With this book, Barthes offers a broad-ranging meditation on the culture, society, art, literature, language, and iconography--in short, both the sign-oriented realities and fantasies--of Japan itself.

    From cute handwriting came manga, Hello Kitty, and Harajuku, and the kawaii aesthetic now affects every aspect of Japanese life. As colorful as its subject matter, this book contains numerous interviews with illustrators, artists, fashion designers, and scholars. It traces the roots of the movement from sociological and anthropological perspectives and looks at kawaii's darker side as it morphs into gothic and gloomy iterations. Best of all, it includes hundreds of colorful photographs that capture kawaii's ubiquity: on the streets and inside homes, on lunchboxes and airplanes, in haute couture and street fashion, in cafes, museums, and hotels.

    For the revised edition, a new final chapter covers all the recent international developments in graphic design, including the role of the computer and the Internet in design innovation and globalization. In the last years of the twentieth century, at a time when "designer products" and the use of logos grew in importance, the role of graphic designers became more complex, subversive, and sometimes more political—witness Oliviero Toscani's notorious advertisements for Benetton. Digital technology cleared the way for an astonishing proliferation of new typefaces, and words began to take second place to typography in a whole range of magazines and books as designers asserted the primacy of their medium. Designers and companies discussed here include Neville Brody, David Carson, Design Writing Research, Edward Fella, Tibor Kalman, Jeffery Keedy, LettError, Pierre di Sciullo, Tomato, Gerard Unger, Cornel Windlin, and a host of others.

    Easy-to-find answers to the most common (and obscure but fascinating) baseball questions." - USA Today"A great starting point for newbies of the game." - Ron Kaplan, "501 Baseball Books Fans Must Read Before They Die""Surprisingly, there is no other book so comprehensive, concise or readable." - St. Paul Pioneer-Press"Instructive and fun." - Chicago Sun-Times**Selected for the Baseball Hall of Fame Bookstore in Cooperstown**Lose yourself in all the marvelous memories and hallowed history of America’s national pastime with "The Book of Baseball Literacy: 3rd Edition." From the gloveless pioneers of the 1840s to the strife-ridden headlines of the 2000s, this comprehensive reference offers nearly 700 important baseball yarns, stats, and stories—cross-referenced and hyperlinked—in a style as lively as the game itself. Incredibly thorough, never dull, the book answers these and countless other questions:- Who was Ray Chapman, and why is he important?- Did Abner Doubleday really invent baseball?- What is sabermetrics?- Who set off the Pine Tar Incident?- Where was the first organized baseball game?- Were the Cubs cursed by a billy goat?- What are waivers and options?Written by SABR member and former college baseball broadcaster David H. Martinez and even selected as required reading for a college course on baseball history, "The Book of Baseball Literacy: 3rd Edition" puts over a century and a half of legends and lore, right in your mitt. It will settle arguments and provoke them, answer questions and ask them. It’s a must for veteran baseball fans—and a perfect way to get up to speed on baseball history for newcomers.

    With a completely unlikely but forever memorable cast of characters—including the slight, lisping coach Lou Holtz; the star quarterback, Tony Rice; five foot nothing Asian kicker, Reggie Ho; NFL-bound Ricky Watters; and a crazed and ferocious defensive line, among others—Notre Dame whipped millions of fans into a frenzy. This roller coaster season of football includes the infamous Catholics vs. Convicts game (Notre Dame vs. Jimmy Johnson's #1 ranked Miami Hurricanes). The two teams were undefeated when they met at Notre Dame Stadium, with the Irish winning in the final seconds by a final score of 31-30.With original reporting and interviews with everyone from the players to the coaches, detailed research, and access to the Notre Dame archives, Jerry Barca tells a gripping story of an unbelievable season and the players who would become legends. More than a Notre Dame book, Unbeatable is a compelling narrative of one of the most incredible sports stories of the last century—the unlikely tale of an underdog team coming together and making history.

    He was also a notorious collector who saved practically everything that came his way. In 1994, seven years after the artist's death, The Andy Warhol Museum in Pittsburgh became the repository not only for a substantial body of his artwork and films, but also for the Time Capsules into which he obsessively deposited a lifetime's worth of ephemera and personal memorabilia. For this book--created in the same format as Abrams' best-selling Earth From Above: 365 Days--the museum has gathered highlights of its collection. Illustrated with almost 400 objects, from paintings to party invitations, the volume also features lively commentaries by the museum's staff as well as quotes from Warhol's own irreverent writings. Timed to coincide with the celebration of the museum's 10-year anniversary, this book will serve as both an introduction to and a handbook for the most extensive collection anywhere of this iconic artist's work.

    And that evolution has huge implications for everything we see, buy and do online. Rejecting the zero-sum, vending-machine model of ecommerce practiced by other leading internet retailers, who view the Internet purely as a facilitator of speed and profit, Hiroshi Mikitani argues for an alternate model that benefits merchants, consumers, and communities alike by empowering players at every step in the process. He envisions retail "ecosystems," where small and mid-sized brick-and-mortar businesses around the world partner with online marketplaces to maximize their customer bases and service capabilities, and he shows why emphasizing collaboration over competition, customization over top-down control, and long-term growth over short-term revenue is by far the best use of the Internet's power, and will define the 3.0 era.Rakuten has already pioneered this new model, and Marketplace 3.0 offers colorful examples of its success in Japan and around the world. Mikitani reveals how the company enforces a global mindset (including the requirement that all its employees speak English, even in Tokyo); how it incorporates new acquisitions rather than seeking to completely remake or sell them for a quick profit; and how it competes with other retailers on speed and quality, without sacrificing the public good. Marketplace 3.0 is an exciting new vision for global commerce, from a company that's challenging all the accepted wisdom.

    This compilation introduces a new wave of young designers who are rediscovering the stylistic elements reminiscent of classic graphic design such as silkscreen printing, classical typography, hand lettering, woodcutting and folk art and integrating them into their work. Inspired by 20th Century American legends such as Saul Bass, Charley Harper and Alexander Girard, the burgeoning designers and their work showcased this in this book are inspiring, ranging from illustrations, poster art, editorials, book covers and record sleeves to stationary and textiles."

    Literary journals bound by magnets, or designed to look like junk mail. The sharp wit, gorgeous design, and playful why not invention of independent literary publisher McSweeney's have earned it a large and loyal following and made its journals, books, The Believer magazine, and Wholphin DVDs collectible favorites of readers and graphic designers alike. Created by the McSweeney's staff to commemorate their 11th (or 12th) anniversary, this book showcases their award-winning art and design across all the company's activities. It features hundreds of images, interviews with collaborators such as Chris Ware and Michael Chabon, and dozens of insights into McSweeney's quirky creative process and the visual experience of reading.

    Three modern day Tom Sawyers, with no caving expertise but an abundance of bravado, made Hannibal ground zero for a terrifying calamity that would leave its traumatic mark for half a century. Joel Hoag, his brother Billy, and their friend Craig Dowell vanished after exploring a vast and complex maze cave system that had been exposed by highway construction. Fifty years later, their fate remains the ultimate unsolved mystery.

    The book is complete with historical annotation, with 340 research notes and 97 reactions and commentaries by Norman Mailer, Tom Wicker, Gerald R. Ford, and many others.

    Presenting 48 joints, selected from among the several hundred known and used today, this visually exciting book will please anyone who has ever been moved by the sheer beauty of wood. With the clear isometric projections complementing the 64 pages of stunning photographs, even the weekend carpenter can duplicate these bequests from the traditional Japanese carpenter, which can be applied to projects as large as the buildings for which most of them were originally devised or to projects as small as a sewing box.

    Not in 4000 years of Japanese recorded history had anyone followed the Cherry Blossom Front from one end of the country to the other. Nor had anyone hitchhiked the length of Japan. But, heady on sakura and sake, Will Ferguson bet he could do both. The resulting travelogue is one of the funniest and most illuminating books ever written about Japan. And, as Ferguson learns, it illustrates that to travel is better than to arrive.

    He cleaned shoes, ironed underwear and socks and once had to stand all night in the hall waiting for a late visitor to arrive.But as a butler he was the best paid servant in the house, waited on, feared and respected by the other servants.Bob Sharpe knew the real world of upstairs downstairs and the secrets of the landed gentry - even to the point of incest and attempted murder!

    Flavored with wild (and often ribald) anecdotes, inside stories, interviews, and never-before-told material, Going Long brings the incredible story of the maverick American Football League to life through the words of those who lived it.