Book picks similar to
The Art of Selling by Zig Ziglar
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Be the Better Broker, Volume 1: Become A Top Producer: A Study of Mortgage Agents, Originators and Loan Officers
Dustan Woodhouse - 2015
This volume (1) focuses on the traits, habits, and skills to start forming before you enter the business. This is the top producer starter kit. This book is about putting you on a path to success prior even to being licensed. Loaded with specific actions to take today, actions that will improve your value to clients and employers alike. Are you ready to Be the Better Broker?
Jab, Jab, Jab, Right Hook: How to Tell Your Story in a Noisy Social World
Gary Vaynerchuk - 2013
Even companies committed to jabbing-patiently engaging with customers to build the relationships so crucial to successful social media campaigns-still yearn to land the powerful, bruising swing that will knock out their opponent or their customer's resistance in one tooth-spritzing, killer blow. Right hooks, after all, convert traffic to sales. They easily show results and ROI. Except when they don't.In the same passionate, street-wise style readers have come to expect, Gary Vaynerchuk is on a mission to improve marketers' right hooks by changing the way they fight to make their customers happy, and ultimately to compete. Thanks to the massive change and proliferation in social media platforms in the last four years, the winning combination of jabs and right hooks is different now. Communication is still key, but context matters more than ever. It's not just about developing high-quality content, but developing high-quality content perfectly adapted to specific social media platforms and mobile devices-content tailor-made for Facebook, YouTube, Instagram, Pinterest, Twitter, and Tumblr. A mash-up of the best elements of Crush It! and The Thank You Economy with a 2013 spin, here is a blueprint to social media marketing strategies that really works.
Stealing the Corner Office: The Winning Career Strategies They'll Never Teach You in Business School
Brendan Reid - 2014
It is a unique collection of controversial but highly effective tactics for middle managers and aspiring executives who want to learn the real secrets for moving up the corporate ladder. Unlike virtually all other business books--which are based on the assumption that corporations are logical and fair--Stealing the Corner Office explores the unconventional tactics people less competent than you use to get ahead and stay ahead. It is your proven playbook to thrive and win in an imperfect corporate world.Stealing the Corner Office will teach you:How incompetent people so often get ahead, and what you can learn from them.How to make universally flawed corporate policies work in your favor.Why showing too much passion for your ideas can be career suicide.Why delivering results should never be your highest priority.These and many more controversial tactics will change the way you look at your career and how you manage projects, people, and priorities. Apply the 10 principles in Stealing the Corner Office and watch your career take off!
No Time for Tact: 365 Days of the Wit, Words, and Wisdom of Larry Winget
Larry Winget - 2009
No Time for Tact is the ultimate wake-up call for anyone who's looking for a lifeline and true empowerment. Packed with memorable gems and signature Winget quips including: • "Stress comes from knowing what is right and doing what is wrong." • "When people say, 'Let me be honest with you,' it means in the past, they haven't been." • "If you are unhappy, unsuccessful, broke, or sick-please just keep it to yourself. The rest of us don't want to hear it, so don't feel compelled to share!" • "Training is expensive. Books are expensive. Going to seminars is expensive. Being stupid is even more expensive." No one does what Larry does, says what he says, or looks the way he looks! He is truly one of the most unique and outrageous professional speakers and business authors out there today. No Time for Tact is a daily kick in the pants, 365 days of Larry Winget wisdom, full of advice harvested from his past books on career, personal finance, leadership, family, and customer service, which have topped the Wall Street Journal, BusinessWeek, and New York Times bestseller lists.
Buy Low Rent High: How anyone can be financially free in the next 12 months by investing in property
Samuel Leeds - 2017
Being able to make complicated strategies become simple philosophies, Samuel has earned a reputation for being one of the most inspiring investors in the U.K.
100 Property Investment Tips: Learn from the experts and accelerate your success
Rob Dix - 2015
From sussing out the best deals and financing your investment to organising your taxes and dealing with tenants, it's all here - helping you to make more money with less stress.Among the 100 curated, carefully organised property investment tips in this book, you'll learn: Why you're doing your calculations all wrong How to use leverage to multiply your returns How to delegate The realistic alternatives to buy-to-let Why - and how - to buy below market value How to compete when you're constantly priced out by other buyers Ways to add value How to win at auctions Why you should get over your fear of interest-only mortgages What counts as an "expense" - and how to claim it A ton of nifty property investment tips, tricks and hacks for sourcing, financing and managing your propertyThe tips are organised into the following sections: Get started in property investment Find a deal Finance your investment Deal with tenants and management Focus on your strategy and goals Sort out your tax and accounts Tips, tricks and hacksWhatever your level of experience, you're sure to find some great new ideas to make you a more effective property investor.
Everyman's War
Raghu Raman - 2013
Defence, internal security and terrorism are important yet closely guarded issues. Even as outrage over safety of women and rising terror take centrestage, there continues to be limited access to information on the subjects of national defence and security - especially in a language that a layman can understand. Raghu Raman, an expert on security and terrorism, presents issues of defence, strategy and national security in an engaging narrative, with historical and contemporary examples. He recalibrates the great ‘India rising’ story with its real and present dangers and the role of a regular citizen in this everyman’s war.
Your Money or Your Life - Abridged
Vicki Robin - 2009
Vicki Robin offers Your Money or Your Life, an original audio adaptation of the New York Times bestselling book that has helped more than 600,000 people worldwide gain greater financial freedom. Join this acclaimed author for hands-on tools and insights that will help you reach new levels of comfort, competence, and consciousness around your personal finances. Building on the recent updates and revisions to the book Your Money or Your Life (Penguin, 2008), this two-CD program reflects the major social, technological, and environmental changes since its first publication in 1992 plus wisdom from 15 years of readers lived experiences including: --How to develop your financial intelligence, integrity, and independence--the three keys to lasting fulfillment. --A million-and-one sure ways to save money how controlling your spending starts with controlling your thoughts. --How to manage your money so that you have a life you love with the money you have. Whether you're trying to plan for your future, recover from poor choices in the past, or manage your finances better, Your Money or Your Lifeprovides proven tools and powerful teachings to help you get there no matter what financial storm blows your way.
Good to Great: Why Some Companies Make the Leap... and Others Don't
James C. Collins - 2001
The findings will surprise many readers and, quite frankly, upset others.The ChallengeBuilt to Last, the defining management study of the nineties, showed how great companies triumph over time and how long-term sustained performance can be engineered into the DNA of an enterprise from the very beginning. But what about the company that is not born with great DNA? How can good companies, mediocre companies, even bad companies achieve enduring greatness? The StudyFor years, this question preyed on the mind of Jim Collins. Are there companies that defy gravity and convert long-term mediocrity or worse into long-term superiority? And if so, what are the universal distinguishing characteristics that cause a company to go from good to great?The StandardsUsing tough benchmarks, Collins and his research team identified a set of elite companies that made the leap to great results and sustained those results for at least fifteen years. How great? After the leap, the good-to-great companies generated cumulative stock returns that beat the general stock market by an average of seven times in fifteen years, better than twice the results delivered by a composite index of the world's greatest companies, including Coca-Cola, Intel, General Electric, and Merck. The ComparisonsThe research team contrasted the good-to-great companies with a carefully selected set of comparison companies that failed to make the leap from good to great. What was different? Why did one set of companies become truly great performers while the other set remained only good? The FindingsThe findings of the Good to Great study will surprise many readers and shed light on virtually every area of management strategy and practice. The findings include:Level 5 Leaders: The research team was shocked to discover the type of leadership required to achieve greatness.The Hedgehog Concept (Simplicity within the Three Circles): To go from good to great requires transcending the curse of competence.A Culture of Discipline: When you combine a culture of discipline with an ethic of entrepreneurship, you get the magical alchemy of great results. Technology Accelerators: Good-to-great companies think differently about the role of technology.The Flywheel and the Doom Loop: Those who launch radical change programs and wrenching restructurings will almost certainly fail to make the leap.
ABM is B2B.: Why B2B Marketing and Sales is Broken and How to Fix it
Sangram Vajre - 2019
As a business, how can you break that trend and achieve client fidelity?
In this book we reveal the secrets behind the framework that will sell and retain your customers.
Did you know that less than one percent of all leads become customers? It is a true and shocking stat, but there is a way to stop the waste and flip this around. In this highly anticipated book, we reveal the secrets behind our signature TEAM - Target, Engage, Activate, and Measure - framework to transform your approach to market, increase sales, and retain your ideal customers. Account-Based Marketing (ABM) is the new B2B. It‘s time to challenge the status quo of B2B Marketing and Sales, and transition to what the business arena already expects as the updated B2B model. A transformation like this can only happen through an account-based approach that unites marketing, sales, and customer success teams (go-to-market teams) as #OneTeam. In summary, the TEAM framework coupled with the account-based approach enables your company to focus on the target accounts, engage them in a meaningful way, activate the sales team with top tier accounts proactively, and finally measure success based on business outcomes over vanity metrics. It's time to take the lead and transition your business to ABM.
The process is simple when you have the right book - ABM is B2B. What are you waiting for?
The Gift of Struggle: Life-Changing Lessons about Leading
Bobby Herrera - 2019
In the moment, those situations require strength, patience, perseverance and courage. With time, those struggles provide us lessons for how to be better leaders. Bobby Herrera learned to see those struggles as gifts. As the co-founder and CEO of Populus Group, Bobby never imagined the challenges of building a $500 million organization that serves tens of thousands of people. Throughout his life, he experienced the divergence between the intentional leader he wanted to be, and the less engaged version of him that showed up at the office every day. One day at a company meeting, he decided to share a story about one of his first struggles as a young adult. That story, a pivotal experience that had transformed Bobby's life, inspired his employees with its radical transparency, humility and the idealism of Bobby's dreams for the company. In The Gift of Struggle, Bobby shares twelve of those stories from his leadership journey. Each chapter shares the details of the story, the broader lesson any leader can apply, a set of questions to reflect on, and an afterword for how the story later unfolded in Bobby's life. Building on Bobby's efforts, this book inspires readers to find their own stories, share their gifts of struggle with others, and become the leader they imagine they can be.
Social Media: Strategies To Mastering Your Brand- Facebook, Instagram, Twitter and Snapchat (Social Media, Social Media Marketing)
David Kelly - 2016
You'll be excited to see all the opportunities from your social media growth and presence just from these advanced strategies. Would you like to know more about: The Advance Strategies That The Pros Use. Doubling Your Instagram Followers Understanding Facebook Ad marketing Top Strategies For Growth Monetizing Your Social Media This book breaks training down into easy-to-understand modules. It starts from the very beginning of dog training, so you can get great results - even as a beginner! Download Social Media:Strategies To Mastering Your Brand- Facebook, Instagram, Twitter and Snapchat Scroll to the top and select the "BUY" button for instant download. You’ll be happy you did!
How to Self-Promote without Being a Jerk
Bruce Kasanoff - 2014
Thanks to Bruce Kasanoff’s engaging writing and sage advice, this is an enjoyable book that’s full of new ideas to put into action immediately." -- Adam Grant, Wharton professor and bestselling author of Give and Take Do you feel uncomfortable blowing your own horn? Do you struggle to get your fair share of attention? If either is true, this little gem of a book is for you. It provides you with quick and effective tips on the most appropriate ways to make a name for yourself in our hyper-connected world. The book is organized around the author's "Simplify Your Future" framework for managing your career and life: Be generous and expert, trustworthy and clear, open-minded and adaptable, persistent and present.
The 80/20 Principle: The Secret to Achieving More with Less
Richard Koch - 1997
Although the 80/20 principle has long influenced today's business world, author Richard Koch reveals how the principle works and shows how we can use it in a systematic and practical way to vastly increase our effectiveness, and improve our careers and our companies.The unspoken corollary to the 80/20 principle is that little of what we spend our time on actually counts. But by concentrating on those things that do, we can unlock the enormous potential of the magic 20 percent, and transform our effectiveness in our jobs, our careers, our businesses, and our lives.