My easy-to-follow guide will enable you to make better decisions about how to organize your life in the electronic world. It is a book that you can revisit continuously to refine your process and keep you on track.

    This is the story of how Israelis are helping to feed the hungry, cure the sick, protect the defenseless, and make the desert bloom. Israel is playing a disproportionate role in helping solve some of the world s biggest challenges by tapping into the nation's soul: the spirit of tikkun olam the Jewish concept of repairing the world. Following Start-Up Nation's account of Israel's incredibly prolific start-up scene, Thou Shalt Innovate tells the story of how Israeli innovation is making the whole world a better place. Israel has extraordinary innovators who are bound together by their desire to save lives and find higher purpose. In a part of the world that has more than its share of darkness, these stories are rays of light. What people are saying about Thou Shalt Innovate: Thou Shalt Innovate gives the reader a refreshing glimpse at Israel's greatest natural resource, her people. It is no coincidence that the Hebrew prophet Isaiah prophesied they would be a light unto the nations. Susan M. Michael, US Director, International Christian Embassy Jerusalem Want to understand the Israel of today, the nation that leads the world in problem solving? Thou shalt read Thou Shalt Innovate! Seth M. Siegel, author, New York Times best seller Let There Be Water Thou Shalt Innovate is a book the world needs to pay attention to. In a rich and exhilarating narrative, Avi Jorisch outlines the roadmap for how Israelis innovate while making the world a better place, and how other countries and people can follow suit. Yaakov Katz, Editor in Chief, Jerusalem Post; co-author, The Weapon Wizards

    This book aims to minimize the complexity of user-centered design for the Web with explanations and illustrations that focus on ideas rather than tools or techniques.

    More than one million students have completed courses developed by the Motorcycle Safety Foundation, and this book is the culmination of what that leading rider training organization has learned about teaching students of all ages and experience. It is the perfect refresher for anyone who has taken an MSF course and will be an eye-opener for those who have not yet discovered them. In a clear, engaging style with detailed diagrams and extensive full-color photographs and illustrations, the book covers rider attitude, proper dress, performance, maintenance and troubleshooting, as well as basic and advanced street skills. Included are tips on how to stop quickly when necessary; avoid traffic hazards; apply evasive maneuvers; countersteer for better control; travel skillfully in a group; identify and fix mechanical problems; ride more smoothly at high and low speeds; maintain momentum in off-highway riding; and much more. A remarkable source of riding wisdom, the first edition has been a best-seller and the definitive reference for the sport. This new second edition features the latest insights from the new, updated MSF curriculum, plus all new photos and graphics that make its valuable lessons easy to follow.

    Practically overnight, social media seems indispensable to our lives--from friendship and dating to news and business.What makes social media so different from traditional media? Answering that question is the key to making social media work for any business, argues Miko?aj Piskorski, one of the world's leading experts on the business of social media. In A Social Strategy, he provides the most convincing answer yet, one backed by original research, data, and case studies from companies such as Nike and American Express.Drawing on his analysis of proprietary data from social media sites, Piskorski argues that the secret of successful ones is that they allow people to fulfill social needs that either can't be met offline or can be met only at much greater cost. This insight provides the key to how companies can leverage social platforms to create a sustainable competitive advantage. Companies need to help people interact with each other before they will promote products to their friends or help companies in other ways. Done right, a company's social media should benefit customers and the firm. Piskorski calls this a social strategy, and he describes how companies such as Yelp and Zynga have done it.Groundbreaking and important, A Social Strategy provides not only a story- and data-driven explanation for the explosion of social media but also an invaluable, concrete road map for any company that wants to tap the marketing potential of this remarkable phenomenon.

    This book helps put you in the driver's seat to embrace the journey and love your career." —Rebecca Minkoff, Founder of Rebecca Minkoff & The Female Founder CollectiveYOU ARE DESERVING OF A CAREER YOU LOVE.Fran Hauser, best-selling author of The Myth of the Nice Girl , follows up with a workbook for women who want to get more out of their careers. Embrace the Work, Love Your Career combines accessible advice, time-tested strategies, creative prompts, and thoughtful exercises into one holistic resource. Stemming from years of experience in senior leadership at Time Inc.'s People, InStyle and Entertainment Weekly as well as AOL and Coca-Cola Enterprises, Hauser centers her career guidance around six main actions:Fall in love with your careerDesign your career action planCreate time and spaceKnow your valueBuild your dream teamReflect and resetEach chapter starts with practical advice and includes prompts and exercises to help readers create their own personal career action plans. Palate-cleansing meditations and coloring breaks conclude each chapter, offering chances for calming reflection. Through simple, inspiring, and actionable tools, Embrace the Work, Love Your Career teaches women to be empowered to focus on the things that truly matter, set boundaries and, ultimately, realize their full potential.PRAISE FOR FRAN HAUSER:Named one of the "6 Most Powerful Women in NYC's Tech Scene" by Refinery29 "Is it possible to be both kind and a total badass? Yes—and Fran Hauser tells us how." — goop "Fran Hauser turns the 'nice girl' notion on its head."— Forbes "Fran gets into the mess—and gets specific—explaining how she has learned to handle all kinds of uncomfortable moments with authenticity and grace" — Refinery29

    From sporting events and safaris to family gatherings and flowers, this is the most comprehensive photography manual ever assembled.

    With this practical book, you'll explore the often-misunderstood practice of user story mapping, and learn how it can help keep your team stay focused on users and their experience throughout the development process.You and your team will learn that user stories aren't a way to write better specifications, but a way to organize and have better conversations. This book will help you understand what kinds of conversations you should be having, when to have them, and what to keep track of when you do. Learn the key concepts used to create a great story map. Understand how user stories really work, and how to make good use of them in agile and lean projects. Examine the nuts and bolts of managing stories through the development cycle. Use strategies that help you continue to learn before and after the product's release to customers and usersUser Story Mapping is ideal for agile and lean software development team members, product managers and UX practitioners in commercial product companies, and business analysts and project managers in IT organizations—whether you're new to this approach or want to understand more about it.

    If you want to leverage OpenGL 2.1's major improvements, you really need the Fourth Edition. It's a comprehensive tutorial, systematic API reference, and massive code library, all in one. You'll start with the fundamental techniques every graphics programmer needs: transformations, lighting, texture mapping, and so forth. Then, building on those basics, you'll move towards newer capabilities, from advanced buffers to vertex shaders. Of course, OpenGL's cross-platform availability remains one of its most compelling features. This book's extensive multiplatform coverage has been thoroughly rewritten, and now addresses everything from Windows Vista to OpenGL ES for handhelds. This is stuff you absolutely want the latest edition for. A small but telling point: This book's recently been invited into Addison-Wesley's OpenGL Series, making it an "official" OpenGL book -- and making a powerful statement about its credibility. Bill Camarda, from the August 2007 href="http://www.barnesandnoble.com/newslet... Only

    In fact, generating accurate estimates is straightforward—once you understand the art of creating them.In his highly anticipated book, acclaimed author Steve McConnell unravels the mystery to successful software estimation—distilling academic information and real-world experience into a practical guide for working software professionals. Instead of arcane treatises and rigid modeling techniques, this guide highlights a proven set of procedures, understandable formulas, and heuristics that individuals and development teams can apply to their projects to help achieve estimation proficiency.

    A brand must be elastic enough to allow for reasonable category and product-line extensions, flexible enough to change with dynamic market conditions, consistent enough so that consumers who travel physically or virtually won’t be confused, and focused enough to provide clear differentiation from the competition. Strong brands are more than globally recognizable; they are critical assets that can make a significant contribution to your company’s bottom line.In Global Brand Power, Kahn brings brand management into the 21st century, addressing how branding contributes to the purchase process and how to position a strong global brand, from identifying the appropriate competitive set, offering a sustainable differential advantage, and targeting the right strategic segment. This essential guide also covers how customer ownership of your brand affects marketing strategy, methods for assessing brand value, how to manage a brand for long-term profitability, effective brand communications and repositioning strategies, and how to manage a brand in a world of total transparency—where one slip-up can go around the world via social media instantaneously.Filled with stories about how Coca-Cola, The Estée Lauder Companies Inc., Marriott, Apple, Starbucks, Campbell Soup Company, Southwest Airlines, and celebrities like Lady Gaga are leveraging their brands, Global Brand Power is the only book you will need to implement an effective brand strategy for your firm.

    Every year, tens of thousands of people embark towards taking the exam via private study, Cisco Academy courses, or online training. The sad truth is most students quit along the way, and for those few who actually do attempt it, only 50% pass. All that time, effort, and money wasted! If there are so many manuals, CBT courses, lab simulators, exam engines, and study resources out there, then what goes wrong? This is the question Cisco trainer Paul Browning wanted to get to the bottom of. After interviewing thousands of students, he discovered that most people quit because they are simply overwhelmed with the sheer volume of material they need to digest and, of course, the large number of hands-on skills they need to be able to demonstrate in the exam. Add to that the day-to-day stresses of commuting to work, bringing up a family, and the distraction of everyday problems and challenges; it's no wonder people quit. This is where Cisco CCNA in 60 Days can help. Devised by two industry experts and countless Cisco students just like you, the 60-day programme breaks down every exam requirement into a daily study task. All you need to do is open the book at the relevant day (from 1 to 60), read the theory, and complete the lab. Every lesson is reviewed several times in the form of exam questions, review sessions, a handy exam cram guide, and, of course, hands-on labs for you to follow. You can choose to take the CCENT after the first 30 days and the ICND2 after the next 30 days, or you can take the CCNA after 60 days of study. Here is what is included in your study guide: 60 daily study tasks Full explanations of theory Real-world tips and advice Over 47 hands-on labs, plus 15 bonus CCENT and ICND2 labs CCENT and ICND2 cram guides Bonus VLSM guide Motivational goal-setting guide Downloadable videos Author Paul Browning is a former police officer who used his CCNA qualification to help him make a career change to IT. He worked for Cisco in the UK for a while, and then went on to start his own Cisco training company, which he ran for 8 years before moving into online Cisco training. He is the author of several Cisco study guides. He has also created the online Cisco certification training sites, including www.howtonetwork.net and www.in60days.net. Technical author Farai Tafa used to work in a shoe shop but decided he wanted more out of life, so he began to study for his Cisco exams. He is now a dual CCIE and one of the leading Cisco consultants in the US. He currently designs, installs, and troubleshoots networks for large companies.

    This book helps you use SQL and Excel to extract business information from relational databases and use that data to define business dimensions, store transactions about customers, produce results, and more. Each chapter explains when and why to perform a particular type of business analysis in order to obtain useful results, how to design and perform the analysis using SQL and Excel, and what the results should look like.

    Billions of interconnected devices will be monitoring the environment, transportation systems, factories, farms, forests, utilities, soil and weather conditions, oceans and resources Many of these sensors and actuators will be networked into autonomous sets, with much of the information being exchanged machine-to-machine directly and without human involvement. Machine-to-machine communications are typically terse. Most sensors and actuators will report or act upon small pieces of information - chirps. Burdening these devices with current network protocol stacks is inefficient, unnecessary and unduly increases their cost of ownership. This must change. The architecture of the Internet of Things will entail a widely distributed topology incorporating simpler chirp protocols towards at the edges of the network. Rethinking the Internet of Things describes reasons why we must rethink current approaches to the Internet of Things. Appropriate architectures that will coexist with existing networking protocols are described in detail. An architecture comprised of integrator functions, propagator nodes, and end devices, along with their interactions, is explored. What you'll learn Teaches the difference between the "normal" Internet and the Internet of Things, Describes a new architecture and its components in the "chirp" context. Explains the shortcomings of IP for IoT. Describes the anatomy of the IoT. Re-frames key ideas such as reliability. Describes how to build the IoT Who this book is forThought leaders, executives, architectural, standards and development leaders in the evolving IoT industry

    You won't need to learn any web programming or turn yourself into a computer geek.What is WordPress?WordPress is a powerful publishing tool that's the single most popular way of publishing websites and blogs. It's used by Fortune 500 companies, startups, small businesses, bloggers and non-profits alike to build a professional presence on the web.Because WordPress lets you add and edit content through a web-based admin area, it's easier to use then you might imagine. In fact, you can build a great-looking site without being a web designer or computer geek. You can edit your website design as much as you like and add new features with a few clicks of the mouse, or you can use the default design for an equally professional-looking site.In plain English, this step-by-step book, written by a WordPress expert, helps you buy a domain name, get web hosting and set up WordPress so you can make a beautiful website or blog.Clear explanations and over 55 images of the admin screens and tools mean you can see exactly how to do all this.What you'll learn in WordPress Step-by-Step*How to choose a great domain name and get professional, reliable hosting * How to install WordPress in a few mouse clicks* How to publish posts and pages with correctly formatted text* How to give your website a professional touch by using images and videos* How to customize the design of your site without needing to be a programmer* How to extend your site even further with "plugins" * How to structure your site so you'll get found by Google* How to keep your website secure * How to solve the most common WordPress problems...and more.There's also a free bonus chapter on getting the first visitors to your site.Plus, the book is packed with links to additional resources and free design themes and plugins to help you build a website on a budget.By the time you've read the book you'll have a unique, professional and easy-to-use website to be proud of - and you'll have created it yourself!Important: This book is currently the most up-to-date WordPress book available on Amazon. Some of the older WordPress books were published more than a year ago - a lot has changed since then. This guide describes how to use the latest version of WordPress (3.5).Whether you want to build a simple website for your company or organization, make money with a blog or a full online store, this non-geek guide will get you online quickly.