Irresistible: The Rise of Addictive Technology and the Business of Keeping Us Hooked


Adam Alter - 2017
    We obsess over our emails, Instagram likes, and Facebook feeds; we binge on TV episodes and YouTube videos; we work longer hours each year; and we spend an average of three hours each day using our smartphones. Half of us would rather suffer a broken bone than a broken phone, and Millennial kids spend so much time in front of screens that they struggle to interact with real, live humans. In this revolutionary book, Adam Alter, a professor of psychology and marketing at NYU, tracks the rise of behavioral addiction, and explains why so many of today's products are irresistible. Though these miraculous products melt the miles that separate people across the globe, their extraordinary and sometimes damaging magnetism is no accident. The companies that design these products tweak them over time until they become almost impossible to resist. By reverse engineering behavioral addiction, Alter explains how we can harness addictive products for the good—to improve how we communicate with each other, spend and save our money, and set boundaries between work and play—and how we can mitigate their most damaging effects on our well-being, and the health and happiness of our children.

You Are Not So Smart: Why You Have Too Many Friends on Facebook, Why Your Memory Is Mostly Fiction, and 46 Other Ways You're Deluding Yourself


David McRaney - 2011
    Whether you’re deciding which smart phone to purchase or which politician to believe, you think you are a rational being whose every decision is based on cool, detached logic, but here’s the truth: You are not so smart. You’re just as deluded as the rest of us--but that’s okay, because being deluded is part of being human. Growing out of David McRaney’s popular blog, You Are Not So Smart reveals that every decision we make, every thought we contemplate, and every emotion we feel comes with a story we tell ourselves to explain them, but often these stories aren’t true. Each short chapter--covering topics such as Learned Helplessness, Selling Out, and the Illusion of Transparency--is like a psychology course with all the boring parts taken out.Bringing together popular science and psychology with humor and wit, You Are Not So Smart is a celebration of our irrational, thoroughly human behavior.

As Many Reps as Possible


Jason Khalipa - 2019
    Jason lets his actions and accomplishments speak for themselves: devoted father, world champion, global businessman. After years of rigorous training, Jason earned the title of Fittest Man on Earth and finished first in the 2008 CrossFit Games. Hard work and insatiable drive paid off, and his company, NCFIT, grew to success.Jason thought he had overcome insurmountable obstacles throughout his career, but nothing prepared him for the moment when his daughter, Ava, was diagnosed with leukemia. For the first time, Jason was tasked with facing what felt like the unfaceable. He had two choices: succumb to overwhelming anger, or jump headfirst into the fight. He chose the latter.

The Emotional First Aid Kit: A Practical Guide to Life After Bariatric Surgery


Cynthia L. Alexander - 2006
    Alexander, PsyDThe second edition of this book is written for anyone who wants to change his or her life through bariatric weight loss surgery. Learn realistic and practical strategies for dealing with emotional difficulties encountered before and after your weight loss surgerystrategies that help you:* Relieve stress without using food* Modify unhealthy behavior* Overcome hurdles to establishing a consistent exercise program* Deal with negative reactions by friends, family, and spouse to your weight loss* Prevent relapse...and more.ABOUT THE AUTHORDr. Alexander is a psychologist with the Cleveland Clinic Florida in Weston and the 17th Circuit Court of Florida.

Getting Back Out There: Secrets to Successful Dating and Finding Real Love after the Big Breakup


Susan J. Elliott - 2013
    Based on years of research and work with her own clients, Susan Elliott offers a proven plan that will help you to:Examine past relationships for unfinished business and negative patternsIdentify warning signs and red flagsKeep your standards and boundaries high, even when you're head over heelsWork through rejection, rebounding, and other bumps in the roadDecide when to take a relationship to the next level and when to say goodbyeWith practical rules, strategies, and self-assessments—including tips for dating as a parent and dating online—Getting Back Out There will help you transition from your split to a happy, healthy new relationship.

Superhuman by Habit: A Guide to Becoming the Best Possible Version of Yourself, One Tiny Habit at a Time


Tynan - 2014
    Even if we build willpower slowly over time, it's never enough to reach all of our goals. The solution lies in habit creation, the method by which we transform hard tasks into easy ones, making them automatic and independent of our will power. Each of us has millions of habits, in how we do our work, interact with others, perceive the world, and think about ourselves. Left unexamined, these habits are just as likely to hinder our progress as they are to push it along. Without a deliberate system for building habits, we become our own worst enemy. Superhuman by Habit examines habit building in depth. It covers the principles and philosophies of habit building, as well as the practical nuts and bolts implementing those habits. The second half of the book is dedicated to specific habits in every major area of life, covering the pros and cons of each, the path to implementing them, and specific notes about each one.

Effortless Success: How to Get What You Want and Have a Great Time Doing It


Michael Neill - 2008
    An internationally renowned success coach, he shares the best of what he’s learned—about inspiration, motivation, well-being, relationships, finances, and more—from more than15 years of training thousands of people to have what they want and create a life that makes them go “Wow!”Let him do the same for you . . . and you’ll experience more happiness and greater success than ever before!

Nice Girls Don't Get the Corner Office: 101 Unconscious Mistakes Women Make That Sabotage Their Careers


Lois P. Frankel - 2004
    Although you may not be aware of it, girlish behaviors such as these are sabotaging your career!Dr. Lois Frankel reveals why some women roar ahead in their careers while others stagnate. She's spotted a unique set of behaviors--101 in all--that women learn in girlhood that sabotage them as adults. Now, in this groudbreaking guide, she helps you eliminate these unconscious mistakes that could be holding you back--and offers invaluable coaching tips you can easily incorporate into your social and business skills. If you recognize and change the behaviors that say "girl" not "woman", the results will pay off in carrer opportunites you never thought possible--and in an image that identifies you as someone with the power and know-how to occupy the corner office.

Mind Gym: An Athlete's Guide to Inner Excellence


Gary Mack - 2001
    Gary's lessons and David's writing provide examples of the importance of the mental game."--Ben Crenshaw, two-time Masters champion and former Ryder Cup captain"Mind Gym hits a home run. If you want to build mental muscle for the major leagues, read this book."--Ken Griffey Jr., Major League Baseball MVP"I read Mind Gym on my way to the Sydney Olympics and really got a lot out of it. Gary has important lessons to teach, and you'll find the exercises fun and beneficial."--Jason Kidd, NBA All-Star and Olympic gold-medal winner"I love the book Mind Gym."--Madison Kocian, 2016 U.S. Women's Gymnastics Team, 2015 Uneven Bars World Champion, as told to Us WeeklyIn Mind Gym, noted sports psychology consultant Gary Mack explains how your mind influences your performance on the field or on the court as much as your physical skill does, if not more so. Through forty accessible lessons and inspirational anecdotes from prominent athletes--many of whom he has worked with--you will learn the same techniques and exercises Mack uses to help elite athletes build mental "muscle." Mind Gym will give you the "head edge" over the competition.

The Introvert Advantage: How to Thrive in an Extrovert World


Marti Olsen Laney - 2002
    The better news is that by celebrating the inner strengths and uniqueness of being an "innie" THE INTROVERT ADVANTAGE shows introverts, and the extroverts who love them, how to work with instead of against their temperament to enjoy a well-lived life. Covering relationships, parenting - including parenting the introverted child - socialising, and the workplace, here are coping strategies, tactics for managing energy, and hundreds of valuable tips for not only surviving but truly thriving in an extrovert world.

Manage Your Energy, Not Your Time (Harvard Business Review)


Tony Schwartz - 2007
    From the October 2007 issue of Harvard Business Review.

Road Racing for Serious Runners


Pete Pfitzinger - 1998
    This training plan is based on solid science, and its physiological basis is clearly explained and incorporated into a running program that produces maximum results and reduces the risk of injury.In Road Racing for Serious Runners, Pete Pfitzinger-a world-class marathoner, distance running coach, and exercise physiologist-tells you how to get the most out of your limited training time. Pfitzinger teams up with former Running Times editor-in-chief Scott Douglas to present a training and racing plan that will help you excel in the full spectrum of road racing distances. You will learn how to- design a week-by-week training program, - determine the right pace to run during speed workouts, - get the most out of long runs, - taper training before an important race, - detect and avoid staleness and injury, - determine the best strategy for each race, and- achieve the optimal mental state to train and race.Included with each of five training schedules are racing tactics, mental tips, and lessons from world-class runners. Whatever distance you plan to race, Road Racing for Serious Runners will guide you to peak performance!

One Small Step Can Change Your Life: The Kaizen Way


Robert Maurer - 2004
    Rooted in the two thousand-year-old wisdom of the Tao Te Ching--"The journey of a thousand miles begins with a single step"--Kaizen is the art of making great and lasting change through small, steady increments. Kaizen is the tortoise versus the hare. Kaizen is the eleven Fortune 500 companies that significantly outperformed the market through moderate, step-by-step actions. Kaizen is losing weight not by a crash diet (which more often than not crashes) but by eating one bite less at each meal--then, a month later, eating two bites less. Kaizen is starting a life-changing exercise program by standing--just standing--on a treadmill for one minute a day. Written by an expert on Kaizen--Dr. Robert Maurer, a psychologist on the staff at the UCLA medical school who speaks and consults nationally--"One Small Step" is the gentle but potent way to effect change. Beginning by outlining the all-important role that fear plays in all types of change--and Kaizen's ability to circumvent it--Dr. Maurer then explains the 7 Small Steps: how to Think Small Thoughts, Take Small Actions, Solve Small Problems, and more. He shows how to perform mind sculpture--visualizing virtual change so that real change comes more naturally. Why small rewards motivate better than big rewards. How great discoveries are made by paying attention to the little details most of us overlook. Hundreds of examples of Kaizen at work grace the book, as well as quotes from W. Edwards Deming (who brought Kaizen to Japanese industry), Peter Drucker, coach John Wooden, and others.

The TB12 Method: How to Achieve a Lifetime of Sustained Peak Performance


Tom Brady - 2017
    Jeter. Ali. Williams. These elite legends have changed the game, achieved the unthinkable, and pushed their bodies to unbelievable limits. Joining their exclusive ranks is Tom Brady. “Brady is the healthiest great champion the NFL has ever had, both physically and mentally” (Sally Jenkins, The Washington Post). The longtime New England Patriots quarterback, who in 2017 achieved his fifth Super Bowl win and fourth Super Bowl MVP award, is widely regarded as an athlete whose training and determination pushed him from a mediocre draft position to the most-revered and respected professional football player of his generation. In The TB12 Method, Tom Brady explains how he developed his groundbreaking approach to long-term fitness, presenting a comprehensive, step-by-step guide to his personal practice. Brady offers the principles behind pliability, which is at the heart of a new paradigm shift and movement toward a more natural, healthier way of exercising, training, and living—and one that challenges some commonly held assumptions around health and wellness. Filled with lessons learned from Brady’s own peak performance training, and step-by-step action steps to help readers develop and maintain their own peak performance, The TB12 Method also advocates for more effective approaches to strength training, hydration, nutrition, supplementation, cognitive fitness, recovery, and other lifestyle choices that dramatically decrease the risk of injury while amplifying and extending performance, as well as quality of life. After using his methods for over a decade, Brady believes that the TB12 approach has made him—and can make any athlete, male or female, in any sport and at any level—achieve their own peak performance. With instructions, drills, photos, in-depth case studies that Brady himself has used, as well as personal anecdotes and experiences from on and off the field, The TB12 Method is the only book an athlete will ever need, a playbook from Brady himself that will change the game.

Men's Health Ultimate Dumbbell Guide: More Than 21,000 Moves Designed to Build Muscle, Increase Strength, and Burn Fat


Myatt Murphy - 2007
    In Men's Health Ultimate Dumbbell Guide, Myatt Murphy, a fitness expert and longtime contributor to Men's Health, shows readers how to use dumbbells to develop just about every part of their bodies.For anyone who believes that dumbbells can be used only for arms and shoulders, Myatt Murphy proves them wrong. Featuring 200 photographs, Men's Health Ultimate Dumbbell Exercises demonstrates how to perform a total body workout and get maximum results. There are exercises here—lunges, squats, dead lifts, curls, shrugs, kickbacks, presses, and more—that develop abs, arms, chest, legs, and shoulders, along with innovative new ways to get the most of this versatile piece of strength-training equipment.With instructions for creating literally thousands of dumbbell exercises for the novice to advanced lifter, Men's Health Ultimate Dumbbell Exercises will be an indispensable addition to any home gym.