Ortner draws on her longstanding interest in theories of cultural practice to rethink key concepts of culture, agency, and subjectivity for the social sciences of the twenty-first century. The seven theoretical and interpretive essays in this volume each advocate reconfiguring, rather than abandoning, the concept of culture. Similarly, they all suggest that a theory which depends on the interested action of social beings—specifically practice theory, associated especially with the work of Pierre Bourdieu—requires a more developed notion of human agency and a richer conception of human subjectivity. Ortner shows how social theory must both build upon and move beyond classic practice theory in order to understand the contemporary world.Some of the essays reflect explicitly on theoretical concerns: the relationship between agency and power, the problematic quality of ethnographic studies of resistance, and the possibility of producing an anthropology of subjectivity. Others are ethnographic studies that apply Ortner’s theoretical framework. In these, she investigates aspects of social class, looking at the relationship between race and middle-class identity in the United States, the often invisible nature of class as a cultural identity and as an analytical category in social inquiry, and the role that public culture and media play in the creation of the class anxieties of Generation X. Written with Ortner’s characteristic lucidity, these essays constitute a major statement about the future of social theory from one of the leading anthropologists of our time.

    In nearly every moment of our waking lives, we face a barrage of messaging, advertising enticements, branding, sponsored social media, and other efforts to harvest our attention. Few moments or spaces of our day remain uncultivated by the "attention merchants," contributing to the distracted, unfocused tenor of our times. Tim Wu argues that this condition is not simply the byproduct of recent technological innovations but the result of more than a century's growth and expansion in the industries that feed on human attention. From the pre-Madison Avenue birth of advertising to the explosion of the mobile web; from AOL and the invention of email to the attention monopolies of Google and Facebook; from Ed Sullivan to celebritypower brandslike Oprah Winfrey, Kim Kardashian and Donald Trump, the basic business model of "attention merchants" has never changed: free diversion in exchange for a moment of your consideration, sold in turn to the highest-bidding advertiser. Wu describes the revolts that have risen against the relentless siege of our awareness, from the remote control to the creation of public broadcasting to Apple's ad-blocking OS. But he makes clear that attention merchants are always growing new heads, even as their means of getting inside our heads are changing our very nature--cognitive, social, political and otherwise--in ways unimaginable even a generation ago.

    You can move them to tears, to laughter, and most important, you can move them to action!Packed with advice you can put to use right away, you’ll learn how to keep your audience eager and ready to hear from you.What pragmatic and actionable tactics will you learn?How to quickly communicate your unique value.The secret to connecting with the emotions of your desired audience.The foolproof method for standing apart from your competition.The most common marketing mistakes even smart business owners make and how to avoid them.The singular best way to create an authentic, consistent brand.Also the following insights:The 4 critical elements you must have in place to keep your audience engaged.Six different ways you can use stories in your business.A step-by-step guide for finding your most powerful brand voice.How to structure a story so that your audience feels compelled to listen.PLUS, examples to jumpstart the process!Here’s what this book ISN’T: this isn’t about picking new colors, redesigning your logo or developing your website. This is about building a consistent, unique and authentic brand that attracts your most profitable customers.How will your business improve?Follow a process only a few LEADERS in their markets have figured outGet KNOWN for your unique valueCreate content your audience LIKES and sharesBuild - or rebuild - TRUST in your brandGather a loyal group of fans eager to BUY from youImplement these techniques and watch your profits skyrocket.Learn how to tell a better story and connect with a loyal audience by scrolling up and clicking the BUY NOW button at the top of this page!

    Through its ability to nurture trees, matsutake helps forests to grow in daunting places. It is also an edible delicacy in Japan, where it sometimes commands astronomical prices. In all its contradictions, matsutake offers insights into areas far beyond just mushrooms and addresses a crucial question: what manages to live in the ruins we have made? A tale of diversity within our damaged landscapes, The Mushroom at the End of the World follows one of the strangest commodity chains of our times to explore the unexpected corners of capitalism. Here, we witness the varied and peculiar worlds of matsutake commerce: the worlds of Japanese gourmets, capitalist traders, Hmong jungle fighters, industrial forests, Yi Chinese goat herders, Finnish nature guides, and more. These companions also lead us into fungal ecologies and forest histories to better understand the promise of cohabitation in a time of massive human destruction.By investigating one of the world's most sought-after fungi, The Mushroom at the End of the World presents an original examination into the relation between capitalist destruction and collaborative survival within multispecies landscapes, the prerequisite for continuing life on earth.

    Designers of electronic products, writes Anthony Dunne in "Hertzian Tales," must begin to think more broadly about the aesthetic role of electronic products in everyday life. Industrial design has the potential to enrich our daily lives -- to improve the quality of our relationship to the artificial environment of technology, and even, argues Dunne, to be subverted for socially beneficial ends.The cultural speculations and conceptual design proposals in "Hertzian Tales" are not utopian visions or blueprints; instead, they embody a critique of present-day practices, "mixing criticism with optimism." Six essays explore design approaches for developing the aesthetic potential of electronic products outside a commercial context--considering such topics as the post-optimal object and the aesthetics of user-unfriendliness -- and five proposals offer commentary in the form of objects, videos, and images. These include "Electroclimates," animations on an LCD screen that register changes in radio frequency; "When Objects Dream...," consumer products that "dream" in electromagnetic waves; "Thief of Affection," which steals radio signals from cardiac pacemakers; "Tuneable Cities," which uses the car as it drives through overlapping radio environments as an interface of hertzian and physical space; and the "Faraday Chair: Negative Radio," enclosed in a transparent but radio-opaque shield.Very little has changed in the world of design since "Hertzian Tales "was first published by the Royal College of Art in 1999, writes Dunne in his preface to this MIT Press edition: "Design is not engaging with the social, cultural, and ethical implications of the technologies it makes so sexy and consumable." His project and proposals challenge it to do so.

    We're all conspiracy theorists--some of us just hide it better than others.Conspiracy theorists aren't just a handful of people who wear tin-foil hats and have bizarre ideas about shape-shifting reptilian aliens. Conspiracy theories are as likely to appeal to women as to men, college students as to retired professors, middle-class bloggers as to blue-collar workers.Psychological research sheds light on why some people are more drawn to conspiracy thinking, especially when they feel discontented, distrustful, and desire privileged knowledge. But ultimately we are all natural-born conspiracy theorists. Our brains are wired to see patterns and to weave unrelated data points into complex stories. We instinctively see events in the world in terms of human motives and intentions, leading us to discount the role of chance and unintended consequences, and we look for some hidden hand behind catastrophic events. These psychological quirks can lead us to suspect a conspiracy where none exists.Conspiracy theories have existed throughout history, from ancient Athens and Rome to present day theories about 9/11 and who shot JFK. Suspicious Minds explores the phenomenon and reveals the important consequences conspiracy theories can have--from discouraging parents from vaccinating their children against deadly diseases to hampering political policies to combat climate change.

    While some lament the slide of Western culture into relativism and nihilism and others celebrate the trend as a liberating sort of progress, Charles Taylor calls on us to face the moral and political crises of our time, and to make the most of modernity's challenges.At the heart of the modern malaise, according to most accounts, is the notion of authenticity, of self-fulfillment, which seems to render ineffective the whole tradition of common values and social commitment. Though Taylor recognizes the dangers associated with modernity's drive toward self realization, he is not as quick as others to dismiss it. He calls for a freeze on cultural pessimism.In a discussion of ideas and ideologies from Friedrich Nietzsche to Gail Sheehy, from Allan Bloom to Michel Foucault, Taylor sorts out the good from the harmful in the modern cultivation of an authentic self. He sets forth the entire network of thought and morals that link our quest for self-creation with our impulse toward self-fashioning, and shows how such efforts must be conducted against an existing set of rules, or a gridwork of moral measurement. Seen against this network, our modern preoccupations with expression, rights, and the subjectivity of human thought reveal themselves as assets, not liabilities.By looking past simplistic, one-sided judgments of modern culture, by distinguishing the good and valuable from the socially and politically perilous, Taylor articulates the promise of our age. His bracing and provocative book gives voice to the challenge of modernity, and calls on all of us to answer it.

    Professor Geert Hofstede's 30 years of field research on cultural differences and the software of the mind helps us look at how we think - and how we fail to think - as members of groups. This newly revised and expanded edition is based on the latest data from Professor Hofstede ongoing field research, and provides detailed comparisons of cross-cultural differences among 70 nations. business, family, schools and political organizations. Professor Hofstede explains phenomena such as culture shock, ethnocentrism, stereotyping, differences in language and humor. Most importantly, he discusses the practical implications of the culture differences described in the book and how understanding these cultural differences can enable people from different cultures to work together more productively. parents. Melding powerful intellectual analysis and hard social, cultural, and organizational research, Hofstede gives a sobering picture of a world perilously lacking in self-knowledge - unaware of serious difference between the businesses, organizations, cultures, and nations that populate our planet despite the fact of globalization. But culture shock - whether between an individual and a new country, between organizations, between the sexes, or between opposing diplomats - can be turned to our advantage, Hofstede says-if we understand it. Cultures and Organizations helps to explain the differences in the way leaders and their followers think, offering practical solutions for those in business and politics to help solve conflict between different groups.

    And yet, the evidence is irrefutable: when it comes to dealing with potential threats to our national security, the gloves always come off. As the enquiries into the on-going abuse of terror suspects uncover an ever more sinister and unpalatable chain of complicity - going right to the top of government - it is time to re-examine the assumption that the British don't 'do' torture. Drawing on previously unseen official documents, and the accounts of witnesses, victims and experts, prize-winning investigative journalist Ian Cobain looks beyond the cover-ups and the attempts to dismiss brutality as the work of a few rogue interrogators, to reveal a secret and shocking record of torture. From WWII to the War on Terror, via Kenya and Northern Ireland, Cruel Britannia shows how the British have repeatedly and systematically resorted to torture, turning a blind eye where necessary, bending the law where they can, and issuing categorical denials all the while. What emerges is a picture of Britain that challenges our complacency on human rights and exposes the lie behind our reputation for fair play.

    He also looks at philosophical issues in particular sciences, including the problem of classification in biology, and the nature of space and time in physics. The final chapter touches on the conflicts between science and religion, and explores whether science is ultimately a good thing.About the Series: Combining authority with wit, accessibility, and style, Very Short Introductions offer an introduction to some of life's most interesting topics. Written by experts for the newcomer, they demonstrate the finest contemporary thinking about the central problems and issues in hundreds of key topics, from philosophy to Freud, quantum theory to Islam.

    Rather than marrying and becoming parents in their early twenties, most people in industrialized societies now postpone these transitions until at least their late twenties, and instead spend the time in self-focused exploration as they try out different possibilities in their careers and relationships. In Emerging Adulthood, Jeffrey Jensen Arnett identifies and labels, for the first time, this period exploration, instability, possibility, self-focus, and a sustained sense of being in limbo. An increasing number of emerging adults emphasize having meaningful and satisfying work to a degree not seen in prior generations. Marrying later and exploring more casual sexual relationships have created different hopes and fears concerning long-term commitments and the differences between love and sex. Emerging adults also face the challenge of defending their non-traditional lifestyles to parents and others outside their generation who have made much more traditional choices. In contrast to previous portrayals of emerging adults, Arnett's research shows that they are particularly skilled at maintaining contradictory emotions--they are confident while still being wary, and optimistic in the face of large degrees of uncertainty. As the demographics of American youth, the American workplace, and adulthood continue to evolve, Emerging Adulthood is indispensable reading for anyone wanting to understand the face of modern America.

    Heartened by the positive response to previous editions of Leadership: Theory and Practice, this Fourth Edition is written with the same objective to bridge the gap between the often simplistic popular approaches to leadership and the more abstract theoretical approaches.

    That's why we created Digital Adaptation, a new practical book on how to help senior management understand the Web and adapt the business, culture, teams and workflows accordingly. No fluff, no theory — just techniques and strategies that worked in practice, and showed results. The book will help traditional businesses and organizations to overcome their legacy, and help you plant the seeds of change with very little power. If you do want to finally see changes happening, this is the book to grab. Written by Paul Boag. Designed by Veerle Pieters. 176 pages. YOU'LL LEARN TO: • Tackle bureaucracy and overcome legacy culture, • Develop a flexible and effective digital strategy, • Use responsibility matrix to minimize delays and costs, • Adopt a digital culture and become digital by default, • Apply techniques from mid-sized and large organizations, • Avoid toxic working practices and improve internal processes, • Organize teams and boost their efficiency, • Embrace social media and use them effectively, • Understand the value of a digital team and invest in them, • Break down the walls and nourish collaboration, ownership and innovation.

    Quality assurance was conducted on each of these books in an attempt to remove books with imperfections introduced by the digitization process. Though we have made best efforts - the books may have occasional errors that do not impede the reading experience. We believe this work is culturally important and have elected to bring the book back into print as part of our continuing commitment to the preservation of printed works worldwide.

    It is believed that we must commit 10,000 hours to master a skill.  According to Lieberman, each of us has spent 10,000 hours learning to make sense of people and groups by the time we are ten.  Social argues that our need to reach out to and connect with others is a primary driver behind our behavior.  We believe that pain and pleasure alone guide our actions.  Yet, new research using fMRI – including a great deal of original research conducted by Lieberman and his UCLA lab -- shows that our brains react to social pain and pleasure in much the same way as they do to physical pain and pleasure.  Fortunately, the brain has evolved sophisticated mechanisms for securing our place in the social world.  We have a unique ability to read other people’s minds, to figure out their hopes, fears, and motivations, allowing us to effectively coordinate our lives with one another.  And our most private sense of who we are is intimately linked to the important people and groups in our lives.  This wiring often leads us to restrain our selfish impulses for the greater good.  These mechanisms lead to behavior that might seem irrational, but is really just the result of our deep social wiring and necessary for our success as a species.   Based on the latest cutting edge research, the findings in Social have important real-world implications.  Our schools and businesses, for example, attempt to minimalize social distractions.  But this is exactly the wrong thing to do to encourage engagement and learning, and literally shuts down the social brain, leaving powerful neuro-cognitive resources untapped.  The insights revealed in this pioneering book suggest ways to improve learning in schools, make the workplace more productive, and improve our overall well-being.