From management to entrepreneurship to strategic planning, you'll understand the hottest trends and get the latest techniques for motivating employees, building global partnerships, managing risk, and manufacturing. This fun, easy-to-access guide is full of useful information, tips, and checklists that will help you lead, manage, or participate in any business at a high level of competence. You'll find out how to use databases to your advantage, recognize and reward your employees, analyze financial statements, and understand the challenges of strategic planning in a global business environment. You'll also learn the basic principals of accounting, get a grip on the concepts behind stocks and bonds, and find out how technology has revolutionized everything from manufacturing to marketing. Discover how to:Know and respond to your customers' needs Handle budgets and forecasts Recruit and retain top people Establish and run employee teams Use Sarbanes-Oxley to your company's advantage Negotiate with the best of them Build long-term relationships with clients Avoid common managerial mistakes Improve cash flow Market your products and services Make the most of your advertising dollar Once you know what an MBA knows, the sky's the limit. Read The Complete MBA For Dummies, 2nd Edition, and watch your career take off!

    You'll discover taste-tempting dishes like Blueberry Almond Pancakes, BBQ Chicken Potato Hash, Beer Braised Pork, Sweet Potato Biscuits, and Chocolate Almond Biscotti. There's loads of new information about diabetes and the role of diet in managing it, plus: Tips on how to fare well with restaurant or fast food fare Coverage of ethnic foods, including African-American, Chinese, Italian, French, Indian, Thai, and Mexican Info on popular diets, including South Beach, Atkins, Ornish, and others Nutrition information and diabetic exchanges for each recipe A "visual" guide to portion sizes with comparisons you'll remember, such as a medium potato is the size of a computer mouse The scoop on new artificial sweeteners, including Splenda Tips for food shopping, including how to decipher confusing food labels and calculate exchanges A Restaurant Travel Guide for 14 cities, including New York, Boston, Chocago, Dallas, Denver, and Nashville Alan Rubin, M.D. is one of the nation's leading authorities on diabetes. He wrote the bestselling Diabetes For Dummies, 1st and 2nd editions, and the 1st edition of Diabetes Cookbook For Dummies. While the cooking tips and great recipes will make you think he's a food guru, the doctor in him comes through. The book includes:Updated recommendations for elderly diabetics Info especially for pregnant or postmenopausal diabetics Ways to promote healthy eating in children Exercise advice--just 30 minutes a day protects against the complications of diabetes With all this information and these recipes, you'll manage to eat very well while you manage your diabetes!

    By “reverse engineering the fastest growing company in the history of the world,” author Jeff Jarvis, proprietor of Buzzmachine.com, one of the Web’s most widely respected media blogs, offers indispensible strategies for solving the toughest new problems facing businesses today. With a new afterword from the author, What Would Google Do? is the business book that every leader or potential leader in every industry must read.

    Panda was designed to remove low quality content from the search engine results pages. The surprise to many were some of the big name casualties that were taken out by the update. On 24th April 2012, Google went in for the kill when they released the Penguin update. Few SEOs that had been in the business for any length of time could believe the carnage that this update caused. If Google's Panda was a 1 on the Richter scale of updates, Penguin was surely a 10. It completely changed the way we need to think about SEO. On September 28th 2012, Google released a new algorithm update targeting exact match domains (EMDs). I have updated this book to let you know the consequences of owning EMDs and added my own advice on choosing domain names. While I have never been a huge fan of exact match domains anyway, many other SEO books and courses teach you to use them. I'll tell you why I think those other courses and books are wrong.The EMD update was sandwiched in between another Panda update (on the 27th September) and another Penguin update (5th October).Whereas Panda seems to penalize low quality content, Penguin is more concerned about overly aggressive SEO tactics. Stuff that SEOs had been doing for years, not only didn't work any more, but now can actually cause your site to be penalized and drop out of the rankings. That’s right, just about everything you have been taught about Search Engine Optimization in the last 10 years can be thrown out the Window. Google have moved the goal posts. I have been working in SEO for around 10 years and have always tried to stay within the guidelines laid down by Google. This has not always been easy because to compete with other sites, it often meant using techniques that Google frowned upon. Now, if you use those techniques, Google is likely to catch up with you and demote your rankings. In this book, I want to share with you the new SEO. The SEO for 2013 and Beyond.

    With Java 5.0, you'll not only find substantial changes in the platform, but to the language itself-something that developers of Java took five years to complete. The main goal of Java 5.0 is to make it easier for you to develop safe, powerful code, but none of these improvements makes Java any easier to learn, even if you've programmed with Java for years. And that means our bestselling hands-on tutorial takes on even greater significance."Learning Java" is the most widely sought introduction to the programming language that's changed the way we think about computing. Our updated third edition takes an objective, no-nonsense approach to the new features in Java 5.0, some of which are drastically different from the way things were done in any previous versions. The most essential change is the addition of "generics," a feature that allows developers to write, test, and deploy code once, and then reuse the code again and again for different data types. The beauty of generics is that more problems will be caught during development, and "Learning Java" will show you exactly how it's done.Java 5.0 also adds more than 1,000 new classes to the Java library. That means 1,000 new things you can do without having to program it in yourself. That's a huge change. With our book's practical examples, you'll come up to speed quickly on this and other new features such as loops and threads. The new edition also includes an introduction to Eclipse, the open source IDE that is growing in popularity. "Learning Java," 3rd Edition addresses all of the important uses of Java, such as web applications, servlets, and XML that are increasingly driving enterprise applications.

    I loved the tutorial-style game-like program development. This book rekindled my earliest joys of programming. Plus, JavaScript!" —Brendan Eich, creator of JavaScriptJavaScript is the language of the Web, and it's at the heart of every modern website from the lowliest personal blog to the mighty Google Apps. Though it's simple for beginners to pick up and play with, JavaScript is not a toy—it's a flexible and complex language, capable of much more than the showy tricks most programmers use it for.Eloquent JavaScript goes beyond the cut-and-paste scripts of the recipe books and teaches you to write code that's elegant and effective. You'll start with the basics of programming, and learn to use variables, control structures, functions, and data structures. Then you'll dive into the real JavaScript artistry: higher-order functions, closures, and object-oriented programming.Along the way you'll learn to:Master basic programming techniques and best practices Harness the power of functional and object-oriented programming Use regular expressions to quickly parse and manipulate strings Gracefully deal with errors and browser incompatibilities Handle browser events and alter the DOM structure Most importantly, Eloquent JavaScript will teach you to express yourself in code with precision and beauty. After all, great programming is an art, not a science—so why settle for a killer app when you can create a masterpiece?

    Roy Peter Clark, author of Writing Tools, aims to put the glamour back in grammar with this fun, engaging alternative to stuffy instructionals. In this practical guide, readers will learn everything from the different parts of speech to why effective writers prefer concrete nouns and active verbs. The Glamour of Grammar gives readers all the tools they need to"live inside the language" -- to take advantage of grammar to perfect their use of English, to instill meaning, and to charm through their writing. With this indispensable book, readers will come to see just how glamorous grammar can be.

    Whether you are a beginner or an experienced administrator, you'll quickly be able to apply its principles and advice to your everyday problems.The book approaches Unix system administration from the perspective of your job -- the routine tasks and troubleshooting that make up your day. Whether you're dealing with frustrated users, convincing an uncomprehending management that you need new hardware, rebuilding the kernel, or simply adding new users, you'll find help in this book. You'll also learn about back up and restore and how to set up printers, secure your system, and perform many other system administration tasks. But the book is not for full-time system administrators alone. Linux users and others who administer their own systems will benefit from its practical, hands-on approach.This second edition has been updated for all major Unix platforms, including SunOS 4.1, Solaris 2.4, AIX 4.1, Linux 1.1, Digital Unix, OSF/1, SCO Unix Version 3, HP/UX Versions 9 and 10, and IRIX Version 6. The entire book has been thoroughly reviewed and tested on all of the platforms covered. In addition, networking, electronic mail, security, and kernel configuration topics have been expanded substantially.Topics covered include:Starting up and shutting down your system Adding new users Managing processes System security Organizing and planning file systems Planning and performing backups Setting up pointers TCP/IP networking Setting up email Adding terminals and disk drives Setting up and using the accounting system

    

    Millions have discovered the immense satisfaction to be found in growing something beautiful, in creating interesting combinations of plants, experimenting with new plants, and getting to know plants more intimately than they ever could with plants in the ground.Written by leading gardening journalist Bill Marken and the experts of the National Gardening Association, Container Gardening For Dummies is the ultimate guide to cultivating charming gardens in everything from a redwood window box to a hanging basket to an old pair of cowboy boots. It fills you in on how to:Grow almost anything in a container Make greens flourish on roofs, balconies, and windowsills Create a one-of-a-kind garden using classic and offbeat containers Use the best fertilizing and watering techniques for your climate Grow exotic and low-maintenance cacti and succulents Prevent insects, pests, and diseases from invading your containers Featuring clear, concise, step-by-step instructions and sixteen pages of stunning color photos, Container Gardening For Dummies covers all the bases, including:Opportunities and limitations of different climates Ready-made versus homemade soil mixes, starting plants from seeds, and other fundamentals Choosing, planting and caring for flowers, ferns, succulents, fruits, and vegetables Expressing your sense of style with color, form, texture, proportion, and other design elements Adding special effects to your container garden Container Gardening For Dummies is a fun, informative guide for inexperienced city slickers and savvy country cousins alike.

    As the most popular blogging and content management platform available today, WordPress is a powerful tool. This exciting book goes beyond the basics and delves into the heart of the WordPress system, offering overviews of the functional aspects of WordPress as well as plug-in and theme development. What is covered in this book?WordPress as a Content Management System Hosting Options Installing WordPress Files Database Configuration Dashboard Widgets Customizing the Dashboard Creating and Managing Content Categorizing Your Content Working with Media Comments and Discussion Working with Users Managing, Adding, Upgrading, and Using the Theme Editor Working with Widgets Adding and Managing New Plugins Configuring WordPress Exploring the Code Configuring Key Files wp-config.php file Advanced wp-config Options What's in the Core? WordPress Codex and Resources Understanding and customizing the Loop Building A Custom Query Complex Database Operations Dealing With Errors Direct Database Manipulation Building Your Own Taxonomies Plugin Packaging Create a Dashboard Widget Creating a Plugin Example Publish to the Plugin Directory Installing a Theme Creating Your Own Theme How and When to Use Custom Page Templates How to Use Custom Page Templates Pushing Content from WordPress to Other Sites Usability and Usability Testing Getting Your Site Found How Web Standards Get Your Data Discovered Load Balancing Your WordPress Site Securing Your WordPress Site Using WordPress in the Enterprise Is WordPress Right for Your Enterprise? and much more!

    With this concise book, you will quickly gain working knowledge of Sinatra and its minimalist approach to building both standalone and modular web applications. Sinatra serves as a lightweight wrapper around Rack middleware, with syntax that maps closely to functions exposed by HTTP verbs, which makes it ideal for web services and APIs. If you have experience building applications with Ruby, you’ll quickly learn language fundamentals and see under-the-hood techniques, with the help of several practical examples. Then you’ll get hands-on experience with Sinatra by building your own blog engine. Learn Sinatra’s core concepts, and get started by building a simple application Create views, manage sessions, and work with Sinatra route definitions Become familiar with the language’s internals, and take a closer look at Rack Use different subclass methods for building flexible and robust architectures Put Sinatra to work: build a blog that takes advantage of service hooks provided by the GitHub API

    Starting with a thorough guide to the qualities, knowledge and skills needed to become a 'listening helper', the book goes on to provide a framework for a counselling session, helping you to successfully manage a potentially daunting process. It illustrates how you can create a positive relationship between listener and speaker and how asking the right questions is so important to the progression of that relationship. It also shows how you can better understand yourself, which is a crucial step in ensuring that you break down your own barriers to listening.

    But how can you get started working in a wide-ranging, interdisciplinary field that’s so clouded in hype? This insightful book, based on Columbia University’s Introduction to Data Science class, tells you what you need to know.In many of these chapter-long lectures, data scientists from companies such as Google, Microsoft, and eBay share new algorithms, methods, and models by presenting case studies and the code they use. If you’re familiar with linear algebra, probability, and statistics, and have programming experience, this book is an ideal introduction to data science.Topics include:Statistical inference, exploratory data analysis, and the data science processAlgorithmsSpam filters, Naive Bayes, and data wranglingLogistic regressionFinancial modelingRecommendation engines and causalityData visualizationSocial networks and data journalismData engineering, MapReduce, Pregel, and HadoopDoing Data Science is collaboration between course instructor Rachel Schutt, Senior VP of Data Science at News Corp, and data science consultant Cathy O’Neil, a senior data scientist at Johnson Research Labs, who attended and blogged about the course.

    Billions of interconnected devices will be monitoring the environment, transportation systems, factories, farms, forests, utilities, soil and weather conditions, oceans and resources Many of these sensors and actuators will be networked into autonomous sets, with much of the information being exchanged machine-to-machine directly and without human involvement. Machine-to-machine communications are typically terse. Most sensors and actuators will report or act upon small pieces of information - chirps. Burdening these devices with current network protocol stacks is inefficient, unnecessary and unduly increases their cost of ownership. This must change. The architecture of the Internet of Things will entail a widely distributed topology incorporating simpler chirp protocols towards at the edges of the network. Rethinking the Internet of Things describes reasons why we must rethink current approaches to the Internet of Things. Appropriate architectures that will coexist with existing networking protocols are described in detail. An architecture comprised of integrator functions, propagator nodes, and end devices, along with their interactions, is explored. What you'll learn Teaches the difference between the "normal" Internet and the Internet of Things, Describes a new architecture and its components in the "chirp" context. Explains the shortcomings of IP for IoT. Describes the anatomy of the IoT. Re-frames key ideas such as reliability. Describes how to build the IoT Who this book is forThought leaders, executives, architectural, standards and development leaders in the evolving IoT industry