Book picks similar to
Identify: Basic Principles of Identity Design in the Iconic Trademarks of Chermayeff Geismar by Ivan Chermayeff
design
graphic-design
business
branding
They Don't Teach Corporate in College: A Twenty-Something's Guide to the Business World
Alexandra Levit - 2004
Highlights include:Unorthodox but proven job-hunting techniques. Making a memorable first impression. Navigating the company's social scene.Practicing cringe-free networking. Mastering goal-setting and self-promotion.Stretching the eight plus hours a day spent at work, from effective time management and organization to making every piece of communication count.Combating negativity. Coping with difficult personalities. Troubleshooting the performance review process and anti-promotion situations. Learning to be an effective boss.Finding a new position and gracefully exiting from the old.
Creative, Inc.: The Ultimate Guide to Running a Successful Freelance Business
Meg Mateo Ilasco - 2010
did for crafters, this book will teach all types of creatives illustrators, photographers, graphic designers, animators, and more how to build a successful business doing what they love. Freelancing pros Meg Mateo Ilasco and Joy Deangdeelert Cho explain everything from creating a standout portfolio to navigating the legal issues of starting a business. Accessible, spunky, and packed with practical advice, Creative, Inc. is an essential for anyone ready to strike out on their own.
Think Like an Entrepreneur, Act Like a CEO
Beverly E. Jones - 2015
You must be agile, willing to adjust your professional expectations, and able to respond quickly to opportunities and threats.In Think Like an Entrepreneur, Act Like a CEO you will learn practical ways to handle vexing workplace challenges. Each chapter uses true stories to illustrate the answers to common questions, including:* How to leave your old job smoothly and start your new one with confidence and flair.* How to gracefully accept praise for your work.* How to recover from stress, setbacks, or the upheaval of a major project.* How to stay steady in the midst of endless change.It’s not enough to know how to manage common work-life challenges; you must also deal with the uncommon ones. Think Like an Entrepreneur, Act Like a CEO gives you proven, easy, go-to techniques for handling even the biggest career surprises, one step at a time.
101 Things I Learned in Architecture School
Matthew Frederick - 2006
It is also a book they may want to keep out of view of their professors, for it expresses in clear and simple language things that tend to be murky and abstruse in the classroom. These 101 concise lessons in design, drawing, the creative process, and presentation--from the basics of "How to Draw a Line" to the complexities of color theory--provide a much-needed primer in architectural literacy, making concrete what too often is left nebulous or open-ended in the architecture curriculum. Each lesson utilizes a two-page format, with a brief explanation and an illustration that can range from diagrammatic to whimsical. The lesson on "How to Draw a Line" is illustrated by examples of good and bad lines; a lesson on the dangers of awkward floor level changes shows the television actor Dick Van Dyke in the midst of a pratfall; a discussion of the proportional differences between traditional and modern buildings features a drawing of a building split neatly in half between the two. Written by an architect and instructor who remembers well the fog of his own student days, 101 Things I Learned in Architecture School provides valuable guideposts for navigating the design studio and other classes in the architecture curriculum. Architecture graduates--from young designers to experienced practitioners--will turn to the book as well, for inspiration and a guide back to basics when solving a complex design problem.
The Truth About Clutter: 9 Truths That Will Empower You to Let Go and Live Free
Erica Layne - 2020
If you want to declutter and experience the freedom of living with less—but if you somehow never make real progress toward your goal—this book will teach you why and will empower and equip you to make lasting change.In The Truth About Clutter, you’ll find these truths (and more):• Clutter has been linked to anxiety and depression.• There’s a dark side to donating—and it can motivate you to live differently.• Many of us shop to escape our feelings.• Eventually someone will have to decide what to do with every item you own. (Don’t pass this burden on.)Once you understand and internalize the nine truths in The Truth About Clutter, you'll finally be ready to let go and live free.
The Art of Creative Thinking
Rod Judkins - 2015
Rod Judkins, a lecturer in creativity at the world-famous St Martin's College of Art, will examine the behaviour of successful creative thinkers and explain how all of us can learn from them to improve our lives. Judkins will draw on an extraordinary range of reference points, from the Dada Manifesto to Andy Warhol's studio, via Steve Jobs, Nobel Prize winning economists and many others, and distil a lifetime's expertise into 90 succinct chapters. Along the way he shares the story of most successful class in educational history (in which every single student won a Nobel prize); shows why graphic nudity during public speaking can be both a curse and surprisingly persuasive; and reveals why, in the twenty-first century, it's technically illegal to be as good as good as Michelangelo.
Doodle Revolution
Sunni Brown - 2013
They actively applied a deceptively simple tool to think both smarter and faster: the doodle. And so can the rest of us-zero artistic talent required.Visual thinking expert Sunni Brown has created The Doodle Revolution as a kick-starter guide for igniting and applying simple visual language to any challenge. The instinctive and universal act of doodling need only be unleashed in order to innovate, solve problems, and elevate cognitive performance instantly.
Why Fonts Matter
Sarah Hyndman - 2016
But how do fonts affect what we read and influence the choices we make?This book opens up the science and the art behind how fonts influence you. It explains why certain fonts or styles evoke particular experiences and associations. Fonts have different personalities that can create trust, mistrust, give you confidence, make things seem easier to do or make a product taste better. They’re hidden in plain sight, they trigger memories, associations and multisensory experiences in your imagination.* Fonts can alter the meanings of words right before your very eyes.* See what personalities fonts have, and what they reveal about YOUR personality.* Explore how you respond to fonts emotionally and can make fonts work for your message.* Be amazed that a font has the power to alter the taste of your food.This book is for anyone who is interested in giving words impact, who loves words and how they influence us.
Worthy: Boost Your Self-Worth to Grow Your Net Worth
Nancy Levin - 2016
Money. We love it. We hate it. If we don’t have enough, we’re struggling to get more. If we do have it, we’re fighting to hold on to it. Why does money have to be such a source of anxiety? Is it possible to find a balance? Yes! According to integrative life coach Nancy Levin, the real key to creating financial freedom isn’t changing what we do, it’s changing how we feel—and that requires more than just learning how to invest. In Worthy, Nancy makes an essential, eye-opening connection: the state of our net worth is a direct reflection of our self-worth. Then she shows us how to get to the root of the problem and do the internal work that’s needed to replace feelings of unworthiness with a stronger sense of our own value. Filled with inspiring real-life stories and thought-provoking questions and answers, her 10-step plan helps us to: · Get real about the money issues we face every day · Examine the excuses we use to avoid creating the life we really want · Be willing to see ourselves as worthy of abundance in all its forms · Take back our financial power—and watch amazing things start to happen Whether we’re looking for financial ease or a new relationship with money and ourselves, Worthy will give us the tools to clear the path for wholeness, fulfillment, and richness in all areas of our lives, not just in our bank accounts.
How to Be Creative
Hugh MacLeod - 2009
The book will be divided into 30+ Pearls of Wisdom (based on the original manifesto and wildly successful Web phenomenon, "How to Be Creative"), and will be laced throughout with the author's witty, smart single-frame cartoons.
The Secret Lives of Color
Kassia St. Clair - 2016
From blonde to ginger, the brown that changed the way battles were fought to the white that protected against the plague, Picasso's blue period to the charcoal on the cave walls at Lascaux, acid yellow to kelly green, and from scarlet women to imperial purple, these surprising stories run like a bright thread throughout history.In this book, Kassia St. Clair has turned her lifelong obsession with colors and where they come from (whether Van Gogh's chrome yellow sunflowers or punk's fluorescent pink) into a unique study of human civilization. Across fashion and politics, art and war, the secret lives of color tell the vivid story of our culture.
Ideas in Food: Great Recipes and Why They Work
Aki Kamozawa - 2010
Their book shares the knowledge they have gleaned from numerous cooking adventures, from why tapioca flour makes a silkier chocolate pudding than the traditional cornstarch or flour to how to cold smoke just about any ingredient you can think of to impart a new savory dimension to everyday dishes. Perfect for anyone who loves food, Ideas in Food is the ideal handbook for unleashing creativity, intensifying flavors, and pushing one’s cooking to new heights. This guide, which includes 100 recipes, explores questions both simple and complex to find the best way to make food as delicious as possible. For home cooks, Aki and Alex look at everyday ingredients and techniques in new ways—from toasting dried pasta to lend a deeper, richer taste to a simple weeknight dinner to making quick “micro stocks” or even using water to intensify the flavor of soups instead of turning to long-simmered stocks. In the book’s second part, Aki and Alex explore topics, such as working with liquid nitrogen and carbon dioxide—techniques that are geared towards professional cooks but interesting and instructive for passionate foodies as well. With primers and detailed usage guides for the pantry staples of molecular gastronomy, such as transglutaminase and hydrocolloids (from xanthan gum to gellan), Ideas in Food informs readers how these ingredients can transform food in miraculous ways when used properly. Throughout, Aki and Alex show how to apply their findings in unique and appealing recipes such as Potato Chip Pasta, Root Beer-Braised Short Ribs, and Gingerbread Soufflé. With Ideas in Food, anyone curious about food will find revelatory information, surprising techniques, and helpful tools for cooking more cleverly and creatively at home.
Chip Kidd
Veronique Vienne - 2003
Chip Kidd is renowned and revered as a maverick graphic designer. Specifically, Kidd's book jacket designs for such major New York publishers as Alfred A. Knopf are among the most significant and innovative of our time. This richly illustrated book--the first critical selection of kid's design work--looks closely at this contemporary visual pioneer. Veronique Vienne presents a full and nuanced view of Kidd, discussing how he has developed celebrity status as a designer, design critic, lecturer, and editor. She also relates how Kidd is greatly influenced by popular culture, noting his vast collection of Batman memorabilia. Vienne concludes by examining Kidd's editorial involvement with books on cartoonists as well as his own first novel, The Cheese Monkeys, published in 2001 to critical acclaim. Chip Kidd reveals the fascinating life and career of a revolutionary graphic designer with a winning public persona, whose ambitions now also lean toward editing and writing. The book will appeal to anyone involved in design and popular culture as well as admirers of Kidd's extraordinary creative spirit.
The Good Creative: 18 ways to make better art
Paul Jarvis - 2014
You dream and plan and make stuff – all the time. And whether that “stuff” is a book, a startup, or abstract crayon art on the bathroom wall, you have a nagging feeling that you could take your work further. Do it better. Become more successful. In The Good Creative, I outline the 18 habits of the world’s most respected artists. It’s a concise, invigorating manifesto for creative pursuits of every kind. Unlike the get-rich-while-you-meditate programs and e-courses that seem to multiply by the day, there offers no guarantees here. None. These 18 principles might not fund your early retirement, but when applied consistently with a healthy dose of hard work, they will help you to make better, more meaningful art. Now that’s a promise you can take to the bank (or at least to Twitter). You’ll learn how to: Promote yourself without feeling like a used car salesman Hug your critics, embrace failure and reinvent your work Launch small and build a larger, more engaged audience Share your process and break the rules You will NOT learn how to: Take over the world from your bathtub Win the Sundance Grand Jury prize Earn six figures, yesterday Make an age-defying green smoothie (but you might learn how to attract more fans and readers for your recipe books)
Rebecca Ringquist’s Embroidery Workshops: A Bend-the-Rules Primer
Rebecca Ringquist - 2015
Based on the popular classes Ringquist leads across the country, Rebecca Ringquist’s Embroidery Workshops teaches everything from the “proper” way to form a French knot and transfer a design to a canvas to new ways to stitch three-dimensionally, work with nontraditional threads and fabrics, draw with thread freeform, and mix and match machine- and hand-stitching. Also featured are instructions for 20 innovative projects, including a cloth sampler designed especially for the book (and packaged in an envelope at the back), table linens, wall art, and clothing embellishments.