With chapters like "The Ten Rules of Successful Communication" and "The 21 Words and Phrases for the 21st Century," he examines how choosing the right words is essential. Nobody is in a better position to explain than Frank Luntz: He has used his knowledge of words to help more than two dozen Fortune 500 companies grow. Hell tell us why Rupert Murdoch's six-billion-dollar decision to buy DirectTV was smart because satellite was more cutting edge than "digital cable," and why pharmaceutical companies transitioned their message from "treatment" to "prevention" and "wellness." If you ever wanted to learn how to talk your way out of a traffic ticket or talk your way into a raise, this book's for you.

    Authentic Human Sexuality will prove an important work for ministers, psychologists, sociologists and students searching for an up-to-date and wise introduction to an essential -- and endlessly fascinating and perplexing -- facet of human identity.

    Mark has too much to do, too many priorities, too much stress, and too little time.As he struggles to balance his many responsibilities without cracking under the pressure, Mark takes a break to attend the circus with his family. There he has a surprising conversation with a wise ringmaster. He leaves with a simple but powerful lesson: Trying to get everything done is like juggling elephants -- impossible.So Mark begins to think about his work, family, and personal life the way a ringmaster thinks about the many acts in a three-ring circus. He discovers that managing his various acts can be fun and easy once he changes his attitude and follows his new friend's ongoing guidance. Mark soon realizes:- If you keep trying to juggle elephants, no one, including you, will be thrilled with your performance. - A ringmaster cannot be in all three rings at once. - The key to the success of a circus is having quality acts in all three rings. - Intermission is an essential part of any good circus.Juggling Elephants is a wonderfully lighthearted guide for everyone who feels like they're about to be squashed. It will help you better focus your time and energy, so you'll be able to enjoy more of the things that are important to you. Above all, it will teach you how to run your circus, instead of letting the circus run you.

    But only some retain the habits of exploring, learning and discovering as they grow older. Which side of the ’curiosity divide’ are you on?In Curious Ian Leslie makes a passionate case for the cultivation of our desire to know. Curious people tend to be smarter, more creative and more successful. But at the very moment when the rewards of curiosity have never been higher, it is misunderstood and undervalued, and increasingly practised only by a cognitive elite.Filled with inspiring stories, case studies and practical advice, Curious will change the way you think about your own mental life, and that of those around you.

    Through the stories of victims, perpetrators, law enforcement, and reform movements from across the country, Snyder explores not only the dark corners of private violence, but also its far-reaching consequences for society, and what it will take to truly address it.

    We’re told that learning is all self-discipline, that we must confine ourselves to designated study areas, turn off the music, and maintain a strict ritual if we want to ace that test, memorize that presentation, or nail that piano recital.   But what if almost everything we were told about learning is wrong? And what if there was a way to achieve more with less effort?   In How We Learn, award-winning science reporter Benedict Carey sifts through decades of education research and landmark studies to uncover the truth about how our brains absorb and retain information. What he discovers is that, from the moment we are born, we are all learning quickly, efficiently, and automatically; but in our zeal to systematize the process we have ignored valuable, naturally enjoyable learning tools like forgetting, sleeping, and daydreaming. Is a dedicated desk in a quiet room really the best way to study? Can altering your routine improve your recall? Are there times when distraction is good? Is repetition necessary? Carey’s search for answers to these questions yields a wealth of strategies that make learning more a part of our everyday lives—and less of a chore.   By road testing many of the counterintuitive techniques described in this book, Carey shows how we can flex the neural muscles that make deep learning possible. Along the way he reveals why teachers should give final exams on the first day of class, why it’s wise to interleave subjects and concepts when learning any new skill, and when it’s smarter to stay up late prepping for that presentation than to rise early for one last cram session. And if this requires some suspension of disbelief, that’s because the research defies what we’ve been told, throughout our lives, about how best to learn.   The brain is not like a muscle, at least not in any straightforward sense. It is something else altogether, sensitive to mood, to timing, to circadian rhythms, as well as to location and environment. It doesn’t take orders well, to put it mildly. If the brain is a learning machine, then it is an eccentric one. In How We Learn, Benedict Carey shows us how to exploit its quirks to our advantage.  Praise for How We Learn“This book is a revelation. I feel as if I’ve owned a brain for fifty-four years and only now discovered the operating manual.”—Mary Roach, bestselling author of Stiff and Gulp“A welcome rejoinder to the faddish notion that learning is all about the hours put in.” —The New York Times Book Review   “A valuable, entertaining tool for educators, students and parents.” —Shelf Awareness   “How We Learn is more than a new approach to learning; it is a guide to making the most out of life. Who wouldn’t be interested in that?” —Scientific American   “I know of no other source that pulls together so much of what we know about the science of memory and couples it with practical, practicable advice.”—Daniel T. Willingham, professor of psychology at the University of Virginia

    From this new form of care came new ways of engaging and understanding each other. How such singular human capacities evolved, and how they have kept us alive for thousands of generations, is the mystery revealed in this bold and wide-ranging new vision of human emotional evolution."Mothers and Others" finds the key in the primatologically unique length of human childhood. If the young were to survive in a world of scarce food, they needed to be cared for, not only by their mothers but also by siblings, aunts, fathers, friends--and, with any luck, grandmothers. Out of this complicated and contingent form of childrearing, Sarah Hrdy argues, came the human capacity for understanding others. Mothers and others teach us who will care, and who will not.From its opening vision of "apes on a plane"; to descriptions of baby care among marmosets, chimpanzees, wolves, and lions; to explanations about why men in hunter-gatherer societies hunt together, "Mothers and Others" is compellingly readable. But it is also an intricately knit argument that ever since the Pleistocene, it has taken a village to raise children--and how that gave our ancient ancestors the first push on the path toward becoming emotionally modern human beings.

    Kathryn Schulz, editor of Grist magazine, argues that error is the fundamental human condition and should be celebrated as such. Guiding the reader through the history and psychology of error, from Socrates to Alan Greenspan, Being Wrong will change the way you perceive screw-ups, both of the mammoth and daily variety, forever.

    Here, for the first time and in detail, Zimbardo tells the full story of the Stanford Prison Experiment, the landmark study in which a group of college-student volunteers was randomly divided into “guards” and “inmates” and then placed in a mock prison environment. Within a week, the study was abandoned, as ordinary college students were transformed into either brutal, sadistic guards or emotionally broken prisoners. By illuminating the psychological causes behind such disturbing metamorphoses, Zimbardo enables us to better understand a variety of harrowing phenomena, from corporate malfeasance to organized genocide to how once upstanding American soldiers came to abuse and torture Iraqi detainees in Abu Ghraib. He replaces the long-held notion of the “bad apple” with that of the “bad barrel”—the idea that the social setting and the system contaminate the individual, rather than the other way around.

    Purity rings, purity pledges, and purity balls came with a dangerous message: girls are potential sexual “stumbling blocks” for boys and men, and any expression of a girl’s sexuality could reflect the corruption of her character. This message traumatized many girls—resulting in anxiety, fear, and experiences that mimicked the symptoms of Post-Traumatic Stress Disorder—and trapped them in a cycle of shame. This is the sex education Linda Kay Klein grew up with. Fearing being marked a Jezebel, Klein broke up with her high school boyfriend because she thought God told her to, and took pregnancy tests though she was a virgin, terrified that any sexual activity would be punished with an out-of-wedlock pregnancy. When the youth pastor of her church was convicted of sexual enticement of a twelve-year-old girl, Klein began to question the purity-based sexual ethic. She contacted young women she knew, asking if they were coping with the same shame-induced issues she was. These intimate conversations developed into a twelve-year quest that took her across the country and into the lives of women raised in similar religious communities—a journey that facilitated her own healing and led her to churches that are seeking a new way to reconcile sexuality and spirituality. Sexual shame is by no means confined to evangelical culture; Pure is a powerful wake-up call about our society’s subjugation of women.

    But parents also want to have influence. They want their kid to be independent, but not if he or she is going to make bad choices. They don’t want to be harsh and rigid, but nor do they want a noncompliant, disrespectful kid. They want to avoid being too pushy and overbearing, but not if an unmotivated, apathetic kid is what they have to show for it. They want to have a good relationship with their kids, but not if that means being a pushover. They don’t want to scream, but they do want to be heard. Good parenting is about striking the balance between a child’s characteristics and a parent’s desire to have influence. Now Dr. Ross Greene offers a detailed and practical guide for raising kids in a way that enhances relationships, improves communication, and helps kids learn how to resolve disagreements without conflict. Through his well-known model of solving problems collaboratively, parents can forgo time-out and sticker charts, stop badgering, berating, threatening, and punishing, allow their kids to feel heard and validated, and have influence. From homework to hygiene, curfews, to screen time, Raising Human Beings arms parents with the tools they need to raise kids in ways that are non-punitive and non-adversarial and that brings out the best in both parent and child.

    So do our politicians.We're not listening.And no one is listening to us.Despite living in a world where technology allows constant digital communication and opportunities to connect, it seems no one is really listening or even knows how. And it’s making us lonelier, more isolated, and less tolerant than ever before. A listener by trade, New York Times contributor Kate Murphy wanted to know how we got here.In this always illuminating and often humorous deep dive, Murphy explains why we’re not listening, what it’s doing to us, and how we can reverse the trend. She makes accessible the psychology, neuroscience, and sociology of listening while also introducing us to some of the best listeners out there (including a CIA agent, focus group moderator, bartender, radio producer, and top furniture salesman). It’s time to stop talking and start listening.

    They often miss the most positive, effective alternative of all: confronting positively. Now, for everyone who was never taught or never realized that between "bully" and "wimp" is a range of behavior that is positive, dignified, and effective for dealing with life's bothersome situations, there is The Power of Positive Confrontation.This book teaches you the vital skills you need to confront others, communicate effectively, and live a more conflict-free life. In this updated edition, communications expert Barbara Pachter shares a practical, step-by-step guide to tackling conflicts in any situation. The Power of Positive Confrontation reveals:The consequences of not confronting or of confronting negatively;How to accurately assess what is bothering you and why;Three essential steps of polite and powerful confrontation;Vital verbal and nonverbal skills that make or break communication, including common language pitfalls;Strategies for assertive communication, whether face to face, in writing, by phone, or online.

    And, surprise: It's good news. We've all heard the statistic: Fifty percent of marriages end in divorce. It's enough to make many couples give up when the going gets rough, thinking that's what everybody else does. But what if it weren't true? What if, in fact, it's not only possible but often easier than you think to save a seemingly troubled relationship? These are the questions Tara Parker-Pope asked herself after her own divorce. An New York Times investigative journalist on the health and wellness beat, she turned to some of the top biologists, neuroscientists, psychologists, and other scientists for the facts about marriage and divorce. Those facts were more positive and provocative than she'd ever expected, and For Better offers page after page of astonishing, eye-opening good news. Parker-Pope presents the science behind why some marriages work and others don't; the biology behind why some spouses cheat and others remain faithful; the best diagnostic tools created by the most cutting-edge psychologists to assess the probability of success in getting married, staying married, or remarrying. There are questionnaires to uncover potentially damaging hidden attitudes toward spouses. There are tools to show the impact of routine, fresh activity and how small adjustments can make a huge difference. For Better is the definitive guide to the most profound relationship of our lives.

    He examines the deterioration of the family, the well-defined sex roles it offered, and how this change has shifted the focus of our society. Poverty, for instance, stems from the destruction of the family when unmarried parents are abandoned by their lovers or older women are divorced because society approves of their husbands' younger girlfriends.Gilder claims that men will only fulfill their paternal obligations when women lead them to do so, and that this civilizing influence, balanced with proper economic support, is the most important part of maintaining a productive, healthy, loving society.He offers a concrete plan for rebuilding the family in America. His solutions challenge readers to return to these roles and reestablish the family values that were once so crucial in staving off the ills that plague our country. Gilder insists that it is time to reexamine what "liberation" has wrought and at what cost. Only a return to traditional family values, he contends, can stem the tide of disaster.George Gilder is the author of Wealth and Poverty, the best-selling critique of Reaganomics, The Spirit of Enterprise, Visible Man, Naked Nomads, and The Party That Lost Its Head . He was a speechwriter for Ronald Reagan and now writes regularly for The Wall Street Journal and National Review about material advances and their effect on society. His most recent books include two other well-known social commentaries, Microcosm and Life After Television. Also available in paperback.