In the world of Facebook, Twitter, and beyond, that recommendation can travel farther and faster than ever before."Likeable Social Media" helps you harness the power of word-of-mouth marketing to transform your business. Listen to your customers and prospects. Deliver value, excitement, and surprise. And most important, learn how to truly engage your customers and help them spread the word.Praise for "Likeable Social Media"Dave Kerpen's insights and clear, how-to instructions on building brand popularity by truly engaging with customers on Facebook, Twitter, and the many other social media platforms are nothing short of brilliant. Jim McCann, founder of 1-800-FLOWERS.COM and Celebrations.comAlas, common sense is not so common. Dave takes you on a (sadly, much needed) guided tour of how to be human in a digital world. Seth Godin, author of "Poke the Box""Likeable Social Media" cuts through the marketing jargon and technical detail to give you what you really need to make sense of this rapidly changing world of digital marketing and communications. Being human -- being likeable -- will get you far. Scott Monty, Global Digital Communications, Ford Motor CompanyDave gives you what you need: Practical, specific how-to advice to get people talking about you. Andy Sernovitz, author of "Word of Mouth Marketing: How Smart Companies Get People Talking"

     What if a few new habits could dramatically improve your book sales? What if you could grow your business and increase your revenue with a few simple steps? Imagine making passive income 24 hours a day, 7 days a week while having the opportunity to be your own boss, set your own hours, and achieve your life-long goals. Eleven-time Amazon bestselling author, Paul G. Brodie, covers how to become a #1 bestselling author and grow your business. Here are a few things that you will get out of Book Publishing for Beginners. In this book, you will learn how to: • Edit Your Book • Proofread Your Book one final time with a method that Paul uses exclusively with his books • Utilize Freelancers to have an Outstanding Book Cover created for a low price • Get your book Converted from a Manuscript to Kindle format • Convert your Book Description into Sales Copy that will Increase Book Sales • Get honest Reviews for your book from your first book launch and future launches • Learn about different Book Launches from Case Studies • Utilize a Free Launch Strategy to generate Thousands of potential Downloads while your book is free • Take advantage of your Book Price Conversion from free to 99 cents and get enough downloads to launch your book to #1 in its category • Maximize your Earnings with converting the price from 99 cents to either $2.99 or $3.99 at the right time • Record your Audiobook by doing it yourself or having someone narrate it for you • Convert your Manuscript to Paperback for CreateSpace • Get your Kindle book cover converted to CreateSpace • Build your Email List • Utilize different Lead Magnets • Offer different Back End Products to generate significant income • Maximize multiple Revenue Streams to Grow Your Business including Public Speaking, Coaching, and Book Signings •BONUS: Invitation to book a 15-minute call with Paul to get help with your book •BONUS: FREE Online Training to help you Get Published •BONUS: Invitation to join FREE private Facebook Community to help you Get Published •BONUS: FREE Audiobook Scroll up to the top of the page and click on the BUY NOW button and start your journey towards becoming a #1 bestselling author today!

    Based on the popular Serious Eats column by the same name, Edible DIY includes 75 recipes divided into five chapters: Crunchy, Boozy, Sweet, Spicy, and Jars. With plenty of packaging tips throughout, Edible DIY is the perfect solution for making inexpensive edible gifts in your own kitchen with everything from Chocolate-Peppermint Marshmallows and Coconut Granola to Homemade Sriracha and Espresso Barbeque Sauce. Illustrated with inspirational full-color photography throughout.

    To date, the site has attracted over 400,000 sellers who collectively have sold over 30 million items, generating more than $180.6 million in revenue. The only resource of its kind, How to Make Money Using Etsy--written by Tim Adam who has successfully been selling his products all over the world through his Etsy shop since 2007--guides readers step-by-step through the many stages of selling online. How-to topics include:-- Establish your Etsy shop-- Effectively photograph your products-- Post your products to optimize visibility and increase sales-- Brand your business-- Use social media like blogs, Twitter, and Facebook to connect with buyers and grow your business

    Ultimate Crochet Bible is the ideal guide for anyone casting the first time, but is also the definitive reference for more experienced practitioners who just need to brush up on a technique. Filled with more than 400 images, it explains exactly how to create garments, jewelry, accessories, and more, from the basic chain stitch to finishing touches like a picot trim. Additional topics include creating texture, structure and shaping, color work, and embellishments.

    If we can understand what makes these gatherings effective and memorable, then we can reframe and redirect them to benefit everyone, host and guest alike. Parker defines a gathering as three or more people who come together for a specific purpose. When we understand why we gather, she says -- to acknowledge, to learn, to challenge, to change -- we learn how to organize gatherings that are relevant and memorable: from an effective business meeting to a thought-provoking conference; from a joyful wedding to a unifying family dinner. Drawing on her experience as a strategic facilitator who's worked with such organizations as the World Economic Forum, the Museum of Modern Art, and the retail company Fresh, Parker explains how ordinary people can create remarkable occasions, large and small. In dozens of fascinating examples, she breaks down the alchemy of these experiences to show what goes into the good ones and demonstrates how we can learn to incorporate those elements into all of our gatherings. The result is a book that's both journey and guide, full of big ideas with real-world applications that will change the way you look at a business meeting, a parent-teacher conference, and a backyard barbecue.

    Anyone who can hold a pencil can learn to draw.In this book, Bert Dodson shares his complete drawing system--fifty-five "keys" that you can use to render any subject with confidence, even if you're a beginner.These keys, along with dozens of practice exercises, will help you draw like an artist in no time.You'll learn how to:Restore, focus, map, and intensifyFree your hand action, then learn to control itConvey the illusions of light, depth, and textureStimulate your imagination through "creative play"

    .Alternate colorways included with each project show you how swapping out fabrics can change the look of the same block. .Learn how to cut, piece, applique, machine quilt, bind, and finish. .Pick up helpful tips and tricks to stay organized and master the methods. Try a fresh, relaxed approach to making quilts with this new "go-to" book. The bright aesthetic and clear, simple instructions guide beginners and intermediates alike through the entire process of creating fun and useful quilts that they'll be proud to call their own."

    Her profusely illustrated primer allows you to create your own fashionable patterns and personalized commercial patterns. You'll learn how to design and execute everything from skirts, dresses, and blouses to sportswear, jackets, and children's clothing. You'll also find tips for: shaping fabric to your figure; mastering the art of flares, flounces, pleats, and tucks; creating fashionable necklines, pretty pockets, stylish sleeves, and much more.Simple step-by-step directions and more than 1,000 illustrations show how to successfully complete apparel for work, home, and play that reflects your personal style and taste.

    Editor Barbara Delaney has assembled a gold mine of hands-on inspiration and ideas for mixed-media artists of all types. Explore the exciting worlds of collage, journaling, encaustic, printing, assemblage, and more. Learn how to make interesting surface designs with Beryl Taylor, how to keep a uniquely-you sketchbook with Jane LaFazio, and how to transform a basic photograph into a whimsical wonder with Kelly Nina Perkins. The only rule in this mixed-media guide is that there are no rules.In addition to the tips and techniques, the experts elaborate on their favorite tools and mediums, including paintbrushes, adhesives, papers, waxes, found objects, and more, taking the guesswork out of achieving tricky effects. Perfect for all skill levels, The Cloth Paper Scissors Book showcases inspiring projects for both those who are new to the world of mixed media and those who already love mixed media and are looking for exciting new ideas.

    This inspiring and encouraging book for both novice and experienced painters teaches how to create colorful, exciting, expressive paintings through a variety of techniques, combining basic, practical painting principles with innovative personal self-expression.Flora S. Bowley's fun and forgiving approach to painting is based on the notion that “You don't begin with a preconceived painting in mind; you allow the painting to unfold.” Illustrating how to work in layers, Flora gives you the freedom to cover up, re-start, wipe away, and change courses many times along the way. Unexpected and unique compositions, color combinations, and subject matter appear as you allow your paintings to emerge in an organic, unplanned way while working from a place of curiosity and letting go of fear.—Learn techniques for working with vibrant color and avoiding mud.—Make rich and varied marks with a variety of unexpected tools.—Break compositional rules.—Embrace nonattachment as a way to keep exploring.—Keep momentum by moving your body and staying positive.—Work with what's working to let go of struggle.—Connect more deeply to the world around you to stay inspired.—Embrace layers to create rich complex paintings.—Find rhythm by spiraling between chaos and order.

    Join her on a fearless journey into the heart of creativity as you test your wings and learn to find the sacred in the ordinary, honor your memories, speak your truth and wrap yourself in the arms of community.Along the way you'll be inspired by:Step-by-step techniques—learn the most-loved mixed-media methods of the author and seven talented contributing artists, and combine them in fresh and unexpected ways.Thought-provoking prompts and quotes—along with encouraging stories, insights and gentle guidance for finding your bliss, whatever your art or craft.Plenty of eye-candy—pages and pages of the author's endearing artwork, along with the varied works of the contributors.Of course, learning to fly isn't entirely a step-by-step process—sooner or later, you just need to take a deep breath and spread your wings. With "Taking Flight" as your guide, there's no doubt that when you do, your creativity will soar.

    The romance arc is made up of its own story beats, and the external plot and theme need to be braided to the romance arc—not the other way around. Told in conversational (and often irreverent) prose, Romancing the Beat can be read like you are sitting down to coffee with romance editor and author Gwen Hayes while she explains story structure. The way she does with her clients. Some of whom are regular inhabitants of the New York Times and USA Today bestseller lists. Romancing the Beat is a recipe, not a rigid system. The beats don’t care if you plot or outline before you write, or if you pants your way through the drafts and do a “beat check” when you’re revising. Pantsers and plotters are both welcome. So sit down, grab a cuppa, and let’s talk about kissing books.

    Sweaters get damaged or go out of style but we still love the prints, colors, and textures. You don't have time to knit it from scratch. It's ecologically correct. And most of all--it's fun!Sweater Surgery shows you how to upcycle all your slightly worn, slightly damaged, or plain old out-of-style sweaters into fabulous new items for your wardrobe and your home. Readers learn how to choose, cut, restitch, felt, and embellish old sweater fabric, transforming it into beautiful handbags, mittens, scarves, hats, hoodies, skirts, jewelry, soft toys, pillows, and more!Complete instructions for 27 projects, plus a huge gallery of exciting ideas for further inspiration.

    We make to share. We make to connect with others. Crafters all over the world are using their hands and hearts to make a statement, change the world, and build community.Craft Activism is an inspiring celebration of this growing movement. Inside, dozens of superstars of this grassroots phenomenon share their experiences, tips, and advice on living, teaching, and promoting a more meaningful DIY lifestyle. Learn to craft for your cause, connect with other crafters, think green, organize a fair, host an online exchange, create yarn graffiti, and more. The book also includes 17 creative projects from designers who challenge you to reimagine how your craft skills can be used to make a difference. Whether you knit, sew, crochet, or collage--and even if you're not sure where to begin--this book is your guide to the incredible power of handmade.