―Jacob Boudreau CTO of Stord | Forbes 30 Under 30 Joel's book and show provide incredible insights for young startup developers and fellow CTOs alike. Joel offers a human perspective and real practical advice on the challenges and opportunities facing every Modern CTO. ― Christian Saucier | Entrepreneur and P2P Systems Architect I've really come to respect what Joel is doing in the community. His podcast and book are filling a much needed hole and I'm excited to see what else the future has in store. ― Don Pawlowski Chief Technology Officer at University Tees Modern CTO Everything you need to know to be a Modern CTO. Developers are not CTOs, but developers can learn how to be CTOs. In Modern CTO, Joel Beasley provides readers with an in-depth road map on how to successfully navigate the unexplored and jagged transition between these two roles. Drawing from personal experience, Joel gives a refreshing take on the challenges, lessons, and things to avoid on this journey.Readers will learn how Modern CTOs: Manage deadlines Speak up Know when to abandon ship and build a better one Deal with poor code Avoid getting lost in the product and know what UX mistakes to watch out for Manage people and create momentum … plus much more Modern CTO is the ultimate book when making the leap from developer to CTO. Update: Kindle Formatting issues resolved 5/13/18. Thank you for the feedback.

    You might think the problem is your brain. It seems to have a mind of its own, a mind that doesn't always want to take in the dry, technical stuff you're forced to study. The fact is your brain craves novelty. It's constantly searching, scanning, waiting for something unusual to happen. After all, that's the way it was built to help you stay alive. It takes all the routine, ordinary, dull stuff and filters it to the background so it won't interfere with your brain's real work--recording things that matter. How does your brain know what matters? It's like the creators of the Head First approach say, suppose you're out for a hike and a tiger jumps in front of you, what happens in your brain? Neurons fire. Emotions crank up. Chemicals surge. That's how your brain knows.And that's how your brain will learn Java. Head First Java combines puzzles, strong visuals, mysteries, and soul-searching interviews with famous Java objects to engage you in many different ways. It's fast, it's fun, and it's effective. And, despite its playful appearance, Head First Java is serious stuff: a complete introduction to object-oriented programming and Java. You'll learn everything from the fundamentals to advanced topics, including threads, network sockets, and distributed programming with RMI. And the new. second edition focuses on Java 5.0, the latest version of the Java language and development platform. Because Java 5.0 is a major update to the platform, with deep, code-level changes, even more careful study and implementation is required. So learning the Head First way is more important than ever. If you've read a Head First book, you know what to expect--a visually rich format designed for the way your brain works. If you haven't, you're in for a treat. You'll see why people say it's unlike any other Java book you've ever read.By exploiting how your brain works, Head First Java compresses the time it takes to learn and retain--complex information. Its unique approach not only shows you what you need to know about Java syntax, it teaches you to think like a Java programmer. If you want to be bored, buy some other book. But if you want to understand Java, this book's for you.

    In fact, generating accurate estimates is straightforward—once you understand the art of creating them.In his highly anticipated book, acclaimed author Steve McConnell unravels the mystery to successful software estimation—distilling academic information and real-world experience into a practical guide for working software professionals. Instead of arcane treatises and rigid modeling techniques, this guide highlights a proven set of procedures, understandable formulas, and heuristics that individuals and development teams can apply to their projects to help achieve estimation proficiency.

    You can tap into the real power of this tool with CSS: The Missing Manual. This second edition combines crystal-clear explanations, real-world examples, and dozens of step-by-step tutorials to show you how to design sites with CSS that work consistently across browsers. Witty and entertaining, this second edition gives you up-to-the-minute pro techniques. You'll learn how to: - Create HTML that's simpler, uses less code, is search-engine friendly, and works well with CSS- Style text by changing fonts, colors, font sizes, and adding borders- Turn simple HTML links into complex and attractive navigation bars -- complete with rollover effects- Create effective photo galleries and special effects, including drop shadows- Get up to speed on CSS 3 properties that work in the latest browser versions- Build complex layouts using CSS, including multi-column designs Style web pages for printing With CSS: The Missing Manual, Second Edition, you'll find all-new online tutorial pages, expanded CSS 3 coverage, and broad support for Firebox, Safari, and other major web browsers, including Internet Explorer 8. Learn how to use CSS effectively to build new websites, or refurbish old sites that are due for an upgrade.

    Many Python developers are now taking an interest in high-level software architecture patterns such as hexagonal/clean architecture, event-driven architecture, and strategic patterns prescribed by domain-driven design (DDD). But translating those patterns into Python isn't always straightforward.With this practical guide, Harry Percival and Bob Gregory from MADE.com introduce proven architectural design patterns to help Python developers manage application complexity. Each pattern is illustrated with concrete examples in idiomatic Python that explain how to avoid some of the unnecessary verbosity of Java and C# syntax. You'll learn how to implement each of these patterns in a Pythonic way.Architectural design patterns include:Dependency inversion, and its links to ports and adapters (hexagonal/clean architecture)Domain-driven design's distinction between entities, value objects, and aggregatesRepository and Unit of Work patterns for persistent storageEvents, commands, and the message busCommand Query Responsibility Segregation (CQRS)Event-driven architecture and reactive microservices

    This cookbook includes more than 100 recipes to help you take advantage of REST, HTTP, and the infrastructure of the Web. You'll learn ways to design RESTful web services for client and server applications that meet performance, scalability, reliability, and security goals, no matter what programming language and development framework you use.Each recipe includes one or two problem statements, with easy-to-follow, step-by-step instructions for solving them, as well as examples using HTTP requests and responses, and XML, JSON, and Atom snippets. You'll also get implementation guidelines, and a discussion of the pros, cons, and trade-offs that come with each solution.Learn how to design resources to meet various application scenariosSuccessfully design representations and URIsImplement the hypertext constraint using links and link headersUnderstand when and how to use Atom and AtomPubKnow what and what not to do to support cachingLearn how to implement concurrency controlDeal with advanced use cases involving copying, merging, transactions, batch processing, and partial updatesSecure web services and support OAuth

     Coauthored by the designer of the Scala language, this authoritative book will teach you, one step at a time, the Scala language and the ideas behind it. The book is carefully crafted to help you learn. The first few chapters will give you enough of the basics that you can already start using Scala for simple tasks. The entire book is organized so that each new concept builds on concepts that came before - a series of steps that promises to help you master the Scala language and the important ideas about programming that Scala embodies. A comprehensive tutorial and reference for Scala, this book covers the entire language and important libraries.

    Its revised interface and new features will offer even more ways to increase the value of your web site, and this book will teach you how to use each one to best advantage. Featuring new content based on reader and client requests, the book helps you implement new methods and concepts, track social and mobile visitors, use the new multichannel funnel reporting features, understand which filters to use, and much more.Gets you up and running with all the new tools in the revamped Google Analytics, and includes content requested by readers and users especially for new GA users Covers social media analytics features, advanced segmentation displays, multi-dashboard configurations, and using Top 20 reports Provides a detailed best-practices implementation guide covering advanced topics, such as how to set up GA to track dynamic web pages, banners, outgoing links, and contact forms Includes case studies and demonstrates how to optimize pay-per-click accounts, integrate AdSense, work with new reports and reporting tools, use ad version testing, and more Make your web site a more effective business tool with the detailed information and advice about Google Analytics in Advanced Web Metrics with Google Analytics, 3nd Edition.

    Your competition is smart, tech-savvy, and highly resourceful. Expectations among employers are higher. Your competition will run you over if you're not up to the challenge. Land the Tech Job You Love gives you the background, the skills, and the hard-won wisdom to bypass the mistakes of those who don't prepare. You might not think you need this book. Conventional Wisdom has it that finding a job is simple: send some resumes, go on some interviews, and take the offer that sounds best. But that's only the start. You've got the background and skills to work the Web and other resources that the general job seeker doesn't. This book shows you how to take advantage of those skills or be left behind by competing techies who do. It all starts with an examination of you, your strengths, and where you want your career to take you. Without a roadmap, you'll wind up in any old job. Life's too short to spend in a job that you don't love. From there, you'll see how to find the job you want that fits you and the employer, using your technical and web savvy to find the hidden jobs that never make it into the classifieds or Monster. "Marketing" is not a dirty word, and you'll learn how to present yourself, your skills, and your background in the way that shows the hiring company that you're the right person for the job. Create a resume that tosses out conventional wisdom, write cover letters that sell your background, and assemble a portfolio of work that will wow the interviewer. Social networking has been the darling of the Web in the past few years, but it's no substitute for the sort of personal interaction that makes relationships that help in future careers. As one manager said, "One recommendation is worth a million resumes." This book shows you how to make and maintain the connections that will drive your future career moves.Land the Tech Job You Love pulls no punches and lays out the details for what gets you an interview, and gets you hired in a job in the technical world that makes you happy.

    They are now standard features in a wide range of languages and popular tools, including Perl, Python, Ruby, Java, VB.NET and C# (and any language using the .NET Framework), PHP, and MySQL.If you don't use regular expressions yet, you will discover in this book a whole new world of mastery over your data. If you already use them, you'll appreciate this book's unprecedented detail and breadth of coverage. If you think you know all you need to know about regularexpressions, this book is a stunning eye-opener.As this book shows, a command of regular expressions is an invaluable skill. Regular expressions allow you to code complex and subtle text processing that you never imagined could be automated. Regular expressions can save you time and aggravation. They can be used to craft elegant solutions to a wide range of problems. Once you've mastered regular expressions, they'll become an invaluable part of your toolkit. You will wonder how you ever got by without them.Yet despite their wide availability, flexibility, and unparalleled power, regular expressions are frequently underutilized. Yet what is power in the hands of an expert can be fraught with peril for the unwary. Mastering Regular Expressions will help you navigate the minefield to becoming an expert and help you optimize your use of regular expressions.Mastering Regular Expressions, Third Edition, now includes a full chapter devoted to PHP and its powerful and expressive suite of regular expression functions, in addition to enhanced PHP coverage in the central "core" chapters. Furthermore, this edition has been updated throughout to reflect advances in other languages, including expanded in-depth coverage of Sun's java.util.regex package, which has emerged as the standard Java regex implementation.Topics include:A comparison of features among different versions of many languages and toolsHow the regular expression engine worksOptimization (major savings available here!)Matching just what you want, but not what you don't wantSections and chapters on individual languagesWritten in the lucid, entertaining tone that makes a complex, dry topic become crystal-clear to programmers, and sprinkled with solutions to complex real-world problems, Mastering Regular Expressions, Third Edition offers a wealth information that you can put to immediateuse.Reviews of this new edition and the second edition: "There isn't a better (or more useful) book available on regular expressions."--Zak Greant, Managing Director, eZ Systems"A real tour-de-force of a book which not only covers the mechanics of regexes in extraordinary detail but also talks about efficiency and the use of regexes in Perl, Java, and .NET...If you use regular expressions as part of your professional work (even if you already have a good book on whatever language you're programming in) I would strongly recommend this book to you."--Dr. Chris Brown, Linux Format"The author does an outstanding job leading the reader from regexnovice to master. The book is extremely easy to read and chock full ofuseful and relevant examples...Regular expressions are valuable toolsthat every developer should have in their toolbox. Mastering RegularExpressions is the definitive guide to the subject, and an outstandingresource that belongs on every programmer's bookshelf. Ten out of TenHorseshoes."--Jason Menard, Java Ranch

    "Web Analytics 2.0" presents a new framework that will permanently change how you think about analytics. It provides specific recommendations for creating an actionable strategy, applying analytical techniques correctly, solving challenges such as measuring social media and multichannel campaigns, achieving optimal success by leveraging experimentation, and employing tactics for truly listening to your customers. The book will help your organization become more data driven while you become a super analysis ninja Note: CD-ROM/DVD and other supplementary materials are not included as part of eBook file.

    "The Rails(TM) 3 Way"is the only comprehensive, authoritative guide to delivering production-quality code with Rails 3. Pioneering Rails expert Obie Fernandez and a team of leading experts illuminate the entire Rails 3 API, along with the idioms, design approaches, and libraries that make developing applications with Rails so powerful. Drawing on their unsurpassed experience and track record, they address the real challenges development teams face, showing how to use Rails 3 to maximize your productivity. Using numerous detailed code examples, the author systematically covers Rails 3 key capabilities and subsystems, making this book a reference that you will turn to again and again. He presents advanced Rails programming techniques that have been proven effective in day-to-day usage on dozens of production Rails systems and offers important insights into behavior-driven development and production considerations such as scalability. Dive deep into the Rails 3 codebase and discover why Rails is designed the way it is--and how to make it do what you want it to do.This book will help youLearn what's new in Rails 3 Increase your productivity as a web application developer Realize the overall joy in programming with Rails Leverage Rails' powerful capabilities for building REST-compliant APIs Drive implementation and protect long-term maintainability using RSpec Design and manipulate your domain layer using Active Record Understand and program complex program flows using Action Controller Master sophisticated URL routing concepts Use Ajax techniques via Rails 3 support for unobtrusive JavaScript Learn to extend Rails with popular gems and plugins, and how to write your own Extend Rails with the best third-party plug-ins and write your own Integrate email services into your applications with Action Mailer Improve application responsiveness with background processing Create your own non-Active Record domain classes using Active Model Master Rails' utility classes and extensions in Active Support

    The aim of The Node Beginner Book is to get you started with developing applications for Node.js, teaching you everything you need to know about advanced JavaScript along the way on 59 pages.

    Maybe you re going for MCSA first, then MCSE. Maybe you need to upgrade your current credentials. Now, direct from Microsoft, this set brings together all the study resources you ll need. You get the brand-new Second Edition of all four books: for Exam 70-290 (Managing and Maintaining a Windows Server Environment), 70-291 and 70-293 (Network Infrastructure), and 70-294 (Active Directory). What s new here? Deeper coverage, more case studies, more troubleshooting, plus significant new coverage: Emergency Management Services, DNS, WSUS, Post-Setup Security Updates, traffic monitoring, Network Access Quarantine Control, and much more. There are more than 1,200 highly customizable CD-based practice questions. And, for those who don t have easy acess to Windows Server 2003, there s a 180-day eval version. This package isn t cheap, but there s help there, too: 15% discount coupons good toward all four exams. Bill Camarda, from the August 2006 href="http://www.barnesandnoble.com/newslet... Only

     If you don't know what "SEO" stands for or what a "backlink" is, this book will get you up to speed in a quick 1 hour read and show you some basic steps to optimize your site and blog posts. There are no advanced ninja tricks here, but simply the meat and potato basics of what SEO is and how you can best use it without spending a fortune Have you ever wondered how websites end up on page 1 in Google - and…. why your site isn’t there? Does it just “happen”? Is it luck? Do you need to know someone at Google? Or…… are there actual techniques that can help you get to #1? The good news is: there are! The Art of Ranking in Google is called SEO and people who do it well, make a LOT of money! Why? Because the higher you rank, the more people will visit your site = potential customers -> the more money you can make. SEO is a form of internet marketing, just like Google or Facebook Ads, yet a lot more effective and stable once set up - and in the long run, far less expensive! For blogging purposes, SEO is next to Kindle Publishing the most effective strategy to grow an audience long term - and also, to market affiliate products (=monetize your site). And you need to start from Day 1. - This is the one technique you cannot put off for later! This book will take you as a complete novice and take you step by step through: What SEO is all about? The main techniques and strategies to start ranking in Google and how even as a total beginner you can start employing them from day 1. The pitfalls and dangers along the way (Google Penalties) How to structure your Posts for optimal ranking chances How to structure your overall Site for optimal Google recognition Basic - but effective Backlinking strategies Social Media Implementation Most of all - this book will help you understand what it’s really all about and why it is so important to employ SEO techniques from day 1! This is the one technique you cannot put off till later and while you might feel overwhelmed in the beginning with all the new things to learn, this book will make it painless and easy to get started with minimal time input. Go back to the TOP to purchase - see your there….;-