I'm pretty sure muscles lack cognitive abilities, but this approach is a good way to just confuse you instead.You don't need to burn through buckets of protein powder every month, stuffing down enough protein each day to feed a third world village. You don't need to toil away in the gym for a couple of hours per day, doing tons of sets, supersets, drop sets, giant sets, etc. (As a matter of fact, this is a great way to stunt gains and get nowhere.)You don't need to grind out hours and hours of boring cardio to shed ugly belly fat and love handles and get a shredded six-pack. (How many flabby treadmillers have you come across over the years?)You don't need to completely abstain from "cheat" foods while getting down to single-digit body fat percentages. If you plan cheat meals correctly, you can actually speed your metabolism up and accelerate fat loss.In this book you're going to learn something most guys will never know: The exact formula of exercise and eating that makes putting on 10 to 15 pounds of quality lean mass a breeze...and it only takes 8-12 weeks.This book reveals secrets like...The 6 biggest myths & mistakes of building muscle that stunt 99% of guys' muscle gains. (These BS lies are pushed by all the big magazines and even by many trainers.) (Page 28)How to get a lean, cut physique that you love (and that girls drool over) by spending no more than 5 percent of your time each day. (Page 61)The 4 laws of muscle growth that, when applied, turn your body into an anabolic, muscle-building machine. You'll be shocked at how easy it really is to get big once you know what you're doing... (Page 32)How to develop a lightning-fast metabolism that burns up fat quickly and leaves you feeling full of energy all day long. (Page 41)The carefully-selected exercises that deliver MAXIMUM results for your efforts, helping you build a big, full chest, a wide, tapered back, and bulging biceps. (Page 91)A no-BS guide to supplements that will save you hundreds if not THOUSANDS of dollars each year that you would've wasted on products that are nothing more than bunk science and marketing hype. (Page 100)How to get shredded while still indulging in the "cheat" foods that you love every week like pasta, pizza, and ice cream. (Page 83)And a whole lot more!The bottom line is you CAN achieve that "Hollywood hunk" body without having your life revolve around it--no long hours in the gym, no starving yourself, no grueling cardio that turns your stomach. Imagine, just 12 weeks from now, being constantly complimented on how you look and asked what the heck you're doing to make such startling gains. Imagine enjoying the added benefits of high energy levels, no aches and pains, better spirits, and knowing that you're getting healthier every day.SPECIAL BONUS FOR READERS!With this book you'll also get a free 75-page bonus report from the author called "The Year One Challenge." In this bonus report, you'll learn exactly how to train, eat, and supplement to make maximum gains in your first year of training. By applying what you learn in the book and in this report, you can make more progress in one year than most guys make in three, four, or even five (seriously!).

    Plus, all the features that have made this book a classic are here: -Arnold's tried-and-true tips for sculpting, strengthening, and defining each and every muscle to create the ultimate buff physique -The most effective methods of strength training to stilt your needs, whether you're an amateur athlete or a pro bodybuilder preparing for a competition -Comprehensive information on health, nutrition, and dietary supplements to help you build muscle, lose fat, and maintain optimum energy -Expert advice on the prevention and treatment of sports-related injuries -Strategies and tactics for competitive bodybuilders from selecting poses to handling publicity -The fascinating history and growth of bodybuilding as a sport, with a photographic “Bodybuilding Hall of Fame” -And, of course, Arnold's individual brand of inspiration and motivation throughout Covering every level of expertise and experience, The New Encyclopedia of Modern Bodybuilding will help you achieve your personal best. With his unique perspective as a seven-time winner of the Mr. Olympia title and all international film star, Arnold shares his secrets to dedication, training, and commitment, and shows you how to take control of your body and realize your own potential for greatness.

    

    Science and Development of Muscle Hypertrophy is a comprehensive compilation of science-based principles to help professionals develop muscle hypertrophy in athletes and clients. With more than 825 references and applied guidelines throughout, no other resource offers a comparable quantity of content solely focused on muscle hypertrophy. Readers will find up-to-date content so they fully understand the science of muscle hypertrophy and its application to designing training programs.Written by Brad Schoenfeld, PhD, a leading authority on muscle hypertrophy, this text provides strength and conditioning professionals, personal trainers, sport scientists, researchers, and exercise science instructors with a definitive resource for information regarding muscle hypertrophy--the mechanism of its development, how the body structurally and hormonally changes when exposed to stress, ways to most effectively design training programs, and current nutrition guidelines for eliciting hypertrophic changes. The full-color book offers several features to make the content accessible to readers:- Research Findings sidebars highlight the aspects of muscle hypertrophy currently being examined to encourage readers to re-evaluate their knowledge and ensure their training practices are up to date.- Practical Applications sidebars outline how to apply the research conclusions for maximal hypertrophic development.- Comprehensive subject and author indexes optimize the book's utility as a reference tool.- An image bank containing most of the art, photos, and tables from the text allows instructors and presenters to easily teach the material outlined in the book.Although muscle hypertrophy can be attained through a range of training programs, this text allows readers to understand and apply the specific responses and mechanisms that promote optimal muscle hypertrophy in their athletes and clients. It explores how genetic background, age, sex, and other factors have been shown to mediate the hypertrophic response to exercise, affecting both the rate and the total gain in lean muscle mass. Sample programs in the text show how to design a three- or four-day-per-week undulating periodized program and a modified linear periodized program for maximizing muscular development.Science and Development of Muscle Hypertrophy is an invaluable resource for strength and conditioning professionals seeking to maximize hypertrophic gains and those searching for the most comprehensive, authoritative, and current research in the field.

    Strength Training Anatomy, with over 850,000 copies already sold, brings anatomy to life with more than 400 full-color illustrations. This detailed artwork showcases the muscles used during each exercise and delineates how these muscles interact with surrounding joints and skeletal structures. Like having an X-ray for each exercise, the information gives you a multilateral view of strength training not seen in any other resource.This bestseller also contains new information on common strength training injuries and preventive measures to help you exercise safely. Chapters are devoted to each major muscle group, with 115 total exercises for arms, shoulders, chest, back, legs, buttocks, and abdomen.

    Based on a combined 60+ years of academic expertise, elite-level coaching experience, and the observation of thousands of novice trainees, the authors present a chronological analysis of the response to exercise as it varies through the training history of the athlete, one that reflects the realities of human physiology, sports psychology, and common sense. Contrary to the one-size-fits-all models of periodization offered elsewhere, Practical Programming explains the differences in response to exercise commonly observed between athletes at the novice, intermediate, and advanced levels, explains these differences in the context of the relevant exercise science, and presents new training models that actually work for athletes at all levels of experience. Complete with new, innovative graphical representations of cutting-edge concepts in exercise programming, Practical Programming is sure to become a standard reference in the field of exercise and human performance. Contributor: Glenn Pendlay

    In Becoming a Supple Leopard, Kelly Starrett—founder of MobilityWod.com—shares his revolutionary approach to mobility and maintenance of the human body and teaches you how to hack your own human movement, allowing you to live a healthy, happier, more fulfilling life.Performance is what drives the human animal, but the human animal can be brought to an abrupt halt by dysfunctional movement patterns. Oftentimes, the factors that impede performance are invisible to not only the untrained eye, but also the majority of athletes and coaches. Becoming a Supple Leopard makes the invisible visible. In this one of a kind training manual, Starrett maps out a detailed system comprised of more than two hundred techniques and illuminates common movement errors that cause injury and rob you of speed, power, endurance, and strength. Whether you are a professional athlete, a weekend warrior, or simply someone wanting to live healthy and free from restrictions, Becoming a Supple Leopard, will teach you how to maintain your body and harness your genetic potential. Learn How to: Pprevent and rehabilitate common athletic injuries Overhaul your movement habits quickly identify, diagnose, and fix inefficient movement patterns Problem solve for pain and dysfunction in austere environments with little equipment Fix poor mechanics that rob power, bleed force, and dump torque Unlock reservoirs of athletic capacity you didn't know you had Identify and fix poor movement patterns in children Reverse the aging process Develop strategies that restore function to your joints and tissues Accelerate recovery after training sessions and competition Create personalized mobility prescriptions to improve movement efficiency Improve your quality of life through regained work capacity Run faster, jump higher, and throw farther

    But there’s a problem: What do we do next? There are countless books on diet and exercise, hundreds of machines, devices and gimmicks to train people, and new gadgets and gizmos are popping up with every passing day. Can You Go? answers this question: What do we need to do next? Appropriate assessment leads to an appropriate answer. When we find a mobility issue, let’s focus on mobility work. The same is true for both body composition and strength—we focus on what we need to do, not what we want to do. For the performance athlete, sometimes assessment can be the short, brutal and harsh question, “Can you go?” Lessons from this frankness can be learned by both the coach and the trainer. The deconditioned and the elite share the same basic human body. Our job is to enhance performance and quality of life with every training situation.

    Providing the most effective, efficient, inexpensive, and convenient routine for exercise available, this simple program requires no gym or weights—only the human body. For thousands of years—from Ancient Greece’s Olympic athletes to tomorrow’s U.S. Special Forces—humanity’s greatest physical specimens have not relied on fitness centers or dumbbells, but have rather utilized their own bodies as the most advanced fitness machines ever created. These 107 exercises are presented in a clear, concise, and complete manner for men and women of all athletic ability levels.

    Doug McGuff to present a scientifically proven formula for maximizing muscle development in just 12 minutes a week. Backed by rigorous research, the authors prescribe a weekly high-intensity program for increasing strength, revving metabolism, and building muscle for a total fitness experience.

    It shows that when the right combination of nutrients is delivered at the right time, one can activate his/her body's muscle machinery to increase muscle strength, improve endurance and increase lean muscle mass.

    

    Checking in at nearly 400 pages, Scientific Principles is co-authored by Dr. Mike Israetel (author of The Renaissance Diet), Dr. James Hoffmann (Exercise Science Professor at Temple University) and Chad Wesley Smith (Top 10 Raw Powerlifter of All-Time). This trio of authors has given Scientific Principles a unique combination of scientific and practical knowledge, not found in any other text. Covered in Scientific Principles of Strength Training are...-In depth definitions of important strength training and programming terms.-Nuanced discussions of the following foundational training principles and how they can influence your training and program design...SpecificityOverloadFatigue ManagementSRAVariationPhase PotentiationIndividual Differences-Various powerlifting periodization schemes and their strengths/weaknesses-Myths, Fallacies and Fads in PowerliftingScientific Principles goes far beyond just giving you sets and reps to use for a few weeks or months, rather it will empower you with knowledge to create effective training programs and make informed answers to tough training problems for a lifetime.

    It is written by a man who has discovered these secrets the hard way - through long years of trial and error. Using the information in this manual will allow you master the art and science of losing body fat by a shorter and less costly route; by “modeling” those who have gone before you and learning from an expert. This book was written for you as a simple, yet detailed instruction manual. You get step-by-step instructions: Do this, don’t do that, eat this, don’t eat that, and so on. This is not just an informational book – it is a complete system that will take you from where you are now to where you want to be – in the shortest possible period of time.

    A new coauthor, Dr. William Kraemer, joins Dr. Vladimir Zatsiorsky in expanding on the principles and concepts needed for training athletes. Among Dr. Kraemer's contributions are three new chapters targeting specific populations--women, young athletes, and seniors--plus the integration of new concepts into the other chapters.Together the authors have trained more than 1,000 elite athletes, including Olympic, world, continental, and national champions and record holders. The concepts they divulge are influenced by both Eastern European and North American perspectives. The authors integrate those concepts in solid principles, practical insights, coaching experiences, and directions based on scientific findings. This edition is much more practical than its predecessor; to this end, the book provides the practitioner with the understanding to craft strength training programs based on individuals' needs.Science and Practice of Strength Training, Second Edition, shows that there is no one program that works for any one person at all times or for all conditions. This book addresses the complexity of strength training programs while providing straightforward approaches to take under specific circumstances. Those approaches are applied to new physiological concepts and training practices, which provide readers with the most current information in the science and practice of strength training. The approaches are also applied to the three new chapters, which will help readers design safe and effective strength training programs for women, young athletes, and seniors. In addition, the authors provide examples of strength training programs to demonstrate the principles and concepts they explain in the book.The book is divided into three parts. Part I focuses on the basis of strength training, detailing concepts, task-specific strength, and athlete-specific strength. Part II covers methods of strength conditioning, delving into training intensity, timing, strength exercises, injury prevention, and goals. Part III explores training for specific populations. The book also includes suggested readings that can further aid readers in developing strength training programs.This expanded and updated coverage of strength training concepts will ground readers in the understanding they need in order to develop appropriate strength training programs for each person that they work with.