If you don't know what "SEO" stands for or what a "backlink" is, this book will get you up to speed in a quick 1 hour read and show you some basic steps to optimize your site and blog posts. There are no advanced ninja tricks here, but simply the meat and potato basics of what SEO is and how you can best use it without spending a fortune Have you ever wondered how websites end up on page 1 in Google - and…. why your site isn’t there? Does it just “happen”? Is it luck? Do you need to know someone at Google? Or…… are there actual techniques that can help you get to #1? The good news is: there are! The Art of Ranking in Google is called SEO and people who do it well, make a LOT of money! Why? Because the higher you rank, the more people will visit your site = potential customers -> the more money you can make. SEO is a form of internet marketing, just like Google or Facebook Ads, yet a lot more effective and stable once set up - and in the long run, far less expensive! For blogging purposes, SEO is next to Kindle Publishing the most effective strategy to grow an audience long term - and also, to market affiliate products (=monetize your site). And you need to start from Day 1. - This is the one technique you cannot put off for later! This book will take you as a complete novice and take you step by step through: What SEO is all about? The main techniques and strategies to start ranking in Google and how even as a total beginner you can start employing them from day 1. The pitfalls and dangers along the way (Google Penalties) How to structure your Posts for optimal ranking chances How to structure your overall Site for optimal Google recognition Basic - but effective Backlinking strategies Social Media Implementation Most of all - this book will help you understand what it’s really all about and why it is so important to employ SEO techniques from day 1! This is the one technique you cannot put off till later and while you might feel overwhelmed in the beginning with all the new things to learn, this book will make it painless and easy to get started with minimal time input. Go back to the TOP to purchase - see your there….;-

    Also suitable for home school programs and independent study. Reproductible. 85 Pages

    It is also a crucial discipline to help you get the most out of in-person events such as conferences and networking opportunities where the key to a successful outcome often lies in your personal brand standing out.Given the explosion in use of digital and social media over the past few years, the internet has presented professionals with a magnificent opportunity to help their expertise become more discoverable, sharable and memorable through their personal brands.Personal Branding Benefits Your Business by:Establishing Credibility & Thought LeadershipGrowing Your NetworkAttracting New OpportunitiesIncreasing SalesHelping You Reach Your Business GoalsWho is this book for?CEOs, Executives, and Business Owners who want to position themselves as industry thought leaders and stand out from the competition.Individual Contributors & Academics who want to get ahead in their careers and want to understand how to have their expertise and experience be more discoverable.HR & Training Managers who want to understand personal branding to help train employees on social media branding and social selling.PR Agencies & Exec Comms Managers who need inspiration and training on personal branding strategies for their clients, CEOs, or themselves.About Mel CarsonMel Carson is Founder of Delightful Communications and former Digital Marketing Evangelist at Microsoft. He speaks and writes about personal branding at conferences and for publications all over the world. He previously co-wrote Pioneers of Digital: Success Stories from Leaders in Advertising, Marketing, Search and Social and has had his wisdom featured in Forbes, Fast Company, GQ, QZ.com, USA Today and he regularly writes as a business columnist for Entrepreneur.com.For more on Mel Carson visit http://www.MelCarson.com and http://www.DelightfulCommunications.com

    You can't eat artistic integrity. It tastes like sawdust.’ This gonzo guide is a lesson in the practicalities of writing: how to be productive, professional and maybe one day even pay the rent. Topics covered include ‘How to slay writer’s block’, ‘What the hell is workflow?’, ‘How to write 10,000 words in a day’ and ‘The best apps for writers’. How to Be a Writer is a kick-ass writing guide with a tough-love approach, written for the internet generation. John Birmingham is lauded as a prolific writer working across multiple genres. Here he shares his secrets. And some hard-core, real-world practical advice. And a few excellent descriptions of explosions.

    The winningest coach ever in college football, crafter of The Grand Experiment that put honor and academics above all else, finished his days under the dark cloud of shame and unspeakable child abuse. How? Why? What mix of fandom, ego, and unfettered power brought Penn State and its beloved coach to this? Just days after Paterno’s death comes this insightful look at the rise of Penn State under the 46-year reign of the man affectionately known as Joe Pa. Acclaimed writer Jonathan Mahler, author of the bestseller "Ladies and Gentlemen, The Bronx is Burning", has been immersed in reporting the Paterno saga since the scandal broke last fall. His penetrating narrative traces the arc of Paterno’s career from dogged Ivy League quarterback to visionary coach to unassailable icon. Over the years, as his fame and reputation grew, Happy Valley (as State College, Pennsylvania, was often called) morphed into the realm of Paterno; the chant “We Are Penn State” could just as easily have been “We Are Coach Paterno.” It was perhaps inevitable that what Mahler calls “a slow rot” began to pervade Joe Pa’s football program, culminating with the horrific scandal that rocked Penn State and forever altered the Paterno story. "As it all unraveled," Mahler writes, "he seemed to resemble less his hero Aeneas, building a new nation—Penn State Nation—in Happy Valley, than King Lear, clinging stubbornly to the throne when he no longer had the judgment required to remain in it, then succumbing to the grief and anguish that accompanied the collapse of everything he had so painstakingly built."Mahler’s admiring yet honest assessment shows what can happen when a school, and an entire community, falls under a cult of personality. Part eulogy, part post-mortem, part wise appraisal, "Death Comes to Happy Valley" is a thoughtful farewell to the larger-than-life man who was, in fact, merely mortal.***"An elegant book with a perfect ratio of reportage, biography and criticism. It gently pulls Joe Pa off the pedestal upon which he has long stood." — Dwight Garner, The New York Times***Jonathan Mahler is a contributing writer to the "New York Times Magazine" and the author of the bestselling "Ladies and Gentlemen, the Bronx is Burning: 1977, Baseball, Politics, and the Battle for the Soul of a City" (the basis for the ESPN mini-series “The Bronx Is Burning”) and "The Challenge: How a Maverick Navy Officer and a Young Law Professor Risked Their Careers to Defend the Constitution—and Won."

    It outlines a set of mindsets and habits you can use to help you identify the most impactful parts of your teaching, and put them centre stage.It's about doing less to achieve more.But it's also about being happier and more confident in the classroom. Building stronger routines around the essentials will give you more time and space to appreciate and think creatively about your work.POWER UP YOUR PLANNINGLean Lesson Planning draws on the latest evidence from educational research and cognitive science, to present a concise and coherent framework to help you improve learning experiences and outcomes for your students. It's the evidence-based teacher's guide to planning for learning, and sits alongside books such as Teach Like a Champion, Embedded Formative Assessment, and Visible Learning for Teachers.NOTE If you're looking for ways to short-cut the amount of time you spend planning lessons, then this book is not for you. The approach outlined in Lean Lesson Planning requires effort and practice, that given time, will lead to better teaching and higher quality learning for less input.---CONTENTSACT I Lean foundations1. Defining lean 2. Lean mindsets 3. Lean habits ACT II Habits for planning4. Backwards design 5. Knowing knowledge 6. Checking understanding 7. Efficient strategies 8. Lasting learning 9. Inter-lesson planning ACT III Habits for growing10. Building excellence 11. Growth teaching 12. Collective improvement Lean Lesson Planning is the first instalment in the High Impact Teaching series.

    She was tired of listening to middle-aged men in suits tell her to consolidate and refinance her debt when all that seemed to happen was she’d end up in more of it while they profited from it. When Kelly figured out the two most important tools to money management—and started achieving massive results—other women wanted to join in on the debt-free journey. With her sense of humor and straight-shooting sensibilities, Erin began transforming lives. This book is not only a step-by-step process that will walk you through how to pay off your debt—it’s a deeply personal journey centered around changing your mindset. As you master each of the three phases through repetition, you will create your own financial freedom, allowing you to live debt-free forever and create wealth and abundance that will positively impact your life—and the people you love and serve. No matter how much consumer debt you carry, this book is a judgment-free zone from cover-to-cover. Your dreams are welcome here.

    The young would clash on the bloody battlefields of Bull Run and Fredericksburg, while in intrigue-ridden Washington and Richmond strong-willed men and beautiful women would defend their principles with their lives...or satisfy illicit cravings with schemes that could destroy friends and enemies alike. This surging drama is the second part of the trilogy that includes NORTH AND SOUTH and HEAVEN AND HELL. "Craftsmanship nears artistry....A coherent and penetrating vision of the seamy underside of war." (Richmond Times-Dispatch)

    If you want to stand a head above the rest of the pack, 301 Smart Answers to Tough Interview Questions is the definitive guide you need to the real, and sometimes quirky, questions employers are using to weed out candidates.Do you know the best answers to:--It looks like you were fired twice. How did that make you feel?--Do you know who painted this work of art? --What is the best-managed company in America?--If you could be any product in the world, what would you choose?--How many cigars are smoked in a year?--Are you a better visionary or implementer? Why?Leaning on her own years of experience and the experiences of more than 5,000 recent candidates, Vicky Oliver shows you how to finesse your way onto a company's payroll."Everything I always wanted to know about job interviews but was afraid to be asked."-Claude Chene, Senior Vice President, Head of Business Development, U.K. and Europe, Sanford Bernstein & Co.

    "Bawdy, bitter, very funny...Jenkins's farewell salute to big-time sportswriting is a tell-all novel that deflates the hype around each and every event, from the Olympics to the Kentucky Derby to Wimbledon (Kirkus Reviews).

    She was Malta’s most fearless journalist until someone with money and power decided that she should be silenced forever. Her assassination was a brutal blow to anyone who cares about the truth.Their book sets out the evidence on the dirty money merchants exposed by Daphne Caruana Galizia. It is written in her honour.

    

    What if idealistic reform itself is a culprit?In Political Realism, Jonathan Rauch argues that well-meaning efforts to stem corruption and increase participation have stripped political leaders and organizations of the tools they need to forge compromises and make them stick. Fortunately, he argues, much of the damage can be undone by rediscovering political realism. Instead of trying to drive private money away out of politics, how about channeling it to strengthen parties and leaders? Instead of doubling down on direct democracy, how about giving political professionals more influence over candidate nominations? Rauch shows how a new generation of realist thinkers is using time-tested truths about politics and government to build reforms for our time.Rich with contrarian insights and fresh thinking, Political Realism is an eye-opening challenge to today's conventional wisdom about what ails American government and politics.

    Part memoir and part exploration of youth sports and the exploding popularity of American hockey, Pee Wees follows the ups and downs of the Ridgefield Bears, the twelve-year-old boys and girls on the team, and the parents watching, cheering, conniving, and cursing in the stands. It is a book about the love of the game, the love of parents for their children, and the triumphs and struggles of both.

    The book provides a fascinating account of Burroughs's life as a literary outlaw. Illuminating many aspects of his work and many facets of his mind, it brings out his scathing humor, powerful intelligence, and nightmarish vision.