The World Is Flat: A Brief History of the Twenty-first Century


Thomas L. Friedman - 2005
    With his inimitable ability to translate complex foreign policy and economic issues, Friedman explains how the flattening of the world happened at the dawn of the 21st century; what it means to countries, companies, communities and individuals; and how governments and societies can, and must, adapt.

Managing in the Next Society


Peter F. Drucker - 1980
    Following in the successful vein of Managing for the Future (1992) and Managing in a Time of Great Change (1995), the incomparable Peter Drucker is back with fresh thoughts, insights, and knowledge about the ever-changing business society around us and the ever-expanding management roles required of us all-chiefs, executives, managers, and knowledge workers alike.Two main themes are explored in many of the chapters in Managing in the Next Society: the rapidly expanding information shock wave that had its Internet Big Bang as recently as 1995; and the changing shape of our society to come-six major trends that are rapidly transforming our world into what Peter Drucker calls The Next Society.

The Next 100 Years: A Forecast for the 21st Century


George Friedman - 2008
    It imagines passing clouds to be permanent and is blind to powerful, long-term shifts taking place in full view of the world.” —George Friedman In his long-awaited and provocative new book, George Friedman turns his eye on the future—offering a lucid, highly readable forecast of the changes we can expect around the world during the twenty-first century. He explains where and why future wars will erupt (and how they will be fought), which nations will gain and lose economic and political power, and how new technologies and cultural trends will alter the way we live in the new century.The Next 100 Years draws on a fascinating exploration of history and geopolitical patterns dating back hundreds of years. Friedman shows that we are now, for the first time in half a millennium, at the dawn of a new era—with changes in store, including:• The U.S.-Jihadist war will conclude—replaced by a second full-blown cold war with Russia.• China will undergo a major extended internal crisis, and Mexico will emerge as an important world power.• A new global war will unfold toward the middle of the century between the United States and an unexpected coalition from Eastern Europe, Eurasia, and the Far East; but armies will be much smaller and wars will be less deadly.• Technology will focus on space—both for major military uses and for a dramatic new energy resource that will have radical environmental implications.• The United States will experience a Golden Age in the second half of the century.Written with the keen insight and thoughtful analysis that has made George Friedman a renowned expert in geopolitics and forecasting, The Next 100 Years presents a fascinating picture of what lies ahead.For continual, updated analysis and supplemental material, go to www.Stratfor.com

The Art of Strategy: A Game Theorist's Guide to Success in Business and Life


Avinash K. Dixit - 1991
    It's the art of anticipating your opponent's next moves, knowing full well that your rival is trying to do the same thing to you. Though parts of game theory involve simple common sense, much is counterintuitive, and it can only be mastered by developing a new way of seeing the world. Using a diverse array of rich case studies—from pop culture, TV, movies, sports, politics, and history—the authors show how nearly every business and personal interaction has a game-theory component to it. Are the winners of reality-TV contests instinctive game theorists? Do big-time investors see things that most people miss? What do great poker players know that you don't? Mastering game theory will make you more successful in business and life, and this lively book is the key to that mastery.

Everything is Obvious: Once You Know the Answer


Duncan J. Watts - 2011
    As sociologist and network science pioneer Duncan Watts explains in this provocative book, the explanations that we give for the outcomes that we observe in life—explanation that seem obvious once we know the answer—are less useful than they seem.Drawing on the latest scientific research, along with a wealth of historical and contemporary examples, Watts shows how common sense reasoning and history conspire to mislead us into believing that we understand more about the world of human behavior than we do; and in turn, why attempts to predict, manage, or manipulate social and economic systems so often go awry.It seems obvious, for example, that people respond to incentives; yet policy makers and managers alike frequently fail to anticipate how people will respond to the incentives they create. Social trends often seem to have been driven by certain influential people; yet marketers have been unable to identify these “influencers” in advance. And although successful products or companies always seem in retrospect to have succeeded because of their unique qualities, predicting the qualities of the next hit product or hot company is notoriously difficult even for experienced professionals.Only by understanding how and when common sense fails, Watts argues, can we improve how we plan for the future, as well as understand the present—an argument that has important implications in politics, business, and marketing, as well as in science and everyday life.

The Fixer: My Adventures Saving Startups from Death by Politics


Bradley Tusk - 2018
    The more startups try to snatch a piece of the establishment's pie, the more they risk running into a political wall. That's where Bradley Tusk comes in.Described as Silicon Valley's Political Savior (Fast Company) Uber's Political Genius (Vanity Fair) and Silicon Valley's Favorite Fixer (TechCrunch) Tusk deploys the skills and knowledge he developed working with Chuck Schumer, Michael Bloomberg, Rod Blagojevich, and other political and business legends to help startups fight back. This book goes behind the scenes on how he helped stop the taxi industry from killing Uber in its infancy, how he held insurance companies at bay while startup Lemonade launched in each state, and how he helped online sports betting sites FanDuel and Draft Kings escape the regulatory death grip casinos tried to put on them.As Tusk writes, Every new company is essentially a tech startup. And when you disrupt someone in any industry, they don't say thank you. They punch you in the nose. These are the lessons startups need to learn to punch back and survive the clutches of politics. Combining a firsthand glimpse behind the curtain with tangible advice for how any new venture can play the political game, THE FIXER is a must-read for aspiring entrepreneurs.

The Future of Almost Everything: The global changes that will affect every business and all our lives


Patrick Dixon - 2015
    In short, with great perception and insight, Patrick Dixon highlights the risks that a future-proof business needs to be aware of, and what to prepare for if it is to prosper and survive in a world where customers and markets, politics and demographics, technology and skills, and opportunities and choices will be very different.

Farsighted: How We Make the Decisions That Matter the Most


Steven Johnson - 2018
    So why do we know so little about how to get them right?Big, life-altering decisions matter so much more than the decisions we make every day, and they're also the most difficult: where to live, whom to marry, what to believe, whether to start a company, how to end a war. There's no one-size-fits-all approach for addressing these kinds of conundrums. Steven Johnson's classic Where Good Ideas Come From inspired creative people all over the world with new ways of thinking about innovation. In Farsighted, he uncovers powerful tools for honing the important skill of complex decision-making. While you can't model a once-in-a-lifetime choice, you can model the deliberative tactics of expert decision-makers. These experts aren't just the master strategists running major companies or negotiating high-level diplomacy. They're the novelists who draw out the complexity of their characters' inner lives, the city officials who secure long-term water supplies, and the scientists who reckon with future challenges most of us haven't even imagined. The smartest decision-makers don't go with their guts. Their success relies on having a future-oriented approach and the ability to consider all their options in a creative, productive way. Through compelling stories that reveal surprising insights, Johnson explains how we can most effectively approach the choices that can chart the course of a life, an organization, or a civilization. Farsighted will help you imagine your possible futures and appreciate the subtle intelligence of the choices that shaped our broader social history.

Maybe I Should Just Shut Up and Go Away!: The Last No-Holds-Barred Literary Gasp--Part Memoir and Part Commentary--Of a 42-Year Veteran Talk Radio (A)Right-Wing Nut Job or (B)Libertarian Icon


Neal Boortz - 2012
    In his memoir, Maybe I Should Just Shut Up And Go Away, he looks back across the decades and shares the often-hilarious reality of what happens behind the scenes when you re a talk radio icon. Longtime friend with national radio greats Rush Limbaugh and Sean Hannity, he tells how those relationships began in the hot seat of competition. Tributes are included from Rush Limbaugh, Sean Hannity, Home Depot Founder Bernie Marcus and 2012 presidential nominee Herman Cain. Though early predictions by those who knew him in his youth cast Boortz as a sure prospect to become a preacher, he took a different route to educating the masses. Longtime listeners are certain to become enthusiastic readers as Boortz finally tips his hat to more than four decades of teeing up controversy, political education and general entertainment for audiences across the country to enjoy and tells all they ve been wanting to know but couldn t get anyone to share until now."

Destined for War: Can America and China Escape Thucydides’s Trap?


Graham Allison - 2017
    The reason is Thucydides’s Trap, a deadly pattern of structural stress that results when a rising power challenges a ruling one. This phenomenon is as old as history itself. About the Peloponnesian War that devastated ancient Greece, the historian Thucydides explained: “It was the rise of Athens and the fear that this instilled in Sparta that made war inevitable.” Over the past 500 years, these conditions have occurred sixteen times. War broke out in twelve of them. Today, as an unstoppable China approaches an immovable America and both Xi Jinping and Donald Trump promise to make their countries “great again,” the seventeenth case looks grim. Unless China is willing to scale back its ambitions or Washington can accept becoming number two in the Pacific, a trade conflict, cyberattack, or accident at sea could soon escalate into all-out war. In Destined for War, the eminent Harvard scholar Graham Allison explains why Thucydides’s Trap is the best lens for understanding U.S.-China relations in the twenty-first century. Through uncanny historical parallels and war scenarios, he shows how close we are to the unthinkable. Yet, stressing that war is not inevitable, Allison also reveals how clashing powers have kept the peace in the past — and what painful steps the United States and China must take to avoid disaster today.

The Deal: Churchill, Truman, and Stalin Remake the World


Charles L. Mee Jr. - 1975
    They met "only a few miles," as President Truman noted, "from the war-shattered seat of Nazi power" – around a baize-covered table in the Cecilienh of Palace at Potsdam, a suburb of Berlin, a place they later remembered vividly for its hardy mosquitos and muggy heat.First in Tehran (November 1943), then in Yalta (February 1945), the Allied powers had met, engaging in the cordial horse-trading of properties and promises, to perpetuate a united military front against Germany. Potsdam, however, was different. With Germany defeated, the Allies knew victory in the Far East was imminent. The objective was no longer how to unite for victory, but how instead to divide the spoils and create a new balance of power. In The Deal, Charles L. Mee, Jr., demonstrates how, with national self-interest the primary motivation, peace was destined to be sacrificed to deliberate discord. If Allied harmony would stand in the way of expanding "spheres of influence," then it would become necessary to maintain the political expedient of aggression. What did each power want and were these objectives of sufficient importance to warrant forfeiting peace? Would the outcome have been different had Churchill's rhetoric been less powerfully disruptive, had Stalin been surer of domestic calm, had Truman been more open? Would the history of the world of the last sixty years been the same?Here is Truman, meeting Stalin for the first time, keeping from him the report of the atomic bomb test, secretly deciding to drop the bomb on Japan, and maneuvering to prevent Stalin from joining the war in the Far East.Here is Churchill, his health failing, his mind occupied with the fear that the coming election would end his career, and in the course of his often rambling talks, uttering for the first time the "iron curtain" phrase that was to describe world policy for years to come.And here is Stalin, always the last to arrive, always surrounded by a massive guard, waving aside for the time being the idea of democratic elections in any countries the Communists controlled, losing out on his battle for the biggest reparations from Germany but winning a big slice of Germany for Poland and of Poland for Russia.Through logbooks, eyewitness accounts, and conference transcripts, Mee vividly reconstructs this moment in history, when three men met to forge a peace and a new face for Western Europe, a tri-partite declaration of the Cold War.

Business Strategy


Brian Tracy - 2015
    A strategic plan helps crystalize the future of an organization--mapping a clear path from where the company stands today to where you wish it to be.It may sound complicated, but Brian Tracy knows how to make it simple. Throughout his career, he has shown countless leaders and organizations how to achieve stunning success. In this concise and practical book, he shares the most important lessons for strategic planning. Readers will discover how to:• Ask the five key questions vital to any strategic plan• Determine a corporate mission that lifts and inspires people• Gain valuable insight with market share/market growth and strategy/operations matrices• Define themselves in relation to their competition• Utilize the concept of "driving force"• Anticipate crises• Reposition their business with new products, services, and technologies• Measure success via clear financial objectives• And moreIncorporating examples ranging from Alexander the Great to IBM and General Electric, Tracy gives readers proven ideas for increasing their company's ROI and maximizing their strengths and opportunities. Powerful and portable, Business Strategy will help readers take control of their company's destiny.

Winning the War on War: The Decline of Armed Conflict Worldwide


Joshua S. Goldstein - 2011
    Read the newspapers, and you'll be convinced war is worse than it's ever been: more civilian deaths, more rapes, more armed conflicts all around the world. But as leading scholar and writer Joshua Goldstein shows in this vivid, dramatic book, the reality is just the opposite. The commonly quoted statistic that "a century ago 90 percent of war deaths were military, but nowadays 90 percent are civilian" is based on one error in a little-read, twenty-year-old report. The truth is that the military-civilian death ratio has remained at around 50-50 for centuries. Most amazingly, we are in the midst of a general decline in armed conflict that is truly extraordinary in human history."Winning the War on War" is filled with startling observations, including: 2010 had one of the lowest death rates from war, relative to population, of any year, ever. No national armies are currently fighting one another-all current wars are civil wars. UN peacekeeping actually works very well, and 67 percent of Americans support the UN, according to a recent poll.Goldstein compiled evidence ranging from the histories of UN peacekeeping missions to the latest Swedish data on armed conflicts. He tells the stories of peacekeeping failures such as Bosnia and Rwanda, but also the less heralded success stories such as Mozambique and El Salvador. In this "boots on the ground" account, Goldstein shows why global peacekeeping efforts are working-how large-scale looting, sexual assault, and genocidal atrocities are being stopped-and how we can continue winning the war on war.

Call Sign Chaos: Learning to Lead


Jim Mattis - 2019
    Along the way, Mattis recounts his foundational experiences as a leader, extracting the lessons he has learned about the nature of warfighting and peacemaking, the importance of allies, and the strategic dilemmas--and short-sighted thinking--now facing our nation. He makes it clear why America must return to a strategic footing so as not to continue winning battles but fighting inconclusive wars.Mattis divides his book into three parts: Direct Leadership, Executive Leadership, and Strategic Leadership. In the first part, Mattis recalls his early experiences leading Marines into battle, when he knew his troops as well as his own brothers. In the second part, he explores what it means to command thousands of troops and how to adapt your leadership style to ensure your intent is understood by your most junior troops so that they can own their mission. In the third part, Mattis describes the challenges and techniques of leadership at the strategic level, where military leaders reconcile war's grim realities with political leaders' human aspirations, where complexity reigns and the consequences of imprudence are severe, even catastrophic.Call Sign Chaos is a memoir of a life of warfighting and lifelong learning, following along as Mattis rises from Marine recruit to four-star general. It is a journey about learning to lead and a story about how he, through constant study and action, developed a unique leadership philosophy, one relevant to us all.

You'd Better Put Some Ice On That: How I Survived Being Raped by Bill Clinton


Juanita Broaddrick - 2017
    It was a TV appearance she dreaded and never wanted, but felt compelled to squash the rumors: it was rape. Now, with award-winning former investigative journalist Nick Lulli, she tells her story of survival; from the assault at the hands of the future president, to the veiled threats by a seemingly complicit presidential wannabe Hillary Rodham Clinton; Broaddrick believes now is the time to set the record straight and ensure victims everywhere are believed.