Design is how it works."-Steve Jobs There's a new race in business to embrace "design thinking." Yet most executives have no clue what to make of the recent buzz about design. It's rarely the subject of business retreats. It's not easily measurable. To many, design is simply a crapshoot. Drawing on interviews with top executives such as Virgin's Richard Branson and Nike's Mark Parker, Jay Greene illuminates the methods of companies that rely on design to stand out in their industries. From the experiences of those at companies from Porsche to REI to Lego, we learn that design isn't merely about style and form. The heart of design is rethinking the way products and services work for customers in real life. Greene explains how: -Porsche pit its designers against each other to create its bestselling Cayenne SUV -Clif listened intently to customers, resulting in the industry-changing Luna energy bar -OXO paid meticulous attention to the details, turned its LiquiSeal mug from an abysmal failure into one of its greatest successes -LEGO started saying no to its designers-saving its brick business in the process Greene shows how important it is to build a culture in which design is more than an after-the-fact concern-it's part of your company's DNA. Design matters at every stage of the process. It isn't easy, and it increases costs, but it also boosts profits, sometimes to a massive extent. In an increasingly competitive marketplace, design represents the best chance you have of transcending your competitors.

    If you are new to the Zentangle process, you will enjoy other books in this series: 'Zentangle Basics', 'Zentangle 2', and 'Totally Tangled'. These intriguing patterns all begin by following the Zen of tangle basics - start with simple lines and fill in the spaces, one step at a time. There are no mistakes, only opportunities. Like life, the designs develop into something unique and beautiful as they grow. This inspiring book is packed with plenty of ideas for combining tangles to create rich and delightful graphics.

    Divided into three parts, this book offers a methodology for artistic and professional work and also offers technical advice for translating this to the web.

    The exercises become more difficult, developing greater and greater skills until Ruskin feels his reader is ready for watercolors and finally composition, which he treats in detail as to the laws of principality, repetition, continuity, curvature, radiation, contrast, interchange, consistency, and harmony. All along the way, Ruskin explains, in plain, clear language, the artistic and craftsmanlike reasons behind his practical advice — underlying which, of course, is Ruskin's brilliant philosophy of honest, naturally observed art which has so much affected our aesthetic. Three full-page plates and 48 woodcuts and diagrams (the latter from drawings by the author) show the student what the text describes. An appendix devotes many pages to the art works which may be studied with profit.

    He believes “in the wonder and exuberance of someone who gets paid-by clients to do what he loves.” Howe places immense value on curiosity and passion to help designers develop a point of view, a strong voice. He explores the creative process and conceptualization, and delves into what to do when inspiration is lacking. If there’s a villain in these elegant, incisive, amusing, and inspiring essays, it’s ad agencies and marketing directors, but even villains serve a purpose and illustrate the strength of graphic design “as a system, as a way of thinking, as almost a life style.” Howe believes that advertising and design must merge, but merge with design in the leadership role. He says that designers should create for clients and not in the hope of winning awards. He believes designers should swear “a 10-year commitment to make everything we do for every client a gift.” If this sounds like the designer is the client’s factotum, not so. Howe also argues in favor of offering clients a single solution and being willing to defend a great design. Organized not only by topic, but also by how long it will take the average reader to complete each chapter, Designers Don’t Read is intended to function like a “daily devotional” for designers and busy professionals involved in branded communications at all levels. Begun as a series of weekly essays sent every Monday morning to top graphic designers, Designers Don’t Read quickly developed a passionate and widespread following. With the approximate time each chapter might take to read, Designers Don’t Read’s delight and provocation can be fit into the niches in the life of a time-challenged designer. Or it may be hard to resist reading the entire book in one sitting!

    The Bargue-Gerome Drawing Course is a complete reprint of a famous, late nineteenth century drawing course.

    Imagine a supportive community of artists sharing the innermost pages of their sketchbooks and offering you tips and techniques for overcoming creative blocks. That's what The Sketchbook Challenge is all about, and the popular blog of the same name has already inspired thousands. Inside this book, you'll find:   · Themes that will motivate you to start your sketchbook—and, more important, keep at it · Tutorials spotlighting such mixed-media techniques as thread sketching, painted papers for collage, digital printing, and much more · Strategies to get off the sketchbook page and start creating inspired art—whether you're into painting, collage, fiber art, or beyond. · In-depth profiles of artists who have taken the Sketchbook Challenge and used it as a launching pad for their own meaningful artwork

    heroes to confront... elegant elves, shrewd sorcerers and dreaded demons to battle. Following on the wings of the ferociously popular DragonArt, this book shows you how to conjure up your own fantasy realms by drawing inspiration from fairy tales, legends and (if you dare) things that go bump in the night.Breathe the life into your beings by basing them upon fundamental human anatomy--proportions, facial expressions and gender-specific characteristics.Color-coded, step-by-step demonstrations (simple enough that even the dullest of dwarves could follow along!) show you how to create a sordid cast of creatures, including goblins, orcs, sprites, angels, mermaids, centaurs, vampires, werewolves, banshees and more.Accessorize each being by tailoring them with tusks, wings, hooves, daggers, armor and various apparel, from the fine garb of nobles to peasant rags.Copy each being as-is. Or, better yet, follow your own twisted imaginings to conjure up creatures from fantastic lands.

    With over 101 of the most popular, interesting, and indispensable tricks for working with acrylic-each with its own step-by-step demonstration-there is literally page after page of acrylic instruction and inspiration for readers to discover. A gallery of finished art at the back of the book will show readers how to combine different tricks to use in their artwork offering them real-life applications for acrylic techniques.

    Drawing the Head and Hands is the second in Titan's programme of facsimile editions, returning these classic titles to print for the first time in decades.

    

    Presented in the author's uniquely creative style, this engaging and motivational practice book provides a new take on the world of sketching, doodling, and designing. Get out your favorite drawing tool, and remember, there are not just 20 Ways to Draw a Tree!

    It includes sections on bones, muscles, surface anatomy, proportion, equilibrium, and locomotion. Other unique features are sections on the types of human physique, anatomy from birth toold age, an orientation on racial anatomy, and an analysis of facial expressions. The wealth of information offered by the Atlas ensures its place as a classic for the study of the human form.

    In 300 extraordinary drawings, Hogarth shows how to draw the head from every angle, age the face from infancy to old age, and delineate every feature and wrinkle.

    Art Fundamentals addresses key basic subjects such as color and light, composition, perspective and depth, anatomy, and portraying emotions in a series of insightful chapters. Find out about color relationships and how to choose colors that work well together. Learn about the Rule of Thirds, Rule of Odds, Golden Triangle, and Divine Proportions, all of which are key when it comes to creating a realistic and dynamic composition. Discover the power of storytelling in an image and how the slightest tilt of an eyebrow can transform happiness into anger.Written by some of the most experienced artists in the games and film industries, including Gilles Beloeil (Assassin's Creed series) and Andrei Riabovitchev (Prometheus and X-Men: First Class), this title gives newcomers the tools they need to get them started on their artistic journey and offers veterans a chance to brush up on their theory.Gilles Beloeil is a senior concept artist and matte painter at Ubisoft Montreal who has spent the last several years working on titles in the best-selling Assassin's Creed video game series.Andrei Riabovitchev works for MPC in the United Kingdom as a concept artist and has an impressive résumé that includes Prometheus, X-Men: First Class, and Snow White and the Huntsman.