The first sentence of a job application letter can consign it to the bin. A speech intended to rouse can put a room to sleep. A mistimed tweet can cost you your job. And a letter to a beloved may aim to convey feelings of tenderness but end up making the recipient laugh rather than melt.In this complete guide to persuasive writing, Sam Leith shows how to express yourself fully across any medium, and how to maximise your chances of getting your way in every situation. From work reports to Valentine cards, and from emails of condolence to tweets of complaint, Leith lays bare the secrets to successful communication, eloquence and off- and online etiquette. How do you write a job application, a thank-you card, or an email to your bank manager, to your children's headteacher, to your clients or your boss? How do you prepare a speech to win the argument, get the vote of confidence, or embarrass the bridegroom? Getting these things right - or wrong - can be life-changing.Succinct treatments of the most general principles of style and composition, as well as examinations of specific modes of address (What is a subtweet? How do I write a moving elegy?) are accompanied by concrete and well-illustrated dos and don'ts and examples of wins and fails. Astute, sprightly and illuminating, Write to the Point will give you the skills and confidence you need to get your message across on every occasion.

    She sheds light on the influence of such events as the bloody three-day Battle of Kalkriese, which permanently halted the incursion of both theRomans and the Latin language into northern Europe, and the publication of Martin Luther's German Bible translation, a People's Bible which in effect forged from a dozen spoken dialects a single German language. The narrative ranges through the turbulent Middle Ages, the spread of the printingpress, the formation of the nineteenth-century German Empire which united the German-speaking territories north of the Alps, and Germany's twentieth-century military and cultural horrors. The book also covers topics such as the Gothic language (now extinct), the vast expansion of Germanic tribesduring the Roman era, the role of the Vikings in spreading the Norse language, the branching off of Yiddish, the lasting impact of the Thirty Years War on the German psyche, the revolution of 1848, and much more.Ranging from prehistoric times to modern, post-war Germany, this engaging volume offers a fascinating account of the evolution of a major European language as well as a unique look at the history of the German people. It will appeal to everyone interested in German language, culture, or history.

    It is one of those rare books -- concise and compelling, yet based on science. Certain to become a staple in first-year college curricula, The A Game will forever change students' lives.

    Introduces the traditional life-giving story of the Corn-Mother, called selu by the Cherokee.

    The textbook emphasizes the importance of a translation being accurate, clear and natural and the exercises give the student practice in achieving this goal. The exercises follow closely the content of the textbook since this is a drill manual for added practice. The textbook has some exercises as well, but the workbook provides additional practice from one basic source, thus giving students a wider variety of problems to solve during practice time. It also provides material that can be used as homework or as testing material.

    Presents an illustrated history of North American Indians from their origins to the present, and includes contemporary interviews and excerpts from journals.

    It compares the myths and legends of the American Indian with the world's major philosophies and religions. The books is in its 5th printing. It is a bestseller in Europe with translations in French and German. The book is being used in 27 universities and 182 high schools. A few of the areas in which the book is being used are: Psychology, Comparative Religions, Native American Studies, Philosophy, Counseling and Guidance. A teacher's guide is also available. (Bear Publishing)

    

    Written in a clear and informative style, the dictionary describes the Indo-European origins of English and includes many new words and coinages adopted each year.

    

    It is a branch of linguistics that looks less at the shape or sound of words--morphology or phonology--and more at how our words and sentences are influenced by the society around us--for instance, how the accent or the dialect we use has been shaped by where we come from or which social class we belong to. In this Very Short Introduction, John Edwards offers the most up-to-date brief overview available of sociolinguistics, with side trips into the sociology of language and psycholinguistics. He considers such topics as the different social evaluations of languages and dialects, the loaded significance of names, and the importance of politically-driven language planning and policy. The relationship between language and gender, sexist language, the language of poverty, and the intertwining of language and religion are also dealt with here. Edwards stresses that, while linguists see all dialects as equally valid, in the wider world powerful attitudes have always placed language varieties in social hierarchies. The author also looks at language more broadly, examining the ways in which languages rise or fall, the attempts to revive flagging or endangered varieties, the reasons why some languages came to dominate others, and the special dynamics that affect contact between "big" and "small" languages. In both its role as our most powerful tool of communication and as the most immediate symbolic marker of human affiliation, language is pre-eminently a social phenomenon. This compact volume offers an invaluable introduction to this vital aspect of language. About the Series: Oxford's Very Short Introductions series offers concise and original introductions to a wide range of subjects--from Islam to Sociology, Politics to Classics, Literary Theory to History, and Archaeology to the Bible. Not simply a textbook of definitions, each volume in this series provides trenchant and provocative--yet always balanced and complete--discussions of the central issues in a given discipline or field. Every Very Short Introduction gives a readable evolution of the subject in question, demonstrating how the subject has developed and how it has influenced society. Eventually, the series will encompass every major academic discipline, offering all students an accessible and abundant reference library. Whatever the area of study that one deems important or appealing, whatever the topic that fascinates the general reader, the Very Short Introductions series has a handy and affordable guide that will likely prove indispensable.

    

    With an emphasis on critical self-reflection, Reflect & Relate gives students the practical skills to work through life's many challenges using better interpersonal communication. The sound theory, clear explanations, lively writing, practical activities, and vibrant design all work toward a single goal: Teaching students to make better communication choices so they can build happier and healthier interpersonal relationships.

    The companion volume to 'This is Uncool', Garry Mulholland shifts his focus from singles to albums, making witty and irreverent criticisms on the likes of David Bowie, The Smiths, Eminem and The Prodigy.

    Linderman, the well-known western writer who had befriended him. Plenty-coups is a classic account of the nomadic, spiritual, and warring life of Plains Indians before they were forced onto reservations. Plenty-coups tells of the great triumphs and struggles of his own life: his powerful medicine dreams, marriage, raiding and counting coups against the Lakotas, fighting alongside the U.S. Army, and the death of General Custer. This new edition allows readers to appreciate more fully the accomplishments and rich legacy of Plenty-coups. A previously unpublished essay by Linderman tells of his meeting and working with the chief. An introduction by Phenocia Bauerle and Barney Old Coyote Jr., both members of the Crow Nation, speaks to the enduring importance of Plenty-coups for the Crow people in the twenty-first century; an afterword by Timothy P. McCleary, also of the Crow Nation, highlights the pivotal role Plenty-coups played during the early reservation years after the buffalo had gone; an essay by Celeste River examines the special relationship between the old chief and Linderman; a map of Plenty-coups's world highlights places named in the story; a glossary of Crow words and concepts found in the story draws upon the latest orthographic standards and contemporary translation; and a photo gallery showcases both Plenty-coups at different stages of his life and unforgettable scenes of his world.