With well-crafted simulations, these experiences, which are so immersive that the brain believes they’re real, are already widely available with a VR headset and will only become more accessible and commonplace. But how does this new medium affect its users, and does it have a future beyond fantasy and escapism?In Experience on Demand, Jeremy Bailenson draws on two decades spent researching the psychological effects of VR and other mass media to help readers understand this powerful new tool. He offers expert guidelines for interacting with VR and describes the profound ways this technology can be put to use—not to distance ourselves from reality, but to enrich our lives and influence us to treat others, the environment, and even ourselves better. In the world of VR, a football quarterback plays a game against a competing team hundreds of times before even stepping onto the field; members of the United Nations embody a young girl in a refugee camp going through her day-to-day life; and veterans once again walk through the streets where they had experienced trauma.There are dangers and many unknowns in using VR, but it also can help us hone our performance, recover from trauma, improve our learning and communication abilities, and enhance our empathic and imaginative capacities. Like any new technology, its most incredible uses might be waiting just around the corner. Experience on Demand is the definitive look at the risks and potential of VR—a must-read for navigating both the virtual and the physical worlds ahead.

    For over a century, a diverse array of researchers have been trying to find a language that can be used to capture the essence of what these neurons do and how they communicate – and how those communications create thoughts, perceptions and actions. The language they were looking for was mathematics, and we would not be able to understand the brain as we do today without it.In Models of the Mind, author and computational neuroscientist Grace Lindsay explains how mathematical models have allowed scientists to understand and describe many of the brain's processes, including decision-making, sensory processing, quantifying memory, and more. She introduces readers to the most important concepts in modern neuroscience, and highlights the tensions that arise when bringing the abstract world of mathematical modelling into contact with the messy details of biology.Each chapter focuses on mathematical tools that have been applied in a particular area of neuroscience, progressing from the simplest building block of the brain – the individual neuron – through to circuits of interacting neurons, whole brain areas and even the behaviours that brains command. Throughout Grace will look at the history of the field, starting with experiments done on neurons in frog legs at the turn of the twentieth century and building to the large models of artificial neural networks that form the basis of modern artificial intelligence. She demonstrates the value of describing the machinery of neuroscience using the elegant language of mathematics, and reveals in full the remarkable fruits of this endeavour.

    Those who are used to managing their time in the workplace can be tempted to try to manage their infant in the same way. So-called "controlled crying" has been recommended by many recent childcare guides, but parents should be aware of the high cost of such methods to their baby. In The Essential First Year Penelope Leach shows parents how they can reach a harmonious balance between their baby's needs and their own. While babies and their needs have not changed, our lifestyles have, and Penelope Leach has written the perfect manual for busy 21st century parents, which spans from pregnancy to the child's first birthday. The book is a gentle, but timely reminder that the fundamental purpose of having children is to share happiness. The happier a baby is, the more parents will enjoy being with him or her; being responsive to one's baby does not mean that it has to be at personal expense - the happiness of parents and baby is inextricably intertwined. The Essential First Year is not just full of sensible, practical advice, it is backed by more than ten years of new research into infant development, especially in brain growth, which now confirms, for instance, just how much fathers matter to their infant's progress, how girls' and boys' brains are different at birth (and developdifferently) and how helping a baby to be calm, contented, amused, and interested leads to optimum development of body and brain. Using such information, Penelope Leach shows parents how to deal with problems as well as how to prevent them. Every parent wants to do the best for their baby and for the child that the baby will become. The Essential First Year gives parents the knowledge and the tools to nurture and care for every aspect of their infant's life - to meet the baby's physical needs, to stimulate their intellectual development and ensure their emotional well-being - and most importantly, The Essential First Year helps parents to simply enjoy being parents.

    These beautifully rendered tales illuminate the fundamental pathways of life from birth to death.A woman finds herself daydreaming as she returns home from a business trip; a young man loses his wallet. We learn, too, from more extreme examples: the patient who points an unloaded gun at a police officer, the compulsive liar who convinces his wife he's dying of cancer. The stories invite compassionate understanding, suggesting answers to the questions that compel and disturb us most about love and loss, parents and children, work and change. The resulting journey will spark new ideas about who we are and why we do what we do.

    Known as Peak Experiences (PEs), these periods of extreme mental, emotional, and creative invigoration have often resulted in great achievements. Bestselling author Colin Wilson has long pursued the nature of PEs, and here are the results of his 40-year investigation. Through a wealth of engaging anecdotes, he reveals how the PEs of such historical figures as Yeats, Blake, and Sartre, among others, influenced their work. Plus, he offers clues to unlocking this spiritual power in our own lives.

    It is the voice of a whale, but one that sings at a frequency—52 hertz—never before heard by scientists, and inaudible to other members of its species. The whale seems to be alone in the Pacific Ocean, unable to communicate with its kind. Three thousand miles away, in an apartment in Harlem, a sudden illness plunges a 48-year-old woman named Leonora into a coma. She wakes up in a hospital room, barely able to speak, adrift in the world. Wandering the Internet late one night she discovers the saga of the whale—and finds her life transformed by the power of its story.In 52 Blue, Leslie Jamison, bestselling author of The Empathy Exams, weaves together these stories in a boldly original exploration of scientific discovery refracted through the lens of human longing. Venturing into the community of people gathering in a mysterious animal’s wake—a brilliant marine biologist, a lovelorn photographer covered in whale tattoos, an obsessed filmmaker, and finally Leonora—Jamison comes away with an absorbing meditation on what it means to be alone, and how we seek meaning from the natural world.

    Almost immediately after the discovery of LSD less than a hundred years ago, psychedelics began to play a crucial role in the quest to understand the link between mind and matter. With an uncanny ability to reveal the mind’s remote frontiers and the unmapped areas of human consciousness, LSD and MDMA (better known as Ecstasy) have proven extraordinarily effective in treating anxiety disorders such as PTSD—yet the drugs remain illegal for millions of people who might benefit from them.Anchoring Tom Shroder’s Acid Test are the stories of Rick Doblin, the founder and executive director of the Multidisciplinary Association for Psychedelic Studies (MAPS), who has been fighting government prohibition of psychedelics for more than thirty years; Michael Mithoefer, a former emergency room physician, now a psychiatrist at the forefront of psychedelic therapy research; and his patient Nicholas Blackston, a former Marine who has suffered unfathomable mental anguish from the effects of brutal combat experiences in Iraq. All three men are passionate, relatable people; each flawed, each resilient, and each eccentric, yet very familiar and very human.Acid Test covers the first heady years of experimentation in the fifties and sixties, through the backlash of the seventies and eighties, when the drug subculture exploded and uncontrolled use of street psychedelics led to a PR nightmare that created the drug stereotypes of the present day. Meticulously researched and astoundingly informative, this is at once a personal story of intertwining lives against an epic backdrop, and a compelling argument for the unprecedented healing properties of drugs that have for decades been characterized as dangerous, illicit substances.

    Army, MI5, MI6, and the British Intelligence Corps, acclaimed journalist Dominic Streatfeild traces the history of the world's most secret psychological procedure. From the cold war to the height of today's war on terror, groups as dissimilar as armies, religious cults, and advertising agencies have been accused of brainwashing. But what does this mean?Is it possible to erase memories or to implant them artificially? Do heavy-metal records contain subliminal messages? Do religious cults brainwash recruits? What were the CIA and MI6 doing with LSD in the 1950s? How far have the world's militaries really gone?From the author of the definitive history of cocaine, Brainwash is required reading in an era of cutting-edge and often controversial interrogation practices. More than just an examination of the techniques used by the CIA, the KGB, and the Taliban, it is also a gripping, full history of the heated efforts to master the elusive, secret techniques of mind control.

    But it’s also messy, fallible, and about 50,000 years out of date. We cling to superstitions, remember faces but not names, miss things sitting right in front of us, and lie awake at night while our brains endlessly replay our greatest fears. Idiot Brain is for anyone who has ever wondered why their brain appears to be sabotaging their life—and what on earth it is really up to.A Library Journal Science Bestseller and a Finalist for the Goodreads Choice Award in Science Technology.

    By the time the list was retired in 2013, it had over 2200 readers and was growing steadily. This ebook is a carefully sequenced and edited compilation of the archives, with a 5000-word bonus essay, "Inside the Tempo," which serves as a capstone conclusion to the series.

    Now, in What the Dog Saw, he brings together, for the first time, the best of his writing from The New Yorker over the same period. Here you'll find the bittersweet tale of the inventor of the birth control pill, and the dazzling creations of pasta sauce pioneer Howard Moscowitz. Gladwell sits with Ron Popeil, the king of the American kitchen, as he sells rotisserie ovens, and divines the secrets of Cesar Millan, the "dog whisperer" who can calm savage animals with the touch of his hand. He explores intelligence tests and ethnic profiling and why it was that employers in Silicon Valley once tripped over themselves to hire the same college graduate.

    The book is fantastically illuminating, well written, works as a kind of autobiography, and Al's input is effective as commentary." You will probably feel the same way by seeing how creatively combining math, logic, psychology, and probability theory can solve problems you might have previously regarded as unsolvable. Your ability to identify and even manipulate other people's thoughts and desires should improve, as well as your ability to understand and resist other experts who attempt to do the same thing. And this book will almost certainly put money in your pocket.The title, DUCY?, was taken from our forums at www.twoplustwo.com's. To encourage people to think better, David would often ask, "Do you see why?" before fully explaining his conclusions or advice. Forum participants c

    Recently, however, serious scientists from a range of fields have been uncovering evidence that our thoughts, emotions and beliefs can ease pain, heal wounds, fend off infection and heart disease and even slow the progression of AIDS and some cancers.In Cure, award-winning science writer Jo Marchant travels the world to meet the physicians, patients and researchers on the cutting edge of this new world of medicine. We learn how meditation protects against depression and dementia, how social connections increase life expectancy and how patients who feel cared for recover from surgery faster. We meet Iraq war veterans who are using a virtual arctic world to treat their burns and children whose ADHD is kept under control with half the normal dose of medication. We watch as a transplant patient uses the smell of lavender to calm his hostile immune system and an Olympic runner shaves vital seconds off his time through mind-power alone.Drawing on the very latest research, Marchant explores the vast potential of the mind's ability to heal, lays out its limitations and explains how we can make use of the findings in our own lives. With clarity and compassion, Cure points the way towards a system of medicine that treats us not simply as bodies but as human beings.

    Styron is perhaps the first writer to convey the full terror of depression's psychic landscape, as well as the illuminating path to recovery.

    It tells the story of two parents from different cultural, linguistic, and ethnic-racial backgrounds who joined to raise their two children with their heritage languages outside their native countries. It also tells the children's story and the way they negotiated three cultures and languages and developed a trilingual identity. It sheds light on how parental support contributed to the children's simultaneous acquisition of three languages in an environment where the main input of the two heritage languages came respectively from the father and from the mother. It addresses the challenges and the unique language developmental characteristics of the two children during their trilingual acquisition process.