Starving to Successful | The Fine Artist's Guide to Getting Into Galleries and Selling More Art


J. Jason Horejs - 2009
    Written by J. Jason Horejs, owner of Xanadu Gallery in Scottsdale, AZ, Starving to Successful will give you pragmatic advice and concrete, actionable steps you can begin implementing immediately to become more successful in marketing your work to galleries.Gain insight into what a gallery owner is thinking as he or she reviews your portfolio. Understand why the most common approaches artists make to galleries are largely ineffective. Learn what most artists fail to do in preparing their work for sale.Starving to Successful will change the way you look at the artist/gallery relationship, and will set your art career on a new path.About the AuthorArt flows through Xanadu Gallery owner J. Jason Horejs veins. Second generation in the art business, (Horejs father is a nationally recognized oil painter John Horejs) Horejs life has always been filled with art. Though not interested in pursuing a life as an artist, Horejs fell in love with the business side of art at an early age. At age 12, the future gallery owner was employed by his father building custom canvas stretchers.In 1991, at the age of 17, Horejs began working for Legacy Gallery in Scottsdale, AZ, where he learned the gallery business from the ground up. Horejs handled logistics, shipping and installation, eventually working into a sales position at the western art gallery. Horejs worked in the gallery s Scottsdale and Jackson Hole, WY, locations.In 2001, Jason and his wife, Carrie, opened Xanadu Gallery in Scottsdale. In spite of opening on September 11th into a completely changed art world, Horejs built the gallery into a successful venture, showing dozens of artists and selling to collectors from around the world, including major municipal and private collections.In 2008, Horejs developed a series of art marketing workshops designed to help artists better understand the gallery business and better prepare themselves to approach galleries. This series of workshops has helped hundreds of artists get organized to show and sell their work through galleries."I discovered," says Horejs, "there was very little information out there for the aspiring professional artist regarding the business side of art, especially in terms of the crucial relationship between the artists and the fine art gallery. Even artists who have graduated with master s degrees leave school having never heard a word about how to approach galleries."Horejs observes that artists approaching his gallery are making many of the same mistakes, not because their work isn t gallery-ready, but simply because they don t have a clear idea of how to proceed. Horejs designed his workshops working closely with his parents and other artists who have learned the ropes of working with galleries by trial and error. The clear-headed advice the gallery owner gives is designed to give the artists concrete steps they can take to prepare their work, research galleries and approach galleries for representation.

Backwoods Genius


Julia Scully - 2012
    After his death, the contents of his studio, including thousands of glass negatives, were sold off for five dollars. For years the fragile negatives sat forgotten and deteriorating in cardboard boxes in an open carport. How did it happen, then, that the most implausible of events took place? That Disfarmer’s haunting portraits were retrieved from oblivion, that today they sell for upwards of $12,000 each at posh New York art galleries; his photographs proclaimed works of art by prestigious critics and journals and exhibited around the world? The story of Disfarmer’s rise to fame is a colorful, improbable, and ultimately fascinating one that involves an unlikely assortment of individuals. Would any of this have happened if a young New York photographer hadn't been so in love with a pretty model that he was willing to give up his career for her; if a preacher’s son from Arkansas hadn't spent 30 years in the Army Corps of Engineers mapping the U.S. from an airplane; if a magazine editor hadn't felt a strange and powerful connection to the work? The cast of characters includes these, plus a restless and wealthy young Chicago aristocrat and even a grandson of FDR. It’s a compelling story which reveals how these diverse people were part of a chain of events whose far-reaching consequences none of them could have foreseen, least of all the strange and reclusive genius of Heber Springs. Until now, the whole story has not been told.

Takashi Murakami


Takashi Murakami - 2007
    Drawing from street culture, high art, and traditional Japanese painting, Murakami takes the contemporary art trend of mixing high and low to an unprecedented level (critics call him the new Warhol), producing original paintings and sculptures as well as mass-produced consumer objects such as toys, books, and most famously, a line of handbags for Louis Vuitton. A committed supporter and spokesperson for Japanese artists and a powerful commentator on postwar culture and society, Murakami has organized influential exhibitions of Japanese art as well as a biannual art fair in Tokyo. Murakami has positioned himself as a new type of artist for the twenty-first century: a hybrid of creator, entrepreneur, and cultural ambassador.In conjunction with the first major retrospective of his work, Murakami traces Murakami’s global impact socially, culturally, and art historically. Essays focus on Murakami’s early works, which were based on a social critique of Japan’s rampant consumerism; the development of his characters; his work with anime, fantasy; otaku culture; and his engagement with global pop culture. Representing output from original works of art to mass-produced multiples, the catalogue also considers the implications of Murakami’s working methods within the tradition of the Western avant-garde.

The Best of Norman Rockwell


Norman Rockwell - 1984
    Rockwell senior, who said he depicted life “as I would like it to be,” chronicled iconic visions of American life: the Thanksgiving turkey, soda fountains, ice skating on the pond, and small-town boys playing baseball-not to mention the beginning of the civil rights movement. Now, the best-selling collection of Rockwell’s most beloved illustrations, organized by decade, is available in a refreshed edition. With more than 150 images-oil paintings, watercolors, and rare black-and-white sketches--this is an uncommonly faithful Rockwell treasury. The original edition has sold nearly 200,000 copies.

The Devil and Dr. Barnes: Portrait of an American Art Collector


Howard Greenfeld - 1987
    The Devil and Dr. Barnes traces the near-mythical journey of a man who was born into poverty, amassed a fortune through the promotion of a popular medicine, and acquired the premier private collection of works by such masters as Renoir, Matisse, Cézanne, and Picasso. Ostentatiously turning his back on the art establishment, Barnes challenged the aesthetic sensibilities of an uninitiated, often resistant and scoffing, American audience. In particular, he championed Matisse, Soutine, and Modigliani when they were obscure or in difficult straits. Analyzing what he saw as the formal relationships underlying all art, linking the old and the new, Barnes applied these principles in a rigorous course of study offered at his Merion foundation. Barnes's own mordant words, culled from the copious printed record, animate the narrative throughout, as do accounts of his associations with notables of the era--Gertrude and Leo Stein, Bertrand Russell, and John Dewey among them--many of whom he alienated with his appetite for passionate, public feuds. In this rounded portrait, Albert Barnes emerges as a complex, flawed man, who--blessed with an astute eye for greatness--has left us an incomparable treasure, gathered in one place and unforgettable to all who have seen it.

A Crisis of Brilliance: Five Young British Artists and the Great War


David Boyd Haycock - 2009
    From diverse backgrounds, they met at The Slade in London between 1908 and 1910, in what was later described as the school’s “last crisis of brilliance.” Between 1910 and 1918 they loved, talked, and fought; they admired, conspired, and sometimes disparaged each others’ artistic creations. They created new movements; they frequented the most stylish cafés and restaurants and founded a nightclub; they slept with their models and with prostitutes; and their love affairs descended into obsession, murder, and suicide.

Egon Schiele


Frank Whitford - 1981
    Rejected by his family, hounded by society for his interest in young girls, he expressed through his art a deep and bewildering loneliness and an obsession with sexuality, death and decay. He was only twenty-eight when he died, yet he left behind him a body of work that sustains a huge public reputation--and a myth. This book sets out to examine both. 151 illus., 20 in color.

Henri Matisse: A Second Life


Alastair Sooke - 2014
    In a body of work spanning over a half-century, he was variously a draughtsman, a printmaker, a sculptor and a painter. This short book is both a biography and a guide to his art. It focuses on the extraordinary works that Henri Matisse made during the last period of his life - the large-scale cut-outs on coloured paper, including his famous Blue Nudes, The Snail and Large Composition with Masks.

Weirdo Deluxe: The Wild World of Pop Surrealism Lowbrow Art


Matt Dukes Jordan - 2005
    Found everywhere from wine labels and high-end bar accessories to major motion pictures (Teacher's Pet, the upcoming Pink Panther), the visibility of this dynamic work has rapidly increased in the last few years to worldwide recognition and acclaim. Weirdo Deluxe is the first significant manifesto of the genrea riotous blend of pop culture, street culture, pop art, and surrealismand includes profiles of and interviews with 23 leading artists and hundreds of outrageous examples of their work. Special features include an expansive timeline, and peeks at the artists' collections and influences. Weirdo Deluxe is at once a primer and lowbrow art sourcebook as well as a visual homage to pop culture.

Gaudi: The Life of a Visionary


J. Castellar-Gassol - 1999
    

Chuvalo: A Fighter's Life: The Story of Boxing's Last Gladiator


George Chuvalo - 2013
    After teaching himself the basics, he turned pro as an eighteen-year-old in 1956 and over the next twenty-three years fought some of the sport's greatest names: Joe Frazier, George Foreman and, most famously, Muhammad Ali (twice). Since retiring from the ring in 1979, Chuvalo has had to come to terms with a series of crushing body blows. His youngest son, a heroin addict, died of a self-inflicted gunshot wound. Two other sons died from heroin overdoses. His first wife, overcome with grief, took her own life. Yet Chuvalo has stoically fought back. He formed his Fight Against Drugs foundation in 1996 and has spent the past seventeen years travelling across Canada and to parts of the United States, talking to tens of thousands of students and young adults about what happened to his family.An inspirational story of a Canadian icon, Chuvalo is both a top-flight boxing memoir and a poignant, hard-hitting story of coping with unimaginable loss.

Fabritius and the Goldfinch


Deborah Davis - 2014
     Donna Tartt's Pulitzer Prize-winning, #1 New York Times bestselling novel, The Goldfinch, introduced millions of readers to a painting that becomes a lifelong obsession. Painted in 1654 by Carel Fabritius, the work is of a small bird, chained to its perch. This mysterious portrait, a masterpiece of the Dutch Golden Age, has been lost and found, adored and abandoned, for nearly four centuries. Now more famous than ever, this painting is the subject of its own book—a look behind the scenes at its creation and the tumultuous life of its creator. This gripping, true story of adventure, romance, and artistic fervor has never before been told and will enthrall readers of the now famous novel. Set against the vibrant backdrop of Holland in the seventeenth century, when it was the economic capital of the world, the book is populated by a glittering crowd of the wealthy and young, high society with appetites for success and excess. Holland was the center of the art world as well, boasting both Rembrandt, (Fabritius' mentor), and Vermeer (his rival). And there is Carel Fabritius himself—handsome, talented, hell-bent on greatness, but unable to escape tragedy. Yet through The Goldfinch, he achieves immortality. Deborah Davis is the author of the best-selling Strapless: John Singer Sargent and the Fall of Madame X, Party of the Century: The Fabulous Story of Truman Capote and His Black and White Ball, Gilded: How Newport Became the Richest Resort in America, and the prize-winning Guest of Honor: Booker T. Washington, Theodore Roosevelt, and the White House Dinner that Shocked a Nation. Cover design by Adil Dara

The Group of Seven and Tom Thomson


David P. Silcox - 2003
    These paintings of the wilderness evoke the same response in viewers today as they did when first exhibited.The Group of Seven and Tom Thomson includes many never -- before reproduced paintings and presents the most complete and extensive collection of these artists' works ever published. The 400 paintings and drawings reveal the remarkable genius of all 10 painters who at some point were part of the movement. Tom Thomson, who died before the Group was established, was always present in the public mind. Included are works by:Frank Carmichael Frank Johnston A.J. Casson Arthur Lismer Le Moine FitzGerald J.E.H. MacDonald Lawren Harris Tom Thomson Edwin Holgate F.H. Varley A.Y. Jackson The artwork is organized by the various regions of Canada, with additional sections on the war years and still-life paintings. Introductory essays provide a context for a greater understanding and appreciation of Canada's most celebrated artists.

Art Through the Ages, Study Guide


Helen Gardner - 1986
    It focuses on critical analysis of the subject through a workbook section and self-quizzes along with prompts to explore the chapter's images and topics through the ArtStudy 2.0 CD-ROM, Web Site, and WebTutor? supplements.

Unstill Life: A Daughter's Memoir of Art and Love in the Age of Abstraction


Gabrielle Selz - 2014
    What followed was a whirlwind childhood spent among art and artists in the heyday of Abstract Expressionism. Gabrielle grew up in a home full of the most celebrated artists of the day: Rothko, de Kooning, Tinguely, Giacometti, and Christo, among others.Poignant and candid, Unstill Life is a daughter’s memoir of the art world and a larger-than-life father known to the world as Mr. Modern Art. Selz offers a unique window into the glamour and destruction of the times: the gallery openings, wild parties and affairs that defined one of the most celebrated periods in American art history. Like the art he loved, Selz’s father was vibrant and freewheeling, but his enthusiasm for both women and art took its toll on family life. When her father left MoMA and his family to direct his own museum in California, marrying four more times, Selz’s mother, the writer Thalia Selz, moved with her children into the utopian artist community Westbeth. Her parents continued a tumultuous affair that would last forty years.Weaving her family narrative into the larger story of twentieth-century art and culture, Selz paints an unforgettable portrait of a charismatic man, the generation of modern artists he championed and the daughter whose life he shaped.