This brief introduction shows how psycholinguistic research can act as a window to the workings of the human mind and the study of consciousness.

    David Harrison's expeditions around the world to meet with last speakers of vanishing languages. The speakers' eloquent reflections and candid photographs reveal little-known lifeways as well as revitalization efforts to teach disappearing languages to younger generations. Thought-provoking and engaging, this unique book illuminates the global language-extinction crisis through photos, graphics, interviews, traditional wisdom never before translated into English, and first-person essays that thrillingly convey the adventure of science and exploration.

    But this attitude is a relatively recent development in the sweep of history. In The Pun Also Rises, John Pollack — a former Presidential Speechwriter for Bill Clinton, and winner of the world pun championship — explains how punning revolutionized language and made possible the rise of modern civilization. Integrating evidence from history, pop culture, literature, comedy, science, business and everyday life, this book will make readers reconsider everything they think they know about puns.

    Tore Boeckmann and Leonard Peikoff for the first time now bring readers the edited transcript of these exciting personal statements. The Art of Fiction offers invaluable lessons, in which Rand analyzes the four essential elements of fiction: theme, plot, characterization, and style. She demonstrates her ideas by dissecting her best-known works, as well as those of other famous authors, such as Thomas Wolfe, Sinclair Lewis, and Victor Hugo. An historic accomplishment, this compendium will be a unique and fascinating resource for both writers and readers of fiction.

    Today it seems almost commonplace to hear the "f" word in casual conversation, and even on television. Just how have we become such a bunch of cursers and what does it tell us about our language and ourselves? In Expletive Deleted, linguist Ruth Wajnryb offers an entertaining yet thoroughly researched, lighthearted look at this development, seeking to reveal the etymologies of various terms and discover how what was once considered unfit-for-company argot has become standard fare. Wajnryb steps outside the confines of English in her search for answers, exploring whether offensive words in English are mirrored in other languages and examining cultural differences in the usage of dirty words. For instance, why is it that in some languages you can get away with intimating that a person and his camel are more than just good friends, while pouring scorn on a mother's morals guarantees you a seat on the next flight out? An amusing and idiosyncratic look at the power of words to shock, offend, insult, amuse, exaggerate, let off steam, establish relationships, and communicate deep-felt emotions, Expletive Deleted is a must-read for anyone who loves language -- or has ever stubbed a toe.

    Written by a native English speaker who learned Spanish the hard way--by trying to talk to Spanish-speaking people--it offers English speakers with a basic knowledge of Spanish hundreds of tips for using the language more fluently and colloquially, with fewer obvious "gringo" errors.Writing with humor, common sense, and a minimum of jargon, Joseph Keenan covers everything from pronunciation, verb usage, and common grammatical mistakes to the subtleties of addressing other people, "trickster" words that look alike in both languages, inadvertent obscenities, and intentional swearing. He guides readers through the set phrases and idiomatic expressions that pepper the native speaker's conversation and provides a valuable introduction to the most widely used Spanish slang.With this book, both students in school and adult learners who never want to see another classroom can rapidly improve their speaking ability. Breaking Out of Beginner's Spanish will be an essential aid in passing the supreme language test-communicating fluently with native speakers.

    Relying on human physiology and psychology as evidence, he investigates how we make moral choices, cope with our surroundings, and act resourcefully. He explains that these social functions spring from natural, moral foundations, as he describes his views on social psychology."

    Voltaire wrote a sharply humorous "Philosophical Dictionary," while Samuel Johnson's dictionary of the English language was derisive and opinionated. These early dictionaries and encyclopedias were really weapons in a struggle for the soul of civilization between forces of humanistic enlightenment and the forces of orthodoxy and dogmatism. Their authors attacked and exposed the half-truths of their day by showing that it was possible to think differently about the social and political arrangements that everyone took for granted. But as John Ralston Saul argues in this decidedly unorthodox book, modern dictionaries have once again been captured by the forces of orthodoxy—albeit this time a rationalist orthodoxy. Our language has become as predictable, fragmented, and rhetorical as it was in the 18th century, divided as it is by special interest groups into dialects of expertise that are hermetically sealed off and inaccessible to citizens. In The Doubter's Companion, a mar­velous subversive contribution to the great 18th century tradition of the humanist dictionary, Saul skewers and discredits the accepted content of common terms like Advertising, Academics, and Air Conditioning (defined as "an efficient means for spreading disease in enclosed public spaces"); Cannibal, Conservative, and Croissant; Dandruff, Death, and Dictionary ("opinions presented as truth in alphabetical order"); and several hundred others, including Biography ("a respectable form of pornography"), Museum ("safe storage for stolen objects"), and Manners ("people are always splendid when they're dead"). There is much in this volume that will stimulate, offend, provoke, perplex, and entertain. But Saul deploys these tactics of guerilla lexicography to advance the more serious purpose of reclaiming public language from the stultifying dialects of modern expertise.

    Now with a built-in Resource Manual and Study Guide, Language, Culture, and Society is the teaching text for the linguistic anthropology course.

    It is democratic, everchanging and ingenious in its assimilation of other cultures. English runs through the heart of the world of finance, medicine and the Internet, and it is understood by around two thousand million people across the world. It seems set to go on. Yet it was nearly wiped out in its early years.Embracing elements of Latin, French, Spanish, Italian, Portuguese, Arabic, Hindi and Gullah, this 1500-year story covers a huge range of countries and people. The Adventure of English is not only an enthralling story of power, religion and trade, but also the story of people, and how their day-to-day lives shaped and continue to change the extraordinary language that is English.

    By making use of a method of "imaginative memory," introduced in this book, you will be saved from the order of repetition. Following the method, you will be able to write and read all Japanese Kana in three hours and retain them by means of the incredible mnemonic methods. Instructions at the bottom of each page will ask you to skip backwards and forwards through the book, following the best "learning order." The lessons will guide you step by step through this process. As an added bonus, the book includes a supplement on "Learning How to Remember."

    The Golden Retriever's personality is as golden as his outer coat. He was bred to please, and please he does. He started out as a hunting partner who delivered birds to hand and has evolved into modern times delivering whatever suits his owner's fancy. Because Golden Retrievers were originally bred to work in tandem with humans, they are also highly trainable. Golden Retrievers For Dummies is intended for busy 21st century dog owners who don't have time to sit down and read through 300 pages at a crack. This is a reference you can jump in and out of as dog questions rear their furry heads. This handy guide is also for you ifYou own a Golden Retriever or thinking about getting one. You've just brought home a Golden pup. You want to find the best way to raise and train your Golden. You want to help your Golde n to not just survive but to thrive. Find out what it takes to own this active, intelligent, and friendly dog. Explore the Golden's personality traits and living requirements. Discover which diseases are hereditary. This reference guide covers all the aspects of dog ownership, including:Looking at breeders, rescue groups, and animal shelters Adopting and caring for older dogs Selecting a puppy with help from an established testing process Dog-proofing your house and yard Crate training, housetraining, and obedience training Canine communication and growing pains Feeding, exercising, and playing with your Golden Dealing with illness, problem behavior, and treatment Grooming for health and beauty If you're serious about this Golden business and not just caving in to the kids or some other wild impulse, follow the advice of responsible dog owners and breeders. Look deep into your dog-loving soul and carefully consider the big picture. Love alone is not enough.

    Parents spend millions of dollars every year on classes, computer programs, and toys, all of which promise to help children learn a second language. But many of their best efforts (and investments) end in disappointment.In The Bilingual Edge, professors and parents King and Mackey wade through the hype and provide clear insights into what actually works. No matter what your language background is—whether you never passed Spanish in high school or you speak Mandarin fluently—King and Mackey will help you:select the language that will give your child the most benefitsfind materials and programs that will assist your child in achieving fluencyidentify and use your family's unique traits to maximize learningFancy private schools and expensive materials aren't needed. Instead, The Bilingual Edge translates the latest research into interactive strategies and quick tips that even the busiest parents can use.

    The existing social culture was manipulated and subverted as the German people had their ethical values and their thoughts about politics, history and daily life recast in a new language. This Notebook, originally called LTI (Lingua Tertii Imperii)-the abbreviation itself a parody of Nazified language-was written out of Klemperer's conviction that the language of the Third Reich helped to create its culture. As Klemperer writes: "it isn't only Nazi actions that have to vanish, but also the Nazi cast of mind, the typical Nazi way of thinking, and its breeding ground: the language of Nazism." This brilliant, entertaining, profound, and ultimately saddening and horrifying book is one of the great twentieth-century studies of language and of its engagement with history.

    E-mail, instant messaging and chat are rapidly replacing conventional forms of correspondence, and the Web has become the first port of call for both information enquiry and leisure activity. How is this affecting language? There is a widespread view that as 'technospeak' comes to rule, standards will be lost. In this book, David Crystal argues the reverse: that the Internet has encouraged a dramatic expansion in the variety and creativity of language. Covering a range of Internet genres, including e-mail, chat, and the Web, this is a revealing account of how the Internet is radically changing the way we use language. This second edition has been thoroughly updated to account for more recent phenomena, with a brand new chapter on blogging and instant messaging. Engaging and accessible, it will continue to fascinate anyone who has ever used the Internet.