How to Change: The Science of Getting from Where You Are to Where You Want to Be


Katy Milkman - 2021
    In this ground-breaking book, Milkman reveals a proven path that can take you from where you are to where you want to be, with a foreword from psychologist Angela Duckworth, the best-selling author of Grit.Change comes most readily when you understand what's standing between you and success and tailor your solution to that roadblock. If you want to work out more but find exercise difficult and boring, downloading a goal-setting app probably won't help. But what if, instead, you transformed your workouts so they became a source of pleasure instead of a chore? Turning an uphill battle into a downhill one is the key to success.Drawing on Milkman's original research and the work of her world-renowned scientific collaborators, How to Change shares strategic methods for identifying and overcoming common barriers to change, such as impulsivity, procrastination, and forgetfulness. Through case studies and engaging stories, you'll learn:- Why timing can be everything when it comes to making a change - How to turn temptation and inertia into assets - That giving advice, even if it's about something you're struggling with, can help you achieve moreWhether you're a manager, coach, or teacher aiming to help others change for the better or are struggling to kick-start change yourself, How to Change offers an invaluable, science-based blueprint for achieving your goals, once and for all.

The Earth: A Very Short Introduction


Martin Redfern - 2003
    First, geologists realized that the continents themselves were drifting across the surface of the globe and that oceans were being created and destroyed. Secondly, pictures of the entire planet were returned from space. Suddenly, the Earth began to be viewed as a single entity; a dynamic, interacting whole, controlled by complex processes we scarcely understood. This Introduction explores emerging geological research and explains how new advances in the understanding of plate tectonics, seismology, and satellite imagery have enabled us to begin to see the Earth as it actually is: dynamic and ever changing.

Mastering Bitcoin: Unlocking Digital Cryptocurrencies


Andreas M. Antonopoulos - 2014
    Whether you're building the next killer app, investing in a startup, or simply curious about the technology, this practical book is essential reading.Bitcoin, the first successful decentralized digital currency, is still in its infancy and it's already spawned a multi-billion dollar global economy. This economy is open to anyone with the knowledge and passion to participate. Mastering Bitcoin provides you with the knowledge you need (passion not included).This book includes:A broad introduction to bitcoin--ideal for non-technical users, investors, and business executivesAn explanation of the technical foundations of bitcoin and cryptographic currencies for developers, engineers, and software and systems architectsDetails of the bitcoin decentralized network, peer-to-peer architecture, transaction lifecycle, and security principlesOffshoots of the bitcoin and blockchain inventions, including alternative chains, currencies, and applicationsUser stories, analogies, examples, and code snippets illustrating key technical concepts

Dark Pools: The Rise of Artificially Intelligent Trading Machines and the Looming Threat to Wall Street


Scott Patterson - 2012
    In the beginning was Josh Levine, an idealistic programming genius who dreamed of wresting control of the market from the big exchanges that, again and again, gave the giant institutions an advantage over the little guy. Levine created a computerized trading hub named Island where small traders swapped stocks, and over time his invention morphed into a global electronic stock market that sent trillions in capital through a vast jungle of fiber-optic cables. By then, the market that Levine had sought to fix had turned upside down, birthing secretive exchanges called dark pools and a new species of trading machines that could think, and that seemed, ominously, to be slipping the control of their human masters. Dark Pools is the fascinating story of how global markets have been hijacked by trading robots--many so self-directed that humans can't predict what they'll do next.

Medieval Britain: A Very Short Introduction


John Gillingham - 2000
    Out of the turbulence came stronger senses of identity in Scotland, Wales, and Ireland. Yet this was an age, too, of growing definition of Englishness and of a distinctive English cultural tradition.

Feminism: A Very Short Introduction


Margaret Walters - 2006
    Walters examines the difficulties and inequities that women still face, more than forty years after the new wave of 1960s feminism--difficulties, particularly, in combining domesticity, motherhood and work outside the home. How much have women's lives really changed? In the West, women still come up against the glass ceiling at work, with most earning considerably less than their male counterparts. What are we to make of the now commonplace insistence that feminism deprives men of their rights and dignities? And how does one tackle the issue of female emancipation in different cultural and economic environments--in, for example, Islam, Hinduism, the Middle East, Africa, and the Indian sub-continent?

Against the Gods: The Remarkable Story of Risk


Peter L. Bernstein - 1996
    Peter Bernstein has written a comprehensive history of man's efforts to understand risk and probability, beginning with early gamblers in ancient Greece, continuing through the 17th-century French mathematicians Pascal and Fermat and up to modern chaos theory. Along the way he demonstrates that understanding risk underlies everything from game theory to bridge-building to winemaking.

The Bitcoin Standard: The Decentralized Alternative to Central Banking


Saifedean Ammous - 2018
    Can this young upstart money challenge the global monetary order? Economist Saifedean Ammous traces the history of the technologies of money to seashells, limestones, cattle, salt, beads, metals, and government debt, explaining what gave these technologies their monetary role, what makes for sound money, and the benefits of a sound monetary regime to economic growth, innovation, culture, trade, individual freedom, and international peace.The monetary and historical analysis sets the stage for understanding the mechanics of the operation of Bitcoin, the reasons for its initial success, and the role it could play in an information economy. Rather than serving as a currency and network for consumer purchases, the author argues Bitcoin is better suited as a store of value and network for settlement between large financial institutions. With an automated and perfectly predictable monetary policy, and the ability to perform final settlement of large sums across the world in a matter of minutes, Bitcoin's true importance may just lie in providing a decentralized, neutral, free-market alternative to national central banks.

The Attention Merchants: The Epic Scramble to Get Inside Our Heads


Tim Wu - 2016
    In nearly every moment of our waking lives, we face a barrage of messaging, advertising enticements, branding, sponsored social media, and other efforts to harvest our attention. Few moments or spaces of our day remain uncultivated by the "attention merchants," contributing to the distracted, unfocused tenor of our times. Tim Wu argues that this condition is not simply the byproduct of recent technological innovations but the result of more than a century's growth and expansion in the industries that feed on human attention. From the pre-Madison Avenue birth of advertising to the explosion of the mobile web; from AOL and the invention of email to the attention monopolies of Google and Facebook; from Ed Sullivan to celebritypower brandslike Oprah Winfrey, Kim Kardashian and Donald Trump, the basic business model of "attention merchants" has never changed: free diversion in exchange for a moment of your consideration, sold in turn to the highest-bidding advertiser. Wu describes the revolts that have risen against the relentless siege of our awareness, from the remote control to the creation of public broadcasting to Apple's ad-blocking OS. But he makes clear that attention merchants are always growing new heads, even as their means of getting inside our heads are changing our very nature--cognitive, social, political and otherwise--in ways unimaginable even a generation ago.

Average Is Over: Powering America Beyond the Age of the Great Stagnation


Tyler Cowen - 2013
    About three quarters of the jobs created in the United States since the great recession pay only a bit more than minimum wage. Still, the United States has more millionaires and billionaires than any country ever, and we continue to mint them.In this eye-opening book, renowned economist and bestselling author Tyler Cowen explains that phenomenon: High earners are taking ever more advantage of machine intelligence in data analysis and achieving ever-better results. Meanwhile, low earners who haven’t committed to learning, to making the most of new technologies, have poor prospects. Nearly every business sector relies less and less on manual labor, and this fact is forever changing the world of work and wages. A steady, secure life somewhere in the middle—average—is over.With The Great Stagnation, Cowen explained why median wages stagnated over the last four decades; in Average Is Over he reveals the essential nature of the new economy, identifies the best path forward for workers and entrepreneurs, and provides readers with actionable advice to make the most of the new economic landscape. It is a challenging and sober must-read but ultimately exciting, good news. In debates about our nation’s economic future, it will be impossible to ignore.

Borders: A Very Short Introduction


Alexander C. Diener - 2012
    Highlighting the historical development and continued relevance of borders, Alexander Diener and Joshua Hagen offer a powerful counterpoint to the idea of an imminent borderless world, underscoring the impact borders have on a range of issues, such as economic development, inter- and intra-state conflict, global terrorism, migration, nationalism, international law, environmental sustainability, and natural resource management. Diener and Hagen demonstrate how and why borders have been, are currently, and will undoubtedly remain hot topics across the social sciences and in the global headlines for years to come. This compact volume will appeal to a broad, interdisciplinary audience of scholars and students, including geographers, political scientists, anthropologists, sociologists, historians, international relations and law experts, as well as lay readers interested in understanding current events.

Microtrends: The Small Forces Behind Tomorrow's Big Changes


Mark J. Penn - 2007
    One million people can create new market for a business, spark a social movement, or effect political change. In 1996, a microtrend identified by Penn ("soccer moms") was crucial in re-electing President Clinton. With years of experience as one of world's most highly regarded pollsters, Mark Penn identifies the new microtrends sweeping the world: *Single women by choice: More often than ever before, they aren't waiting for Mr. Right. They are raising children by themselves and buying their own homes.*Splitters: A growing number of middle-class residents are shuttling between two homes, creating new communities and dynamics in the real estate market.*Sun Haters: Environmentalists, skin cancer survivors, and parents concerned about the impact the sun is having on our health.*Philo-semites: A growing number of people want to date Jewish men and women.*Classical Music Dads: Older men who are fathers in their 40's and 50's and taking on a larger role in the nurturing of their children and becoming an important factor in consumer culture for kids. Penn highlights everything from religion to politics, from leisure pursuits to relationships. MICROTRENDS will take the reader deep into the worlds of polling, targeting, and psychographic analysis, reaching tantalizing conclusions through engaging analysis.

Analytic Philosophy: A Very Short Introduction


Michael Beaney - 2017
    E. Moore, and Ludwig Wittgenstein in the four decades around the turn of the twentieth century, analytic philosophy established itself in various forms in the 1930s. After the Second World War, it developed further in North America, in the rest of Europe, and is now growing in influence as the dominant philosophical tradition right across the world, from Latin America to East Asia.In this Very Short Introduction Michael Beaney introduces some of the key ideas of the founders of analytic philosophy by exploring certain fundamental philosophical questions and showing how those ideas can be used in offering answers. Considering the work of Susan Stebbing, he also explores the application of analytic philosophy to critical thinking, and emphasizes the conceptual creativity that lies at the heart of fruitful analysis. Throughout, Beaney illustrates why clarity of thinking, precision of expression, and rigour of argumentation are rightly seen as virtues of analytic philosophy.

The Periodic Table: A Very Short Introduction


Eric Scerri - 2011
    Scerri looks at the trends in properties of elements that led to the construction of the periodic table, and how the deeper meaning of its structure gradually became apparent with the development of atomic theory and quantum mechanics, so that physics arguably came to colonize an entirely different science, chemistry.

Twentieth-Century Britain: A Very Short Introduction


Kenneth O. Morgan - 2000
    Kenneth Morgan's Twentieth-Century Britain is a crisp analysis of the forces of consensus and conflict that have existed in Britain since the First World War. Using a wide variety of sources, including the records of political parties and recently released documents from Britain's Public Records Office, Kenneth Morgan covers the full scope of Britain's modern history while drawing thought-provoking comparisons with the post-war history of other nations. This penetrating analysis by a leading twentieth-century historian makes for fantastic reading for anyone interested in the development of modern Britain.