First implemented by financial advisors at Merrill Lynch--under the leadership of author Rob Knapp--it has grown increasingly popular within the financial services industry. The Supernova Advisor skillfully outlines this proven model and reveals how it can be used to create an exceptional experience for your clients, while significantly growing your business.

    It combines an extraordinary personal history of "direct marketing" with a remarkably candid look at the field's most acclaimed practitioner. Written in an easy-going and deliberately persuasive style obviously honed during Wunderman's six decades in the trenches, the book shows his skill developing and gaining acceptance as he creates revolutionary advertising programs for future corporate stalwarts like the Columbia Record Club and American Express.

    Armed with an MBA from India, Singh can get only a minimum-wage job in an electronics store. Every day he confronts unfamiliar American mores, from strange idioms to deeply entrenched racism.   Telling stories through the unique lens of an initially credulous outsider who is “fresh off the plane,” Singh learns about the struggles of his colleagues: Ron, a middle-aged African-American man trying to keep his life intact despite health concerns; Jackie, a young African-American woman diligently attending school after work; and Cindy, whose matter-of-fact attitude helps Deepak adapt to his job and his new life.   How May I Help You? is an incisive take on life in the United States and a reminder that the stories of low-wage employees can bring candor and humanity to debates about work, race, and immigration.

    Up till now, people recovering from other problems were able to get real help—like AA and rehab—while those struggling in the aftermath of traumatic breaks dealt with platitudes and friends insisting they should "get over it already." But now Exaholics Anonymous treats getting over an ex like kicking a chemical habit.   Written by counselor and therapist Dr. Lisa Bobby, Exaholics offers meaningful support and advice to anyone trapped in the obsessive pain of a broken, or dying, attachment. She helps the brokenhearted heal, showing them, on a deep level, how to develop a conceptual framework for their experience, understand the emotional processes at work inside themselves, find the path to recovery, and free themselves of shame, injured ego, and remorse. In-depth case studies of others' journeys will illuminate the way to future happiness.

    Sitting outside the hospital after visiting one day, Natasha wondered how she would cope when her mother was gone. There started a panic and self-scrutiny. Had she been a good enough daughter? Would she have enough time to do all the things she wanted to do with her mother before she died? Natasha knew that she couldn't be the only one feeling this way. She began her research and quickly learned that other daughters had similar fears and had never spoken about them before. Love for their mothers, regret for opportunities missed, resentments and emotional complexities all bubbled to the surface. Through these conversations, a friendship blossomed with Róisín Ingle, popular columnist at the Irish Times. After a call out in Róisín's column, hundreds of responses poured in and there The Daughterhood was formed. The Daughterhood is the funny, poignant, and occasionally heart-breaking story of nine daughters coming together to talk about their mothers and the joy and despair that this relationship brings. Over a period of months they commit to completing various tasks all in the hope of improving their relationship with the most important woman in their lives - before she dies.

    It combines thorough coverage of classical and contemporary communication theory, practical nuts-and-bolts guidance, and 600+ custom-drawn illustrations that bring speech basics to life. And if that’s not enough, Speak Up is priced at about 40% less than traditional introductory texts. Instructors and student reviewers have been raving about it, and your students will love it!

    . . . Lively and entertaining, this broad guidebook provides Haltzman's insights illuminated by anecdotes from his online discussion forum for married men." --Psychology Today"Haltzman . . . launches his eight strategies with remarkable vigor. More important, they are extraordinarily well fleshed out and convincingly supported with useful 'to do' lists and a multitude of examples. They will no doubt prove helpful to many men struggling to build a happy marriage." --Publisher's Weekly"Scott Haltzman, a psychiatrist and Brown University professor, has been studying marriages good and bad for a long time. . . . View marriage as your most important task, Haltzman urges men, and pursue success as you would anything else that matters." --Washington Post"Men are good at fixing problems, not talking about them, so Haltzman advises playing to your strength. The genius of this book is that it . . . asks politically incorrect questions about men and women at home--the neglected front in the gender wars." --New York Times"The insights in this book reveal a new and effective way for men and women to understand and appreciate each other. It shows what it really takes to create a loving and lasting relationship." --John Gray, author, Men Are from Mars, Women Are from VenusMarriage and relationships are in crisis. The breakup and divorce rate remain incredibly high, despite all the couples therapy, afternoon talk shows, and other books in the marketplace, many of which describe men as abusive commitment phobic creeps who'd better change fast or else. But this new book is totally different, a whole different way of looking at how to build a successful long-lasting relationship from a man's point of view, men who are happy in their partnerships, who have figured out what works for them in accomplishing the goal of a loving, intimate, lifetime commitment. Dr. Scott Haltzman, Clinical Assistant Professor of Psychiatry and Human Behavior at Brown University, and founder of www.secretsofmarriedmen.com , has devised a proven method for improving relationships, based on a man's special and unique skills, strengths, powers--as a responsible and motivated worker, manager, leader, problem-solver, partner, husband, and father. Men are different, Dr. Haltzman says. They don't approach relationships with the same skills and techniques that women do--and viva la difference. Dr.Haltzman therefore lays out eight ways, tasks, proven techniques which men have revealed in confidential correspondence to his highly successful website, including The First Way: Make Your Marriage Your Job, The Second Way: Know Your Wife, The Third Way: Be Home Now, The Fourth Way: Expect Conflict and Deal With It, The Fifth Way: Learn to Listen, The Sixth Way: Aim to Please, The Seventh Way: Understand the Truth About Sex, The Eighth Way: Introduce Yourself, and finally, Celebrate Your Love. Within each of these steps, he provides both specific analysis, guidelines and techniques based on male biology, neuro-science, brain differences, unique developmental stages from youth to seniority. To illustrate these ideas in action, he's included wonderful true stories, anecdotes, and confessions from the website. The result is a practical, very entertaining, totally original way to build successful relationships for men and their partners, girlfriends, and wives. For a lasting commitment, a continuing guide to solving inevitable problems and bumps in the road, for more fun, better sex, genuine intimacy, and a life-long partnership--this dynamic new author shows the way in a manner that finally includes an authentic male perspective.

    Secularism. Pluralism. These are the words often used to describe the tumultuous changes that have affected our culture and our churches. But what do they really mean? More importantly, what challenges and opportunities do they provide todays preachers? David Lose takes preachers on a tour of the major cultural influences of the last century, explaining how they have contributed to the diminishment of the church and exploring how they also offer opportunities to cultivate a more vibrant and relevant faith in the twenty-first century. Filled with lucid analysis and practical suggestions, Preaching at the Crossroads invites preachers to reclaim the art of preaching the timeless Gospel in a timely and compelling manner.

    Fueled by the authors' conviction that skills inform principles; principles inform skills, Interpersonal Communication: Relating to Others maintains a careful balance between theoretical and skills-oriented material. This book integrates a key emphasis on diversity with examples drawn from a variety of age and ethnic groups and special boxes that focus on gender and diversity issues. A chapter on intercultural communication supplements this integral material by relating it to the other-oriented approach

    Three times the size of Generation X, they have a much bigger impact on society and business. In How Cool Brands Stay Hot, Joeri Van den Bergh and Mattias Behrer address what drives Generation Y as consumers and how marketers can develop the right brand strategies to reach this generation of 16-33 year olds.The authors' insights on what drives the consumer preferences of this new "Dot-com" generation are based on interviews with 5,000 Generation Y consumers. This new research provides understanding of the consumer psychology and behavior of the generation also known as the "Millennials." It helps marketers connect with the new generation of consumers by understanding their likes and dislikes, and guides them on advertising, marketing, and branding relevant to them.How Cool Brands Stay Hot contains guidance and checklists for marketing plans and campaigns, as well as case studies of Nokia, Nivea, PlayStation, Coca Cola, Volkswagen, Smirnoff, Red Bull, H&M, and Levi's. It offers creative and effective ideas on how to position, develop and promote brands to one of the largest and most influential generations of consumers today.Visit the website at http://www.howcoolbrandsstayhot.com/

    Information accessibility grows while attention spans shrink. Media is king and yet teachers are expected to effectively harness it for learning while also managing the distractions technology tools bring. Keeping up with the times while keeping time-wasters and senseless screen staring down is new and difficult territory for the most seasoned educator.Don't fear the devices! In the willing teacher's hands, this is a new and welcome age to harness for exponential learning. It is a frontier where technology equipped teachers learn alongside students and utilize current tools to maximize collaboration, creativity, and communication in relevant ways. Classroom Management in the Digital Age guides and supports established and transitioning device-rich classrooms, providing practical strategy to novice and expert educators K-12. Update your own operating system for the digital age by Getting attention from those device focused facesEstablishing procedures for daily class routines that harness the power of technology toolsCultivating a culture of student ownership and responsibilityDeveloping routines that increase on-task behavior and lessen teacher anxietyCommunicating with parents on best practices and consistent school to home behaviorsDecreasing distraction with simple, helpful tipsLetting go of being the expert and taking charge by partnering in learningClassroom Management in the Digital Age offers teachers competency and confidence. If you have devices in your classroom already or if you're moving towards implementing tablets, iPads, Chromebooks, or any other device, Classroom Management in the Digital Age will partner with you in creating relevant classrooms where learning rules.

    Book annotation not available for this title.Title: Simplifying Response to InterventionAuthor: Buffum, Austin/ Mattos, Mike/ Weber, ChrisPublisher: Solution TreePublication Date: 2011/10/13Number of Pages: 216Binding Type: PAPERBACKLibrary of Congress: 2011034298

    Many students are bored and disengaged Teachers are handcuffed by outdated textbooks, standardized curriculum, and disinterested students. What if you could solve these problems immediately and excite even your most reluctant learners daily? Read it Today and Engage tomorrow! 33-year veteran teacher, author, presenter, and engagement guru James Alan Sturtevant makes it easy, with incredible teacher tips and tools for both the veteran and student teacher--50 engagement tools that you can begin using right now, with no special training or boring professional development. Easily rebrand your class and connect with all students Are you the teacher students "hate"? Do kids groan when they walk into your classroom? Engaging learners is all about connecting and making education fun. With Sturtevant's education tips and creative teaching tools, students will rebrand you and your class as their favorites. Best of all, they'll engage with every lesson you teach, every single day! 50 Tips and Tools Unlike other education books that weigh you down with archaic research and impossible-to-implement strategies, Hacking Engagement, the 7th book in the popular Hack Learning Series, provides 50 unique, exciting, and actionable tips and tools that you can apply right now. And there's something here for every teacher--no matter what grade or subject you teach. Try one of these amazing engagement strategies tomorrow: Engage the Enraged Create Celebrity Couple Nicknames Hash out a Hashtag Empower Students to Help You Uncover Your Biases Avoid the Great War on Yoga Pants Let Your Freak Flag Fly Become a Proponent of the Exponent Trade Blah, Blah, Blah for Zen Transform Your Class into a Focus Group Commit to Engagement Try at least one tip or tool now and witness an amazing transformation in your classroom and school. Are you ready to engage? Scroll up and grab your copy of Hacking Engagement now.

    John A. Greco, former AT&T executive, is just one of thousands who swear by it. Greco says: "The Diamond works wonders. Once you have it down, you can use it to make your point at any time to anyone anywhere."Make Your Point is written by two streetwise communication consultants with a combined 35 years of executive speech coaching experience. Their clients include: Microsoft, IBM, Merrill Lynch, MasterCard, Heineken, and Wrigley. If Cool Hand Luke had read Make Your Point, he probably wouldn’t have uttered those famous words: “What we have here is a failure to communicate.”

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