Book picks similar to
Business Essentials (MyIntroBusinessLab Series) by Ronald J. Ebert
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Digital Photography: A Basic Manual
Henry Horenstein - 2011
All concepts are fully illustrated with sample work by internationally renowned professionals, representing editorial work, photojournalism, and everything in between. Topics covered include essential information for both film and digital photography, such as exposure controls and shutter speed, as well as digital-specific information on image editing, printing methods, and even file storage. The first digital textbook by legendary photography teacher Henry Horenstein, Digital Photography is the best guide yet for aspiring digital photographers, essential both for photographers transitioning from film to digital and those learning the art of photography for the first time.
Living with Art
Mark Getlein - 2006
Living with Art helps students develop an appreciation of art by offering a clear and comprehensive introduction to the visual arts from several perspectives: themes and purposes of art; the vocabulary of art; individual art media (painting, drawing, camera arts, sculpture, architecture, etc.); and the history of art. The book is rich with illustrations drawn from a wide range of artistic cultures and time periods.
Essentials of Geology
Stephen Marshak - 2003
The Second Edition has been carefully updated, including coverage of recent events such as Hurricane Katrina, and offers unparalleled multimedia tools for instructors and students.
Systems Analysis and Design
Kenneth E. Kendall - 1988
'Systems Analysis and Design' is a human-centred book that concisely presents the latest systems development methods, tools and techniques to students in an engaging and easy-to-understand manner.
Medical Terminology For Health Professions
Ann Ehrlich - 1988
The See and Say pronunciation system makes pronouncing unfamiliar terms easy. Because word parts are integral to learning medical terminology, mastery of these "building blocks" is emphasized in every chapter. Organized by body system, chapters begin with an overview of the structures and functions of that system so you can relate these to the specialists, pathology, diagnostic, and treatment procedures that follow. Learning Exercises in each chapter offer a variety of formats that require written answers. Writing terms reinforces learning and provides practice to help master spelling and enhance comprehension.
Introduction to Mass Communication: Media Literacy and Culture [With CDROM]
Stanley J. Baran - 2000
Through this cultural perspective, students learn that audience members are as much a part of the mass communication process as are the media producers, technologies, and industries. This was the first university-level text to make media literacy central to its approach. Building on this tested emphasis, the fifth edition features a newly merged chapter on Cable and Television, a new chapter on The Evolving Mass Communication Process, updates on recent technologies and government rulings, including the Patriot Act, the Supreme Court ruling on Peer-2-Peer file-sharing on Grokster, "net neutrality," municipal WiFi, new advertising industry metrics such as ROI, BitTorrent, video news releases, and much more
News Reporting and Writing
Brian S. Brooks - 2005
Effectively combining their knowledge as practicing journalists and experienced instructors, The Missouri Group teaches students the reporting and writing skills they need to become effective journalists. This edition includes new coverage of online journalism, public relations writing, and the many uses of new technology in the classroom and at work.
Major Problems in the Civil War and Reconstruction
Michael Perman - 1991
This best-selling title, designed to be either the primary anthology or textbook for the course, covers the Civil War's entire chronological span with a series of documents and essays.
The Copyeditor's Handbook: A Guide for Book Publishing and Corporate Communications, with Exercises and Answer Keys
Amy Einsohn - 2000
Addressed to copyeditors in book publishing and corporate communications, this thoughtful handbook explains what copyeditors do, what they look for when they edit a manuscript, and how they develop the editorial judgment needed to make sound decisions.This revised edition reflects the most recent editions of The Chicago Manual of Style (15th ed.), the Publication Manual of the American Psychological Association (5th ed.), and Merriam-Webster's Collegiate Dictionary (11th ed.).
Experience Psychology
Laura A. King - 2009
Do you want your students to just take psychology or to experience psychology? Laura King's approach to introductory psychology embodies a balanced consideration of functioning behavior as well as dysfunction and a view of psychology as an integrated whole.
Preparing Instructional Objectives: A Critical Tool in the Development of Effective Instruction
Robert F. Mager - 1997
In Preparing Instructional Objectives, you'll learn the characteristics of well-stated objectives, how to derive suitable objectives, and how to write objectives to match the instructional results you are seeking to achieve.
Financial Management for Public, Health, and Not-For-Profit Organizations
Steven A. Finkler - 2000
Intended for introductory courses in financial and managerial accounting in the areas of government or public policy and management, not-for-profit management, and health policy and management, this texts addresses financial and managerial accounting within the three major areas of the public sector - government, health, and not-for-profit.
Remote Sensing of the Environment: An Earth Resource Perspective
John R. Jensen - 2000
The author emphasizes the use of remote sensing data for useful spatial biophysical or socio-economic information that can be used to make decisions. KEY TOPICS: Provides two new chapters on LIDAR Remote Sensing (Ch. 10) and In situ Spectral Reflectance Measurement (Ch. 15). Offers a thorough review of the nature of electromagnetic radiation, examining how the reflected or emitted energy in the visible, near-infrared, middle-infrared, thermal infrared, and microwave portions of the spectrum can be collected by a variety of sensor systems and analyzed. Employs a visually stimulating, clear format: a large (8.5" x 11") format with 48 pages in full color facilitates image interpretation; hundreds of specially designed illustrationscommunicate principles in an easily understood manner. MARKET: A useful reference for agriculture, wetland, and/or forestry professionals, along with geographers, urban planners, and transportation engineers.
Core Christianity: What Is Christianity All About?
Elmer L. Towns - 2007
Why? Because the media’s politically correct agenda has redefined historical religious terms. Meanwhile, liberal Christianity denies the supernatural and explains away anything miraculous. Dr. Towns attempts to answer these problems. He takes the Bible at face value and explains Christianity’s basic concepts beginning with the premise that Christianity is a Person—Jesus Christ. Then chapter-by-chapter, he builds a coherent and consistent case so the reader will correctly understand what Christianity is all about.•The book gives a rational overview of Christianity so the modern mind will interact with God’s claim upon its life. •The book gives a comprehensive coverage of Christianity so the reader will intelligently understand what Christians believe and how they should live.
The Norton Anthology of English Literature, Vol. F: The Twentieth Century & After
Stephen GreenblattGeorge M. Logan - 1999
Under the direction of Stephen Greenblatt, General Editor, the editors have reconsidered all aspects of the anthology to make it an even better teaching tool.