Book picks similar to
The Wired Society by James Martin
non-fiction
technology
marketing
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The Master Algorithm: How the Quest for the Ultimate Learning Machine Will Remake Our World
Pedro Domingos - 2015
In The Master Algorithm, Pedro Domingos lifts the veil to give us a peek inside the learning machines that power Google, Amazon, and your smartphone. He assembles a blueprint for the future universal learner--the Master Algorithm--and discusses what it will mean for business, science, and society. If data-ism is today's philosophy, this book is its bible.
Speccy Nation
Dan Whitehead - 2012
The British games industry would go on to create such hits as Tomb Raider and Grand Theft Auto, our innovation and imagination the envy of the world, our programmers the most sought after talent in the fastest growing entertainment medium in history.And it all started here.Welcome to the Speccy Nation.Join veteran games journalist and author Dan Whitehead on a journey through fifty games that helped to define the golden age of British gaming. From the timeless classics to unlikely cult favourites, and even the games so eccentric they could only have come from Britain in the 1980s.Part nostalgic look at the past, and part critical eye on the present and future, Speccy Nation is essential reading for all retro gaming enthusiasts.Includes a foreword by Your Sinclair's Phil "Snouty" South.
Persuasive Technology: Using Computers to Change What We Think and Do
B.J. Fogg - 2002
B.J. Fogg, director of the Persuasive Technology Lab at Stanford University. Fogg has coined the phrase Captology(an acronym for computers as persuasive technologies) to capture the domain of research, design, and applications of persuasive computers.In this thought-provoking book, based on nine years of research in captology, Dr. Fogg reveals how Web sites, software applications, and mobile devices can be used to change people's attitudes and behavior. Technology designers, marketers, researchers, consumers--anyone who wants to leverage or simply understand the persuasive power of interactive technology--will appreciate the compelling insights and illuminating examples found inside.Persuasive technology can be controversial--and it should be. Who will wield this power of digital influence? And to what end? Now is the time to survey the issues and explore the principles of persuasive technology, and B.J. Fogg has written this book to be your guide.
Amazon Echo: 2017 Edition - User Guide and Manual - Learn It Live It Love It
Dominic West - 2016
It’s compatible with a vast array of other electronics and online platforms. It can answer questions, control smart devices, play music, and more. It responds to the names “Echo” and “Alexa”.
What does this book offer?
Amazon Echo: The Ultimate Guide To Amazon Echo – 2017 Edition explains how you can best use the Echo’s wealth of powerful features: Setting Up Your Echo for the First Time Interacting Verbally with Alexa Setting Up Pandora on Your Echo Connecting your Google Calendar to Your Echo Amazon Echo IFTTT Channel Advice Fun (and Sleepy time) Echo Activities for Kids! Making Echo Part of Your Fitness Routine and even Streamlining Your Business with Echo!
Who is Alexa?
Alexa is your cloud-based, voice-activated personal assistant. Unlike other digital assistants, she has a smooth, life-like voice and an incredible variety of skills. She’s your new best friend – in a box! When you download Amazon Echo: The Ultimate Guide To Amazon Echo – 2017 Edition, you’ll find out how to engage with Alexa and maximize your use of her powerful skills. As you use your Echo, Alexa adapts to your speech patterns, vocabulary, and personal preferences. You can even download and install the Alexa Skills Kit to install her on your other devices!
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Make Money from Non-Fiction Kindle Books: How to Maximize Your Royalties, Get Paid to Capture Leads and Rapidly Build a Successful "Backend" Business
John Tighe - 2015
This is not a book about how to write or market Kindle books...This is a book about
how to make money
from non-fiction Kindle books.That distinction is critical. Before you even think about what to write or how to market your books you need to be crystal clear on how you plan to make money from them. Most people don’t bother and they leave a huge amount of money on the table as a result!They could be losing anywhere from thousands of dollars a year to tens of thousands or even hundreds of thousands…It depends on the number of Kindle books they have and the nature of their Kindle business and the crazy thing is they don’t even know it!I don’t want you to make that make that mistake. I don’t want you to leave thousands of dollars on the table month after month because you didn’t know how to tap into the multiple income streams that are possible through Kindle books.I don’t want you to be out of pocket to the tune of thousands of dollars because you weren’t aware of how simple pricing strategies can triple your royalties or double your leads overnight.This book will help you think through how you will make money from your non-fiction Kindle books so that you can maximize your income from each one.If you get this right then you have the chance to achieve something that’s both very rare and very special. You have the chance to build powerful income streams and start living life on your terms.
Ebook: Design Thinking (Innovation Trends Series)
BBVA Innovation Center - 2015
In this issue you will find out all there is to be known about Design Thinking, the different and creative approach to businesses everyday challenges.
If Then: How the Simulmatics Corporation Invented the Future
Jill Lepore - 2020
Jill Lepore, best-selling author of These Truths, came across the company’s papers in MIT’s archives and set out to tell this forgotten history, the long-lost backstory to the methods, and the arrogance, of Silicon Valley.Founded in 1959 by some of the nation’s leading social scientists—“the best and the brightest, fatally brilliant, Icaruses with wings of feathers and wax, flying to the sun”—Simulmatics proposed to predict and manipulate the future by way of the computer simulation of human behavior. In summers, with their wives and children in tow, the company’s scientists met on the beach in Long Island under a geodesic, honeycombed dome, where they built a “People Machine” that aimed to model everything from buying a dishwasher to counterinsurgency to casting a vote. Deploying their “People Machine” from New York, Washington, Cambridge, and even Saigon, Simulmatics’ clients included the John F. Kennedy presidential campaign, the New York Times, the Department of Defense, and dozens of major manufacturers: Simulmatics had a hand in everything from political races to the Vietnam War to the Johnson administration’s ill-fated attempt to predict race riots. The company’s collapse was almost as rapid as its ascent, a collapse that involved failed marriages, a suspicious death, and bankruptcy. Exposed for false claims, and even accused of war crimes, it closed its doors in 1970 and all but vanished. Until Lepore came across the records of its remains.The scientists of Simulmatics believed they had invented “the A-bomb of the social sciences.” They did not predict that it would take decades to detonate, like a long-buried grenade. But, in the early years of the twenty-first century, that bomb did detonate, creating a world in which corporations collect data and model behavior and target messages about the most ordinary of decisions, leaving people all over the world, long before the global pandemic, crushed by feelings of helplessness. This history has a past; If Then is its cautionary tale.
The Delusion of Passion: Why Millennials Struggle to Find Success
David Anderson - 2016
A brilliantly written, simple, and practical guide to develop a life that you are truly excited about living!Long DescriptionWe ve all grown up hearing statements that sound like There are more important things in the world than money...follow your passion or When you find your true passion, you'll never feel like you're working a day in your life.In our culture, there is a premium placed on finding our passion, as though somehow once we've found it, our lives will finally start to come together as we've always imagined. We've held onto these beliefs about passion and have made daily and even life-changing decisions based on the principle of following our passion.Is passion important in living a fulfilled life? Absolutely. But as the famous adage goes, It s not the things that you don t know that hurt you... It's the things you think are true that aren t that really mess you up.Unfortunately, there are a number of beliefs we have about trying to find our passion that are creating more questions, frustrations and confusion in our lives. Of course, something in these beliefs must be true (or they wouldn't resonate with us so strongly), but how do we separate fact from delusion? Instead of hoping to find a life of passion, how do we CREATE a life we are passionate about living?The Delusion of Passion: Why Millennials Struggle to Find Success was written to clarify truth from delusion in our commonly held beliefs about passion, and to put people in the driver's seat, creating a life they are passionate about living. It is written for Millennials and by Millennials to help our generation tap into new levels of productivity and intentionality in everything we do, and in our pursuit of personal excellence. Even those not in our generation have gained insights from this book into the Millennial mind, on how to work with Millennials effectively, and helping to clarify their own personal journeys as well.
Cybernetics: or the Control and Communication in the Animal and the Machine
Norbert Wiener - 1948
It is a ‘ must’ book for those in every branch of science . . . in addition, economists, politicians, statesmen, and businessmen cannot afford to overlook cybernetics and its tremendous, even terrifying implications. "It is a beautifully written book, lucid, direct, and despite its complexity, as readable by the layman as the trained scientist." -- John B. Thurston, "The Saturday Review of Literature" Acclaimed one of the "seminal books . . . comparable in ultimate importance to . . . Galileo or Malthus or Rousseau or Mill," "Cybernetics" was judged by twenty-seven historians, economists, educators, and philosophers to be one of those books published during the "past four decades", which may have a substantial impact on public thought and action in the years ahead." -- Saturday Review
The Wisdom We're Born With: Restoring Our Faith in Ourselves
Daniel Gottlieb - 2014
Gottlieb, who suffered a traumatic injury that left him a quadriplegic over 30 years ago, is uniquely qualified to offer wise counsel on the relationship between what we want and what we have. He offers his thoughts on breaking patterns and habits, calming the unquiet mind, reconnecting with our emotions and our bodies, living in the moment, discovering that ineffable “something” that defines who we are—and above all, the importance of love.
Unbridled Shakti
Amish Tripathi - 2017
In his first ever non-fiction book, the bestselling, Immortal India: Young Country, Timeless Civilisation, Amish helps you understand India like never before, through a series of sharp articles, nuanced speeches and intelligent debates.In the festive season, when India celebrates women as Shakti during Navaratri, Amish reminds us how the country needs to respect its women, and go back to the ancient principle of viewing men and women as equal.
A Deadly Wandering: A Tale of Tragedy and Redemption in the Age of Attention
Matt Richtel - 2014
On the last day of summer, an ordinary Utah college student named Reggie Shaw fatally struck two rocket scientists while texting and driving along a majestic stretch of highway bordering the Rocky Mountains. Richtel follows Reggie from the moment of the tragedy, through the police investigation, the state's groundbreaking prosecution (at the time there was little precedent to guide the court), and ultimately, Reggie's wrenching admission of responsibility. Richtel parallels Reggie's journey with leading-edge scientific findings regarding human attention and the impact of technology on our brains--showing how these devices, now thoroughly embedded in all aspects of our lives, play to our deepest social instincts and prey on parts of the brain that crave stimulation, creating loops of compulsion, even addiction. A propulsive read filled with fascinating scientific detail, riveting narrative tension, and rare emotional depth, A Deadly Wandering is a book that can change--and save--lives.
Where Good Ideas Come from: The Natural History of Innovation
Steven Johnson - 2010
But where do they come from? What kind of environment breeds them? What sparks the flash of brilliance? How do we generate the breakthrough technologies that push forward our lives, our society, our culture? Steven Johnson's answers are revelatory as he identifies the seven key patterns behind genuine innovation, and traces them across time and disciplines. From Darwin and Freud to the halls of Google and Apple, Johnson investigates the innovation hubs throughout modern time and pulls out the approaches and commonalities that seem to appear at moments of originality.
WTF?: What's the Future and Why It's Up to Us
Tim O'Reilly - 2017
In today’s economy, we have far too much dismay along with our amazement, and technology bears some of the blame. In this combination of memoir, business strategy guide, and call to action, Tim O'Reilly, Silicon Valley’s leading intellectual and the founder of O’Reilly Media, explores the upside and the potential downsides of today's WTF? technologies. What is the future when an increasing number of jobs can be performed by intelligent machines instead of people, or done only by people in partnership with those machines? What happens to our consumer based societies—to workers and to the companies that depend on their purchasing power? Is income inequality and unemployment an inevitable consequence of technological advancement, or are there paths to a better future? What will happen to business when technology-enabled networks and marketplaces are better at deploying talent than traditional companies? How should companies organize themselves to take advantage of these new tools? What’s the future of education when on-demand learning outperforms traditional institutions? How can individuals continue to adapt and retrain? Will the fundamental social safety nets of the developed world survive the transition, and if not, what will replace them? O'Reilly is "the man who can really can make a whole industry happen," according to Eric Schmidt, Executive Chairman of Alphabet (Google.) His genius over the past four decades has been to identify and to help shape our response to emerging technologies with world shaking potential—the World Wide Web, Open Source Software, Web 2.0, Open Government data, the Maker Movement, Big Data, and now AI. O’Reilly shares the techniques he's used at O’Reilly Media to make sense of and predict past innovation waves and applies those same techniques to provide a framework for thinking about how today’s world-spanning platforms and networks, on-demand services, and artificial intelligence are changing the nature of business, education, government, financial markets, and the economy as a whole. He provides tools for understanding how all the parts of modern digital businesses work together to create marketplace advantage and customer value, and why ultimately, they cannot succeed unless their ecosystem succeeds along with them.The core of the book's call to action is an exhortation to businesses to DO MORE with technology rather than just using it to cut costs and enrich their shareholders. Robots are going to take our jobs, they say. O'Reilly replies, “Only if that’s what we ask them to do! Technology is the solution to human problems, and we won’t run out of work till we run out of problems." Entrepreneurs need to set their sights on how they can use big data, sensors, and AI to create amazing human experiences and the economy of the future, making us all richer in the same way the tools of the first industrial revolution did. Yes, technology can eliminate labor and make things cheaper, but at its best, we use it to do things that were previously unimaginable! What is our poverty of imagination? What are the entrepreneurial leaps that will allow us to use the technology of today to build a better future, not just a more efficient one?
Whether technology brings the WTF? of wonder or the WTF? of dismay isn't inevitable. It's up to us!
And The Whippoorwill Sang
Micki Peluso - 2007
Around the dining room table of her 100 year old farmhouse Micki Peluso's six children along with three of their friends eagerly gulp down a chicken dinner. As soon as the last morsel is ravished, the lot of them is off in different directions. Except for the one whose turn it is to do the dishes. After offering her mother a buck if she’ll do them, with an impish grin, the child rushes out the front door, too excited for a hug, calling out, "Bye Mom," as the door slams shut. For the Peluso’s the nightmare begins. Micki and Butch face the horror every parent fears—awaiting the fate of one of their children. While sitting vigil in the ICU waiting room, Micki traverses the past, as a way of dealing with an inconceivable future. From the bizarre teenage elopement with her high school sweetheart, Butch, in a double wedding with her own mother, to comical family trips across country in an antiquated camper with six kids and a dog, they leave a path of chaos, antics and destruction in their wake. Micki relives the happy times of raising six children while living in a haunted house, as the young parents grow up with their kids. She bravely attempts to be the man of the house while her husband, Butch is working out of town. Hearing strange noises, which all the younger kids are sure is the ghosts, Micki tiptoes down to the cellar, shotgun in hand and nearly shoots an Idaho potato that has fallen from the pantry and thumped down the stairs. Of course her children feel obligated to tell the world. Just when their lives are nearly perfect, tragedy strikes—and the laughter dies. A terrible accident takes place in the placid valley nestled within the Susquehanna Mountains in the town of Williamsport, Pennsylvania. On a country lane just blocks from the family’s hundred year old haunted farmhouse, lives are changed forever. In a state of shock, Micki muses through their delightful past to avoid confronting an uncertain future—as the family copes with fear and apprehension. One of her six children is fighting for life in Intensive Care. Both parents are pressured by doctors to disconnect Noelle, their fourteen-year-old daughter. Her beautiful girl, funny and bright, who breathes life into every moment, who does cartwheels in piles of Autumn leaves, who loves to sing and dance down country roads, and above all loves her family with all her soul. How can Micki let this child go? The family embarks upon yet another journey, to the other side of sorrow and grasps the poignant gift of life as they begin. . .to weep. . .to laugh. . .to grieve. . .to dance—and forgive.