They fought one-against-one in an octagonal cage where they could punch, kick, knee, elbow, head butt and choke. "There are no rules!" proclaimed the organizers. The Ultimate Fighting Championship was born-and the mystique of traditional martial arts had died.For thousands of years, the fighting arts had been shrouded in mystery and deceit. Secrets were jealously guarded, while blood-curdling claims were made of lethal techniques and even supernatural powers. Each style or system asserted that it was the best, its masters unbeatable.By matching experts in different arts against each other, the Ultimate Fighting Championship exploded many of these myths. Black belts and flashy moves proved no match for the skill and technique of a new breed of athletic warrior.In just over a decade, no-holds-barred fighting-otherwise known as mixed martial arts-has gone from a novelty spectacle to a worldwide sport. It has produced its own superstars like the Gracie family, Ken and Frank Shamrock, Maurice Smith and Randy Couture. It has also attracted massive condemnation from the media and run the gauntlet of police raids and banning orders. Its critics labeled it "human cockfighting." It was pursued from state to state, excoriated by campaigners and banned by politicians. Through it all, the sport has continued to thrive, spreading across the globe.Author and journalist Clyde Gentry has interviewed more than 100 key figures to produce the definitive account of the world's most controversial and misunderstood sport and of the fighting men who dare to enter the octagon.

    Drake presents a sublime and dramatic narrative about the high-chic fashion wars of 1970s Paris where two titanic geniuses and rivals, Yves Saint Laurent and Karl Lagefeld, collided and sparked a tumultuous decade.

    So He sent us His very strongest men and women." So begins the heartwarming story of Verna Mae and her father, Isom B. "Kitteneye" Slone, an extraordinary personal family history set in the hills around Caney Creek in Knott County, Kentucky.

    Reprinted in hardcover in 1997 to celebrate the 90th anniversary of Neiman Marcus, it is now available for the first time in paperback. Mr. Marcus spent most of his life not only in helping to create a retailing enterprise renowned throughout the world as the epitome of quality, but also in setting high standards for the level of taste of all who desire “the better things in life.” In doing so he has played a key role in making Dallas itself a success. “Mr. Stanley,” as he was affectionately called by all his Neiman Marcus friends and associates, made The Store a legendary success. Although he retired from active involvement in Neiman Marcus in 1977, the influences of the philosophies of business he developed remained an important part of the training of Neiman Marcus personnel. Those basic principles—best exemplified by his belief in his father’s business philosophy—are the reasons Neiman Marcus is today recognized as the taste leader of American retailing.Minding the Store is a warm portrait of a man and an exuberant celebration of the store that has become the best-known landmark in Texas since the Alamo.

    Through biblical events, to the dawn and spread of Islam, to the revolutions of the twentieth century, Persia—or Iran—has played an integral role in nearly all major events of world history. Uncover the fascinating story of this influential and unique civilization.Discover a plethora of topics such asThe Ancient Persian EmpiresThe Arab Conquest and the Rise of IslamThe Golden Age of the Persian EmpireArt, Religion, and CultureThe Turbulent Years of the Eighteenth CenturyRevolutions and Upheaval: The End of the Persian EmpireAnd much more!

    Along with many illustrations of the creative packages, this is the whole story of the $250 million industry that sustains itself on the great figures of rock music and their biggest admirers.

    This pervasive yet little examined obsession is arguably the most powerful and devastating market force of our time-the engine of globalization, outsourcing, planned obsolescence, and economic instability in an increasingly unsettled world. Low price is so alluring that we may have forgotten how thoroughly we once distrusted it. Ellen Ruppel Shell traces the birth of the bargain as we know it from the Industrial Revolution to the assembly line and beyond, homing in on a number of colorful characters, such as Gene Verkauf (his name is Yiddish for "to sell"), founder of E. J. Korvette, the discount chain that helped wean customers off traditional notions of value. The rise of the chain store in post-Depression America led to the extolling of convenience over quality, and big-box retailers completed the reeducation of the American consumer by making them prize low price in the way they once prized durability and craftsmanship. The effects of this insidious perceptual shift are vast: a blighted landscape, escalating debt (both personal and national), stagnating incomes, fraying communities, and a host of other socioeconomic ills. That's a long list of charges, and it runs counter to orthodox economics which argues that low price powers productivity by stimulating a brisk free market. But Shell marshals evidence from a wide range of fields-history, sociology, marketing, psychology, even economics itself-to upend the conventional wisdom. Cheap also unveils the fascinating and unsettling illogic that underpins our bargain-hunting reflex and explains how our deep-rooted need for bargains colors every aspect of our psyches and social lives. In this myth-shattering, closely reasoned, and exhaustively reported investigation, Shell exposes the astronomically high cost of cheap.

    Seekers and sages travelled north and south, east and west, across mountains and along rivers, ignoring artificial boundaries, seeking and finding gods. Renowned mythologist Devdutt Pattanaik takes us on an insightful journey to thirty-two holy sites where ancient and modern deities unravel the complex and layered history, geography, and imagination of the land once known as ‘land of the Indian blackberry’ (Jambudvipa), ‘land of rivers’ (Sindhusthala in Sanskrit, or Hindustan in Persian), ‘expanse of King Bharata’ (Bharatvarsha, or Bharatkhanda), and even ‘abode of joy’ (Sukhavati to the Chinese).

    It rejoices in men and women made of the Wrong Stuff: writers who believed in the power of words, but could never quite find the rights ones; artists and performers who indulged their creative impulse with a passion, if not a sense of the ridiculous, an eye for perspective or the ability to hold down a tune; scientists and businessmen who never quite managed to quit while they were ahead; and sportsmen who seemed to manage always to snatch defeat from the jaws of victory. Like Walter Oudney, one of three men chosen to find the source of the River Niger in Africa, who could not ride a horse, nor speak any foreign languages and who had never travelled more than 30 miles beyond his native Edinburgh; or the explorer-priest Michel Alexandre de Baize, who set off to explore the African continent from east to west equipped with 24 umbrellas, some fireworks, two suits of armor, and a portable organ; or the Scottish army which decided to invade England in 1349 - during the Black Death. Entries include: briefest career in dentistry; least successful bonding exercise; most futile attempt to find a lost tribe; most pointless lines of research by someone who should have known better; least successful celebrity endorsement; least convincing excuse for a war; worst poetic tribute to a root vegetable; least successful display of impartiality by a juror; Devon Loch - sporting metaphor for blowing un unblowable lead; least dignified exit from office by a French president; and least successful expedition by camel.

     In less than three weeks, Hitler achieved the most extraordinary military triumph of modern times: Holland, Luxembourg, and Belgium had been overrun; the French army was about to collapse; and the entire British Expeditionary Force, which had been sent across the Channel to help stop the Germans, was trapped against the sea at Dunkirk. Unless they could be rescued, Britain would be left without an army. ‘Dunkirk’ is the first book to present an overview of those awful days and show the effect the battle on the beaches was having on the rest of the world. It is also the day-by-day story of a great escape, of the transformation of a massive defeat into what would ultimately prove a disaster for Germany. “Norman Gelb demonstrates in Dunkirk how productive it is to focus on an individual operation or battle … Dunkirk is both a good adventure read and an instructive case study yielding modern lessons.” — JOHN LEHMAN, Former Secretary of the Navy, The Wall Street Journal “Norman Gelb finds fresh angles … Dunkirk stands as an exemplar of the perils of vacillation and the possibilities of action.” — The New York Times Book Review “Mr. Gelb has excavated beneath surface events, delved into political and psychological factors, and produced an intelligent, fast-moving narrative.” — PROFESSOR ARNOLD AGES, Baltimore Sun — “Vivid and comprehensive … Absorbing … Sets a high standard for other reconstructions” — Kirkus Reviews NORMAN GELB was born in New York and is the author of seven highly acclaimed books, including The Berlin Wall, Scramble: A Narrative History of the Battle of Britain, and Less Than Glory. He was, for many years, correspondent for the Mutual Broadcasting System, first in Berlin and then in London. He is currently the London correspondent for New Leader magazine. Endeavour Press is the UK's leading independent digital publisher. For more information on our titles please sign up to our newsletter at www.endeavourpress.com. Each week you will receive updates on free and discounted ebooks. Follow us on Twitter: @EndeavourPress and on Facebook via http://on.fb.me/1HweQV7. We are always interested in hearing from our readers. Endeavour Press believes that the future is now.

    He's 55 years old. He is not a soldier. He is being trained by the Royal Marines and he is going to Afghanistan. The only difference is that instead of a gun, Chris will be holding a camera and filming the whole ordeal for a major TV series.The Royal Marines Commando training base in Lympstone Devon, has a famous motto: '99.9% need not apply'. Of those who start training, after a very tough selection process, nearly 50% fail to make it through the most gruelling physical tests of any armed forces in the world in an eight month training regime. The elite who do eventually pass out are generally eighteen years old and at the peak of physical condition. But Chris Terrill is the exception: this book will tell of his heroic struggle to become the oldest man to win the coveted Royal Marines Commando Green Beret and enter the record books.And after six months of hell, what next? Chris will follow the raw recruits on a tour to Southern Afghanistan. He will tell the story in book and film of the fears and hopes of the youngsters as they are plunged into one of the planet's most dangerous wars in the outlaw mountain terrain of Helmand Province. He will tell of ferocious battles against the Taliban, of firefights, of jaw-dropping heroism, British sang froid and humour and tragedy as causalities are suffered -- all from the unique perspective of a civilian who has achieved the ultimate accolade: to be accepted as an honorary Royal Marines Commando. Commando is a brilliant account of modern war on the front line.

    Hollywood stars have always furthered fashion’s cause of seducing the masses into buying designers’ clothes, acting as living billboards. Now, forced by the explosion of social media and the accelerating worship of fame, red carpet celebrities are no longer content to just advertise and are putting their names on labels that reflect the image they—or their stylists—created. Jessica Simpson, Jennifer Lopez, Sarah Jessica Parker, Sean Combs, and a host of pop, sports, and reality-show stars of the moment are leveraging the power of their celebrity to become the face of their own fashion brands, embracing lucrative contracts that keep their images on our screens and their hands on the wheel of a multi-billion dollar industry. And a few celebrities—like the Olsen Twins and Victoria Beckham—have gone all the way and reinvented themselves as bonafide designers. Not all celebrities succeed, but in an ever more crowded and clamorous marketplace, it’s increasingly unlikely that any fashion brand will succeed without celebrity involvement—even if designers, like Michael Kors, have to become celebrities themselves. Agins charts this strange new terrain with wit and insight and an insider’s access to the fascinating struggles of the bold-type names and their jealousies, insecurities, and triumphs. Everyone from industry insiders to fans of Project Runway and America's Next Top Model will want to read Agins’s take on the glitter and stardust transforming the fashion industry, and where it is likely to take us next.

    This record of World Wrestling Entertainment explores the inner workings of the WWE and the day-to-day lives of its stars.

    In Bonifacio's Bolo, Ambeth Ocampo adds even more interesting bits to another scrapbook of history.

    His prose is fast-moving, readable & hard-hitting. He tells how the beautiful S. American “Queen of Cocaine” seduced the CIA into protecting her from prosecution as she sold drugs to Americans; how CIA-sponsored paramilitary ousted, tortured & killed members of a pro-DEA Bolivian ruling party; & how the CIA created La Corporacion, the “General Motors of cocaine,” which led directly to the current cocaine/crack epidemic. As a 25-year veteran agent for the DEA, Michael Levine worked deep-cover cases from Bangkok to Buenos Aires & witnessed 1sthand scandalous violations of drug laws by U.S. officials.Author's NoteIntroductionPrologue1 The Cocaine Coup2 Operation Hun3 Sonia's SecretEpilogueIndex