The time-tested secrets this book discloses include Cicero’s three-step strategy for moving an audience to action—as well as Honest Abe’s Shameless Trick of lowering an audience’s expectations by pretending to be unpolished. But it’s also replete with contemporary techniques such as politicians’ use of “code” language to appeal to specific groups and an eye-opening assortment of popular-culture dodges—including The Yoda Technique, The Belushi Paradigm, and The Eddie Haskell Ploy. Whether you’re an inveterate lover of language books or just want to win a lot more anger-free arguments on the page, at the podium, or over a beer, Thank You for Arguing is for you. Written by one of today’s most popular language mavens, it’s warm, witty, erudite, and truly enlightening. It not only teaches you how to recognize a paralipsis and a chiasmus when you hear them, but also how to wield such handy and persuasive weapons the next time you really, really want to get your own way.

    Thomas Frank, founder of the College Info Geek blog, YouTube channel, and podcast, breaks these ways down into ten steps in this short book.You'll learn how to learn more effectively in your classes, take better notes, remember more from textbook readings, cut down on procrastination, build an optimal study environment, and more.Along the way, you'll find techniques for increasing your study and work efficiency, giving you more free time in college as well.

    In this ground-breaking book, Sir Ronald Cohen uses his expertise to rethink attitudes to risk in business, encouraging and advising the potential entrepreneur on Cohen's own experiences and approaches to business.

    Written in easy to read language, and packed with practical, easily applied tips, this eBook contains everything you need to know to take great notes.To make sure you get the most value for money possible I've also included the FREE eBook: "How to Study: 20 Tips". It contains my best best advice on time management, goal setting and how to get the best grades with the least effort. It's advice that also transfers brilliantly well to professionals, the self employed and anyone working toward mastery of a given field.

    It examines the critical reactions to the different theories of second language acquisition.

    This book/CD-ROM package gives students all the tools they need to succeed on the TOEFL(R) paper-based test. Providing both a comprehensive language skills course and a wealth of practice for all sections of the paper test, the Longman Preparation Course is appropriate for courses in TOEFL(R) test preparation or as a supplement to more general ESL courses. In the Student Book: Complete language skills instruction for skills tested on both the TOEFL(R) paper test and the Test of Written English. Longer reading passages that reflect the latest testing format. Diagnostic pre-tests and evaluation post-tests for each section that allow students to identify their strengths and weaknesses. Practice exercises for each of the language skills that maximize understanding and retention. Five complete Practice Tests that familiarize students with the actual test format and timing. In the CD-ROM: An additional 1,450 test questions in both practice sections and three more simulated tests. Pop-up explanations to enhance understanding. Easy-to-use scoring and record keeping to monitor progress. A separate audio program -- available on your choice of cassettes or CDs -- includes the complete materials from the Listening Comprehension section and Complete Tests in the text.

    I'm sure it will be ...

    Once they begin to learn a language, adults may be further discouraged when they find the methods used to teach children don’t seem to work for them. What is an adult language learner to do? In this book, Richard Roberts and Roger Kreuz draw on insights from psychology and cognitive science to show that adults can master a foreign language if they bring to bear the skills and knowledge they have honed over a lifetime. Adults shouldn’t try to learn as children do; they should learn like adults.Roberts and Kreuz report evidence that adults can learn new languages even more easily than children. Children appear to have only two advantages over adults in learning a language: they acquire a native accent more easily, and they do not suffer from self-defeating anxiety about learning a language. Adults, on the other hand, have the greater advantages—gained from experience—of an understanding of their own mental processes and knowing how to use language to do things. Adults have an especially advantageous grasp of pragmatics, the social use of language, and Roberts and Kreuz show how to leverage this metalinguistic ability in learning a new language.Learning a language takes effort. But if adult learners apply the tools acquired over a lifetime, it can be enjoyable and rewarding.

    

     Did you know that people in Bolivia have a word that means "I was rather too drunk last night and it's all their fault"? That there's no Italian equivalent for the word "blue"? That the Dutch word for skimming stones is "plimpplamppletteren"? This delightful book, which draws on the collective wisdom of more than 254 languages, includes not only those words for which there is no direct counterpart in English ("pana po'o" in Hawaiian means to scratch your head in order to remember something important), but also a frank discussion of exactly how many Eskimo words there are for snow and the longest known palindrome in any language ("saippuakivikauppias"--Finland). And all right, what in fact is "tingo"? In the Pascuense language of Easter Island, it's to take all the objects one desires from the house of a friend, one at a time, by asking to borrow them. Well, of course it is. Enhanced by its ingenious and irresistible little Schott's Miscellany/Eats Shoots and Leaves package and piquant black-and-white illustrations throughout, The Meaning of Tingo is a heady feast for word lovers of all persuasions. Viva Tingo!

    Practice is the key to improving your grammar skills, and that's what this workbook is all about. Open it and you'll find hundreds of fun problems to help build your grammar muscles. Just turn to a topic you need help with -- from punctuation and pronouns to possessives and parallel structure -- and get out your pencil. With just a little practice every day, you'll be speaking correctly, writing confidently, and getting the recognition you deserve at work or at school. 100s of Problems! * Review grammar rules and exceptions * Build grammar skills, from sentence mechanics to stylistic fine points * Convey your ideas clearly and persuasively * Speak and write with flair and confidence

    Gain the language skills you want."Practice Makes Perfect: Basic Spanish" is a trusted companion to your Spanish-learning experience. In each bite-sized lesson, author Dorothy Richmond explains one--and only one--grammar concept and illustrates it with many clear examples. The accompanying fun and interesting exercises let you practice, practice, practice what you have learned. Although these lessons are purposely short so you can complete them in twenty minutes or less, you can go at a pace that works for you.This guide/workbook will help you master present tense verb conjugation the "ser" and "estar" verb forms adjectives possessive pronouns sentence structures the contractions "al" and "del" indefinite articles "tener" idioms and moreWhether you are learning on your own or taking a beginning Spanish class, "Practice Makes Perfect: Basic Spanish" will help you build your confidence."

    Seasoned researchers and educators Gregory G. Colomb and Joseph M. Williams present an updated third edition of their classic handbook, whose first and second editions were written in collaboration with the late Wayne C. Booth. The Craft of Research explains how to build an argument that motivates readers to accept a claim; how to anticipate the reservations of readers and to respond to them appropriately; and how to create introductions and conclusions that answer that most demanding question, “So what?” The third edition includes an expanded discussion of the essential early stages of a research task: planning and drafting a paper. The authors have revised and fully updated their section on electronic research, emphasizing the need to distinguish between trustworthy sources (such as those found in libraries) and less reliable sources found with a quick Web search. A chapter on warrants has also been thoroughly reviewed to make this difficult subject easier for researchers Throughout, the authors have preserved the amiable tone, the reliable voice, and the sense of directness that have made this book indispensable for anyone undertaking a research project.

    “I started my PhD in September 2003, but it wasn’t long before I realised that it’s much easier to get onto a PhD programme than it is to complete one…”If the aim of a PhD is to develop the skills of a professional academic researcher, how should you go about it? Using the principles of skill development as a foundation, this book provides a unique approach to the most common challenges of PhD research, including:Getting to know the literature in your fieldDeveloping your research ideasBecoming a better academic writerCoping with the stress and unpredictability of researchPublications and presentationsWriting, submitting and defending your thesis

    These are the same rules that all my top students used to become masters with the English language. Implement 1 of these rules, and your English will improve. Implement all 10, and you're sure to become an excellent English speaker.