For the first time ever, these 48 invaluable answers have all been compiled into one handy reference – no stone is left unturned. Amongst other things, you’ll finally know how to: Market, sell, and keep clients (pg 33) Get your career started right (pg 13) Deal with all possible objections (pg 65) Deal with difficult client types (pg 79) Become more organized and efficient every day (pg 91) Turn your job into a career by making more money both in-training, and beyond (pg 139). With the Personal Trainer Pocketbook by your side, you’ll never be alone again.

    Universe competitionThis one-of-a-kind book profiles the high-intensity training (HIT) techniques pioneered by the late Mike Mentzer, the legendary bodybuilder, leading trainer, and renowned bodybuilding consultant. His highly effective, proven approach enables bodybuilders to get results--and win competitions--by doing shorter, less frequent workouts each week. Extremely time-efficient, HIT sessions require roughly 40 minutes per week of training--as compared with the lengthy workout sessions many bodybuilders would expect to put in daily.In addition to sharing Mentzer's workout and training techniques, featured here is fascinating biographical information and striking photos of the world-class bodybuilder--taken by noted professional bodybuilding photographers--that will inspire and instruct serious bodybuilders and weight lifters everywhere.

    The Great Fitness Experiment is not a how-to guide but rather a fitness memoir in which Charlotte Hilton Andersen sifts through the morass of contradictory claims and information in today’s health- and fitness-obsessed world. Andersen tries a new workout each month for a year in an attempt to discover what works, what doesn't, and what’s just plain weird. She delves into such subjects as the Action Hero Workout, Cross Fit Training, Going Vegan, Double Cardio, and others. Interspersed between the chapters on the monthly experiments, Andersen offers personal essays on everything from her past experiences with eating disorders to testing the ugliest fitness shoes on the planet to lesson about, as she puts it "what I’ve learned from being a girl in our body-obsessed culture." She writes candidly about her history of anorexia, orthorexia, and "general-low-self-esteem-exia," including anecdotes about the effects of the health craze on her students, friends, and gym buddies.

      Join food journalist Kelly Choi and the New York Times bestselling authors of Eat This, Not That! as they unlock the science of tea, and discover how different forms of this healing plant can help change your life. The new and improved 7-Day Flat-Belly Tea Cleanse features even more shocking scientific evidence that reveals how you can strip away belly fat—fast!   “I loved the results! I followed the plan for 7 days and lost 9 pounds!”—Jeanine Arenas, 31, Miami, Florida   From metabolism-boosting green tea to fat-blocking white tea to the multi-powered chai, you’ll learn how to time your tea intake throughout the day, ensuring your body is burning fat and staying strong 24/7. All the while, you’ll get to enjoy delicious tea-based smoothies and indulgent dinners (yes, you get to eat on this cleanse!).   “I went from a size 20 to a size 16, and I’m alive with energy. This is not a diet or cleanse for me but a way of life.”—Tracy Durst, 45, Lewistown, PA   In just one week, you will • lose up to 10 pounds of stubborn abdominal weight • look and feel leaner and lighter, without grueling exercise • reset your metabolism to help make weight-loss long-lasting and automatic • sleep more soundly and feel more energized • dramatically reduce your risk of diabetes and heart disease • beat stress and bring complete calm to your mind   Are you ready to look slimmer, healthier, and sexier than you have in years—in just one week? Then you’re ready for The 7-Day Flat-Belly Tea Cleanse.

    High vitality, optimal health and sustainable strength can only be achieved by a properly-informed plan to understand, identify and conquer the enemies of our wellbeing. The only way to sustain a healthy, vigorous life is to make long-term lifestyle changes—across the board, be it through nutrition, resistance training, cardio or stress management. Strong Medicine shows you how to achieve an utter and complete physical and physiological transformation in 3 months without any draconian training or concentration camp nutrition. Discover how to go from unhealthy and uncertain into ever-improving levels of health, wellness and fitness… Using the intersection of cutting-edge science and real-world medicine—melded with high-level athletics, results-producing coaching and elite military-preparedness training… "Strong Medicine is flat-out amazing. If you ever wanted to take your training and your nutritional theory to an elite level—better than 99.9% of certified personal trainers—this is the book for you. It's all in here: genetics, gut bacteria, cutting-edge stress biology, molecular nutrition...even better, the ‘deep science’ is all explained so clearly (with charts, key points, photos and diagrams) that it's almost impossible not to understand and absorb it all fully. An automatic classic in the field, which will surely prove impossible to surpass. I bow down to the Doc and to Marty!"—Paul Wade, author, Convict Conditioning and Explosive Calisthenics “Strong Medicine by Chris Hardy, D.O. and Marty Gallagher is an exhaustively researched, clearly written, and practically useful guide to improving your health. Improving health is fundamentally different than treating disease. This book represents the future of healthcare in our country. It requires the patient to assume responsibility, learn the basics, and then enhance their health through diet, exercise, sleep, and mindfulness. If you are looking for a quick fix, this is not the book for you. If you understand that there is no quick fix, then read this book and trust what you read. The information is accurate and relevant, simple to understand, and actionable.” —Patrick Roth, M.D., author of The End of Back Pain: Access Your Hidden Core to Heal Your Body, Chairman of Neurosurgery at Hackensack University Medical Center and the director of its neurosurgical residency training program. “Strong Medicine by Dr. Chris Hardy and the legendary Marty Gallagher is a declaration of unconventional and asymmetrical war against mortality. The authors' weapon of choice is information, relayed masterfully in the form of an easy-to-understand and richly illustrated owner’s manual of sorts. This is an owner’s manual that is chock full of insights for every level, from the seasoned physician to the absolute layman who is new to fitness. For the grizzled coach who doesn't have medical training, Strong Medicine lays out crucial performance concepts like ‘hormetic dose’ in ways that are easy to understand regardless of your background. Dr. Hardy continues with insights into diet, nutrition myths, biochemistry demystified, intestinal fine-tuning, the chronic stress connection with disease, and then passes the baton to Marty Gallagher, who unleashes a plethora of exercise and training tips that are centered around five basic exercise categorie

    The book is a sensible workout plan which features two programs for all ages and levels of ability and is perfect for the home or gym.

    From a three-day facelift to an energising winter wake up - the strategies are designed for body, beauty and spirit.

    Just as Andrew has helped me on my journey, he is sure to help you on yours.”—Ryan Hall, US Olympic Marathoner, holder of the US record in the half marathon, and marathon training expertAs a marathon training coach for world-class runners and Olympic medalists, Andrew Kastor knows what it takes to get to the finish line. Whether you are planning to run a full or half marathon, Coach Kastor’s marathon training program conditions you to set achievable goals, get in shape, and stay motivated. With an easy-to-follow 20-week marathon training schedule for building strength and endurance, plus expert advice from record-holding runners on what to expect, Running Your First Marathon is the only coaching you’ll need to go the distance.Running Your First Marathon lays out a goal-oriented marathon training program with: A 20-Week Marathon Training Program—detailed day-by-day marathon training schedules and space to track your progress Marathon Training 101—advice and tips from world-class marathoners on marathon training, fueling your body, avoiding injury, and race-day preparation Motivational Marathon Training Boosts—from Coach Kastor and other famous runners to help you stay on track during marathon training "Running Your First Marathon will not only inspire you but also help train your mind and body to unlock hidden potential."—Shalane Flanagan, Olympic Silver Medalist, NYC Marathon champion, American record holder, and marathon training pro

    Forty-four million Americans suffer from low bone mass, and osteoporosis is responsible for more than 1.5 million fractures annually. Drugs and surgeries can alleviate pain, but study after study has shown that exercise is the best treatment, specifically low-impact, bone-strengthening exercises—hence, yoga.In this comprehensive and thoroughly illustrated guide, Loren Fishman and Ellen Saltonstall, who between them have seven decades of clinical experience, help readers understand osteoporosis and give a spectrum of exercises for beginners and experts. Classical yoga poses, as well as physiologically sound adapted poses, are presented with easy-to-follow instructions and photographs. The authors welcome readers of all ages and levels of experience into the healing and strengthening practice of yoga.

    While it is filled with useful strategic training advice throughout, at its core, it is about embracing your place in the middle of the pack with humor and learning to love the run you've got without comparing yourself to other runners. Mixing practical advice like understanding the discomfort vs. pain, the mental side of running, and movements to treat the most common injuries with more playful elements such as "Favorite hilarious marathon signs" and "Weird Thoughts We all Have at the Start Line," Brooks is the down-to-earth, inspiring guide for everyone who wants to be happier with their run.

    As one of the few professional athletes on a plant-based diet, Brendan Brazier researched and developed this easy-to-follow program to enhance his performance as an elite endurance competitor.Brazier clearly describes the benefits of nutrient-rich foods in their natural state versus processed foods, and how to choose nutritionally efficient, stress-busting whole foods for maximum energy and health. Featuring a 12-week meal plan, over 100 allergen-free recipes with raw food options—including recipes for energy gels, sport drinks, and recovery foods—and a complementary exercise plan, The Thrive Diet is “an authoritative guide to outstanding performance” (Neal D. Barnard, M.D., Physician’s Committee for Responsible Medicine).

    Combining all the health and fitness benefits of walking and road running, the outdoor adventure of sports such as hiking and mountain biking, and the spiritual renewal from a day spent communing with nature, is it any wonder that trail running is fast becoming one of the most popular fitness activities? Whether you're a complete beginner or have been hitting the trails for years, this fully illustrated, one-of-a-kind guide provides all the essential information including: finding trails and getting started; managing ascents and descents with ease; maneuvering off-road obstacles; strength, stretching, and cross-training; selecting proper shoes, clothing, and accessories; safety on the trail; racing and other trail events and more.

    Your success story begins with "The Whole30," Dallas and Melissa Hartwig's powerful 30-day nutritional reset.Over the last three years, their underground Whole30 program has quietly led tens of thousands of people to weight loss, improved quality of life and a healthier relationship with food—accompanied by stunning improvements in sleep, energy levels, mood and self-esteem. More significantly, devotees of their program have reported the "magical" elimination of hundreds of lifestyle-related diseases and conditions.Now, Dallas and Melissa detail the theories behind the Whole30, summarizing the science in a simple, accessible manner. It Starts With Food will show you how certain foods may be having negative effects on how you look, feel and live—in ways that you'd never associate with your diet. More importantly, they outline their life-long strategy for Eating Good Food in one clear and detailed action plan designed to help you create a healthy metabolism, heal your digestive tract, calm systemic inflammation and put an end to unhealthy cravings, habits, and relationships with food.Infused with their signature wit, tough love and common sense approach, It Starts With Food is based on the latest scientific research and real-life experience, and includes success stories, a shopping guide, a meal planning template, a 30-day meal plan with creative, delicious recipes, and much more.

    Reaching the top of any sport, or any aspect of life, takes years upon years of dedication and proper preparation. But if there's a huge pool of individuals who have undertaken the same commitment and steps towards becoming the best, what truly separates the winners from everyone else? Joanna Zeiger believes proper mental preparation is the answer.The Champion Mindset is a much-needed and long overdue look into how to program a competitor's mind to achieve optimal success. Changing behaviors and ways of thinking are never easy, but the chapters in this book aim to simplify this process to make it manageable and achievable. This book is for every athlete--from the weekend warrior, who wants to complete in his or her first 5k running race, to those who have aspirations of one day becoming Olympians and world champions.The Champion Mindset is a compendium of Zeiger's own personal journey from struggling novice swimmer to Olympian and World Champion. Through steps including: Proper Goal Setting, Keeping it Fun, Building Your Team, Intention in Training, Improving Motivation, Promoting Self-Confidence, and Mind/Body Cohesion, among others, Zeiger uses her decades of personal experience, doctoral-level research, and professional success, to prepare readers to go all-in with their mental game.

    In her quest to wish away an extra 75 pounds, Betsy changed her life for good. Using her Philosophy of Finishing, she snowballed her efforts from weight loss into a bucket list of seemingly imposs