By “reverse engineering the fastest growing company in the history of the world,” author Jeff Jarvis, proprietor of Buzzmachine.com, one of the Web’s most widely respected media blogs, offers indispensible strategies for solving the toughest new problems facing businesses today. With a new afterword from the author, What Would Google Do? is the business book that every leader or potential leader in every industry must read.

     For decades, technology encouraged people to squander their time and intellect as passive consumers. Today, tech has finally caught up with human potential. In Cognitive Surplus, Internet guru Clay Shirky forecasts the thrilling changes we will all enjoy as new digital technology puts our untapped resources of talent and goodwill to use at last. Since we Americans were suburbanized and educated by the postwar boom, we've had a surfeit of intellect, energy, and time-what Shirky calls a cognitive surplus. But this abundance had little impact on the common good because television consumed the lion's share of it-and we consume TV passively, in isolation from one another. Now, for the first time, people are embracing new media that allow us to pool our efforts at vanishingly low cost. The results of this aggregated effort range from mind expanding-reference tools like Wikipedia-to lifesaving-such as Ushahidi.com, which has allowed Kenyans to sidestep government censorship and report on acts of violence in real time. Shirky argues persuasively that this cognitive surplus-rather than being some strange new departure from normal behavior-actually returns our society to forms of collaboration that were natural to us up through the early twentieth century. He also charts the vast effects that our cognitive surplus- aided by new technologies-will have on twenty-first-century society, and how we can best exploit those effects. Shirky envisions an era of lower creative quality on average but greater innovation, an increase in transparency in all areas of society, and a dramatic rise in productivity that will transform our civilization. The potential impact of cognitive surplus is enormous. As Shirky points out, Wikipedia was built out of roughly 1 percent of the man-hours that Americans spend watching TV every year. Wikipedia and other current products of cognitive surplus are only the iceberg's tip. Shirky shows how society and our daily lives will be improved dramatically as we learn to exploit our goodwill and free time like never before.

    Matters of privacy and government intrusion, post-Tinder romance, nihilistic terrorism, artificial consciousness, synthetic biology, and much more are tackled with authority and brash playfulness by New York Times bestselling author Rob Reid.Meet Phluttr—a diabolically addictive new social network and a villainess, heroine, enemy, and/or bestie to millions. Phluttr has ingested every fact and message ever sent to, from, and about her innumerable users. Her capabilities astound her makers—and they don’t even know the tenth of it. But what’s the purpose of this stunning creation? Is it a front for something even darker and more powerful than the NSA? A bid to create a trillion-dollar market by becoming “The UberX of Sex”? Or a reckless experiment that could spawn the digital equivalent of a middle-school mean girl with enough charisma, dirt, and cunning to bend the entire planet to her will?Phluttr has it in her to become the greatest gossip, flirt, or matchmaker in history. Or she could cure cancer, bring back Seinfeld, then start a nuclear war. Whatever she does, it’s not up to us. But a motley band of Silicon Valley entrepreneurs, venture capitalists, and engineers might be able to influence her.After On achieves the literary singularity—fusing speculative satire and astonishing reality into a sharp-witted, ferociously believable, IMAX-wide view of our digital age.

    A journalist investigates the past, present, and future of computer crimes, as he attends a hacker convention, documents the extent of the computer crimes, and presents intriguing facts about hackers and their misdoings.

    Discover the “hidden gold” in Python’s standard library and start writing clean and Pythonic code today. Who Should Read This Book: If you’re wondering which lesser known parts in Python you should know about, you’ll get a roadmap with this book. Discover cool (yet practical!) Python tricks and blow your coworkers’ minds in your next code review. If you’ve got experience with legacy versions of Python, the book will get you up to speed with modern patterns and features introduced in Python 3 and backported to Python 2. If you’ve worked with other programming languages and you want to get up to speed with Python, you’ll pick up the idioms and practical tips you need to become a confident and effective Pythonista. If you want to make Python your own and learn how to write clean and Pythonic code, you’ll discover best practices and little-known tricks to round out your knowledge. What Python Developers Say About The Book: "I kept thinking that I wished I had access to a book like this when I started learning Python many years ago." — Mariatta Wijaya, Python Core Developer"This book makes you write better Python code!" — Bob Belderbos, Software Developer at Oracle"Far from being just a shallow collection of snippets, this book will leave the attentive reader with a deeper understanding of the inner workings of Python as well as an appreciation for its beauty." — Ben Felder, Pythonista"It's like having a seasoned tutor explaining, well, tricks!" — Daniel Meyer, Sr. Desktop Administrator at Tesla Inc.

    You’ll quickly discover the many advantages of the language, including access to all the great tools and libraries of the .NET platform.Reap the benefits of functional programming for your next project, whether you’re writing concurrent code, or building data- or math-intensive applications. With this comprehensive book, former F# team member Chris Smith gives you a head start on the fundamentals and walks you through advanced concepts of the F# language.Learn F#’s unique characteristics for building applicationsGain a solid understanding of F#’s core syntax, including object-oriented and imperative stylesMake your object-oriented code better by applying functional programming patternsUse advanced functional techniques, such as tail-recursion and computation expressionsTake advantage of multi-core processors with asynchronous workflows and parallel programmingUse new type providers for interacting with web services and information-rich environmentsLearn how well F# works as a scripting language

    In barely six years, a small group of young, ambitious programmers in Silicon Valley built an $11.5 billion business out of the ashes of a failed podcasting company. Today Twitter boasts more than 200 million active users and has affected business, politics, media, and other fields in innumerable ways. Now Nick Bilton of the New York Times takes readers behind the scenes with a narrative that shows what happened inside Twitter as it grew at exponential speeds. This is a tale of betrayed friendships and high-stakes power struggles as the four founders—Biz Stone, Evan Williams, Jack Dorsey, and Noah Glass—went from everyday engineers to wealthy celebrities, featured on magazine covers, Oprah, The Daily Show, and Time’s list of the world’s most influential people. Bilton’s exclusive access and exhaustive investigative reporting—drawing on hundreds of sources, documents, and internal e-mails—have enabled him to write an intimate portrait of fame, influence, and power. He also captures the zeitgeist and global influence of Twitter, which has been used to help overthrow governments in the Middle East and disrupt the very fabric of the way people communicate.

    With this concise book, you will learn how to use the latest version of this W3C standard to retrieve and manipulate the increasing amount of public and private data available via SPARQL endpoints. Several open source and commercial tools already support SPARQL, and this introduction gets you started right away.Begin with how to write and run simple SPARQL 1.1 queries, then dive into the language's powerful features and capabilities for manipulating the data you retrieve. Learn what you need to know to add to, update, and delete data in RDF datasets, and give web applications access to this data.Understand SPARQL’s connection with RDF, the semantic web, and related specificationsQuery and combine data from local and remote sourcesCopy, convert, and create new RDF dataLearn how datatype metadata, standardized functions, and extension functions contribute to your queriesIncorporate SPARQL queries into web-based applications

    But in our rush to build the infrastructure for the 20 quintillion bits we create every day, we've failed to ask exactly why we're expending ever-increasing amounts of energy, resources, and human effort to maintain all this data.Drawing on deep ideas and frontier thinking in evolutionary biology, computer science, information theory, and astrobiology, Caleb Scharf argues that information is, in a very real sense, alive. All the data we create--all of our emails, tweets, selfies, A.I.-generated text and funny cat videos--amounts to an aggregate lifeform. It has goals and needs. It can control our behavior and influence our well-being. And it's an organism that has evolved right alongside us.This symbiotic relationship with information offers a startling new lens for looking at the world. Data isn't just something we produce; it's the reason we exist. This powerful idea has the potential to upend the way we think about our technology, our role as humans, and the fundamental nature of life. The Ascent of Information offers a humbling vision of a universe built of and for information. Scharf explores how our relationship with data will affect our ongoing evolution as a species. Understanding this relationship will be crucial to preventing our data from becoming more of a burden than an asset, and to preserving the possibility of a human future.

    In this one-of-a-kind text, author V. Anton Spraul breaks down the ways that programmers solve problems and teaches you what other introductory books often ignore: how to Think Like a Programmer. Each chapter tackles a single programming concept, like classes, pointers, and recursion, and open-ended exercises throughout challenge you to apply your knowledge. You'll also learn how to:Split problems into discrete components to make them easier to solve Make the most of code reuse with functions, classes, and libraries Pick the perfect data structure for a particular job Master more advanced programming tools like recursion and dynamic memory Organize your thoughts and develop strategies to tackle particular types of problems Although the book's examples are written in C++, the creative problem-solving concepts they illustrate go beyond any particular language; in fact, they often reach outside the realm of computer science. As the most skillful programmers know, writing great code is a creative art—and the first step in creating your masterpiece is learning to Think Like a Programmer.

    Conflict between humans and machines is seen as inevitable and its outcome all too predictable.In this groundbreaking book, distinguished AI researcher Stuart Russell argues that this scenario can be avoided, but only if we rethink AI from the ground up. Russell begins by exploring the idea of intelligence in humans and in machines. He describes the near-term benefits we can expect, from intelligent personal assistants to vastly accelerated scientific research, and outlines the AI breakthroughs that still have to happen before we reach superhuman AI. He also spells out the ways humans are already finding to misuse AI, from lethal autonomous weapons to viral sabotage.If the predicted breakthroughs occur and superhuman AI emerges, we will have created entities far more powerful than ourselves. How can we ensure they never, ever, have power over us? Russell suggests that we can rebuild AI on a new foundation, according to which machines are designed to be inherently uncertain about the human preferences they are required to satisfy. Such machines would be humble, altruistic, and committed to pursue our objectives, not theirs. This new foundation would allow us to create machines that are provably deferential and provably beneficial.In a 2014 editorial co-authored with Stephen Hawking, Russell wrote, "Success in creating AI would be the biggest event in human history. Unfortunately, it might also be the last." Solving the problem of control over AI is not just possible; it is the key that unlocks a future of unlimited promise.

    You'll also learn how to make your programs interactive and how to test your code safely before adding it to a project. In the second half of the book, you'll put your new knowledge into practice with three substantial projects: a Space Invaders-inspired arcade game, data visualizations with Python's super-handy libraries, and a simple web app you can deploy online.As you work through Python Crash Course, you'll learn how to: Use powerful Python libraries and tools, including matplotlib, NumPy, and PygalMake 2D games that respond to keypresses and mouse clicks, and that grow more difficult as the game progressesWork with data to generate interactive visualizationsCreate and customize simple web apps and deploy them safely onlineDeal with mistakes and errors so you can solve your own programming problemsIf you've been thinking seriously about digging into programming, Python Crash Course will get you up to speed and have you writing real programs fast. Why wait any longer? Start your engines and code!

    But when devices that you've built start to talk to each other, things really start to get interesting. Through a series of simple projects, you'll learn how to get your creations to communicate with one another by forming networks of smart devices that carry on conversations with you and your environment. Whether you need to plug some sensors in your home to the Internet or create a device that can interact wirelessly with other creations, Making Things Talk explains exactly what you need. This book is perfect for people with little technical training but a lot of interest. Maybe you're a science teacher who wants to show students how to monitor weather conditions at several locations at once, or a sculptor who wants to stage a room of choreographed mechanical sculptures. Making Things Talk demonstrates that once you figure out how objects communicate -- whether they're microcontroller-powered devices, email programs, or networked databases -- you can get them to interact. Each chapter in contains instructions on how to build working projects that help you do just that. You will:Make your pet's bed send you email Make your own seesaw game controller that communicates over the Internet Learn how to use ZigBee and Bluetooth radios to transmit sensor data wirelessly Set up communication between microcontrollers, personal computers, and web servers using three easy-to-program, open source environments: Arduino/Wiring, Processing, and PHP. Write programs to send data across the Internet based on physical activity in your home, office, or backyard And much more With a little electronics know-how, basic (not necessarily in BASIC) programming skills, a couple of inexpensive microcontroller kits and some network modules to make them communicate using Ethernet, ZigBee, and Bluetooth, you can get started on these projects right away. With Making Things Talk, the possibilities are practically endless.

    We are living in an age where data comes in abundance, and thanks to the self-learning algorithms from the field of machine learning, we can turn this data into knowledge. Automated speech recognition on our smart phones, web search engines, e-mail spam filters, the recommendation systems of our favorite movie streaming services – machine learning makes it all possible.Thanks to the many powerful open-source libraries that have been developed in recent years, machine learning is now right at our fingertips. Python provides the perfect environment to build machine learning systems productively.This book will teach you the fundamentals of machine learning and how to utilize these in real-world applications using Python. Step-by-step, you will expand your skill set with the best practices for transforming raw data into useful information, developing learning algorithms efficiently, and evaluating results.You will discover the different problem categories that machine learning can solve and explore how to classify objects, predict continuous outcomes with regression analysis, and find hidden structures in data via clustering. You will build your own machine learning system for sentiment analysis and finally, learn how to embed your model into a web app to share with the world

    In this book, you’ll learn how many of the most fundamental data science tools and algorithms work by implementing them from scratch. If you have an aptitude for mathematics and some programming skills, author Joel Grus will help you get comfortable with the math and statistics at the core of data science, and with hacking skills you need to get started as a data scientist. Today’s messy glut of data holds answers to questions no one’s even thought to ask. This book provides you with the know-how to dig those answers out. Get a crash course in Python Learn the basics of linear algebra, statistics, and probability—and understand how and when they're used in data science Collect, explore, clean, munge, and manipulate data Dive into the fundamentals of machine learning Implement models such as k-nearest Neighbors, Naive Bayes, linear and logistic regression, decision trees, neural networks, and clustering Explore recommender systems, natural language processing, network analysis, MapReduce, and databases