The difference between micro and macro economics is simple. Microeconomics is the study of economics at an individual, group or company level. Macroeconomics, on the other hand, is the study of a national economy as a whole. Microeconomics focuses on issues that affect individuals and companies.

      APPROACH: Atkinson is a  managerially-oriented book that focuses on both quantitative and qualitative aspects of classical and contemporary managerial accounting.   COMPETITORS: Garrison, MH;

    History survey because of the uncommon value it offers instructors and students alike. The authors' own abridgement preserves the analytical power of the parent text, America's History, while offering all the flexibility of a brief book. The latest scholarship, hallmark global perspective, and handy format combine with the best full-color art and map program of any brief text to create a book that students read and enjoy.

    The same charts that Rozlyn creates with students when she models and teaches in classrooms across the nation are all included here. Packed with over seventy photographs, Chart Sense is an invaluable guide for novice or veteran reading teachers who want authentic visuals to reinforce and provide guidance for reading skills. Organized in a simple, easy-to-use format, Rozlyn shares multiple charts for every reading informational text and literature standard. Don't mistake this as just a collection of anchor chart ideas. At over 180 pages, this book is filled with actual charts, step-by-step instructions to create your own, teaching tips, and instructional strategies. This book includes: Over sixty-five photographs of teacher-tested charts and examples Easy to navigate chapters, organized by the 3-8 reading standards Step-by-step instructions to create each chart Teaching notes and instructional strategies Ideas and tips for scaffolding and differentiation . . . and MORE! Not a bunch of theory or philosophy . . . just hands-on, teacher-tested charts that you can use in your classroom . . . TODAY!

    This volume offers thorough, balanced, and practical coverage of both software and hardware topics. Develops basic concepts using the 8088 and 8086 microprocessors, but the 32-bit version of the 80x86 family is also discussed. Examines how to assemble, run, and debug programs, and how to build, test, and troubleshoot interface circuits. Provides detailed coverage of floating-point processing and the single instruction multiple data (DIMD) processing capability of the advanced Pentium processor. Includes added material on number systems, logic functions and operations, conversion between number systems, and addition/subtraction of binary numbers. Includes new advanced material such as floating Point Architecture and Instructions, Multimedia (MMX) Architecture and Instructions, and the hardware and hardware architecture of the Pentium 3 and Pentium 4 processors. Covers the Intel architecture microprocessor families: 8088, 8086, 80286, 80386, 80486, and the latest Pentium(R) processors. Illustrates commands of the DEBUG program and how to assemble, disassemble, load, save, execute, and debug programs on the IBM PC. Introduces the contents of the 8088's instruction set. Explores practical implementation techniques, covering the use of latches, transceivers, buffers, and programmable logic devices in the memory and I/O interfaces of the microcomputer system. A valuable handbook for self-study in learning microprocessors, for electrical engineers, electronic technicians, and all computer programmers.

    Also features cool character artwork, and a special section listing the complete lyrics for the "PokeRAP."

    Each chapter focuses on one theory or group of theories, providing brief biographies that shed light on how the theories were formed.

    Each chapter utilizes case studies and numerous examples. Mathematical and technical sections can be skipped without loss of continuity. Most textbooks do not include models and decision support systems robust enough for industry, but that is not true of this new edition.The accompanying CD-ROM also features the return of two simulations, the Computerized Beer Game and the Risk Pool Game and a computerized tool. These simulations help users develop and execute supply chain contracts while also illustrating many of the concepts discussed in the text.

    She is a shy wallflower, but her life is about to take a wild turn as she meets two incredibly hot brothers Ty and Luc; with a huge secret that will transform her quiet little world into a real-life fairytale. But the more Abby learns about them, the more she realizes her fate is directly tied to theirs. Will she be able to keep her heart despite Luc trying to win her over again? Or will Ty finally get the chance he has been waiting for? Claimed by the Dragon Prince is a fast paced dragon romance that will keep you spellbound to the pages as Abby uncovers the dark secrets and the truth about who she really is.Publisher's Note: Claimed by the Dragon Prince is a stand-alone book in the The Fate of the Dragons Series. HEA guaranteed.

    This book features various developments in mass communication - from the role of cell phones and iPods in the mass media mix to the impact of blogs on the practice of journalism. It is intended for mass communication majors and nonmajors alike.

    This approach will captivate students and encourage them to think critically about the nature of public administration today. Introducing Public Administration provides students with a solid, conceptual foundation in public administration, and contains the latest information on important trends in the discipline. To further engage students and deepen interest in its narrative, the text uses unique chapter-opening vignettes called Keynotes, chapter ending case studies, and a series of boxes throughout that offer real-life excerpts and alternative theories.

    The premise for this unique approach is that business initiatives should drive technology choices. Every discussion first addresses the business needs and then addresses the technology that supports those needs. This text provides the foundation that will enable students to achieve excellence in business, whether they major in operations management, manufacturing, sales, marketing, finance, human resources, accounting, or virtually any other business discipline. Business Driven Information Systems is designed to give students the ability to understand how information technology can be a point of strength for an organization.

    Readers will develop an understanding of the multiple research methods and strategies used in education and related fields, the ability to read and critically evaluate published research, and the ability to write a proposal, construct a questionnaire, and conduct an empirical research study on their own.

    Completely revised and updated, this inspiring biography covers the whole of Jordan's amazing career -- from his boyhood and NCAA years to his 1999 retirement from the game.