Strategic Marketing


David W. Cravens - 1982
    The new edition of "Strategic Marketing" uses a decision-making process to examine the key concepts and issues involved in analyzing and selecting strategies. Marketing strategy is considered from a total business perspective, examining marketing strategy beyond the traditional emphasis on marketing functions. The length and design of the book offer flexibility in the use of the text material and cases. New features and updated cases have made this text the most relevant text in the market today.

Thank You for Being Such a Pain: Spiritual Guidance for Dealing with Difficult People


Mark Rosen - 1998
    By embracing four fundamental premises and putting into practice the author's many helpful and practical suggestions, you'll acquire the skills and insights necessary for turning around even the most troublesome relationship. What you need to keep in mind is that: (1) nothing in your life happens randomly and your difficulties have a deeper purpose; (2) frustration and even emotional pain are as necessary for your personal and spiritual growth as love and joy; (3) transforming enmity and completing unfinished business may be the most important skills you can learn in life; and (4) when you make an effort to work on your inner self, your outer relationships will be transformed.        This groundbreaking book draws upon state-of-the-art psychological principles and timeless spiritual practices from all traditions. Filled with enlightening exercises and entertaining stories, Thank You for Being Such a Pain will forever change the way you see the difficult people in your life . . . as well as the way you see yourself.

Dress Code: The Naked Truth About Fashion


Mari Grinde Arntzen - 2014
    In this book, Mari Grinde Arntzen asks how and why this is—how can fashion simultaneously attract us to its glamour and repel us with its superficiality and how being called “fashionable” can be at once a compliment and an insult. Arntzen guides us through the major figures and brands of today’s fashion industry, showing how they shape us and in turn why we love to be shaped by them. She examines both everyday, affordable “fast fashion” brands, as well as the luxury market, to show how fashion commands a powerful influence on every socioeconomic level of our society. Stepping into our closets with us, she thinks about what happens when we get dressed: why fashion can make us feel powerful, beautiful, and original at the same time that it forces us into conformity. Stripping off the layers of the world’s fifth largest industry, garment by garment, she holds fashion up as a phenomenon, business, and art, exploring the questions it forces us to ask about the body, image, celebrity, and self-obsession. Ultimately, Arntzen asks the most direct question: what is fashion? How has it taken such a powerful hold on the world, forever propelling us toward its concepts of beauty?

Pattern


Orla Kiely - 2010
    Her very first collection of signature handbags turned the fashion world on its head, displaying a new sense of freshness and optimism. Now, nearly 20 years later, the graphic patterns and expressive colors of her apparel, handbags and home furnishings are instantly recognizable - and universally coveted. In Pattern, Orla Kiely traces the pattern of her own development as a designer, providing useful information and inspiring insights that can help all of us develop a creative eye for color, shape, form - and pattern. Gain a glimpse of a typical fashion year, including the timing, production and presentation of seasonal collections. Come to understand the power of color, how it triggers emotional and intellectual responses, and how to temper those responses by combining and contrasting tones. And who better than Kiely to advise us on the use of pattern in our lives, be it in the clothes we wear, the accessories we carry, or the furnishing we surround ourselves with in our homes, from wallpaper to rugs, lampshades to linens? Vibrant illustrations and gorgeous photography make Pattern a visual treasure and a thoughtful guide to using pattern with confidence and joy.

The Rise of a Dark Mage


D.L. Harrison - 2017
    She wants him dead, not to take his place, but so she can escape the bond of magical slavery, and leave Zual behind to explore the other kingdoms of the world. Her ambition will drive her to rediscover the secrets of the strongest of magic. She is determined to succeed, or she’ll die trying.Note: This stand-alone fantasy book follows the life of Cassandra, it takes place in the same world as the stand-alone book The Formerly Dark Mage, but happens three hundred years later, long after Silvia is gone, and some shocking changes have taken place in the world. It is not necessary to read the first book, but if you plan to read both, you should read The Formerly Dark Mage first to avoid spoilers.

Naruto


Frederic P. Miller - 2009
    Naruto, Naruto Uzumaki, World of Naruto, Naruto: Shipp den the Movie, List of Naruto characters, List of Naruto episodes, List of Naruto manga volumes, List of Naruto: Shippuden episodes, List of Naruto video games.

Tourism: Principles, Practices, Philosophies


Charles R. Goeldner - 1984
    Anyone involved in the work or study of today's tourism industry must consider all these factors together and their effect on it.This updated and revised Eleventh Edition of Tourism presents a comprehensive introduction to travel and tourism, while continuing the tested approach of successful previous editions. New and revised coverage, integrating the latest developments in the tourism industry, includes:Profiles of such industry leaders as J. W. Marriott, Jr, of Marriott International, Inc., James Rasulo of Walt Disney Parks and Resorts, and Francesco Frangialli, Secretary-General of the United Nations World Tourism Organization Lively and fun "Global Insights" look at emerging areas of importance in tourism Demographic trends, such as how the many new travelers from BRIC nations (Brazil, Russia, India, and China) recreate and seek culture New information on transportation options, including high-speed rail and river cruises New consideration of the use of the Internet, particularly Web 2.0 (podcasting, social networks, and blogs), in tourism research, marketing, and promotion Updates on passport, visa, and governmental policies Expanded treatment of crisis management Moving easily between theory and practice, Tourism, Eleventh Edition offers an unparalleled discussion of recreational travel today, and is suitable both as a lively learning tool for students and a reliable go-to reference for tourism professionals.

A Textbook of Geology


G.B. Mahapatra - 2017
    2 geomorphology. 3 structural and field geology. 4 crystallography. 5 petrology. 6 economic geology. 7 origin mode of occurrence and distribution and economic uses. 8 stratigraphy-palaeontology.

Peter Norton's Introduction to Computers


Peter Norton - 1994
    It includes three entirely new chapters on the Internet, computer graphics, and multimedia. Thorough yet flexible, Introduction to Computers is appropriate for a full-semester course -- with or without a hands-on lab. The text is available with a student CD-ROM that contains interactive multimedia materials for each chapter. Also available are an Electronic Study Guide on CD-ROM, HyperGraphics package, and an Instructor's Productivity Center on CD-ROM.

The Wedding Ceremony Planner: The Essential Guide to the Most Important Part of Your Wedding Day


Judith Johnson - 2005
    They want their ceremony, their way but don't know where to begin or what questions they need to ask. The Wedding Ceremony Planner is a comprehensive and user-friendly guide. It covers everything you need to know to create a beautiful ceremony text and to anticipate and address all the profound and mundane logistics with ease, grace and fun. It includes hundreds of text excerpts reflecting the many voices with which our hearts speak. There are also ten sample ceremony texts for the inclusion of children, the telling of the couple's story, the renewal of vows and a commitment ceremony. Checklists and worksheets are included to manage all the details. The Wedding Ceremony Planner is also an invaluable resource for clergy of all faiths, wedding planners and location coordinators. Sprinkled with anecdotes about lessons learned by couples creating their weddings, this book is filled with the wisdom of experience Praise for The Wedding Ceremony Planner "Weddings are sacred acts surrounded by material hoopla. The Wedding Ceremony Planner clarifies the worldly issues but keeps the spirit central. It's the balance that every couple needs."-Marianne Williamson, author, The Gift of Change "With countless samples of ceremony segments and worksheets to put them all together, The Wedding Ceremony Planner affirms what we all hope for: to communicate our love in a clear, heartfelt manner that truly reflects who we are."-Jack Canfield, co-author, Chicken Soup for the Bride's Soul(r) "In this time of increasing exchange and friendship between people of many cultures ... what the world needs is an intelligent and compassionate 'how to' book on performing interfaith ceremonies. This book is an excellent example."-The Very Reverend James Parks Morton Founder and President of the Interfaith Center of New York "[This book] was [wonderful] in helping us create our wedding ceremony. Not only was it easy to follow, but it made us think of things we never would have thought of on our own ... Going through the book also brought us closer ... it is the one thing we have sat down and done 100% together."-Jennifer Buehler and Frank Yanoti Jr., Bride and Groom "Planning the wedding ceremony in itself can be a process of discovery for a couple entering marriage ... this marvelous book ... help[s] couples design a ceremony that truly and personally characterizes the meaning and uniqueness of each union."-Pril Smiley, Mohonk Mountain House "This book will aid and guide the couple in the creation of their unique wedding ceremony that appropriately states their personal beliefs. How refreshing, how important, how appropriate to help make the wedding yours."-Alexandra Stoddard, author of Choosing Happiness

Professional Photoshop: The Classic Guide to Color Correction


Dan Margulis - 2002
    This new edition, the first in nearly five years, is completely updated for the age of digital photography. It continues the book’s tradition of introducing astoundingly effective, previously unknown methods of image enhancement. The original photographs found in the book come from a variety of professional sources, and all correction exercises are on the included CD. Professional Photoshop has changed radically from edition to edition, and this time is no exception--with almost 90 percent new content and completely overhauled coverage of curves, channel blending, and sharpening.Professional Photoshop offers a full explanation of: How curves bring out detail in the most important areas of the imagen A comprehensive strategy for blending channels to create deeper, stronger images The strengths and weaknesses of CMYK, LAB, and RGB, and when to use each one The first detailed look at the Shadow/Highlight command--and even more sophis-ticated ways to enhance contrast in the lightest and darkest parts of the imagen Sharpening strategies, in three full chapters, including the innovative hiraloam method (High Radius, Low Amount). Plus, a fiendishly effective method of merging hiraloam and conventional unsharp masking The realities--and the politics--of preparing files for commercial offset printing and how to deal with colors that are out of the press’s gamut What Camera Raw and similar acquisition modules can offer Typical problems of digital captures that were not found in the age of film--and how to correct for them

Daily Candy A to Z: An Insider's Guide to the Sweet Life


DailyCandy Inc. - 2006
    What's DailyCandy? It's the Web site that quickly became the ultimate source for the latest need-to-know information about fashion, food, and fun. It's like getting an e-mail from your clever, unpredictable, and totally in-the-know best friend who always has the scoop on everything--from new designers, handbags, and jeans to hot restaurants, travel destinations, books, and beauty treatments. As useful as it is entertaining, DailyCandy is beloved for its writing style (insider and inclusive, witty but never pretentious) and for its beautiful watercolor illustrations. Now, for the first time ever, advice, atmosphere, and attitude will be available in book form. DailyCandy A to Z offers insider advice on 26 topics: Appearance, Brain Candy, Charm, Do-Gooding, Edibles, Fundamentals, Grand Dames, Home, Intimacy, and more.DailyCandy A to Z covers everything you need to know about living a stylish life. The book will appeal not only to the site's large and loyal fan base, but to countless other readers who have yet to discover DailyCandy.

Flea Market Chic


Liz Bauwens - 2012
    And in traditional decorating schemes, fleamarket chic is a key part of the mix: faded textiles, weathered furniture, mis-matched china, and the occasional flamboyant lamp or work of art are all part of the charm. Of course, Fleamarket Chic is about saving you money, along with recycling, upcycling, and repurposing. But it’s also about a sense of history and place, about individuality, and creating a home that reflects your life and personality. Every piece in a Fleamarket Chic interior has a story: the colorful pitcher you found at a garage sale, the vintage telephone you reclaimed when a favorite aunt finally bought a modern handset, the little chair you found in a county junk store, or the old trash cans that have been converted into fashionable zinc planters. In Fleamarket Chic, we’ll show you how to spot the clever find in a pile of junk, where to look and how to negotiate, how to smarten up (and when not to smarten up) second-hand items, and how to re-discover and re-use things you or your family already have.

Edith Head: The Fifty-Year Career of Hollywood's Greatest Costume Designer


Jay Jorgensen - 2010
    Funny Face. Sunset Blvd. Rear Window. Sabrina. A Place in the Sun. The Ten Commandments. Scores of iconic films of the last century had one thing in common: costume designer Edith Head (1897–1981). She racked up an unprecedented 35 Oscar nods and 400 film credits over the course of a fifty-year career.Never before has the account of Hollywood’s most influential designer been so thoroughly revealed—because never before have the Edith Head Archives of the Academy of Motion Picture Arts and Sciences been tapped. This unprecedented access allows this book to be a one-of-a-kind survey, bringing together a spectacular collection of rare and never-before-seen sketches, costume test shots, behind-the- scenes photos, and ephemera.

Nosh for Students: A Fun Student Cookbook


Joy May - 2002
    He did, however, like to eat! Key Features -Photo with every recipe -No weighing scales - minimum utensils needed - difficulty star rating - sample menus and shopping lists