Scale: The Universal Laws of Growth, Innovation, Sustainability, and the Pace of Life in Organisms, Cities, Economies, and Companies
Geoffrey B. West - 2017
The term “complexity” can be misleading, however, because what makes West’s discoveries so beautiful is that he has found an underlying simplicity that unites the seemingly complex and diverse phenomena of living systems, including our bodies, our cities and our businesses. Fascinated by issues of aging and mortality, West applied the rigor of a physicist to the biological question of why we live as long as we do and no longer. The result was astonishing, and changed science, creating a new understanding of energy use and metabolism: West found that despite the riotous diversity in the sizes of mammals, they are all, to a large degree, scaled versions of each other. If you know the size of a mammal, you can use scaling laws to learn everything from how much food it eats per day, what its heart-rate is, how long it will take to mature, its lifespan, and so on. Furthermore, the efficiency of the mammal’s circulatory systems scales up precisely based on weight: if you compare a mouse, a human and an elephant on a logarithmic graph, you find with every doubling of average weight, a species gets 25% more efficient—and lives 25% longer. This speaks to everything from how long we can expect to live to how many hours of sleep we need. Fundamentally, he has proven, the issue has to do with the fractal geometry of the networks that supply energy and remove waste from the organism's body. West's work has been game-changing for biologists, but then he made the even bolder move of exploring his work's applicability to cities. Cities, too, are constellations of networks and laws of scalability relate with eerie precision to them. For every doubling in a city's size, the city needs 15% less road, electrical wire, and gas stations to support the same population. More amazingly, for every doubling in size, cities produce 15% more patents and more wealth, as well as 15% more crime and disease. This broad pattern lays the groundwork for a new science of cities. Recently, West has applied his revolutionary work on cities and biological life to the business world. This investigation has led to powerful insights into why some companies thrive while others fail. The implications of these discoveries are far-reaching, and are just beginning to be explored. Scale is a thrilling scientific adventure story about the elemental natural laws that bind us together in simple but profound ways. Through the brilliant mind of Geoffrey West, we can envision how cities, companies and biological life alike are dancing to the same simple, powerful tune, however diverse and unrelated they are to each other.From the Hardcover edition.
The Stack: On Software and Sovereignty
Benjamin H. Bratton - 2015
Together, how do these distort and deform modern political geographies and produce new territories in their own image?In The Stack, Benjamin Bratton proposes that these different genres of computation—smart grids, cloud platforms, mobile apps, smart cities, the Internet of Things, automation—can be seen not as so many species evolving on their own, but as forming a coherent whole: an accidental megastructure called The Stack that is both a computational apparatus and a new governing architecture. We are inside The Stack and it is inside of us. In an account that is both theoretical and technical, drawing on political philosophy, architectural theory, and software studies, Bratton explores six layers of The Stack: Earth, Cloud, City, Address, Interface, User. Each is mapped on its own terms and understood as a component within the larger whole built from hard and soft systems intermingling—not only computational forms but also social, human, and physical forces. This model, informed by the logic of the multilayered structure of protocol “stacks,” in which network technologies operate within a modular and vertical order, offers a comprehensive image of our emerging infrastructure and a platform for its ongoing reinvention. The Stack is an interdisciplinary design brief for a new geopolitics that works with and for planetary-scale computation. Interweaving the continental, urban, and perceptual scales, it shows how we can better build, dwell within, communicate with, and govern our worlds.
The Image of Man: The Creation of Modern Masculinity
George L. Mosse - 1996
Mosse provides the first historical account of the masculine stereotype in modern Western culture, tracing the evolution of the idea of manliness to reveal how it came to embody physical beauty, courage, moral restraint, and a strong will. This stereotype, he finds, originated in the tumultuous changes of the eighteenth century, as Europe's dominant aristocrats grudgingly yielded to the rise of the professional, bureaucratic, and commercial middle classes. Mosse reveals how the new bourgeoisie, faced with a bewildering, rapidly industrialized world, latched onto the knightly ideal of chivalry. He also shows how the rise of universal conscription created a soldierly man as an ideal type. In bringing his examination up to the present, Mosse studies the key historical roles of the so-called fairer sex (women) and unmanly men (Jews and homosexuals) in defining and maintaining the male stereotype, and considers the possible erosion of that stereotype in our own time.
The Truth about the Truth: De-confusing and Re-constructing the Postmodern World
Walter Truett Anderson - 1995
Includes essays and excerpts from the works of prominent modern thinkers such as Umberto Eco, Jacques Derrida, and Isaiah Berlin among others.
The Age of Surveillance Capitalism: The Fight for a Human Future at the New Frontier of Power
Shoshana Zuboff - 2018
The stakes could not be higher: a global architecture of behavior modification threatens human nature in the twenty-first century just as industrial capitalism disfigured the natural world in the twentieth.Zuboff vividly brings to life the consequences as surveillance capitalism advances from Silicon Valley into every economic sector. Vast wealth and power are accumulated in ominous new "behavioral futures markets," where predictions about our behavior are bought and sold, and the production of goods and services is subordinated to a new "means of behavioral modification."The threat has shifted from a totalitarian Big Brother state to a ubiquitous digital architecture: a "Big Other" operating in the interests of surveillance capital. Here is the crucible of an unprecedented form of power marked by extreme concentrations of knowledge and free from democratic oversight. Zuboff's comprehensive and moving analysis lays bare the threats to twenty-first century society: a controlled "hive" of total connection that seduces with promises of total certainty for maximum profit--at the expense of democracy, freedom, and our human future.With little resistance from law or society, surveillance capitalism is on the verge of dominating the social order and shaping the digital future--if we let it.Table of contentsINTRODUCTION1. Home or exile in the digital futureI. THE FOUNDATIONS OF SURVEILLANCE CAPITALISM2. August 9, 2011: Setting the stage for Surveillance Capitalism3. The discovery of behavioral surplus4. The moat around the castle5. The elaboration of Surveillance Capitalism: Kidnap, corner, compete6. Hijacked: The division of learning in societyII. THE ADVANCE OF SURVEILLANCE CAPITALISM7. The reality business8. Rendition: From experience to data9. Rendition from the depths10. Make them dance11. The right to the future tenseIII. INSTRUMENTARIAN POWER FOR A THIRD MODERNITY12. Two species of power13. Big Other and the rise of instrumentarian power14. A utopia of certainty15, The instrumentarian collective16. Of life in the hive17. The right to sanctuaryCONCLUSION18. A coup from aboveAcknowledgementsAbout the authorDetailed table of contentsNotesIndex
The Box: How the Shipping Container Made the World Smaller and the World Economy Bigger
Marc Levinson - 2006
From that modest beginning, container shipping developed into a huge industry that made the boom in global trade possible. "The Box" tells the dramatic story of the container's creation, the decade of struggle before it was widely adopted, and the sweeping economic consequences of the sharp fall in transportation costs that containerization brought about.Published on the fiftieth anniversary of the first container voyage, this is the first comprehensive history of the shipping container. It recounts how the drive and imagination of an iconoclastic entrepreneur, Malcom McLean, turned containerization from an impractical idea into a massive industry that slashed the cost of transporting goods around the world and made the boom in global trade possible.But the container didn't just happen. Its adoption required huge sums of money, both from private investors and from ports that aspired to be on the leading edge of a new technology. It required years of high-stakes bargaining with two of the titans of organized labor, Harry Bridges and Teddy Gleason, as well as delicate negotiations on standards that made it possible for almost any container to travel on any truck or train or ship. Ultimately, it took McLean's success in supplying U.S. forces in Vietnam to persuade the world of the container's potential.Drawing on previously neglected sources, economist Marc Levinson shows how the container transformed economic geography, devastating traditional ports such as New York and London and fueling the growth of previously obscure ones, such as Oakland. By making shipping so cheap that industry could locate factories far from its customers, the container paved the way for Asia to become the world's workshop and brought consumers a previously unimaginable variety of low-cost products from around the globe.
Simulacra and Simulation
Jean Baudrillard - 1981
Moving away from the Marxist/Freudian approaches that had concerned him earlier, Baudrillard developed in this book a theory of contemporary culture that relies on displacing economic notions of cultural production with notions of cultural expenditure.Baudrillard uses the concepts of the simulacra—the copy without an original—and simulation. These terms are crucial to an understanding of the postmodern, to the extent that they address the concept of mass reproduction and reproduceability that characterizes our electronic media culture.Baudrillard's book represents a unique and original effort to rethink cultural theory from the perspective of a new concept of cultural materialism, one that radically redefines postmodern formulations of the body.Sheila Glaser is an editor at Artforum magazine.
Algorithms of Oppression: How Search Engines Reinforce Racism
Safiya Umoja Noble - 2018
But, if you type in "white girls," the results are radically different. The suggested porn sites and un-moderated discussions about "why black women are so sassy" or "why black women are so angry" presents a disturbing portrait of black womanhood in modern society.In Algorithms of Oppression, Safiya Umoja Noble challenges the idea that search engines like Google offer an equal playing field for all forms of ideas, identities, and activities. Data discrimination is a real social problem; Noble argues that the combination of private interests in promoting certain sites, along with the monopoly status of a relatively small number of Internet search engines, leads to a biased set of search algorithms that privilege whiteness and discriminate against people of color, specifically women of color.Through an analysis of textual and media searches as well as extensive research on paid online advertising, Noble exposes a culture of racism and sexism in the way discoverability is created online. As search engines and their related companies grow in importance - operating as a source for email, a major vehicle for primary and secondary school learning, and beyond - understanding and reversing these disquieting trends and discriminatory practices is of utmost importance.An original, surprising and, at times, disturbing account of bias on the internet, Algorithms of Oppression contributes to our understanding of how racism is created, maintained, and disseminated in the 21st century.
Suburban Nation: The Rise of Sprawl and the Decline of the American Dream
Andrés Duany - 2000
This movement stems not only from the realization that sprawl is ecologically and economically unsustainable but also from a growing awareness of sprawl's many victims: children, utterly dependent on parental transportation if they wish to escape the cul-de-sac; the elderly, warehoused in institutions once they lose their driver's licenses; the middle class, stuck in traffic for two or more hours each day.Founders of the Congress for the New Urbanism, Andres Duany and Elizabeth Plater-Zyberk are at the forefront of this movement, and in Suburban Nation they assess sprawl's costs to society, be they ecological, economic, aesthetic, or social. It is a lively, thorough, critical lament, and an entertaining lesson on the distinctions between postwar suburbia-characterized by housing clusters, strip shopping centers, office parks, and parking lots-and the traditional neighborhoods that were built as a matter of course until mid-century. It is an indictment of the entire development community, including governments, for the fact that America no longer builds towns. Most important, though, it is that rare book that also offers solutions.
Floating City: A Rogue Sociologist Lost and Found in New York's Underground Economy
Sudhir Venkatesh - 2013
Bridging this economic divide is New York’s underground economy, the invisible network of illicit transactions between rich and poor that secretly weaves together the whole city. Sudhir Venkatesh, acclaimed sociologist at Columbia University and author of Gang Leader for a Day, returns to the streets to connect the dots of New York’s divergent economic worlds and crack the code of the city’s underground economy. Based on Venkatesh’s interviews with prostitutes and socialites, immigrants and academics, high end drug bosses and street-level dealers, Floating City exposes the underground as the city’s true engine of social transformation and economic prosperity—revealing a wholly unprecedented vision of New York. A memoir of sociological investigation, Floating City draws from Venkatesh’s decade of research within the affluent communities of Upper East Side socialites and Midtown businessmen, the drug gangs of Harlem and the sex workers of Brooklyn, the artists of Tribeca and the escort services of Hell’s Kitchen. Venkatesh arrived in the city after his groundbreaking research in Chicago, where crime remained stubbornly local: gangs stuck to their housing projects and criminals stayed on their corners. But in Floating City, Venkatesh discovers that New York’s underground economy unites instead of divides inhabitants: a vast network of “off the books” transactions linking the high and low worlds of the city. Venkatesh shows how dealing in drugs and sex and undocumented labor bridges the conventional divides between rich and poor, unmasking a city knit together by the invisible threads of the underground economy. Planting himself squarely within this unexplored world, Venkatesh closely follows a dozen New Yorkers locked in the underground economy. Bangledeshi shop clerks like Manjun and Santosh navigate immense networks of illegal goods and services, connecting inquisitive tourists with sex workers and drug dealers. Hispanic prostitutes like Angela and Carla feel secure enough in the new city to leave their old neighborhoods behind in pursuit of bigger money, yet abandon all the safety they had when their clients were known locals. Rich uptown women like Analise and Brittany have the changing city at their beck and call, but both turn to sex work as an easy way to make ends meet without relying on their family fortunes. Venkatesh’s greatest guide is Shine, an African American drug boss based in Harlem who hopes to break into the elusive, upscale cocaine market. Without connections among wealthy whites, Shine undertakes an audacious campaign of self-reinvention, leaving behind the certainties of race and class with all the drive of the greatest entrepreneurs. As Shine explains to Venkatesh, “This is New York! We’re like hummingbirds, man. We go flower to flower. . . . Here, you need to float.”Floating City: A Rogue Sociologist Lost and Found in New York’s Underground Economy chronicles Venkatesh’s decade of discovery and loss in the shifting terrain of New York, where research subjects might disappear suddenly and new allies emerge by chance, where close friends might reveal themselves to be criminals of the lowest order. Propelled by Venkatesh’s numerous interviews and firsthand research, Floating City at its heart is a story of one man struggling to understand a complex global city constantly in the throes of becoming.Booklist "Venkatesh brings to life the underground economy of New York, where rich and poor and varying ethnicities and backgrounds meet and function while they “float.” An enlightening book."Kirkus "Displays a piercing sense of empathy and ability to translate dry sociological principles into an understanding of the difficult lives of the urban poor... Venkatesh has established a singular voice in urban sociology, and his immersive research and insights remain penetrating and unique.
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Towards a New Manifesto
Theodor W. Adorno - 2011
This book is a record of their discussions over three weeks in the spring of 1956, recorded with a view to the production of a contemporary version of The Communist Manifesto. A philosophical jam-session in which the two thinkers improvise freely, often wildly, on central themes of their work—theory and practice, labor and leisure, domination and freedom—in a political register found nowhere else in their writing. Amid a careening flux of arguments, aphorisms and asides, in which the trenchant alternates with the reckless, the playful with the ingenuous, positions are swapped and contradictions unheeded, without any compulsion for consistency.A thrilling example of philosophy in action and a compelling map of a possible passage to a new world.
Grown Up Digital: How the Net Generation Is Changing Your World
Don Tapscott - 2008
Are you ready for it?Chances are you know a person between the ages of 11 and 30. You've seen them doing five things at once: texting friends, downloading music, uploading videos, watching a movie on a two-inch screen, and doing who-knows-what on Facebook or MySpace. They're the first generation to have literally grown up digital - and they're part of a global cultural phenomenon that's here to stay.The bottom line is this: If you understand the Net Generation, you will understand the future. If you're a Baby Boomer or Gen-Xer: This is your field guide.A fascinating inside look at the Net Generation, Grown Up Digital is inspired by a $4 million private research study. New York Times bestselling author Don Tapscott has surveyed more than 11,000 young people. Instead of a bunch of spoiled "screenagers" with short attention spans and zero social skills, he discovered a remarkably bright community which has developed revolutionary new ways of thinking, interacting, working, and socializing.Grown Up Digital reveals:- How the brain of the Net Generation processes information- Seven ways to attract and engage young talent in the workforce- Seven guidelines for educators to tap the Net Gen potential- Parenting 2.0: There's no place like the new home- Citizen Net: How young people and the Internet are transforming democracyToday's young people are using technology in ways you could never imagine. Instead of passively watching television, the "Net Geners" are actively participating in the distribution of entertainment and information. For the first time in history, youth are the authorities on something really important. And they're changing every aspect of our society-from the workplace to the marketplace, from the classroom to the living room, from the voting booth to the Oval Office.The Digital Age is here. The Net Generation has arrived. Meet the future.
On the Grid: A Plot of Land, an Average Neighborhood, and the Systems That Make Our World Work
Scott Huler - 2010
Even though these systems are essential, when was the last time you gave them much thought? Not only is infrastructure shrouded in mystery, much of it is woefully out of date--bridges are falling, public transportation is overcrowded, and most roads haven't been updated since the 1950s. In On the Grid, Scott Huler sets out to understand all of the systems that shape our society--from transportation, water, and garbage to the Internet coming through our cable lines.He begins his entertaining, fascinating journey at his house in Raleigh, North Carolina, and travels everywhere from the inside of a storm water pipe to the sewers of ancient Rome. Each chapter follows one element of infrastructure back to its source. Huler visits power plants, watches new asphalt pavement being laid, and traces a drop of water backward from his faucet to the Gulf of Mexico. He reaches out to guides along the way, both the workers who operate these systems and the people who plan them.A mesmerizing and hilarious narrative, On the Grid is filled with amazing insights, interviews, and stories that bring an overlooked but indispensable subject to life. You'll never look at your day the same way again.
The Misinformation Age: How False Beliefs Spread
Cailin O'Connor - 2019
It might seem that there’s an obvious reason that true beliefs matter: false beliefs will hurt you. But if that’s right, then why is it (apparently) irrelevant to many people whether they believe true things or not? The Misinformation Age, written for a political era riven by “fake news,” “alternative facts,” and disputes over the validity of everything from climate change to the size of inauguration crowds, shows convincingly that what you believe depends on who you know. If social forces explain the persistence of false belief, we must understand how those forces work in order to fight misinformation effectively.
The Experience of Place: A New Way of Looking at and Dealing with our Radically Changing Cities and Countryside
Anthony Hiss - 1990
Why do some places--the concourse of Grand Central Terminal or a small farm or even the corner of a skyscraper--affect us so mysteriously and yet so forcefully? What tiny changes in our everyday environments can radically alter the quality of our daily lives? The Experience of Place offers an innovative and delightfully readable proposal for new ways of planning, building, and managing our most immediate and overlooked surroundings.