An international bestseller, millions of readers have found it to be an invaluable guide to living the artist’s life. Still as vital today—or perhaps even more so—than it was when it was first published one decade ago, it is a powerfully provocative and inspiring work. In a new introduction to the book, Julia Cameron reflects upon the impact of The Artist’s Way and describes the work she has done during the last decade and the new insights into the creative process that she has gained. Updated and expanded, this anniversary edition reframes The Artist’s Way for a new century.

    A Model for Successful Influence 2. Characteristics of Influential Agents 3. The Dark Side of Influence 4. Characteristics of Suggestible Targets 5. Influence Tactics-Hard and Soft 6. How to Make the Most of Soft Tactics 7. How Context Shapes Influence 8. Practicing Impression Management 9. Selling and Being Sold10. Delivering Effective Speeches11. Developing Negotiation Skills12. Becoming a Transformational LeaderLectures by Kenneth G. Brown, the University of Iowa.6 audio discs (approximately 6 hr.) : digital ; 4 3/4 in. + 1 course guidebook (iv, 104 pages : illustrations ; 19 cm).

    Relativity and quantum physics touch the very basis of physical reality, altering our commonsense notions of space and time, cause and effect. Both have reputations for complexity. But the basic ideas behind relativity and quantum physics are, in fact, simple and comprehensible by anyone. As Professor Wolfson points out, the essence of relativity can be summed up in a single sentence: The laws of physics are the same for all observers in uniform motion. The same goes for quantum theory, which is based on the principle that the "stuff " of the universe-matter and energy-is not infinitely divisible but comes in discrete chunks called "quanta." Profound ... Beautiful ... Relevant Why should you care about these landmark theories? Because relativity and quantum physics are not only profound and beautiful ideas in their own right, they are also the gateway to understanding many of the latest science stories in the media. These are the stories about time travel, string theory, black holes, space telescopes, particle accelerators, and other cutting-edge developments. Consider these ideas: Although Einstein's theory of general relativity dates from 1914, it has not been possible to test certain predictions until recently. The Hubble Space Telescope is providing some of the most striking confirmations of the theory, including certain evidence for the existence of black holes, objects that warp space and time so that not even light can escape. Also, the expansion of the universe predicted by the theory of general relativity is now a known rate. General relativity also predicts an even weirder phenomenon called "wormholes" that offer shortcuts to remote reaches of time and space. According to Einstein's theory of special relativity, two twins would age at different rates if one left on a high-speed journey to a distant star and then returned. This experiment has actually been done, not with twins, but with an atomic clock flown around the world. Another fascinating experiment confirming that time slows as speed increases comes from measuring muons at the top and bottom of mountains. A seemingly absurd consequence of quantum mechanics, called "quantum tunneling," makes it possible for objects to materialize through impenetrable barriers. Quantum tunneling happens all the time on the subatomic scale and plays an important role in electronic devices and the nuclear processes that keep the sun shining. Some predictions about the expansion of the universe were so odd that Einstein himself tried to rewrite the mathematics in order to eliminate them. When Hubble discovered the expansion of the universe, Einstein called the revisions the biggest mistake he had ever made. An intriguing thought experiment called "Schrödinger's cat" suggests that a cat in an enclosed box is simultaneously alive and dead under experimental conditions involving quantum phenomena. From Aristotle to the Theory of Everything Professor Wolfson begins with a brief overview of theories of physical reality starting with Aristotle and culminating in Newtonian or "classical" physics. Then he outlines the logic that led to Einstein's theory of special relativity, and the simple yet far-reaching insight on which it rests. With that insight in mind, you move on to consider Einstein's theory of general relativity and its interpretation of gravitation in terms of the curvature of space and time. Professor Wolfson then shows how inquiry into matter at the atomic and subatomic scales led to quandaries that are resolved-or at least clarified-by quantum mechanics, a vision of physical reality so at odds with our experience that it nearly defies language. Bringing relativity and quantum mechanics into the same picture leads to hypotheses about the origin, development, and possible futures of the entire universe, and the possibility that physics can produce a "theory of everything" to account for all aspects of the physical world. Fascinating Incidents and Ideas Along the way, you'll explore these fascinating incidents and ideas: In the 1880s, Albert Michelson and Edward Morley conducted an experiment to determine the motion of the Earth relative to the ether, which was a supposedly imponderable substance pervading all of space. You'll learn about their experiment, its shocking result, and the resulting theoretical crisis. In 1905, a young Swiss patent clerk named Albert Einstein resolved the crisis by discarding the ether concept and asserting the principle of relativity-that the laws of physics are the same for all observers in uniform motion. Relativity implies that the time order of events can be different in different reference frames. Does this wreak havoc with cause and effect? And why does Einstein assert that nothing can go faster than light? Shortly after publishing his 1905 paper on special relativity, Einstein realized that his theory required a fundamental equivalence between mass and energy, which he expressed in the equation E=mc2. Among other things, this famous formula means that the energy contained in a single raisin could power a large city for a whole day. Historically, the path to general relativity followed Einstein's attempt to incorporate gravity into relativity theory, which led to his understanding of gravity not as a force, but as a local manifestation of geometry in curved spacetime. Quantum theory places severe limits on our ability to observe nature at the atomic scale because it implies that the act of observation necessarily disturbs the thing that is being observed. The result is Werner Heisenberg's famous "uncertainty principle." Are quarks, the particles that make up protons and neutrons, the truly elementary particles? What are the three fundamental forces that physicists identify as holding particles together? Could they be manifestations of a single, universal force? A Teaching Legend On his own Middlebury College campus, Professor Wolfson is a teaching legend with an infectious enthusiasm for his subject and a knack for conveying difficult concepts in a way that fosters true understanding. He is the author of an introductory text on physics, a contributor to the esteemed publication Scientific American, and a specialist in interpreting science for the nonspecialist. In this course, Professor Wolfson uses extensive illustrations and diagrams to help bring to life the theories and concepts that he discusses. Thus we highly recommend our DVD version, although Professor Wolfson is mindful of our audio students and carefully describes visual materials throughout his lectures. Professor Richard Wolfson on the Second Edition of Einstein's Relativity: "The first version of this course was produced in 1995. In this new version, I have chosen to spend more time on the philosophical interpretation of quantum physics, and on recent experiments relevant to that interpretation. I have also added a final lecture on the theory of everything and its possible implementation through string theory. The graphic presentations for the DVD version have also been extensively revised and enhanced. But the goal remains the same: to present the key ideas of modern physics in a way that makes them clear to the interested layperson."

    As a result, whether we realize it or not, the drive to obtain food has been a major catalyst across all of history, from prehistoric times to the present. Epicure Jean-Anthelme Brillat-Savarin said it best: "Gastronomy governs the whole life of man." In fact, civilization itself began in the quest for food. Humanity's transition to agriculture was not only the greatest social revolution in history, but it directly produced the structures and institutions we call "civilization." In 36 fascinating lectures, award-winning Professor Albala puts this extraordinary subject on the table, taking you on an enthralling journey into the human relationship to food. With this innovative course, you'll travel the world discovering fascinating food lore and culture of all regions and eras - as an eye-opening lesson in history as well as a unique window on what we eat today.

    Whether you’re deciding which smart phone to purchase or which politician to believe, you think you are a rational being whose every decision is based on cool, detached logic, but here’s the truth: You are not so smart. You’re just as deluded as the rest of us--but that’s okay, because being deluded is part of being human. Growing out of David McRaney’s popular blog, You Are Not So Smart reveals that every decision we make, every thought we contemplate, and every emotion we feel comes with a story we tell ourselves to explain them, but often these stories aren’t true. Each short chapter--covering topics such as Learned Helplessness, Selling Out, and the Illusion of Transparency--is like a psychology course with all the boring parts taken out.Bringing together popular science and psychology with humor and wit, You Are Not So Smart is a celebration of our irrational, thoroughly human behavior.

    But there is a method for avoiding such pitfalls of human nature, and it's called skepticism. By using rational inquiry and seeing subjects from a scientific perspective, we can approach even the most sensitive claims with clear eyes to ultimately arrive at the truth. During 18 lectures that will surprise, challenge, and entertain you, you will learn how to think, not just what to think-and you'll come to understand why extraordinary claims require extraordinary evidence.You'll discover how skepticism can help differentiate between real science and pseudoscience, as well as between "scientific" history and pseudohistory-distinctions that have serious educational and political implications.Fascinating case studies illustrate how you can apply the methods of skepticism to detect specious claims and faulty logic in any scenario you encounter such as:•The methodology employed by Holocaust deniers•Arguments made by proponents of creationism•The biology of near-death experiences and the sensed-presence effect•Psychic abilities and other "paranormal" phenomena.As you learn how our brains work to form beliefs, you'll examine the classic fallacies of thought that lead us to experience mistakes in thinking and to form bad arguments in favor of our beliefs.Is there a God? Is there life after death? Is there a basis for morality without God? Skepticism 101 doesn't shy away from controversial questions, nor does it give final answers. What it offers are methods and hard evidence for rationally evaluating various claims and positions, and an opportunity to understand why you believe what you believe.Listening Length: 9 hours and 10 minutes

    Leman offers readers a fascinating and often funny look at how birth order affects personality, marriage and relationships, parenting style, career, and children.

    Wired for Story reveals these cognitive secrets--and it's a game-changer for anyone who has ever set pen to paper. The vast majority of writing advice focuses on writing well as if it were the same as telling a great story. This is exactly where many aspiring writers fail--they strive for beautiful metaphors, authentic dialogue, and interesting characters, losing sight of the one thing that every engaging story must do: ignite the brain's hardwired desire to learn what happens next. When writers tap into the evolutionary purpose of story and electrify our curiosity, it triggers a delicious dopamine rush that tells us to pay attention. Without it, even the most perfect prose won't hold anyone's interest. Backed by recent breakthroughs in neuroscience as well as examples from novels, screenplays, and short stories, Wired for Story offers a revolutionary look at story as the brain experiences it. Each chapter zeroes in on an aspect of the brain, its corresponding revelation about story, and the way to apply it to your storytelling right now.

    Unlike a novel, history book, or scientific publication, essays provide you with the versatility to express all the various facets that make you you. The concise and direct nature of an essay means that you may tap into your sense of wit, share your individual point of view, persuade others to your perspective, and record a part of your memories for future generations in as many distinct essay forms as you wish.Hide Full DescriptionDiscover the keys to unlocking your potential in essay writing with Becoming a Great Essayist. These 24 illuminating lectures explore numerous genres or types of essays, challenge you with stimulating writing prompts, and provide insights into how to get to know yourself like never before so that you may write honest, compelling, and GREAT essays. And because essays are so flexible in their style and function, the skills you build writing great essays may be applied to almost all other forms of writing.Dr. Jennifer Cognard-Black, Professor of English at St. Mary’s College of Maryland, is your expert guide. Professor Cognard-Black—who is an award-winning author, a 2012 Fulbright Scholar, and a former student of the renowned author Jane Smiley—has an intimate, honest, and direct approach. She teaches you that the versatility and expressiveness of the essay make it an ideal medium for crafting stories and drawing perspectives out of even the most reluctant writers. As Professor Cognard-Black notes, “The essay has no fixed parameters apart from including a first-person narrator who is intent on telling the truth. An essay’s form and style is entirely dependent upon your purpose—and your audience. You get to create a new form, and adopt a new style, with each essay that you write.… Essays explore. Essays imagine. Essays digress. Their structures don’t have to have fixed rules.” The goal of a great essay is to connect a personal experience, an idea, or a memory to the world outside of yourself—and the first step is to look deep within your memories, knowledge, and opinions to find that experience. When mastered, the ability to write a great essay provides a solid foundation that allows you to move into other forms of writing with both confidence and skill.The first step in your journey with Professor Cognard-Black is to redefine what the essay means. For many, the word “essay” brings flashbacks of the schoolroom. Whether you were the kind of student who couldn’t wait to get started or one who faced each writing assignment with a feeling of dread, this course will change how you think about and approach the essay. From the very first lecture, you’ll see how the five-paragraph essay you might remember is vastly different from the master-level essays you’ll review, analyze, and learn to create. You’ll get instrumental insight into what makes an essay great; learn how to work your own stories, perspectives, and memories into a compelling piece; and investigate what to do once you’ve crafted an essay that you want to share.Essay Types: From Personal to PublicSince the 16th century, essays have served as a means of connection: a way to persuade others to a certain perspective, a medium to tell a story, and a written record of individual and national histories. The word “essay” comes from the French essai, meaning an attempt or a trial, which speaks to the flexibility of the form in both delivery and outcomes. The essay itself is a thought experiment which can employ a variety of lengths, styles, and genres, including political, personal, humorous, and historical approaches. Further, a well-written essay may evoke an assortment of emotions or reactions. These works, often short yet profoundly poignant, have the power to make readers laugh, cry, think, or change their opinions or actions. Even the delivery platforms are versatile—essays are published in journals and newspapers, anthologies and collections, blogs and web pages, and more.When it comes to crafting a great piece of writing, Professor Cognard-Black begins with well-established principles derived from Aristotle, who believed that writers are most convincing when they create a strong ethos (or credibility), and then support this ethos with appeals to reason (logos) and emotion (pathos). Similar rhetorical strategies are still utilized today in creating compelling stories and arguments. Most importantly, essays use a convincing and honest first-person voice because the writer has a deep connection to the material that comes from living, witnessing, or caring profoundly about an experience. By merging what Aristotle calls the artistic proofs (the pathos of the essay, or the personal experience and thoughts, and the logos of the essay, or rationality) with the inartistic proofs (or research and data), your essay will come across as credible even to skeptical readers.Over these 24 enlightening lectures, you’ll delve into the various genres of the essay.Epistolary essays originated in the politics, philosophy, and theology of Greco-Roman rhetoricians. Letters or “epistles” are unlike any other means of communication, which is exactly what draws essay writers to them. Epistolary essays adopt elements that define the genre of the letter—its intimacy, immediacy, and materiality.Polemical essays are essays that strongly support one side of an argument.Historical essays draw from historical artifacts and scholars, as well as a writer’s ideas within her or his own historical moment.Humorous essays, more often than not, focus on a predicament or a situation where something goes wrong. As Aristotle noted, laughing at tragedy may be cathartic for the writer and the audience.Memoirs recall and meditate on the writer’s past, using that contemplation for self-reflection. A memoir essay must evolve from a writer’s intimate recollections of the past brought together with thoughtful reflections on those memories.And because understanding what makes a great essay requires that you read great essayists, this course also contains a treasure trove of selections from famous and lesser-known writers. You’ll be introduced to some of the greatest essayists of the ages who have pushed the limits of how essays are defined, including:Michel de Montaigne, whose 1580 collection Les Essais established the essay as a literary genreJoseph Addison and Sir Richard Steele, 18th-century British wits and protégées of Montaigne, who circulated their essays about manners and society in highly popular and somewhat scandalous periodicalsRalph Waldo Emerson, an American philosopher-poet, who wrote some of the first essays on nature and the environmentRainer Maria Rilke, an Austrian poet, who created intimate essays through personal letters, often on the topic of what it means to be an artistVirginia Woolf, an author who is widely considered one of the finest essayists of the 20th century, who wrote episodic pieces which have a dreamlike qualityMary McCarthy, an American author, critic, and political activist, who used essays to articulate sharply observant and often self-scrutinizing pointsYou’ll also sample contemporary essayists hailing from diverse backgrounds, such as Naomi Shihab Nye, Annie Dillard, Joan Didion, Barbara Kingsolver, David Sedaris, and Maya Angelou. In addition, you’ll have the unique opportunity to dig into the process of essay writing by looking at drafts of works in progress, including some from Professor Cognard-Black’s own students. Finally, each chapter will give you a chance to put into practice everything you’ve just learned.The Right and Wrong Ways to WriteAs you attempt to start writing your own essay, looking at a blank computer screen or piece of paper might be daunting. Professor Cognard-Black invites you to overcome this common stumbling block by considering that, unlike other forms of writing that are often strictly plotted or outlined, essays create their own forms as they go along. Aristotle called this process inventio or invention. This method means that you explore what the essay wants to say as you draft your piece. Rather than focusing on how precisely you want to form your thoughts into a specific structure on the page, you get to discover what happens as you get the raw material down—and this explosion of ideas and words becomes your first draft. As Professor Cognard-Black puts it, “The purpose of invention—of that first attempt to get your thoughts down on paper and give them a shape—is to explore and to discover what your essay wants to be about.”The process of invention is specific to each writer, and so with each essay, there’s a certain version of truth or memory that is created. But striving for the truth is essential. Sometimes that truth will reveal flaws in a precious idea or shine a light on the imperfect sides of humanity—people you know, people you care about, even members of your own family—but maintaining the intention of honesty will help you create and sustain a strong ethos or credibility. Keep in mind that your truth is only one version of events; each situation you write about contains many possible truths.Once the central purpose of each essay you write is clear, you then need a sense of direction as you revise. Opening sentences that preview the place, people, perspective, and purpose of your essays give your reader an invitation to join you on a journey into your chosen subject.While the essay is a very flexible form, there are mistakes that will weaken your writing, which Professor Cognard-Black explains in depth. Known to rhetorical theorists as logical fallacies, these potential pitfalls are easy to fall into and will ruin your essay’s credibility. They include:Faulty generalizations: when a writer makes a sweeping comment, reaches a decision based on too little evidence, or makes claims that are impossible to validateAd hominem arguments: its literal translation meaning “against the man,” this fallacy occurs when a writer attacks a person, rather than the idea under discussion, and occurs often in American popular culture and politicsAppeals to bandwagonism: when a writer attempts to win readers over to a specific opinion by claiming that it’s the most popular positionAnother factor to consider is the length of your essay. While essays don’t necessarily have length requirements, they do tend to cut to the chase. To keep your writing concise, clear, and to the point, Professor Cognard-Black recommends cutting everything you’ve written in half between the first and second draft. If your essay is 6,000 words, cut it to 3,000. Don’t discard the excess copy, but do revisit your edited version after a few days. You may be surprised at how often you don’t need that extra text.As you examine many types of essays, build a toolbox of abilities to help you polish and perfect your writing, and analyze samples of masterfully composed essays, you’ll find yourself exploring your own memories, opinions and stories in an entirely new way. The essay is, above all else, one of the most profoundly personal outlets for writing.While the goal of this course is to provide you with fundamental abilities that will improve your essays, the skills you will learn also provide a foundation to develop any writing project you undertake. Becoming a Great Essayist is an unrivalled opportunity to advance your critical and creative thinking skills, enhance your ability to master a strong and persuasive style, and most importantly, allow you to get to know your own inner voice.

    Who are we as a society? Who do we want to be? Who are we afraid we might become? When these questions are framed in the speculative versions of Heaven and Hell on earth, you won't find easy answers, but you will find tremendously insightful and often entertaining perspectives.Utopian and dystopian writing sits at the crossroads of literature and other important academic disciplines such as philosophy, history, psychology, politics, and sociology. It serves as a useful tool to discuss our present condition and future prospects - to imagine a better tomorrow and warn of dangerous possibilities. To examine the future of mankind through detailed and fascinating stories that highlight and exploit our anxieties in adventurous, thought-provoking, and engaging ways. From Thomas More's foundational text Utopia published in 1516 to the 21st-century phenomenon of The Hunger Games, dive into stories that seek to find the best - and the worst - in humanity, with the hope of better understanding ourselves and the world. Great Utopian and Dystopian Works of Literature delivers 24 illuminating lectures, led by Pamela Bedore, Associate Professor of English at the University of Connecticut, which plunge you into the history and development of utopian ideas and their dystopian counterparts. You'll encounter some of the most powerful and influential texts in this genre as you travel centuries into the past and thousands of years into the future, through worlds that are beautiful, laughable, terrifying, and always thought-provoking.

    It's nothing to be afraid of. It isn't the exclusive preserve of politicians: it's everywhere, from your argument with the insurance company to your plea to the waitress for a table near the window. It convicts criminals (and then frees them on appeal). It causes governments to rise and fall, best men to be shunned by brides, and people to march with steady purpose towards machine guns.In this highly entertaining (and persuasive) book, Sam Leith examines how people have taught, practised and thought about rhetoric from its Attic origins to its twenty-first century apotheosis. Along the way, he tells the stories of its heroes and villains, from Cicero and Erasmus, to Hitler, Obama - and Gyles Brandreth.

    Now she brings her vast experience, good cheer, and finely sharpened pencils to help the rest of us in a boisterous language book as full of life as it is of practical advice.Between You & Me features Norris's laugh-out-loud descriptions of some of the most common and vexing problems in spelling, punctuation, and usage—comma faults, danglers, "who" vs. "whom," "that" vs. "which," compound words, gender-neutral language—and her clear explanations of how to handle them. Down-to-earth and always open-minded, she draws on examples from Charles Dickens, Emily Dickinson, Henry James, and the Lord's Prayer, as well as from The Honeymooners, The Simpsons, David Foster Wallace, and Gillian Flynn. She takes us to see a copy of Noah Webster's groundbreaking Blue-Back Speller, on a quest to find out who put the hyphen in Moby-Dick, on a pilgrimage to the world's only pencil-sharpener museum, and inside the hallowed halls of The New Yorker and her work with such celebrated writers as Pauline Kael, Philip Roth, and George Saunders.Readers—and writers—will find in Norris neither a scold nor a softie but a wise and witty new friend in love with language and alive to the glories of its use in America, even in the age of autocorrect and spell-check. As Norris writes, "The dictionary is a wonderful thing, but you can't let it push you around."

    Our emotions, according to a recent theory, are imbued with intelligence, and a person's emotional repertoire is not a mattter of fate but a matter of emotional integrity.Parts 1 and 2 in separate containers.12 audiocassettes (720 min.) : analog, stereo, Dolby-processed + 2 course guidebooks.Contents:Lecture 1. Emotions as engagements with the world.lecture 2. The wrath of Achilles.lecture 3. It's good to be afraid.lecture 4. Lessons of love: Plato's Symposium.lecture 5. We are not alone: compassion and empathy.lecture 6. Noble? Or deadly sin: pride and shame --lecture 7. Nasty: Iago's envy, Othello's jealousy --lecture 8. Nastier: resentment and vengeance --lecture 9. A death in the family: the logic of grief --lecture 10: James and the bear: emotions and feelings --lecture 11. Freud's catharsis: the hydraulic model --lecture 12. Are emotions "in" the mind? --lecture 13. How emotions are intelligent --lecture 14. Emotions as judgments --lecture 15. Beyond boohoo and hooray --lecture 16. Emotions are rational --lecture 17. Emotions and responsibility --lecture 18. Emotions in ethics --lecture 19. Emotions and the self --lecture 20. What is emotional experience? --lecture 21. Emotions across cultures: universals --lecture 22. Emotions across cultures: differences --lecture 23. Laughter and music --lecture 24. Happiness and spirituality.

    Laura urgently reminds women that to take proper care of their husbands is to ensure themselves the happiness and satisfaction they yearn for in marriage.Women want to be in love, get married, and live happily ever after. Yet disrespect for men and disregard for the value, feelings, and needs of husbands has fast become the standard for male-female relations in America. Those two attitudes clash in unfortunate ways to create struggle and strife in what could be a beautiful relationship.Countless women call Dr. Laura, unhappy in their marriages and seemingly at a loss to understand the incredible power they have over their men to create the kind of home life they yearn for. Now, in The Proper Care and Feeding of Husbands, Dr. Laura shows you—with real-life examples and real-life solutions—how to wield that power to attain all the sexual pleasure, intimacy, love, joy, and peace you want in your life.Dr. Laura's simple principles have changed the lives of millions. Now they can change yours.

    Wade have on violent crime? Freakonomics will literally redefine the way we view the modern world.These may not sound like typical questions for an economist to ask. But Steven D. Levitt is not a typical economist. He is a much heralded scholar who studies the stuff and riddles of everyday life -- from cheating and crime to sports and child rearing -- and whose conclusions regularly turn the conventional wisdom on its head. He usually begins with a mountain of data and a simple, unasked question. Some of these questions concern life-and-death issues; others have an admittedly freakish quality. Thus the new field of study contained in this book: freakonomics.Through forceful storytelling and wry insight, Levitt and co-author Stephen J. Dubner show that economics is, at root, the study of incentives -- how people get what they want, or need, especially when other people want or need the same thing. In Freakonomics, they set out to explore the hidden side of ... well, everything. The inner workings of a crack gang. The truth about real-estate agents. The myths of campaign finance. The telltale marks of a cheating schoolteacher. The secrets of the Ku Klux Klan.What unites all these stories is a belief that the modern world, despite a surfeit of obfuscation, complication, and downright deceit, is not impenetrable, is not unknowable, and -- if the right questions are asked -- is even more intriguing than we think. All it takes is a new way of looking. Steven Levitt, through devilishly clever and clear-eyed thinking, shows how to see through all the clutter.Freakonomics establishes this unconventional premise: If morality represents how we would like the world to work, then economics represents how it actually does work. It is true that readers of this book will be armed with enough riddles and stories to last a thousand cocktail parties. But Freakonomics can provide more than that. It will literally redefine the way we view the modern world.(front flap)