resorts, and Francesco Frangialli, Secretary-General of the United Nations World Tourism Organization Lively and fun "Global Insights" look at emerging areas of importance in tourism Demographic trends, such as how the many new travelers from BRIC nations (Brazil, Russia, India, and China) recreate and seek culture New information on transportation options, including high-speed rail and river cruises New consideration of the use of the Internet, particularly Web 2.0 (podcasting, social networks, and blogs), in tourism research, marketing, and promotion Updates on passport, visa, and governmental policies Expanded treatment of crisis management Moving easily between theory and practice, Tourism, Eleventh Edition offers an unparalleled discussion of recreational travel today, and is suitable both as a lively learning tool for students and a reliable go-to reference for tourism professionals.
Teaching in Nursing: A Guide for Faculty
Diane M. Billings - 1998
This respected title is also one of the National League for Nursing's recommended resources for nurses preparing to take the Certified Nurse Educator examination.Nationally recognized contributing authors share their expertise to bring you the best and most comprehensive information available.Presents innovative models of clinical teaching that show you how to effectively teach in an interdisciplinary setting, how to evaluate students in the clinical setting, and how to adapt your teaching for community-based practice.li>Strategies to promote critical thinking and active learning, including evaluation techniques, lesson planning, and constructing examinations, help you ensure students can apply and synthesize nursing content to make clinical decisions.li>Web links with numerous resources related to each chapter topic, available through the Evolve website, provide even more learning opportunities.Managing the Learning Environment chapter addresses classroom management and control, motivating and engaging students, and handling disruptive or problem students.Multicultural Education chapter provides strategies for effectively teaching and communicating with a culturally diverse student population.An entire chapter on simulations presents the development, implementation, and evaluation of simulations so you can successfully integrate this teaching method into your course.Reflecting on the Evidence feature at the end of each chapter provides questions that are perfect for classroom and online discussion.
Guidebook to Mechanism in Organic Chemistry
Peter Sykes - 1970
This guidebook is aimed clearly at the needs of the student, with a thorough understanding of, and provision for, the potential conceptual difficulties he or she is likely to encounter.
Principles of Electronic Communication Systems
Louis E. Frenzel - 1997
Requiring only basic algebra and trigonometry, the new edition is notable for its readability, learning features and numerous full-color photos and illustrations. A systems approach is used to cover state-of-the-art communications technologies, to best reflect current industry practice. This edition contains greatly expanded and updated material on the Internet, cell phones, and wireless technologies. Practical skills like testing and troubleshooting are integrated throughout. A brand-new Laboratory & Activities Manual provides both hands-on experiments and a variety of other activities, reflecting the variety of skills now needed by technicians. A new Online Learning Center web site is available, with a wealth of learning resources for students. An Instructor Productivity Center CD-ROM features solutions to all problems, PowerPoint lessons, and ExamView test banks for each chapter.
The Flash Book: How to fall hopelessly in love with your flash, and finally start taking the type of images you bought it for in the first place
Scott Kelby - 2017
Once you own a flash, though, you'll have a lot of questions about how to get it to create the light you need—questions about camera and flash settings, questions about direction, quality, and quantity of light. And in addition to knowing how to use your flash, you need to know which modifiers and triggers you might need, and you need to learn use them quickly.That’s why this book was created: to quickly get you to the technique, the setting, or exactly the right thing you need to do right now to improve your work.Here’s how it works: When you need to know how to do a particular thing, you turn to the chapter where it would be found, find the thing you need to do (it’s easy, each page covers just one single topic), and Scott tells you exactly how to do it just like he was sitting there beside you, using the same casual style as if he were telling a friend. That way, you get back to shooting fast. This isn’t a book of theory, full of confusing jargon and detailed multi-step concepts. This is a book on which button to click, which setting to use, and exactly how and when to use it, so you’re never “stuck” wondering how to use your flash again. This will be your “go to” book that sits within reach any time you’re shooting with flash, and you are going to love having this type of help right at your fingertips.
Educational Psychology: Windows on Classrooms
Paul D. Eggen - 1992
Long recognized as very applied and practical, Eggen and Kauchak's Educational Psychology: Windows on Classrooms, seventh edition is now even more applied and concise, giving students exactly what they need to know in the course. The author's hallmark cases remain, in both written and videotape format, to introduce real-world applications in a way that no other text can. Along with expanded applications to diversity (urban, suburban, and rural areas), technology, and a new pedagogical system that completely restructures how information is delivered in the book and will help students really understand what they should be getting out of every single chapter. The text now comes with two new DVDs of video material and an access code for the new Teacher Prep Website that will be automatically shrinkwrapped with all new copies of the text. Educational Psychology: Windows on Classrooms once again truly fulfills the promise of its title, giving students a window on the classrooms in which they will someday teach.
How To Sell Fiction On Kindle. Marketing Your Ebook In Amazon's Ecosystem: A Guide For Kindle Publishing Authors.
Michael Alvear - 2013
I’m going to show you examples, rock solid proof, that unknown authors used the keyword phrases in this book to rank higher than superstar authors like J.A. Konrath or Barry Eisler. You can start getting visibility today because...This Book Marketing Guide Answers The Most Critical Question You Face As A Fiction Writer:What keyword phrases should I use for my novel? I’m not going to show you how to find them. I’m going to tell you what they are. This Kindle selling book is quite literally an encyclopedia of keyword phrases that buyers type into Amazon’s search engine when they try to find books in your genre. It’s your biggest challenge answered: Discoverability.Writing a Young Adult novel? Click on the “Young Adult” link in this Kindle selling book and it’ll take you to a list of keyword phrases people use to find YA books. Writing a thriller? A romance? Same thing. My team of researchers pulled the keyword phrases directly out of Amazon’s “Leading Indicators.” Special Bonus! They include Amazon’s “Relative Importance” ranking, which shows you which keyword phrases are more likely to lead to a sale. Get excited! This is your ticket to huge sales! Inside This Kindle Publishing Guide You Will Find The Most Effective Keyword Phrases For Books In: • Romance- Christian- Contemporary- Fantasy & Futuristic- Historical Romance- Paranormal- Romantic Suspense- Time Travel- Vampires- Westerns • Fantasy- Alternative History- Contemporary- Dark Fantasy- Epic- Historical- Paranormal- Urban • Mystery & Thrillers- Crime- Mystery- Police Procedurals- Thrillers• Horror- Dark Fantasies- Occult- Ghosts• And...- Science Fiction- Action Adventure- Contemporary Fiction- Erotica- Literary Fiction- Historical Fiction- Christian Fiction- Gay & Lesbian- Medical- Men’s Adventure- Sea Adventures- Sports- War How To Sell More Books On Amazon, Part Two. Every book buyer goes through nine decision points on their way to a purchase. Will they click on your cover? Read your book description? Click on “Look Inside? Wince at your price? Read your reviews? I’m going to show you how you can influence each of the nine decision points so they result in a sale. This includes how to:• Come up with clever, must-click titles.• Create mesmerizing covers.• Write a book description that ignites click lust. • Use HTML to format your book description.• Use the “look inside!” Feature to clinch the sale.• Set the right price for your book.• Get reviews that jump-starts sales.About Michael AlvearWhen I published my first books on Kindle, I’d check my anemic sales and let out a string of cuss words that made my dog blush. Then I developed my Attract•Engage•Convert strategy and sales took off.
Contemporary Implant Dentistry
Carl E. Misch - 1993
Misch gives you expert advice and guidance on the various surgical approaches to placing implants in the revision of his best-selling classic. Over 1,000 full-color illustrations depict details of implants, related materials, and surgical procedures, while well-known contributors (Mohamed Sharawy, Martha Warren Bidez, Adriano Piatelli, and others) share a wealth of knowledge in their respective fields. This third edition provides an excellent opportunity for you to develop and refine your skills and experience more consistent, predictable clinical outcomes.Thorough explanations of the rationale for implants and their specific characteristics discuss why different options work better for different patients; the rationale behind implant materials and sizes; and the overall science of osteointegrated implants - providing a full understanding of how implants behave under certain circumstances and how to make the best choices for implant patients.Chapter on Diagnostic Imaging and Techniques focuses on the latest technology available to determine patient conditions, familiarizing you with recent advances and how they apply to treatment planning principles.Section on Treatment Planning discusses the rationales for implant placement, variables in implants and patient conditions, and the four degrees of jaw bone density, Dr. Misch's best-known criterion for successful implant placement.Prepares you for actual treatment by reviewing scientific fundamentals such as applied anatomy, biomechanical principles, current biomaterials, prevention and management of dental infections, and pharmacologic considerations.Surgical procedure chapters are of benefit to the implant surgeon and are critical to the restoring dentist who wants to better understand and appreciate surgical concepts.Over 1,000 full-color illustrations depict details of implants, related materials, and surgical procedures.Brand-new coverage includes: Key Implant Positions and Number, Ideal Implant Surgery, Extraction Socket and Barrie Membrane Bone Grafts, Sinus Pathology and Complications of Sinus Grafts, Immediate Loading for a Single Tooth, Partially Edentulous and Completely Edentulous Patient.Important updates include indications and contraindications for rationale of biomechanical treatment plans, layered approach to bone grafting, autograft block bone grafting, soft tissue surgery, and implant esthetics and maintenance.A new chapter on Tissue Engineering uses current information on platelet-rich plasma membranes and other elements of tissue engineering so you can take advantage of appropriate materials.Emphasis on evidence-based implant outcomes provides valuable information on which procedures have the greatest likelihood of success and lowest risk of complications.
New Women's Devotional Bible
Anonymous - 2010
It includes a fullyear of all-new devotions by women of God. Added features from its bestselling predecessor make this Bible more engaging, practical, and versatile.Features Include:* Complete text of the NIV---the most read, most trusted Bible translation* A full year of weekday and weekend devotions bring insight and inspiration. Also included are questions for reflection to help women apply God's Word to life.* Devotions by well-known---and not-so-well-known women of God, including Joni Eareckson Tada, Elisabeth Elliot, Lynne Hybels, Anne Graham Lotz,and Katie Brazelton* Multiple reading plans for year-after-year use* Introductions for each book of the Bible* 500 callouts spotlighting key verses of the Bible for memorization and contemplation* Author index with biographical information on each contributor* Subject index to help you locate topics easily* Presentation page* Double-column format
Beginning Web Programming with HTML, XHTML and CSS
Jon Duckett - 2004
It follows standards-based principles, but also teaches readers ways around problems they are likely to face using (X)HTML.While XHTML is the "current" standard, the book still covers HTML because many people do not yet understand that XHTML is the official successor to HTML, and many readers will still stick with HTML for backward compatibility and simpler/informal Web pages that don't require XHTML compliance.The book teaches basic principles of usability and accessibility along the way, to get users into the mode of developing Web pages that will be available to as many viewers as possible from the start. The book also covers the most commonly used programming/scripting language -- JavaScript -- and provides readers with a roadmap of other Web technologies to learn after mastering this book to add more functionality to their sites.
Starting Out with Java: From Control Structures Through Objects
Tony Gaddis - 2009
If you wouldlike to purchase both the physical text and MyProgrammingLab search for ISBN-10: 0132989999/ISBN-13: 9780132989992. That packageincludes ISBN-10: 0132855836/ISBN-13: 9780132855839 and ISBN-10: 0132891557/ISBN-13: 9780132891554. MyProgrammingLab should only be purchased when required by an instructor. In "Starting Out with Java: From Control Structures through Objects", Gaddis covers procedural programming control structures and methods before introducing object-oriented programming. As with all Gaddis texts, clear and easy-to-read code listings, concise and practical real-world examples, and an abundance of exercises appear in every chapter. "