On the cusp of decoding brain signals that govern motor skills, they are developing miraculous technologies to enable paraplegics and wounded soldiers to move prosthetic limbs, and the rest of us to manipulate computers and other objects through thought alone. These fiercely competitive scientists are vying for Defense Department and venture capital funding, prestige, and great wealth. Part life-altering cure, part science fiction, part military dream, these cutting-edge brain-computer interfaces promise to improve lives—but also hold the potential to augment soldiers' combat capabilities. In The Brain Electric, Malcolm Gay follows the dramatic emergence of these technologies, taking us behind the scenes into the operating rooms, start-ups, and research labs where the future is unfolding. With access to many of the field's top scientists, Gay illuminates this extraordinary race—where science, medicine, profit, and war converge—for the first time. But this isn't just a story about technology. At the heart of this research is a group of brave, vulnerable patient-volunteers whose lives are given new meaning through participating in these experiments. The Brain Electric asks us to rethink our relationship to technology, our bodies, even consciousness itself—challenging our assumptions about what it means to be human.

    Seasoned researchers and educators Gregory G. Colomb and Joseph M. Williams present an updated third edition of their classic handbook, whose first and second editions were written in collaboration with the late Wayne C. Booth. The Craft of Research explains how to build an argument that motivates readers to accept a claim; how to anticipate the reservations of readers and to respond to them appropriately; and how to create introductions and conclusions that answer that most demanding question, “So what?” The third edition includes an expanded discussion of the essential early stages of a research task: planning and drafting a paper. The authors have revised and fully updated their section on electronic research, emphasizing the need to distinguish between trustworthy sources (such as those found in libraries) and less reliable sources found with a quick Web search. A chapter on warrants has also been thoroughly reviewed to make this difficult subject easier for researchers Throughout, the authors have preserved the amiable tone, the reliable voice, and the sense of directness that have made this book indispensable for anyone undertaking a research project.

    Freed from the rigorous constraints of designing for real users, sci-fi production designers develop blue-sky interfaces that are inspiring, humorous, and even instructive. By carefully studying these "outsider" user interfaces, designers can derive lessons that make their real-world designs more cutting edge and successful.

    You don't have to be a fashionista or a design aficionado to adore this fascinating look at the power of one dress to change society.Join the Design Museum, the world's leading museum in contemporary design, on a guided tour of the 50 most important dresses in social history and design.Filled with pages of beautiful clothes, and the famous faces (and bodies) that put them on the world stage -including Wallis Simpson, Jackie Kennedy, Twiggy and Cher and, of course, Princess Di-this fun volume shares fascinating appraisals of what gave the 50 most important garments their iconic status.

    The book contains keys to figuring out construction in a direct, easy-to-follow, and highly visual manner. Art students, 3D sculptors and illustrators alike will find this manual a practical foundation upon which to build their knowledge of anatomy - an essential background for anyone wishing to draw or sculpt easily and with confidence! In this book you will find the most the important muscles, functions and actions of the human body. Over 500 drawings illustrate the range from simple anatomy studies to more complex tutorials. More than 250 photos have been drawn over, revealing the muscles.

    Let's face it: most of us have the confidence to improve the inside of our homes with a fresh coat of paint, new rugs, furniture, and fixtures. But when it comes to the outside of our most prized possession, we don't know where to start. That's where Julie Moir Messervy's Home Outside comes in. The acclaimed landscape designer walks the reader through the process of turning any property into the home outside you've always dreamed of. Focusing on key concepts like Finding Your Comfort Zone and Placing the Pieces, Messervy presents breathtaking plans for remarkable front and back lawns, entertainment areas, and contemplative retreats, as well as innovative ways to create a better flow between the inside and outside of a house.

    But there is a pattern to who succeeds and who doesn't. And engaging in the consistent practice of its pursuit is the best way forward.Based on the breakthrough Akimbo workshop pioneered by legendary author Seth Godin, The Practice will help you get unstuck and find the courage to make and share creative work. Godin insists that writer's block is a myth, that consistency is far more important than authenticity, and that experiencing the imposter syndrome is a sign that you're a well-adjusted human. Most of all, he shows you what it takes to turn your passion from a private distraction to a productive contribution, the one you've been seeking to share all along.With this book as your guide, you'll learn to dance with your fear. To take the risks worth taking. And to embrace the empathy required to make work that contributes with authenticity and joy.

    And all that remains is the faces and the names of the wives and the sons and the daughters.” – Gordon Lightfoot, “The Wreck of the Edmund Fitzgerald” The Great Lakes have claimed countless thousands of vessels over the course of history, but its biggest and most famous victim was the SS Edmund Fitzgerald, the largest ship of its day to sail the Great Lakes and still the largest to lie below Lake Superior’s murky depths. The giant ore freighter was intentionally built "within a foot of the maximum length allowed for passage through the soon-to-be completed Saint Lawrence Seaway.” but despite its commercial purpose, the Edmund Fitzgerald was also one of the most luxurious ships to ever set sail in the Great Lakes. One person who sailed aboard the ship recounted, “Stewards treated the guests to the entire VIP routine. The cuisine was reportedly excellent and snacks were always available in the lounge. A small but well stocked kitchenette provided the drinks. Once each trip, the captain held a candlelight dinner for the guests, complete with mess-jacketed stewards and special ‘clamdigger’ punch.” Indeed, when it was completed in 1957, the Edmund Fitzgerald was nearly 730 feet long and dubbed “Queen of the Lakes”, and it was so popular that people would wait along the shores to catch a glimpse of the famous boat. The ship had already earned various safety awards and never suffered a serious problem when it set sail from Superior, Wisconsin with over 26,000 tons of freight on November 9, 1975 and headed for a steel mill near Detroit. During that afternoon, however, the National Weather Service, which had earlier predicted that a storm would miss Lake Superior, revised its estimates and issued gale warnings. Over the course of the next 24 hours, the Fitzgerald and other ships in Lake Superior tried to weather the storm, but by the early evening hours of November 10, the Fitzgerald’s captain radioed other ships to report that the ship was having some problems and was taking on water. In the ship’s last radio contact, the captain reported that the ship and crew were “holding our own,” but just what happened next still remains a mystery to this day. Minutes after that last contact, the Edmund Fitzgerald stopped replying on the radio and no longer showed up on radar, indicating that it sank, but no distress signal was ever given, suggesting something catastrophic happened almost instantly. At the time the ship went down with all 29 of its crew, winds had reached about 60 miles per hour, waves were about 25 feet high, and rogue waves were measured at 35 feet. The wreck of the ship was found within days, and the fact that it was found in two large pieces suggest it broke apart on the surface of the lake, but it’s still unclear how that happened. Since her loss with all hands, people from all walks of life have weighed in on the ship’s fate, including official investigators, sailors, and meteorologists, but no one has yet to come to a clear conclusion about what exactly went wrong. Various theories have since been put forth, attributing the sinking to everything from rogue waves to the flooding of the cargo hold, but the loss made clear that more stringent regulations on shipping in the Great Lakes was necessary, and it was also a painful reminder of the dangers of maritime travel.

    We lack the fashion know-how we need to dress professionally and beautifully. In The Lost Art of Dress, historian and dressmaker Linda Przybyszewski reveals that this wasn't always true.In the first half of the twentieth century, a remarkable group of women -- the so-called Dress Doctors -- taught American women that knowledge, not money, was key to a beautiful wardrobe. They empowered women to design, make, and choose clothing for both the workplace and the home. Armed with the Dress Doctors' simple design principles -- harmony, proportion, balance, rhythm, emphasis -- modern American women from all classes learned to dress for all occasions in ways that made them confident, engaged members of society. A captivating and beautifully illustrated look at the world of the Dress Doctors, The Lost Art of Dress introduces a new audience to their timeless rules of fashion and beauty -- rules which, with a little help, we can certainly learn again.

    Emotional Design will appeal not only to designers and manufacturers but also to managers, psychologists, and general readers who love to think about their stuff.

    Beautiful Evidence is about how seeing turns into showing, how data and evidence turn into explanation. The book identifies excellent and effective methods for showing nearly every kind of information, suggests many new designs (including sparklines), and provides analytical tools for assessing the credibility of evidence presentations (which are seen from both sides: how to produce and how to consume presentations). For alert consumers of presentations, there are chapters on diagnosing evidence corruption and PowerPoint pitches. Beautiful Evidence concludes with two chapters that leave the world of pixel and paper flatland representations - and move onto seeing and thinking in space land, the real-land of three-space and time.

    When evidence at the latest scene suggests that a massive predator may be the source of the carnage, a local crocodilian specialist is brought in as a consultant. Soon an effort is launched by the police and the coast guard to successfully locate and capture the ancient creature, which threatens the lives of everyone in the expedition, as well as the surrounding communities.

    But with a typical price tag of $5,000 to $10,000 for a usability consultant to conduct each round of tests, it rarely happens. In this how-to companion to Don't Make Me Think: A Common Sense Approach to Web Usability, Steve Krug spells out an approach to usability testing that anyone can easily apply to their own web site, application, or other product. (As he said in Don't Make Me Think, "It's not rocket surgery".)In this new book, Steve explains how to: -Test any design, from a sketch on a napkin to a fully-functioning web site or application-Keep your focus on finding the most important problems (because no one has the time or resources to fix them all)-Fix the problems that you find, using his "The least you can do" approachBy pairing the process of testing and fixing products down to its essentials (A morning a month, that's all we ask ), Rocket Surgery makes it realistic for teams to test early and often, catching problems while it's still easy to fix them. Rocket Surgery Made Easy adds demonstration videos to the proven mix of clear writing, before-and-after examples, witty illustrations, and practical advice that made Don't Make Me Think so popular.

    So when she discovered that schools today forego handwriting drills in favor of teaching something called keyboarding, it gave her pause: “There is a widespread belief that, in a digital world, forming letters on paper with a pen is pointless and obsolete,” she says, “and anyone who thinks otherwise is right up there with folks who still have fallout shelters in their backyards.”Florey tackles the importance of writing by hand and its place in our increasingly electronic society in this fascinating exploration of the history of handwriting. Weaving together the evolution of writing implements and scripts, pen-collecting societies, the golden age of American penmanship, the growth in popularity of handwriting analysis, and the many aficionados who still prefer scribbling on paper to tapping on keys, she asks the question: Is writing by hand really no longer necessary in today’s busy world?

    Throughout, the emphasis is on promoting a plain English style. This little book can help you communicate more effectively by showing you how to enliven your sentences.