Cambridge IGCSE Accounting has been written as per the specifications of the Cambridge IGCSE Accounting Syllabus. Accounting principles and practices have been explained in simple language and lucid style to enhance the accessibility of the contents to students whose first language is not English.

    Covering such topics as: Whether you should be a limited company or self employed? What part of business finances do you really need to understand and which parts can you ignore. Whether you become VAT registered. When your tax is due and how much it will be. Setting up bank accounts. Getting paid by your customers. Managing your cash flow. Getting your pricing right. Russell Smith has worked with over 400 clients all across the UK and is a national expert on small business tax and accounts. His clients include doctors, dentists, psychologists, web-designers, musicians, marketing agencies, IT contractors, artists, graphic designers and many more. Russell Smith is the only chartered accountant in the world to blog every day - you can find it at www.rsaccountancy.co.uk/daily-blog. Russell also has a YouTube channel where he releases weekly 2 minute finance basics: www.youtube.com/RussellSmithtips. There is also a free tax, accounts and profit review with customised action plan worth £200 for readers of this book.

    

    Starting with a "macro" view of accounting information, the authors present real financial statements. They establish how a financial statement communicates the financing, investing, and operating activities of a business to users of accounting information. Kimmel, Weygandt and Kieso motivate students by grounding the discussion in the real world, showing them the relevance of the topics covered to their future.

    “I smoked in my twenties. I preferred red wine to sparkling water. I ate too much milk chocolate. I liked limericks. I know all the wrong I’ve done. But also, more than any of that, I’ve always longed for children.” Yet there she was: successful, social, mostly happy, and not a mother. Knowing that her chances of becoming pregnant naturally were quickly fading, Finn decided to gamble: she—like some 85,000 other women in the U.S. each year—would attempt in vitro fertilization. Almost three years later, she’s still trying, and in the process has become an accidental pioneer (and, at times, a guinea pig) in the ever-evolving science of IVF.“The Baby Chase” is a primer for anyone contemplating or undergoing IVF. More than that, it’s a story of longing, hope—and hormones—that will appeal to all parents, present and future.Finn’s engaging and honest account sheds light on a subject that few people who undergo IFV are willing to talk about: what happens when the science doesn’t work. “Usually, it’s only the people who come out on the other side, beaming, with a baby on one hip, who speak up about IVF,” she writes. “We never hear from those IVF has failed - it’s too crushing to talk about. We don’t hear from men and women in the middle of treatment, either.... People like me.”

    If you make them look like editorial pages, you will attract about 50 per cent more readers. You might think that the public would resent this trick, but there is no evidence to suggest that they do.” —David Ogilvy, founder, Ogilvy & MatherFrom Facebook to Talking Points Memo to the New York Times, often what looks like fact-based journalism is not. It’s advertising. Not only are ads indistinguishable from reporting, the Internet we rely on for news, opinions and even impartial sales content is now the ultimate corporate tool. Reader beware: content without a corporate sponsor lurking behind it is rare indeed.Black Ops Advertising dissects this rapid rise of “sponsored content,” a strategy whereby advertisers have become publishers and publishers create advertising—all under the guise of unbiased information. Covert selling, mostly in the form of native advertising and content marketing, has so blurred the lines between editorial content and marketing message that it is next to impossible to tell real news from paid endorsements. In the 21st century, instead of telling us to buy, buy, BUY, marketers “engage” with us so that we share, share, SHARE—the ultimate subtle sell.Why should this concern us? Because personal data, personal relationships, and our very identities are being repackaged in pursuit of corporate profits. Because tracking and manipulation of data make “likes” and tweets and followers the currency of importance, rather than scientific achievement or artistic talent or information the electorate needs to fully function in a democracy. We are being manipulated to spend time with technology, to interact with “friends,” to always be on, even when it is to our physical and mental detriment.

    

    'Introduction to Management Accounting' describes both theory and common practices so students understand how to produce information that's useful in day-to-day decision making.

    

    In 1997 it had been running for 50 years, with less than one hundred people successfully completing it – only four of which had been non-Japanese. In the same year Scott Langley was at the top of his game, a third degree black belt, captain of the British JKS National Team and JKS European and World Champion. He moved to Japan with a secret plan – to be the fifth foreigner to complete the course. This is the true story of Scott’s Journey, spanning five years, chronicling the highs and lows of facing karate’s toughest challenge and how he learnt to survive and never give in.In Autumn 2013 Scott sent this book to his Sensei in Japan for their approval. They responded immediately declaring the book to be full of lies and misrepresentations of Japan and forbade him to publish it. He was suspended for a month and then affectively expelled in January 2014. Suddenly, his 30 year relationship with Japanese karate had abruptly come to an end. This had been major a part of his entire karate life and he had dedicated himself to its values and rules, running a karate organization in Ireland for over ten years. He never wanted to jeopardize his position or damage the reputation of the group. However, unfortunately, the sacrifices he made during this true story are nothing compared to the sacrifices he has had to make to publish it. About the Author Scott Langley began karate in 1985. Showing a rare combination of aptitude, dedication and love of the art, Scott rose through the grades at a steady rate. In 1991 he gained his black belt. However, this was just the beginning. He quickly began winning national competitions and in 1993 was selected for the Japan Karate Shotorenmei national team. While at university he trained daily at his university club and under the guidance of Sadashige Kato 8th Dan. By the time Scott graduated, he was a 3rd Dan and had become one of the youngest people to win the JKS World Championships. But this was just the foundation of what lay ahead. In 1997 Scott moved to Japan to train full time at the World Headquarters. In 2000 he was invited to enter the elusive instructors’ course and after two years of intensive training, graduated, becoming only the fifth westerner to complete the challenge. He moved to Ireland with a mandate to promote the JKS within the British Isles. Within a decade Scott’s group had become the biggest single style association in the UK and Ireland and was as big at the JKS in Japan. He now teaches fulltime at www.hombudojokarate.com

    The authors retain their modern approach to finance, but have distilled the subject down to the essential topics in 18 chapters. They believe that understanding the "why" is just as important, if not more so, than understanding the "how," especially in an introductory course. Three basic themes emerge as their central focus: 1. An emphasis on intuition--separate and explain the principles at work on a common sense, intuitive level before launching into specifics. Underlying ideas are discussed first in general terms, then followed by specific examples that illustrate in more concrete terms how a financial manager might proceed in a given situation.2. A unified valuation approach--Net Present Value is treated as the basic concept underlying corporate finance. Every subject the authors cover is firmly rooted in valuation, and care is taken to explain how decisions have valuation effects.3. A managerial focus--Students learn that financial management concerns management. The role of financial manager as decision maker is emphasized and they stress the need for managerial input and judgment.

    This book celebrates the Japanese grand masters who effectively defined the modern sport, examining the Samurai history that has shaped judo's unique sensibility.

    Yet, sometimes business owners go full speed ahead without even having a destination in mind, much less a map on how to get there. That's why so many businesses never make it. In today's competitive marketplace, 3/4 of all new businesses fail within two to three years. Whether you're launching a new business or working to strengthen or expand an established one, a business plan is your road map to success. Business Plans For Dummies, 2nd Edition helps you keep your businesses on track and reach your goals. Written by Paul Tiffany, PhD, professor at UC Berkley Haas Business School and the Wharton School of Business and Steven Peterson, PhD, Professor at UC Berkeley Haas Business School and CEO of Strategic Play, it helps youRealistically determine where your business is and where you want to go Create a detailed business plan and put it into action instead of in a drawer Use the plan to secure financing Prepare for opportunities avoid common pitfalls In short, Business Plans for Dummies helps you determine where you want your business to go and create a map for getting there. You'll discover how to:Identify and approach potential financial backers, including venture capital firms, angels, bankers, and others Clarify and crystallize your company's mission, vision, and values Analyze your industry and your competition Identify your customers, including their needs, habits, purchase triggers, and decision-making processes Objectively analyze your company's strengths and weaknesses Analyze your financial situation in order to do realistic forecasts and budgets Recognize trends and anticipate changes, both in the overall economy and in your industry Plan for growth, considering the product life cycle, new products, or new markets Structure your organization and nurture leadership Complete with diverse techniques and approaches plus a sample business plan, Business Plans For Dummies gives you detailed how-to for designing a dynamic, business plan that will keep you on course in spite of the inevitable curves and detours in today's marketplace. It's a plantastic resource for business owners and entrepreneurs.

    Haven’t we all? It’s for this reason that I decided to write this book. What better way to break that silence than to throw out some of these facts: Wolves have a serious appetite! They can eat up to twenty pounds of meat in one sitting! The first high heeled shoes were worn by Egyptian butchers to help them walk above the bloodied bodies of animal carcasses. The vintage date on a bottle of wine indicates the year the grapes were harvested, not the year of bottling Your mouth produces about one liter of saliva each day. Greece has more archaeological museums than any other country in the world. Whatever your motivation may be, there’s a really good chance you’ll find these facts and tidbits useful. So if you’re ready, here are 1,000 random facts that everyone should know !

    As a career-long digital marketer, he discusses various tried and true methods that he has used to grow his business as well as the businesses of countless business clients who have come to him for their digital marketing strategies. Mr. Star covers a wide range of topics such as SEO, social media, online advertising, email marketing, Amazon, eCommerce, and so much more. Each chapter introduces to first-timers how certain systems work, and also provides with an objective list of pro's and con's, and even tips on when to deploy certain methods. Star has long been a coveted one-on-one consultant but has now shifted gears towards teaching and speaking to business owners and professionals looking to get into the business.